Podcast Summary: Miracle Mentality with Tim Storey – “Activate Your Unique 'Prey Drive' For Success with Coach Michael Burt” (E5, September 22, 2025)

Overview

In this energizing episode of Miracle Mentality, Tim Storey sits down with Coach Michael Burt, a renowned life and business coach known for his dynamic “prey drive” philosophy and for building the innovative “Greatness Factory” in Nashville. The discussion centers on how untapped human potential can be activated into extraordinary success, the value of developing your unique skillset, and making bold “big table” moves. Drawing from Burt’s new book, Million Dollar Days, the conversation offers practical and motivational insights for anyone seeking to shift from the ordinary to the miraculous.

Key Discussion Points and Insights

The Making and Vision of the Greatness Factory

• Building the Dream: Burt shares the journey of creating the Greatness Factory, a three-level, members-only entrepreneurial hub in downtown Nashville. It took eight years and $8 million, with multiple setbacks (including getting “kicked out for having too much energy” — 03:25), reinforcing the power of persistence and vision.
  • “God gave me a vision: Build a greatness factory for adults. You can manufacture their greatness.” (03:16, Coach Burt)
• Environment as Activation: The space intentionally cultivates greatness. “Environments activate potential. Competition can activate potential. Exposure can activate potential.” (06:57, Burt)

Understanding and Activating Potential

• Potential Defined: “An idea of kinetic energy that is stored until activated…birthday gifts that haven’t been opened.” (05:44, Burt)
• Importance of coaching: “Who's coaching your kids is more important than who the President of the United States is.” (06:34, Burt)

Managing Emotions as a Coach

• Staying Calm: Early in his career, Burt struggled with frustration when coaching, echoing Magic Johnson’s NBA coaching challenges. “They need you to be calm.” (08:28, Burt’s mentor)
• Focus on “want to” factor: Only work deeply with those who are eager to be activated. “I’m only looking for people that are looking for me. I don't get emotional. I stay calm, and I go, okay, these are the people I’m looking for.” (08:57, Burt)
  • “I'm only looking for those people that want to be Navy SEALS, not baby seals.” (09:12, Burt)

The Climb to the "Big Table"

• Long-Term Obedience: Burt describes his career journey as a “long obedience in the same direction.” (10:26)
• Building world-class skills over decades, not overnight.
• Lessons from speaking on giant stages: “I learned I could hold my own with those people. It’s not that they were better than me. They were more famous than me. I need to learn how to market myself.” (11:22, Burt)

Intentional Congruence and Scaling Up

• Burt’s approach: “The coaching business is the primary business. Then one day, I woke up and go, what if we could activate a person…what if we could activate the business…what if we could activate their wealth?” (13:10–13:54, Burt)
• Strategic Partnerships: Success in partnership (“My partner’s raised over a billion dollars… 50 private companies.” (14:19, Burt))
• The “baking soda” analogy: “It’s the same product used in a different way.” (15:04, Burt)

The “Million Dollar Days” Mindset

• Leveraging Skills for Exponential Gain: Shift from linear earning to activating opportunities (contracts, equity, capital) that multiply value.
  • “I made more in an hour than I earned in a month. …I woke up and I had stock…it was worth $3 million. It was a million dollar day.” (16:45–17:19, Burt)
• “If you get into the right vehicle… you could experience a million dollar day.” (18:33, Burt)

The “Big Table” Concept

• Inspired by mergers & acquisitions: “It’s the biggest game in business.” (19:06, quoting Price Pritchett)
• Focused on enabling people to earn a seat at the “big table” with next-level financial and business moves.

Skills, Vehicles, and Finding Your Lane

• Skill Formula: “The skill you have, that needs to be world class. The problem you solve and the vehicle you distribute.” (21:35–21:41, Burt)
• Finding Your Skill: Most people can’t articulate their primary skill. “I have a skill of activation. One word. I can activate things ... at first I thought it wasn't sexy, until I raised $30 million with that skill.” (23:16–23:40, Burt)
• Confidence vs. Arrogance: “Arrogance is when your self-appraisal is much higher than your market value.” (27:05, Burt)

Locating and Switching Vehicles

• Warning Against Wrong Vehicles: “What if you spent your whole life in the wrong vehicle?” (31:17, Burt)
• “There’s three things you can do: you can tweak the vehicle, torch it, or utilize it.” (33:49, Burt)
• Strategic Pivoting: “I do this to do that. I coach people because it attracts some of the best people in the world to me.” (34:31–34:39, Burt)

The Power of Association and Skill Recognition

• “Skill gravitates towards skill. Like gravitates toward like. Association breeds assimilation.” (29:49–29:59, Burt)
• “No matter who I have in here, I typically know them, and they know me.” (30:30–30:34, Burt)

Notable Quotes & Memorable Moments

• “Who's coaching your kids is more important than who the President of the United States is.” (06:34, Burt)
• “I'm only looking for those people that want to be Navy SEALS, not baby seals.” (09:12, Burt)
• “You should go to coaches who are doing what they're telling you to do.” (13:10, Burt)
• “If you get into the right vehicle…you could experience a million dollar day.” (18:33, Burt)
• “Arrogance is when your self-appraisal is much higher than your market value.” (27:05, Burt)
• “There’s three things you can do: you can tweak, you can torch, or you can utilize (the vehicle).” (33:49, Burt)

Memorable Story:
Coach Burt recalls being caught “red handed” sneaking out of his school day job to go speak elsewhere, which pushed him to fully transition into his calling:
“He said, so I tell you this, but you’re going to have to pick. And I said, I’m out of here.” (36:25, Burt)

Timestamps for Key Segments

• Greatness Factory origin & vision: 01:11–05:07
• Defining & activating potential: 05:16–07:24
• Managing emotions as a coach, Magic Johnson story: 07:24–09:12
• Career progression & stage skills: 09:25–12:00
• Intentional congruence & expanding influence: 12:42–14:55
• The “Million Dollar Days” mindset: 15:13–18:44
• Making “Big Table” moves: 18:54–20:25
• Skill mastery and confidence: 22:12–28:07
• Vehicles for success & pivoting: 31:13–37:48
• How to coach with Burt & membership overview: 38:38–39:41

Episode Takeaways

• Miracle mindsets require activation—not just potential.
• Environment, exposure, and coaching are crucial catalysts.
• Find and refine your unique skill until you’re “the one” known for it.
• Choose your vehicle wisely: growing your income and impact is as much about the right opportunities as the right abilities.
• Be willing to tweak, torch, or utilize your current path to maximize your calling.
• Boldness plus preparation yields “Million Dollar Days”.

How to Connect with Coach Michael Burt

Visit coachburt.com for coaching, Greatness Factory membership, and more.

This episode is a must-listen for anyone feeling stuck in an ordinary rut or seeking to play at a higher level—packed with real stories, practical frameworks, and the contagious energy of two masters of activation and comeback.