Loading summary
Baby D
This is an iHeart podcast.
Ed Helms
This podcast is sponsored by PayPal. Okay, let's talk holiday shopping. When you want to make the most of your Money, head to PayPal's app before you check out. They give you the flexibility to pay in four no fees, no interest. And this is big. Bigger than the 12 foot snowman on your lawn right now. You can get 5% cash back when you pay later with PayPal. So whether it's the must have merch or for that signed jersey you've been eyeing, PayPal helps you make the most of your money this holiday. Save this offer in the PayPal app.
Sponsor Voice
Expires 1231 see paypal.com promoterms subject to approval.
Ed Helms
Learn more at paypal.com payin4paypal inc.nmls910457 this.
Sponsor Voice 2
Podcast is sponsored by Total Wireless, the official wireless partner of ufc. When you're streaming the fight or sharing those takedown highlights, you need a wireless provider that keeps you close to the action. With Total Wireless, you're covered by the Verizon 5G network, so you don't have to worry about your connection being knocked out at the biggest moments. It's not something you can usually say about a wireless provider, but Total Wireless really does have your back. They're in your corner every second of the day, so you never miss a thing. Visit totalwireless.com or visit your local Total Wireless store to learn more about how Total Wireless can be in your corner. 5G access requires a 5G capable device and a 5G service area. Additional terms apply. See website for details.
Sponsor Voice
Today's episode is brought to you by Ascent that's made a legendary comeback. Degree Original Cool Rush the OG is back and better than ever. Cool Rush isn't just a scent, it's a movement, the kind of fragrance that millions of guys ask for by name. It's bold, fresh and delivers all day sweat protection with that cool, crisp vibe that made it a legend. Whether you're heading to the gym, the office, or just trying to stay fresh on a long day, Cool Rush has your back. So if you haven't tried it yet, head to your local Walmart and grab degree Cool Rush, the fan favorite scent from the world's number one antiperspirant brand.
Ed Helms
Hey, Ryan Reynolds here from Mint Mobile.
Sponsor Voice 2
Now I don't know if you've heard.
Mall
But Mint's premium wireless is $15 a month.
Ed Helms
But I'd like to offer one other perk.
Mall
We have no stores. That means no small talk crazy weather we're having. No it's not. It's just weather.
Ed Helms
It is an introvert's dream.
Mall
Give it a try@mintmobile.com Switch upfront payment of $45 for three month plan. $15 per month equivalent required.
Baby D
New customer offer first three months only, then full price plan options available. Taxes and fees extra.
Mall
Seemintmobile.com the volume. All right, so, Baby D, it was brought to my attention we was talking about hip hop being dead. You know, we've, they've been saying, we've been saying that for years. Is hip hop dead? Is hip hop dead? So in September, four hip hop songs were on a global charts in September.
Baby D
Okay.
Mall
Five years ago, there were 56 on the global charts. That's a big drop.
Baby D
It is.
Mall
That's over 90% gone. Right. We had a talk with Berg. Shout out to hitmaker. He came, he came by the set last week and he posed a question because we were saying, you know, women are dominating rap right now. As far as, like, they're being more stars, newer stars in rap. Most of them are women. And he said, well, name, you know, some star superstars under 35 on the men's side. Like, don't name the legacy acts. Don't name the guys that have been in for years. And it stumped us. It was obviously the NBA young boy. You know, we, we, we, we, we, we acknowledged that. Not saying, you know, but it is interesting to see women dominating hip hop rap now and then. Now in September, only four hip hop songs on the global charts.
Baby D
Mm.
Mall
I'm not saying this is women's fault.
Baby D
How you.
Mall
Okay, no, no, just listen. But, but we have to, because this is just data. This is analytics, like right now. Yes, women are dominating.
Baby D
Okay? So that's why, that's why I want to stop you. Because women are not dominating rap.
Mall
How.
Baby D
Because them four songs that are on the global charts, I guarantee that they're not women songs unless it's from Cardi's album. What were the four. Josh, can you look up the four hip hop songs that were on the global charts? Women are not dominating rap. Women. There are more. No, there are more women hip hop stars than ever before.
Mall
That's what I'm, that's what I'm saying.
Baby D
But that doesn't mean that they're dominating rap because there's still way more men than them. The men.
Mall
Oh, no. I mean, as far as. Yes. I'm just saying the stars, though, the stars, the ones that are the stars.
Baby D
That people will consider stars will be NBA YoungBoy, PlayBoi, Cardi, Travis Scott, Cardi B. Those would be who people would consider the big, big stars. Who? NBA Youngboy, Travis Scott, Playboi Carti.
Mall
I don't look at Playboy, Cardi, rapper.
Baby D
But. But the. The charts. Do they acknowledge it? They don't acknowledge.
Mall
Well, yeah, they categorize it as rap, for sure.
Baby D
He's rap, so. But I think that's the issue. So you can continue what you were gonna say as far as, like, do we connect it to more women being there? But I'm gonna disagree with you. I don't think that that's it. I think it's that we took the R and B out of hip hop. We took the soulfulness. Huh?
Mall
The hook being R and B.
Baby D
We took the soulfulness out of hip hop, and that is what made it more palatable to other genres. Does that make sense?
Mall
Yeah, I guess it's a lot of that baked into it, too. I'm not saying that the fact that we have just women dominating or more women dominating rap right now than we've probably ever had. I'm not saying that's the sole reason for it. There's a lot of things that we can put into it. But to me, I think we start there because we've never had this many women rap stars before at one time. You know what I'm saying? It's like every day we turn around, it's like, oh, shit, another female MC is coming, and she's got a dope record. And it's like, okay, cool. But does that sustain? Obviously not. The music in general is not sustaining, like, a lot of music. Like, we happy to get Mobb deep albums and everything that, you know, they doing that mass appeal. We happy to get all of these. And these are all legacy artists. These are all legacy acts dropping new music. But as far as, like, the newer artists, hip hop is in a scary place. I think hip hop is in a very, very scary place. I think that it's a conversation that, you know, we all need to start having and really looking at, like, damn, like, what is ha. If this happened in 5 years, if only 4 hip hop songs are charting on today's global Spotify chart, like, what does the next five years look like?
Baby D
So the songs that are charting are see you, see you again. I'm gonna assume that that's the Wiz Khalifa see you again, all the stars, obviously, by SZA and Kendrick, both, which have R B hooks.
Mall
Yeah.
Baby D
And who is timeless?
Mall
The Weeknd in Playboy. Cardi.
Ed Helms
Right.
Baby D
Okay.
Mall
That's the Weeknd. That ain't rap.
Baby D
And then what's the other one? No poll. Who is that?
Mall
Oh, this is. Oh, they calling that. That weekend record hip hop. See what I'm saying? That's where it get tricky.
Baby D
Yeah. But even still, if you see those are all they have. R B, I at the hook.
Jarvis
Yeah.
Baby D
So it's like that's palatable to a wider audience. When you're talking about global. That's palatable to a wider audience. The soul, the R and B, which is the reason why all of our art, they were doing soul and R and B music back in the day was so widespread. Like, you see what I'm saying? So when you bring hip hop into it and you got them banging verses and a good ass hook, like people can listen to that straight rap through and through. Or this bullshit where they're like doing this drill rap and then they're also singing the hooks and it don't sound good because they can't fucking sing. Like, it's just. Which I blame Kanye and Drake for that shit, by the way.
Mall
What?
Baby D
Rappers singing their own hooks.
Mall
But rappers used to always sing their own hooks. You know, that was like a thing at one point.
Baby D
Like, not all of them.
Mall
No, Most rappers used to do their own hooks though. When, I mean, you just go back and listen to like a lot of the Biggie, a lot of Tupac shit, a lot of early Jay Z shit, a lot of Nas, a lot like they were doing their own.
Baby D
Well, yeah, but when I'm thinking, so what year did they say they were? 56. They said it was how many? Five years ago.
Mall
Five years ago. Context too. This is Spotify's top 200 most stream track. Like that's what the chart is.
Baby D
Okay.
Mall
Oh, this is just Spotify's top 200 most stream tracks.
Baby D
Yes.
Mall
Okay. Okay. But still, yeah, it should be more than four. I. I just think that it's a, it's a conversation, man. Like, and we talk about it a lot. Like, you know, now you listen to a song, it's almost like as good as we all felt the Clips album was when it came out. Right. I haven't played that album in weeks. I'm talking about not a single song I played in weeks. And I like it. I like the album, thought it was good.
Baby D
I played it back to back to back when it first came out. And then I revisit it every once in a while, but I don't play it as often as I did when it first came out. But I still do play it pretty often.
Mall
People don't understand that it's this.
Baby D
It's that phone. Our parents were right. It's the damn phone.
Mall
This, this, the phone is killing music. As much as we don't want to admit it, the phone is how we listen to me. Like if I'm playing an album right now, I'm connected to the speakers in the crib and I'm playing, I'm listening. Somebody called me. Somebody send me some video to look at, I can look at. I might not even go back to the album tonight. Now I done fell into a conversation about whatever somebody texts me. Da, da da, get on the phone. Like, it's not. This takes away from the music experience as much as I love it because it is very convenient. I can pull up a song, I can hum a melody into my phone and don't even remember the words and it'll pull up the song and I can play it. So I love that part of it. But it definitely has taken us away from experiencing music in a way that we used to. Like before you get a CD or you get a vinyl, you put it on N could be in the crib fighting, guess what? That music's still playing. Somebody could call you on the phone. I'm on the phone, music still playing. Like, I'm still. I'm still in. I'm still here, I'm still listening in the moment. I'm still consuming the music now playing it off my phone. Something happens, you know, whatever, Whatever. It's like it pulled me away from that. I'm on the phone. I forgot. But that's not just with music, with TV as well. I could be watching a show, get a call, something, watching something on my phone.
Baby D
Never revisit it.
Mall
I don't even know what just happened the last two episodes. Shit. Just been running.
Baby D
Our attention span is so short. I will also say that me personally, I don't know if anybody else feels this way when I. I tire of songs quicker now because of Instagram. So when I'm doom scrolling, which I do, do I have a problem, I need to fix that. But when I'm doom scrolling on Instagram and I'm doom scrolling on Tik Tok and people are creating content and I've heard that song a million times now, I'm now tired of it. I might have heard it three times on my phone, but I've heard it a hundred. There are songs that I know full the words too, that I've never downloaded, never heard on my phone, but I know the words simply because I've consumed So many, so much content with that song.
Mall
Songs live longer on social media than they do in your. In your, in your, in your home for sure. And in your car because somebody posts a video that goes viral with Doja Cat playing in the background. Everybody, we all seen that their keeps playing us on the real you like it lives longer on social media than it does like, then you live with it in your personal time. And I mean, again, I'm not saying it's a. Yeah, well, yes, I am saying I do think it's a negative thing. Yeah, I do. Because it's, it's. It's evident when you see charts like this. It's like, bro, people are not. I just feel like people are just not as attached to the music as we once were. Like.
Baby D
And the quality of the music just let, let's be honest. The quality of the music is just not good. It's not as good. It's not. There is good music.
Mall
Killed me years ago when I said that because I was saying it was easier to get in the music business and get out.
Baby D
I remember.
Mall
I remember than ever than it's ever been. Nah. No, it's not how I can. I can be a no name. This could be my first album I ever recorded. And if Drake drops tonight, guess who else can drop tonight? Me. Like, I could put my album on the same dsp. Nobody's ever heard of me, but I could put my album on the same DSP as Drake or Beyonce or whoever. And this is my first. Nobody. I'm not even. I just made this in my basement and it take off. I could have a song that goes viral. Now I'm getting booked over here. Booked. You know how hard it was to do that? Just not Even, let's say 25 years ago, like, it was like you had to really travel and go to these cities and go hand in hand trying to get people to hear your shit. Now I just upload a record tonight. I could be a star next Sunday.
Baby D
And also what the labels are looking for now, from what I see is no one's looking for the quality. No one's sitting in these meetings and making these people climb on the table like they did Bobby Shmurda and perform and stuff.
Mall
Well, we needed to get away from that. You don't ever need to be on nobody's table rapping.
Baby D
Like, let's get away from saying is no one is. There's no quality control. What they're looking for is coaching and, and cute.
Mall
They down there doing Coach K. What.
Baby D
They'Re Looking for is who has the attention and what people do to get attention nowadays is not be talented. Like you can get, be talented and get attention, but that's not what everybody's going for. Everybody wants to be some type of like, I don't even want to say content creator, but there's so many smoke and mirrors and like just fugazi going on and that's making people a star. That's how you get someone like some of our, some of our stars. I'm not gonna say any names but it's like you're not good but you've created this Persona that the young kids have fallen in love with and now they're a rock star and they're demonic and it's going viral and you're doing clickbaity and now you have like this cult based following about a bunch of that's not good music. You see what I'm saying? Like so it's like their labels are just looking for, well, who's. All right, you got a couple of songs out, who's getting the most? What you got a lot of social media following or people coming to your shows. This, this, this, this. And that is they're not looking for good music. So bullshit slips through the cracks. Bullshit is allowed to become the biggest. And then because other shit doesn't look like bullshit, it makes it hard for real shit. Now when you make real shit, they're like, oh, you make an old school hip hop. And it's like, no, I'm not making old school hip hop, I'm just making hip hop. I'm making actual rap. But no one's sitting down and listening to actual rap anymore. Unless you already have our hearts. Clips already has our hearts. If people would have just came out, yeah, if unknown people would have came out with that clips album, people wouldn't have listened to it. It wouldn't have gotten as much, you know what I'm saying? Nowhere near as much of attention no matter how good it was. But they have our hearts already. So we're going to go listen and be like, ah, this is good, we've missed this. But they're not going to go do all the silly bullshit that these other artists are going to do to continue to go viral and have viral sounds and all of that shit. So then you come at an impasse because now the Internet runs everything. So if you can't pop on the Internet then you're not going to pop on the charts unless.
Mall
And it's crazy because it was never, it used to be the reverse of that, like, so I've. You know, again, I'm old enough to remember a group like Milli Vanilli, Right. Great record. Great record. But it was a thing where it was like, yeah, but whoever made that record probably doesn't look like a star. Yeah, right now you just gotta look like a star. We could tweak. We can turn the knobs on the. In the studio, and we could get the sound to where it need to be. But before, it used to be, as long as the music is good, that was the lead first. Is the music good? He may not be a star, she may not be a star. We don't even gotta put them in the video. We can use somebody. Cause this is things that really happened. There was videos in the 90s where I come to find out that ain't even the person who's on the record. That's not even them. But they're in the video and they're portraying it like they're performing the record. And that's not even a real artist. So it went from that. It went from leading with the music being great to. To now that's the second that's secondary.
Baby D
Yeah.
Mall
Now it's like, yo, what's your personality like? You know what I mean? What's your. You know, do people love the personality? Do they love the look, the aesthetic, you know, the vibe, the energy? Okay, cool. Now, we could put music. We can put something together. We could cook something up, get them in the studio with the right person. We see it all the time. But then now what happens is you get something like this chart that we have to sit and look back and be like, damn, only four. So it's a real conversation to have, man. I just feel like, you know, again, being able to see the many shifts and changes in the landscape of music and things like that, and being able to look back and things are looking a little. For the first time that I can remember. You know, people have been saying hip hop is dead for years. You know, it's looking dead, though. It's looking like, I ain't gonna lie. We might have to start going to hospice and visiting this motherfucker like, yo, this nigga might be on his way out.
Baby D
Got to start making hip hop music. That the old people and that the white people can comfortably rap. That's. That's the only way the white people and the old people got to comfortably rap it. No worrying now.
Ed Helms
This podcast is sponsored by PayPal. Okay, let's talk holiday shopping. When you want to make the most of your Money, head to PayPal's app before you check out. They give you the flexibility to pay in four no fees, no interest. And this is big. Bigger than the 12 foot snowman on your lawn right now. You can get 5% cash back when you pay later with PayPal. So whether it's the must have merch or for that signed jersey you've been eyeing, PayPal helps you make the most of your money this holiday. Save this offer in the PayPal app.
Sponsor Voice
Expires 1231 see paypal.com promoterms Subject to approval.
Ed Helms
Learn more at paypal.com payinfor PayPal Inc.
Sponsor Voice
NMLS 9104 Today's episode is brought to you by a scent that's made a legendary comeback. Degree Original Cool Rush the OG is back and better than ever. Cool Rush isn't just a scent, it's a movement fan favorite. It's the kind of fragrance that guys remember, ask for by name and rave about online. It's bold, fresh and delivers all day sweat protection with that cool, crisp vibe that made it a legend. Whether you're heading to the gym, the office, or just trying to stay fresh on a long day, Cool Rush has your back. It's the go to for millions and for good reason. So if you haven't tried it yet, or if you've been waiting for a sign, this is it. Head to your local Walmart or Target and grab Degree Cool Rush, the fan favorite scent from the world's number one antiperspirant brand.
Sponsor Voice 2
I'm here with Spinquest where you can play and win from the comfort of your own home with hundreds of slot games and all of the table games you love with real cash flow prizes. Right now $30 coin packs are on sale for $10. For new users, it's all@spinquest.com that's S-P-I-N.
Mall
Q U-E-T.com Spin Quest is a free to play social casino void where prohibited.
Ed Helms
Visit spinquest.com for more details.
Sponsor Voice 2
This podcast is sponsored by Total Wireless, the official wireless partner of ufc. When you're streaming the fight or sharing those takedown highlights, you need a wireless provider that keeps you close to the action. With Total Wireless, you're covered by the Verizon 5G network, so you don't have to worry about your connection being knocked out at the biggest moments. It's not something you can usually say about a wireless provider, but Total Wireless really does have your back. They're in your corner every second of the day, so you Never miss a thing. Visit totalwireless.com or visit your local Total Wireless store to learn more about how Total Wireless can be in your corner. 5G access requires a 5G cable device and a 5G service area. Additional terms apply. See website for details.
Ed Helms
Hey, everyone. Ed Helms here. And hi, I'm Kal Penn, and we're the hosts of Irsay, The Audible and iHeart Audiobook Club. This week on the podcast, I am sitting down with Jenny Garth, host of the iHeart podcast. I choose me to discuss the new Audible adaptation of the timeless Jane Austen classic Pride and Prejudice.
Mall
This is not a trick question.
Ed Helms
There's no wrong answer. What role would I play?
Baby D
You know what? I can see you as Mr. Darcy. You got a little Colin Firth.
Mall
Okay, that's really sweet.
Ed Helms
I appreciate that, but are you sure.
Mall
I'm not the dad? I'm not Mr. Bennett.
Baby D
Here.
Ed Helms
Listen to Earsay the Audible and iHeart.
Mall
Audiobook Club on the iHeartradio app or.
Ed Helms
Wherever you get your podcasts.
Baby D
Well, did you watch the Cash Money versus no Limit versus?
Mall
I did watch the Cash Money no Limit versus Shout out to Cash Money and no Limit. You know, a lot of online today are a little younger. Y' all don't really know. Cause you was. You was.
Baby D
You was. I'm too young.
Mall
Yeah, you was like five, six, maybe four.
Baby D
Only no Limit. Like, person I know is Lil Romeo.
Mall
Yeah, see, you don't. Y' all don't really know what this was, but this was huge for, you know, just for nostalgic purposes and just the legacy of two of the most iconic labels in hip hop being Cash Money and no Limit. But the one problem, we was talking about it before we started. Why was this in Las Vegas?
Baby D
Complex Con.
Mall
Fuck that. And I know Complex. Shout out to Complex. We fuck with Complex. But we know Complex gave them a bag. Of course we know they, you know, because it was Complex Con, and this was, you know, the performance at Complex Con. But this had to be in New Orleans.
Sponsor Voice 2
We.
Mall
We were supposed to do this at the Superdome. Like, this was not. This is not Las Vegas.
Baby D
So the crowd wasn't really.
Mall
No, because, I mean, it was people out there for Complex Con, people traveled. You know what I'm saying? But it wasn't New Orleans. It wasn't that. I mean, people obviously knew some of the songs. People were happy to see the guys performing, but it wasn't. The energy just wasn't what you hear when you see Cash Money versus no Limit. Yeah, that has to be in New Orleans. You Understand what I'm saying? That's just too much history. It's too much. Just ties to, like, the community. For real, everybody that's still in the city of New Orleans. I know Hurricane Katrina kind of separated people, but, you know, the essence of what Cash Money and no Limit have done for that city, you gotta have them on stage in New Orleans. So it was cool. It was cool seeing it. No Lil Wayne, no Turk. I don't know how invested I am at that point. When you say, you know, Wayne is not gonna be there, Turk is not gonna be there. Then it's like, so who.
Baby D
Well, did they play Lil Wayne records, though?
Mall
Well, they play verses from. From Wayne. You know, obviously they had to play some of his. His verses and things like that. But why wasn't Wayne then? Like, I still don't understand where him and Birdman are. Like, you know, as far as. Personally, I don't know, you know, if they're even on speaking terms at this point. I. I really don't know.
Baby D
Keep up. There's a different headline.
Mall
Yeah, I don't know. I don't know. I can't keep up with men that don't talk to other men. That's just not my. That's not my DNA.
Baby D
So who won, in your opinion?
Mall
In my opinion. Looking at it, I mean, it probably was different inside the venue, but looking at it, I felt like no Limit won. Okay. Yeah, I felt like no Limit one. I felt like the records just. Just hit a little. A little different now. Don't get it twisted. Cash Money, obviously Juvenile was there. You know, slow motion. I mean, that's. That's. That's a hood. You.
Baby D
Okay, my bad.
Mall
That's. You see. You see what it does? Soon as you get you ain't nobody playing nothing, and you just start slow winding in your se. Just when you hear the song. So, yeah, you know, it was a couple don't get a twist of Cash money. You know, they put on a good show. But looking at it, you know, from what I felt, just looking at it, I felt like no Limit, they got the best of that night. Okay. And again, that could be because, again, you don't got, you know, obviously, the jugging out and Lil Wayne not being there on stage, not. It does. You know, it takes away from it.
Baby D
A lot of people saw it being closer than it was because they assumed that with Cash money came young money. And I was like, I don't think that that's fair. And I'm happy that they. They didn't do that. Right, yeah. I'm happy that they didn't do that. I don't think that that's fair in a sense.
Mall
I mean. Yeah, I understand why you say that, but, I mean, it is cash money, young money.
Baby D
Yeah.
Mall
Like, you never heard any of the young money artists saying young money. It didn't say cash money at the same time. So, you know, it's obviously ties there and affiliations. But this was just from that era of cash money before Drake, Nikki, you know, Wayne obviously was. Was cash. But Wayne not being there, I think was just the. You know, it's like, all right, man. Like, this is. You know, we get it. It was still cool to see juvie and, you know, BG and Baby Silk, Mia X. Master P. Master P, bro, listen, seeing Master P perform those records and then, like, really thinking about, like, the era that Master P had and dominated. We don't talk about. Yo, Master P played in the NBA.
Baby D
He was just doing shit.
Mall
You don't listen. You can't. That is, like, I don't. I really think we didn't stop. We didn't pause long enough to really, like, salute Master P for that. Now, it wasn't. He didn't play 82 games in a season. He wasn't on the starting roster. And all that opening day. The fact that he was there preseason and just out there, he has a jersey. He was on the floor with guys who played the full season. Bro, that is. That's almost like. This is like movie shit. Like, you know, when the movies used to be, like, yo, he went on to play in the NBA. Like, this is what that is. This is like the dude from the hood that was on the block, you know, getting into some shit, whatever, whatever, straighten out his life. They was like, yo, you gotta take this serious. He took it serious and really, like, did something that he didn't, you know, he didn't have a long career. But the fact that he even got to that level. You know how synonymous rap in basketball is. Yeah, it's the same. It's one and the same. The fact that Master P did what he did in music, in the culture, and actually played in a preseason NBA.
Baby D
Game and went on to be one of the greatest.
Mall
It was preseason, correct? Was it preseason?
Baby D
So tell me.
Mall
That is crazy.
Baby D
Tell me about that, because I know that we have some. Somewhat of a younger audience. And by younger, even the younger people, we getting old now, so we might not have been exactly around for that. Why did he only play preseason? Like, was he. What happened?
Mall
Well, I mean, it's the NBA at the end of the day, like, it's not, you know, it's hard for guys that are really good at basketball to make the opening day roster and stay in the league. Like, that's, you know, that's just not something that any and everybody could do. So he wasn't that good. He wasn't good enough to stay on an NBA roster.
Baby D
But he was good.
Mall
But he was good. He got to the, you know, played in the preseason. Now, some of it may have been just the lore of it, teams know what it did for marketing and things like that, but still, he got out there and looked good. Like, he was out. It wasn't like he was out there and he looked crazy. He can play basketball.
Baby D
Was he better than Bronny?
Mall
Nah, he wasn't better than Bronny. Nah, we ain't doing that.
Baby D
I was just asking.
Mall
Nah, Baby D. We not doing that.
Baby D
I know how you felt about.
Mall
I was just asking, how do I feel about Bronnie?
Baby D
I mean, this podcast has been critical of him when he got drafted to the Lakers. So.
Mall
No, I mean, I was on. I, I. I rooted for it. I. Like nepotism.
Baby D
No, no, but calling it nepotism. Exactly.
Mall
Oh, nepotism. Don't get me twisted.
Baby D
But that's why I was. Cause. Cause, I mean, Master P didn't have nepotism, so that's why I was asking.
Mall
No, no, that's a. But, yeah, but no, Bronnie is. Yes, Bronnie will. Bronny right now and Master P back then, if they played each other, Bronnie would destroy Master P. Oh, okay. Like, yeah, there's no. It's not even. Like, we. Like, he absolutely would.
Baby D
I was just.
Mall
But I mean, I still support nepotism.
Baby D
Okay.
Mall
Shout out to Bronnie. You know, I hope that he has a great career, but, yeah, we didn't. We didn't give. We didn't. The culture didn't stop long enough to really salute that moment. For Master P, like, making a preseason NBA game like that is something that we haven't seen, we probably will never see again. J. Cole plays ball. He never was on a preseason roster.
Baby D
I mean, didn't he play for, like, Africa or somewhere? Cole was playing for Baby D. What?
Mall
I'm just. Have you seen. Have you seen them African teams? Come on, don't do that. We're not doing that. I'm just saying. I'm just saying. It's just a difference, is all I'm saying. Shout out to Cole. You know, he's Trying to pursue that too. But even J. Cole knows how crazy that is that Master P played with the Raptors and the Hornets, okay? Oh, he.
Baby D
Two teams.
Mall
Like, come on, man. This is what I'm saying. The culture didn't stop. We didn't pause long enough to salute that. So shout out to Master Pull, shout out to Birdman, Shout out to Cash Money. No limit. The verses, again, I would have liked. I would have liked to see it in New Orleans, personally, because just the energy would have been completely different. Would have loved to see Turk there. Birdman has some things to say in regards to Turk not being there towards the end of the set. But, you know, we're not going to highlight the negative shit. But hopefully, man, they could do this over and do it right. Or just don't even make it a versus. Just do a cash money, no limit show at the Superdome in New Orleans. It ain't got to be a versus. It could kind of be like what JD was planning on doing with Bad Boy versus so. So def.
Baby D
Appreciate it.
Mall
Where they was gonna go in, you know?
Baby D
Do you think JD was scared?
Mall
Nah. Hell nah. Y' all don't know JD's. That's what I'm saying. Y' all don't know J.D. 's history.
Baby D
First of all. First of all.
Mall
Nah, you don't, baby.
Baby D
I'm not asking. Cause I believe that JD is scared. What I'm saying is. Do you?
Mall
No, when I say y', all, I mean, like, not you. Y'. All. The people that feel like that.
Baby D
Okay? No, because I just feel like. I don't know. Like. Because his history is so big and people. I don't know if people would expect. I don't know if he would be considered the underdog in that situation. Right?
Mall
If we do, JD would be the underdog. Yes, he would definitely be the underdog. Only cause Puff is a bigger figure.
Baby D
Okay?
Mall
He's a more polarizing figure. But now, Again, that's what J.D. likes, though. He wants that. Because J.D. don't care about that. The end of the day, when we start playing these records that I really produced. Cause then it's that. Then it's that part.
Baby D
Oh, Shade.
Mall
No, no, no.
Sponsor Voice
It ain't Shade.
Mall
It's facts, Clock it. It's just facts. Cause we talking about producers. JD plays, he writes. He also raps. Puff gives, you know, he gives you that. He gives you that. That. That style and that flair, that aura. He. Now say it like this. Like, Puff do that. He got sauce. That's what he does. You Gotta remember Puff come from the party promotion game. He know how to have a party and how to, you know, what's gonna make people move. So he come from that. JD played drums. You get what I'm saying? Like, so he comes from. He danced, he was breakdancing. So he comes from that part of it. So it's just like, you know, it would have been interesting, but yeah, that I wanted to happen only because I really feel like people don't give Jermaine Dupree. You know, obviously they say Mariah Carey, they say Usher, but no, we gotta go Brat, we gotta go Kris Kross, we gotta go Bow Wow. He got real songs with Biggie, he got real songs with Lil Kim. So these are things that people forget. I think he got songs with Mace. So these are things that people forget. Like when Puff and them was popping on, Bad Boy was putting them joints out. JD Was producing for a lot of those artists on Bad Boy as well. But people forget about that. Cause that was early 90s, that was mid-90s.
Baby D
They really connect. When you think JD, you think Usher.
Mall
You think R and B, you think.
Baby D
Usher, you think Bow Wow, but you think Usher, Mariah Carey, like exactly how you said they remembered it back in the day.
Mall
They don't remember the Money Ain't a Thing with Jay Z. They don't remember those records. They don't. You know what I'm saying? Life of 1472, they don't remember that album. So it's like, you know, I wanted to see that happen only because I think it's what the verses does is it reminds a newer generation. It also shines light on. Damn. Like that record still sound. Cause even watching the no Limit Cash Money, I'm hearing about it bout it and all that, I'm like, I gotta put this on the gym playlist.
Baby D
Like, I forgot how it's still it. Yeah.
Mall
No, I'm saying, I mean, I'm in the crib watching that shit I'm doing. Dissed about it, about it. I'm like, now this. I forgot how. Just that energy of what it did when you first heard those songs. So I wish. We obviously are not gonna get that verses with JD but I think we missed out on a moment where they would have did that in Atlanta at the Mercedes Benz Stadium. I mean, I think that at that point it's just a party, you know what I'm saying? We letting JD and Puff DJ and just have. Going down that lane of memory lane of hearing those records. But yeah, I think people, People need A lesson in Jermaine Dupree, though, because they don't give JD His. His props when it comes to hip hop rap as much as they should. R B, I think that's clear. But don't. Let's not forget about what JD did in. In hip hop and rap as well.
Baby D
Yeah. And I think it's because he doesn't. He's not a flashy person.
Mall
He's humble.
Baby D
He's. Yeah, he's not a flashy person.
Mall
That's another thing. Being humble sometimes will leave you out of the conversation because you ain't braggadocious. You don't talk your shit. It's easy to forget about you when the loud niggas and the boisterous niggas, like, yeah, yeah. But then when you was like, listen, fuck all play them records, though. And then I really produced that. Like, I really went in there and played that. That's a different conversation.
Baby D
That's why I be trying to get y' all to talk y' all shit and y' all be like, nah, we cool. We humble. New balances and upside down hats. Like, nah, talk your shit.
Mall
That's just not me, Baby D. I never been that. I mean, I was, but now that would be crazy for me. Start trying to like, we just doing a part. We just talking our man, that's all. This is podcast. Have fun. I ain't got no ego when it comes to this, man. I just like kicking and talking about, that's all.
Baby D
Well, don't worry. I will pop it for y'. All.
Mall
Pop it there, Baby D. Per usual. Speaking of pop it, Meg, Thee Stallion's new video, Love a Girl Maul. I know you're thinking about upgrading to an all new iPhone 17 Pro, designed to be the best and most powerful iPhone ever. Hear my thoughts again?
Sponsor Voice 2
Yeah.
Mall
Listen, man, weeks you've been thinking about this, but are you also thinking about the traffic on the way there? I think about that all the time. Yes. You in. Traffic has always been a thing. Oh, my God. Of fact. That's one of your best lives. Absolutely. Well, good news Mall. When you order a new phone online with Boost Mobile to send an expert right to our office, they'll set up your whole iPhone 17 with Boost Mobile within minutes. No hassle whatsoever. Visit boostmobile.com to get started. Delivery available for select devices purchased@boostmobile.com terms apply.
Baby D
You call men gay for everything.
Mall
Be gay.
Baby D
Okay. They do. They. Okay, hear me out. I'm with you. They do, right? But sometimes men just don't operate the way that you operate, and anything that you deem that you wouldn't do, you label as gay.
Mall
Like what?
Baby D
Or mental illness. It's either mall would do it or it's gay or it's mentally ill.
Mall
Okay, like what, though? I'm learning because if you listen, my thing is, if you feel like that's how I am. Interesting. But you got to tell me more. Interesting, no, Interesting. I'm, like, cool. Like, tell me about myself. But I want to. I want to. I need examples, though. Like, you can't just say something.
Baby D
So, for example, the Internet, when you. It was a big deal on the Internet when you said that men who constantly cheat and constantly sleep with people and won't stop getting just. They just can't stop. They're gay. Some would say that they might just be addicted to sex. Right. But you are insistent that it's gay. I think you also said it was gay to have a fish tank.
Mall
Like, very good. You know why you. I'm gonna tell you why. You corny for that.
Baby D
You.
Mall
My I with you. But if you walked in a dude's house and he had a fish tank, you would. You would feel the same way.
Baby D
I would not feel that he was. I would not.
Mall
Yes, you would, man.
Baby D
He was gay. I would feel like, would you take him seriously? Maybe his grandmother gave him that fish tank.
Mall
They. They put the fish in the car. How they got the Kim fish to his house.
Baby D
Grandma left the house in the fish tank.
Mall
If you walked in a man's house and he had, like, a serious fish.
Baby D
Tank, are there fish in it?
Mall
Yes.
Baby D
What kind of fish?
Mall
I don't know.
Baby D
You got gold fish in a tank. I. You love animals just a little bit too much for me. And you need to love more serious animals. Like, if you can keep a goldfish alive, you a little bit too dedicated to the wrong shit.
Mall
So you telling me if you walked in the dude's house and he had a fish tank, you don't have no questions for him?
Baby D
I have questions, but that doesn't keep me from getting.
Mall
What's the first question?
Baby D
What kind of fish? Like, what possessed you to get fish? Like, do you really. With fish like that? Do you, like, think it looks dope? Like what? Like, how often do you clean your fish tank? Type, like, important. I don't ask him, like, yo, do you get in the ass? Like, because this fish tank don't make no sense.
Mall
Okay.
Baby D
Do you like, I think my logic.
Mall
I think my logic makes sense, though. You still ain't. You still ain't Convinced me on me being toxic yet, though. I'll give you another one. Give me another one. Okay. You said that. I said men who can't stop cheating on their girlfriend. Like I said, I said they may be gay.
Baby D
The Internet killed you for that?
Mall
Well, yeah, it's gay people on the Internet.
Baby D
Okay.
Mall
I mean, she's just moving. Show me where I'm wrong.
Baby D
You know, we actually have a gay fan shout out to Christian, who every time you say anything that can even be deemed remotely homophobic, he writes me and he's like, see modern. This says some homophobic.
Mall
Again, I'm not homo. But people gotta see people. You gotta compartmentalize people correctly and get people to correct, like, terms. Yeah, like, I'm not homophobic. So it's like, where's the homophobic? Why do you think I'm homophobic? Because I said, yo, if you got a fish tank, that's kind of gay. That's not me being homophobic, okay? Like, that's not. I don't care that you have a fish tank. If I walk in my homeboy crib, he got a fish tank. I'm like, yo, I ain't gonna lie, homie might be gay. That's my homie, though.
Baby D
But how does that connect to male on male sexual activity, my guy?
Mall
I mean, it's not really male on male. Gay is just like, you know, that's just gay. Like, you know that's gay, fam.
Baby D
What you doing a negative connotation?
Mall
No, not negative. It's like it's a fish tank, but it's like you like, you take the fish out and put them like in a smaller bowl and then clean it like, and then put the water back in the gravel. No, that's gay. You be doing mad other when you doing that. You got mad time on your hands, fam. Have a mad time where your hands is gay. Like when you ain't got nothing to do. Like you ain't got nothing to do.
Baby D
That's not. But that's not fair. Because they care about their fish but can't care about their fish. Cause you a non pet ass. People can't care about their fish.
Mall
I love animals, but do you have one? Nah.
Baby D
Because will say you don't have a dog. That's gay.
Mall
Nah, see, that's.
Baby D
See now, but when you do it, it ain't gay.
Mall
And a certain type of dog you got, you gotta have a certain type of dog.
Baby D
Like what. What dog is. Makes you nine.
Mall
Can't have no teacups, man. Niggas can't have no toys.
Baby D
That's how I know. You don't know ball or bitches. Cause teacups get you girls.
Mall
No, they don't.
Baby D
Yes, it.
Mall
Do a nigga walk a teacup, you get her a teacup. You not hollering at. See, this is why I ain't fucking with you.
Baby D
Who not you?
Mall
Not talking to no man that's walking down the street with a teacup. A Yorkie I have.
Baby D
That means you know how to be tender and soft. You can't just throw no teacup around.
Mall
And what else? Tender, soft?
Baby D
Nah, you can't throw no tea. Say it. Hear me out, all right? You can't throw no teacup around the way you could throw them bulldogs around. You see what I'm saying? You gotta be gentle.
Mall
You can be gentle with a bigger dog. You can. Yeah, see, that's the. You don't think you can be gentle with a pit bull or cane Corso? Or like, I don't want no nigga.
Baby D
With a cane Corso. Cause you niggas is not dog trainers. You niggas are not the fucking canine.
Mall
If I had him since he was.
Baby D
A puppy, yeah, that don't mean shit, bro. A cane Corso in New York City?
Mall
That dog will do whatever I tell him to do.
Baby D
A cane Corso in New York City is not getting enough exercise.
Mall
I still don't see how you think I'm toxic but I'll take it. Only because it's Halloween. I'll be toxic, man. For Halloween For Halloween, yeah, we all taking our mouth. I'll be Captain Toxic I'll be Captain Toxic Halloween.
Baby D
Josh, play another voicemail.
Jarvis
Yo, this is Jarvis, all the way from Georgia. Jarvis D. I got some ribs for you, but go ahead, let you know off the rip I don't know nothing about no bodegas, no subways, metros, Bacon, egg on the bagels See, I'm from the South Georgia specific We know about Peaches and black Baptist churches where your granddad is the deacon I only bring these things up just for me to mention that it's differences between us, let alone miles of distance but that don't stop my heart nor death nor good intentions See you smiling so hard your cheekbones carving indention J. Cole said he want to fold clothes with his missus I'm trying to cook Load the washer, let em dry and stack the dishes Trying to write you letters so the envelope with a honey kisses Trying to bring you to the South Get a feel for your characteristics Let you hear from horse's mouth. I want to hear about all your interests. This is not a poem. This just my feelings for you to find. It's not a story but a prophecy waiting on proper time.
Mall
Oh, he. He stepped in his business with you, Baby D. This ain't a story. This is me just dropping the line to let you know that the time will align and the divine rhymes and. Oh, he was getting. He was getting his off. Now, he inspired me right there. He inspired me to write that respond.
Baby D
What up? First of all, that was a beautiful spoken word poem.
Mall
Rap, whatever.
Baby D
It was a RAP 16. Whatever it was, it was very beautiful. I appreciate you taking the time out to write something like that to me. I know that that took time and that took energy and creativity. I appreciate it. I am unfortunately taken.
Mall
Unfortunately, I mean. Oh, oh, you see how fast. Yo, peas. That wasn't 30 minutes, yo. That's crazy. Unfortunately, you take it. Hold on, hold on. Nah, son. Nah, fam. Getting red wine reduction and all that. And it's the way you going.
Sponsor Voice
Now sit down.
Mall
Ain't no. Hold on, hold on, hold on. Unfortunately, Baby D is in the relationship, fam. Jarvis. Jarvis. Is your name Jarvis?
Baby D
Not unfortunately. Not unfortunately.
Mall
Unfortunately, baby. Not unfortunately. Yo, y' all ain't. Yo, that just joke. You saw. I just jumped out. You ain't even realize what you were saying, that she just jumped out. Unfortunately, I'm in a relationship.
Baby D
Let me finish my sentence. Unfortunately for you, I am in a relationship. Fortunately for me, I'm very happy. But unfortunately for you, I am in a relationship with someone else who lives in. In Georgia and is licensed.
Mall
It might be his man. He might have sent his homie to send that voice. Like, go send his voicemail. See how she responds. My baby, respond. Unfortunately, I'm in a relationship now.
Baby D
That was beautiful. I'm gonna write a poem back to him. Yeah, I'm writing a poem back to him about our unrequited love.
Mall
Do homie know you be writing poems? What's homie your man name?
Baby D
He.
Mall
He know.
Baby D
Yo, are you who you work for?
Mall
My. You just said you got a man. Do he know you writing poems to niggas?
Baby D
I haven't written it yet, so why would I tell him about something that.
Mall
Hasn'T happened yet, Unfortunately. But I'm gonna write him a poem back. Don't be writing no poem. Don't do that. He don't need a poem back. Sir. Jarvis. Sir. Thank you. The marriage is taken. She's in a happy relationship.
Baby D
Right up mall is accepting all poems.
Mall
Not from No, I ain't.
Baby D
Why not?
Mall
Because that's gay. I'm not gay. I don't like men. Shouldn't write me poems.
Baby D
Oh, my God.
Mall
Don't write me no poems. I don't want no poems from no man.
Baby D
Josh, is there anything else we gotta cover? We wrapping up.
Mall
Oh, well. Happy Halloween. Yo, Peas, what we doing tonight, man? We going to the parade tomorrow.
Baby D
It's a parade tomorrow.
Mall
It's a parade every year. Halloween, we've got the biggest parade in the country in New York. You ain't know that.
Baby D
There's some scary going on.
Mall
No, the NYC parade is, like, legendary, though. Have you ever been? Oh, you gotta go. You gotta experience it one time. It's gotten different over the years. Like, it used to be, like, out of control. Like, it's more controlled and like, you know, but back in, like, when I was in high school. Yeah, this. This was the time of year we just be in downtown, people up for.
Baby D
No reason, and I won't be there. Thank you so much.
Mall
No, but now it's. No, now it's more.
Baby D
It's safe.
Mall
Yeah. Safe. It's more. You know, it's more just about the parade and costumes and creativity and things like that. Like. Yeah, okay. We just needed an excuse to just be doing delinquent, that's all.
Baby D
Well, it's getting late. Let's get out of here and go on our date.
Mall
Let's do that. Going to sneaky shopping, get some food.
Baby D
Maybe a nightcap.
Mall
Maybe a nightcap.
Jarvis
Maybe.
Mall
Maybe a movie or something. Trying to touch me in the theater, though. Cause y' all be getting. You will open up like a oyster. Unfortunately for you.
Sponsor Voice
I mean.
Mall
We talk to y' all soon. Be safe, be blessed. I'm that. That's Baby D.
Sponsor Voice 2
Forget whatever plans you have this weekend because you're staying at home and playing on Spin Quest. And there's never been a better time to sign up than right now. New users get $30 coin packs for just $10. All the table games you love, with hundreds of slot games and real cash Prizes. That's at spinquest.com S P I N.
Mall
Q U-E-S-T.com Spinquest is a free to play social casino void where prohibited.
Ed Helms
Visit spinquest.com for more details.
Sponsor Voice 2
This podcast is sponsored by Total Wireless, the official wireless partner of ufc. When you're streaming the fight or sharing those takedown highlights, you need a wireless provider that keeps you close to the action. With Total Wireless, you're covered by the Verizon 5G network so you don't have to worry about your connection being knocked out at the biggest moments. It's not something you can usually say about a wireless provider, but Total Wireless really does have your back. They're in your corner every second of the day, so you never miss a thing. Visit totalwireless.com or visit your local Total Wireless Store to learn more about how Total Wireless can be in your corner. 5G access requires a 5G capable device and a 5G service area. Additional terms apply. See website for details.
Ed Helms
This podcast is sponsored by PayPal. Okay, let's talk holiday shopping. When you want to make the most of your Money, head to PayPal's app before you check out. They give you the flexibility to pay in four no fees, no interest. And this is big. Bigger than the 12 foot snowman on your lawn right now. You can get 5% cash back when you pay later with PayPal. So whether it's the must have merch or for that signed jersey you've been eyeing, PayPal helps you make the most of your money this holiday. Save this offer in the PayPal app.
Sponsor Voice
Expires 1231 see paypal.com promoterms Subject to approval. Learn more at paypal.com payin4paypal inc.nmls910457 Today's episode is brought to you by a scent that's made a legendary comeback. Degree Original Cool Rush the OG is back and better than ever. Cool Rush isn't just a scent, it's a movement. The kind of fragrance that millions of guys ask for by name. It's bold, fresh and delivers all day sweat protection with that cool, crisp vibe that made it a legend. Whether you're heading to the gym, the office, or just trying to stay fresh on a long day, Cool Rush has your back. So if you haven't tried it yet, head to your local Walmart and grab Degree Cool Rush, the fan favorite scent from the world's number one antiperspirant brand.
Baby D
This is an I Heart podcast.
Podcast: New Rory & Mal
Date: November 2, 2025
Host: iHeartPodcasts and The Volume
Featured Voices: Mall, Baby D, Jarvis
This week's "Best Of" compilation episode of New Rory & Mal delivers a lively discussion on the state of hip hop in 2025, generational shifts in music consumption, debates around rap culture and quality, and nostalgic reflections on pivotal hip hop moments. The episode is marked by Mall and Baby D's signature blend of candid hot takes, playful banter, and thoughtful critique, providing both insider perspective and street-level humor. From serious cultural analysis to lighthearted arguments about fish tanks, this episode is a snapshot of current conversations in hip hop, pop culture, and life.
Drastic Decline in Chart Presence
Women in Rap: Dominance or Diversity?
Genre Shift: Soulfulness and the R&B Hook
Music Consumption: Phones Changed Everything
Social Media & Song Longevity
Quality Control & The Viral Economy
The Legacy Artist Advantage
Legacy Label Battle: A Missed Opportunity
Absence of Key Figures
Master P’s Multifaceted Legacy
Comparisons & Generational Shifts
Jarvis from Georgia Delivers a Poetic Voicemail
Mall on Male Fan Poems:
| Timestamp | Quote/Moment | | ---------- | ------------ | | 03:14 | "That’s over 90% gone... we had a talk with Berg... now in September, only four hip hop songs on the global charts." — Mall | | 04:22 | "Women are not dominating rap. ... There are more women hip hop stars than ever before, but that doesn’t mean ... they’re dominating rap." — Baby D | | 05:15 | "We took the R&B out of hip hop ... and that is what made it more palatable to other genres." — Baby D | | 09:35 | "This—the phone is killing music. As much as we don’t want to admit it..." — Mall | | 13:46 | "...there’s so many smoke and mirrors ... and that’s making people a star. ... that’s how you get someone ... you’re not good but you’ve created this persona." — Baby D | | 17:27 | "...we might have to start going to hospice and visiting this motherfucker... like, yo, this nigga might be on his way out." — Mall (re: hip hop) | | 24:07 | "Looking at it, I felt like No Limit won." — Mall | | 26:17 | "We didn’t pause long enough to really salute Master P for that." — Mall | | 33:55 | "Humble sometimes will leave you out of the conversation..." — Mall | | 37:08 | "If you walked in a dude’s house and he had a fish tank, you don’t have no questions for him?" — Mall | | 43:09 | "Unfortunately for you, I am in a relationship. Fortunately for me, I’m very happy." — Baby D | | 44:06 | "Nah, I ain’t [accepting poems from men] ... Because that’s gay. I’m not gay. I don’t like men. Shouldn’t write me poems.” — Mall |
This episode is a multi-faceted ride through contemporary and classic hip hop debates, peppered with humor, honest takes, and a report card on the state of the genre. Rory & Mal (with Baby D stepping in), critique the industry's shifts from soul to spectacle, question changes in audience behavior, and celebrate (and roast) each other and their listeners in equal measure. If you want to understand the pulse of hip hop culture and its intersection with digital life—as well as get some laughs—this episode is a must-listen.