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In this year-end episode, Meredith’s Husband and Meredith unpack how AI reshaped search in 2025—and why SEO didn’t die, but changed. They explain the shift from the attention economy to a trust economy, how AI tools now influence search behavior, and what website owners should understand heading into 2026 without panicking or starting over.

Timestamps

[0:00] Introduction
[0:42] Why 2025 marked a turning point for search
[1:10] How AI adoption accelerated during the year
[1:58] Google AI Overviews vs traditional search
[2:27] The rise of AI-powered search tools
[3:52] How content creation changed in 2025
[4:37] The shift from attention economy to trust economy
[5:51] Why SEO did not die
[6:30] Creating content for AI and people
[10:16] Why SEO still matters going into 2026

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