Hello and welcome to the Messy Mompreneur Podcast, where we cover all things community, parent entrepreneurship, and building life-first marketing efforts for your small business! I’m your host, Alysha Sanford. I’m a mostly-work-from-home mom with a background in brand photography and a passion for sustainable marketing strategies. You’re probably listening because you, too, wear all of the hats, and I’m so happy to have you here!

If you’ve been feeling like your sales, bookings or business in general has slowed down, the calendar is emptier than you expected, or you’re wondering “am I doing something wrong?”… this episode is for you. I’ll walk you through why slow seasons happen, how to shift your perspective, and the practical steps that you can take right now so that you can either turn it around, or prepare before your usual slow season hits.

Main topics included in this episode:

An important mindset shift regarding slow seasons
How to acknowledge and diagnose the reason for the slow season
8 areas of focus that can all improve bookings and sales
The unexpected benefits of a slow season

Resources Mentioned:

Free in-depth checklist of 20+ ways to boost booking during a slow season.
Metricool scheduler
“The Friday Mix" sign up
Fall website refresh episode

Connect with Alysha:

Photo & Marketing Website
Website
Instagram
hello@alyshasanfordphoto.com
messymompreneur@gmail.com

Music licensing information:

Eli Lev - Dancin' on the Lawn

For full show notes, please visit the website.