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Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dami Kujembola.

CEO and co-founder of Amplify Africa:

🎯 Purpose of the Interview

The interview aims to:

Highlight Amplify Africa’s mission to reshape global perceptions of Africa.
Discuss the power of media, culture, and entrepreneurship in bridging the gap between Africa and the diaspora.
Share Dami’s personal journey as an immigrant entrepreneur and cultural advocate.

🔑 Key Takeaways 1. Amplify Africa’s Impact

Reaches 12 million people monthly across the US, UK, Brazil, and Africa.
Has hosted 200+ global events
Focuses on cultural storytelling, media, and education to combat stereotypes.

“I think it’s representative of the need of people right now. People are looking for strong, real connections.” — Dami Kujembola

2. The African Festival in Atlanta

- “Atlanta reminds me of home… the energy is infectious, and the support for everything Black is powerful.” — Dami Kujembola

3. Challenging Stereotypes

Dami shares his experience of being asked if there are lions in Lagos.
Emphasizes the modernity and vibrancy of African cities.
Uses media to educate and reframe narratives about Africa.

“I’ve probably never seen a lion in my entire life living in Lagos… It’s so metropolitan.” — Dami Kujembola

4. Nollywood’s Global Rise

Nollywood is the third-largest film industry globally.
Netflix and other platforms are helping African stories reach global audiences.
Dami’s company partnered with Regal Cinemas for a nationwide Nollywood release.

“There’s a big emergence coming up from the continent right now with African talent doing amazing things.” — Dami Kujembola

5. Community and Collaboration

Dami credits his success to community support and collaborative efforts.
Amplify Africa is built by a diverse team representing multiple African countries and diaspora communities.

“It’s really the work of the community… people coming together and saying, ‘We want this to succeed.’” — Dami Kujembola

📌 Notable Quotes

“Stop reading other people’s success stories and start living your own.” — Rushion McDonald (Host)
“Our goal is to make our world smaller… so if you’re in Atlanta, we want you to feel like you’re in Lagos.” — Dami Kujembola
“Your dreams are valid, regardless of your skin color.” — Dami Kujembola

#SHMS #STRAW #BEST

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