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Episode 18: Dennis Knodt (https://www.linkedin.com/in/dennis-knodt) und David Kunze (https://www.linkedin.com/in/david-kunze) beleuchten den Aufstieg und Fall von Enron, dem einstigen Börsenstar, der durch Bilanztricks und Manipulationen spektakulär scheiterte. Spannend: Die Marke ist zurück und versucht mit der provokanten Kampagne „We’re back. Can we talk?“ ein Comeback. Ist das ein ernsthafter Neustart oder ein cleverer PR-Stunt? Außerdem: Parallelen zu modernen Skandalen, Dennis' Hyrox-Challenge und wie Memekultur Wirtschaftsgeschichte schreibt.

00:30 Hyrox-Challenge: Grenzen verschieben, Ziele erreichen

08:56 Was Burpees über Erfolg lehren

16:12 Vom Skandal zur Legende: Die Enron-Story

24:28 Scams, Comebacks und Millionenideen

27:00 Memes, Märkte und der perfekte Scam

43:22 Dennis' Podcastempfehlung

#18 - Enron 2.0: Ein Comeback, das niemand erwartet hat