Podcast
MONETIZE IT - Turn Your Gifts, Knowledge, And Passion Into A Profitable Online Business.
Hosted by Lucas Rubix · EN
Welcome to MONETIZE IT. This podcast (and our book, Monetize It) is dedicated to helping you turn your gifts, knowledge, and passion into a profitable online business. Join us for the new chapter of our Podcast, and let's help you get paid what you're worth, attract amazing clients, and build a business on your terms.
With Lucas Rubix and Shana Chow :)
10episodes
Episodes
Newest firstAll episodes
Course Vs Online Membership: Which Is Better For A Front End Offer?
Dec 13, 202300:03:14Tap to summarizeIn this video, Shana discusses the pros and cons of having a course vs. a membership as a front-end offer on your value ladder. Watch and decide, if a course or online membership is better for your front-end offer? Enjoy! ---👉 Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault---👉 Check out our FREE online business building book 'Monetize It' https://lucasrubix.com/book 👉 Take the self-study Monetize It Course to build your online business to 10K+ months! https://lucasrubix.com/monetizeit WORK WITH US! 👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with Lucas on Facebook here: https://bit.ly/FacebookPals Video Notes: Chapters: 00:00 Introduction to the Differences of a Course or an Online Membership 00:31 #1: One Time Sale Vs. Monthly Recurring Subscription 00:57 #2: Passive Vs. Active 01:22 #3: Client Result through Pre-Recorded Videos Vs. Online Live Discussions 01:47 The Benefit of the Online Live Discussions 02:40 Conclusion and Call to Action
Transcribe →One BIG Membership Business Mistake People Make
Dec 6, 202300:08:22Tap to summarizeIn this video, Lucas explains the difference in client delivery for a high-ticket program vs an online membership, and the main mistake you need to avoid is to ensure your membership and community is thriving without you. Enjoy! ---👉 Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault---👉 Check out our FREE online business building book 'Monetize It' https://lucasrubix.com/book 👉 Take the self-study Monetize It Course to build your online business to 10K+ months! https://lucasrubix.com/monetizeit WORK WITH US! 👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with me on Facebook here: https://bit.ly/FacebookPals Video Notes: Chapters: 00:00 Introduction 00:04 The Difference Between High and Low Ticket Memberships in Delivery 00:34 High-Ticket: People Pay to Get More Access to Your Services 01:11 The Downside of Your Business Relying on You Alone 02:11 The Perks of Training People To Support Others in the Community 03:10 Changing Mindset: From 'I' to 'We' 05:30 The Great Effects of Stepping Back from the Mindset of being NEEDED 06:28 Call to action
Transcribe →The Secret Sauce to Successful Online Membership Onboarding
Nov 29, 202300:02:50Tap to summarizeIn this video, Shana goes over 4 key elements that are essential for effective onboarding for your online membership. Apply these 4 elements to your online membership so you can increase your members' LTV (lifetime value) and lower your churn rate :) Enjoy! ---👉 check out the free 'Membership Vault' here: https://lucasrubix.com/thevault--👉 Check out our FREE online business building book 'Monetize It' https://lucasrubix.com/book 👉 Take the self-study Monetize It Course so you can build your online business to 10K+ months! https://lucasrubix.com/monetizeit WORK WITH US! 👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with Lucas on Facebook here: https://bit.ly/FacebookPals Video Notes: Chapters: 00:00 Introduction 00:04 #1: Creating Bite Size Videos 00:33 #2: You Don't Need Videos for EVERYTHING! 01:00 #3: Giving Your Members a Quick Win 01:46 #3: Educate: Creating a Clear On-ramp System 02:28 Conclusion and Call to Action
Transcribe →Membership Site Strategy | Know these 5 things
Nov 16, 202300:08:22Tap to summarizeIn this video, Lucas discusses the 5 metrics and areas you need to focus on to grow and scale your online membership. Unlike a high ticket offer where the focus is heavily on acquisition, this is not entirely the same with an online membership. Watch this video so you can increase MRR (Monthly Recurring Revenue) and Members LTV (Lifetime Value). Enjoy!---👉 Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault---👉 Check out our FREE online business building book 'Monetize It' https://lucasrubix.com/book 👉 Take the self-study Monetize It Course to build your online business to 10K+ months! https://lucasrubix.com/monetizeit WORK WITH US! 👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with me on Facebook here: https://bit.ly/FacebookPals Chapters:00:00 Introduction00:35 High Ticket = Acquisition then Delivery01:02 A Different Approach for a Membership Model01:22 Why Acquisition is considered a Small Part in a Membership Model01:55 #1: Acquisition02:05 #2: Growth Rate02:22 #3: Retention03:34 #4: Up-Serve04:51 #5: Churn06:22 Less Acquisition, Do More On Retention06:47 Conclusion and Call to Action
Transcribe →The 3 Lies Holding Back Your Online Business Growth
Nov 14, 202300:03:37Tap to summarizeIn this video, Shana discusses 3 lies many digital entrepreneurs tell themselves which prevent them from scaling their online membership or online business. Watch this video so you can build, grow and scale your online membership or online business so you do not fall into these common misconceptions :) Enjoy! ---👉 Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault--- 👉 Check out our FREE online business building book 'Monetize It' https://lucasrubix.com/book 👉 Take the self-study Monetize It Course so you can build your online business to 10K+ months! https://lucasrubix.com/monetizeit WORK WITH US!👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with Lucas on Facebook here: https://bit.ly/FacebookPals Chapters:00:00 Introduction00:15 Lie #1: "MY Clients Only Wants to Work With ME"01:36 Train People: Get Rid of that Level of Control01:56 Lie #2: "I Do It Best No One Can Do It Better"02:12 80% From Other People02:24 Lie #3: "This Doesn't Work"03:01 Make Sure You Are Open To Technology Advances03:09 Conclusion and Call to Action
Transcribe →Membership Offer vs High Ticket Offer? | Online Membership Business
Nov 9, 202300:07:58Tap to summarizeIn this video, Lucas discusses the benefits of having MRR (monthly recurring revenue) within your online membership compared to having high ticket-only sales and the amount your life and business will positivity benefit from implementing a recurring online membership business model. Enjoy! ---👉Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault---👉 Check out our FREE online business building book 'Monetize It' https://lucasrubix.com/book 👉 Take the self-study Monetize It Course to build your online business to 10K+ months! https://lucasrubix.com/monetizeit WORK WITH US! 👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with me on Facebook here: https://bit.ly/FacebookPals Chapters:00:00 Introduction00:30 The power of recurring revenue01:10 The difference of $100K months when you have a membership02:33 How high ticket sales effortlessly come from your membership03:54 The power of community 04:48 The free Membership Vault05:14 How you can create MRR in your business06:25 How your life will change with an online membership 07:01 The power of taking action 07:28 MDM Program and how to work with us 07:59 End of video
Transcribe →From High Ticket to Online Membership: Avoid These 3 Mistakes!
Nov 7, 202300:04:37Tap to summarizeIn this video, Shana discusses 3 mistakes to avoid when transitioning from a high ticket business model into an online membership. Watch this video so you can build, grow and scale your online membership and not fall into these common mistakes :) Enjoy!---👉 Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault---WORK WITH US! 👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with me on Facebook here: https://bit.ly/FacebookPals Chapters: 00:00 Introduction00:25 Why There is no discount in a High Ticket Space00:56 Mistake #1: Not Offering Promotions01:10 Why is there a need for Promotions?01:35 Mistake #2: Not Understanding the Meaning of CHURN02:05 The Meaning of Churn02:53 Mistake #3: Jamming a High Ticket Offer Into a Membership 04:19 Conclusion and Call to Action
Transcribe →Membership Business Growth Secrets | Million Dollar Memberships
Nov 2, 202300:10:25Tap to summarizeIn this video, Lucas discusses the one secret to growing and scaling a successful online membership along with 4 simple elements that led him to transition from a high ticket-only business model into a thriving online membership that generates more revenue in one week than he use to in one month. Watch this video so you can apply these growth secrets to your online membership. Enjoy! ---👉Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault---👉 Check out our FREE online business building book 'Monetize It' https://lucasrubix.com/book 👉 Take the self-study Monetize It Course to build your online business to 10K+ months! https://lucasrubix.com/monetizeit WORK WITH US! 👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with me on Facebook here: https://bit.ly/FacebookPals Chapters: 00:00 Introduction 00:12 Why we transitioned from high ticket to a membership model 00:36 Our results after the 6-month transition 01:20 The biggest secret to launching a successful membership 02:04 Choosing your one source of traffic 03:11 Choosing your one source of leads 03:43 The different lead sources we use for our membership 04:50 What our main membership offer is 05:23 How many upserves to have in an online membership 06:20 How we sell upserves and when to add one 07:18 Our basic strategy that leads to $25K weeks 08:48 Making sales less transactional and more transformational 09:01 Check out our membership vault 09:48 MDM Program and how to apply to work with us 10:26 End of Video
Transcribe →Online Membership Business | Team Building
Oct 31, 202300:04:50Tap to summarizeIn this video, Shana discusses common problems digital entrepreneurs face when communicating with their team members about specific tasks to grow their online memberships. Follow along as she explains the difference between standards vs. expectations and to properly communicate this with your team.Enjoy!---👉 Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault---WORK WITH US! 👉 Check out our Million Dollar Membership coaching program here! https://bit.ly/milliondollarmembership 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 8 week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with me on Facebook here: https://bit.ly/FacebookPals---Video Notes: Chapters: 00:00 Introduction 00:20 The Common Mistake 01:26 Set Specific Expectations 02:15 Setting Clear Standards 02:48 Using Visualization 03:28 Ensuring Understanding 03:50 The Main Problem: Broad Communication 04:15 Self-Reflection for Improvement 04:35 Conclusion and Call to Action
Transcribe →Membership Business Building Masterclass Replay
Oct 26, 202301:09:54Tap to summarizeThis video is from a live series we held on Facebook where we laid out exactly how to build, launch, and scale an online membership business/site. Enjoy! -Luca$. ---👉 Check out the free 'Membership Vault' here: https://lucasrubix.com/thevault--- WORK WITH US! 👉 Apply to join the MDM (Million Dollar Memberships) Program https://www.lucasrubix.com/MDM 💰 CryptoLabs Passive Income Membership / Underdog Investor Group: https://bit.ly/CryptoLabsPassiveIncome 💰Learn more about our CryptoLabs 12-week FAST TRACK Program here: https://bit.ly/CLabsFastTrack 💰 Hang out with Lucas on Facebook here: https://bit.ly/FacebookPals---Video Notes:Chapters: 00:00 Introduction and Greetings 01:00 Monetize It Book 02:00 The Things You'll Uncover in this Video 03:09 Why Lucas Loves Membership Business 06:23 Retention vs. Aquisition 07:08 Simple vs. Complex 09:03 5 Key Metrics 17:08 Get Clear on what you Offer 20:00 Importance of Upserving 25:34 Creating Something that Can Provide Solution 26:44 Create Content with Great Value 28:48 Email Marketing 32:24 Referral Programs 34:44 Affiliate Programs 38:00 The Importance of Tracking your Numbers 42:00 Questions and Answers 46:00 KPI's 50:00 Other sides of the Business you can't Track 54:45 Setting the right mindset 01:00:00 Knowing your Numbers = Lighting your Path
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