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Mike Sloan, owner of Fulton and Herman Wurst Haus wants to give people hands-on experiences in the meat industry.

He continues to develop sausage-making classes at his Hermann location and a new location in Fulton, Mo.

That’s one of the reasons Sloan was the subject of this episode of the MEAT+POULTRY podcast.

Sloan describes what it’s been like taking on a second location and why he felt like it was the right time. During the interview, he discusses how he will bring on an established ⁠meat processor in Fulton⁠.

Next, Sloan explains how Hermann Wurst Haus works with the rest of the local wine tourism in Hermann and how his meat business fits into that.

Later, Mike explains how he builds an in-store experience that catches the eye of the customer that steps into the Wurst Haus so they will stick around and learn more about meat in Missouri.

Sloan and the rest of the team also received 21 awards at the annual Hermann Wurstfest Competition at the ⁠end of March⁠.