
Hosted by Claire Blyth · EN
How did some of the some of the world’s best designers, strategists, and agency leads, get into design? How did they know it was even a thing they could form a career around? I’m Claire Blyth, founder of design focussed PR agency Red Setter. I’ll be speaking to some of my favourite people in design to talk about how they got where they are today.

The award-winning Rejane Dal Bello, founder of Studio Dal Bello, joined host Claire Blyth at a live audience recording at D&AD’s headquarters, talking about her book ‘Citizen First, Designer Second’ and its unique perspective on design. On the podcast Rejane shares her design journey through her book, with insights, and advice for designers who want to make a meaningful impact. She discusses the undervaluation of design in society and the need for greater awareness of its impact.And she explains why she hates the word branding and the feeling of creating hierarchies in design. Links:Rejane Dal BelloRed SetterDba

In the first podcast of series 9, Claire met Samar at Pentagram’s new London studios for a wide-ranging conversation on design, culture, and global identity.Samar is known for her creative, multilingual approach to design, working at the intersection of cultures. Her work spans major global projects - from city rebrands such as Dubai, to launching Apple’s brand in Arabic, and campaigns for many clients including Porsche across technology, culture, and AI. On the podcast, Samar shares her journey from Beirut to London, and her path to becoming a Pentagram partner in 2023She explores the challenges of building cohesive brands across languages and cultures And offers sharp insights into today’s design industry, from trends to challengesLinks : PentagramRed SetterDba

This week, we’re coming live from Transform Tuesday at the Crown & Two Chairman pub in London’s Soho, with Simon Dixon, co-founder of DixonBaxi. Simon shares his journey from setting up his first agency straight out of an art foundation course, to where he is today running one of the best known branding agencies. He gives great advice on how to get noticed as a young person entering the industry. (NOTE - On Spotify, the chapter notes are auto-generated from the sound and it’s recording Aporva’s name as Apulva which is annoying!! I’m looking for ways to change or remove this, but in the meantime - it’s Aporva! 😀) Links : DixonBaxiRed SetterDba