In this episode of the Niche Pursuits podcast, Jared sits down with Jamie I.F. for a brutally honest look at the Helpful Content Update and how a ~40% traffic and revenue drop torpedoed a $1.55M site deal mid-sale. He shares what it felt like watching peak months near $100K turn into a much smaller baseline, and why he stopped chasing an SEO recovery and chose focus instead.

Jamie explains how a single customer saying they'd pay $2,500/month for an "affiliate finder" feature led him to spin it into affiliatefinder.ai, then grow with cold outreach (including ~1,000 emails) and paid ads. They cover metrics, pricing, 150 signups/week goals, and affiliate revenue.

Sponsor: Quiet LightGet a free, confidential valuation at https://quietlight.com/!

Links & ResourcesCheck how AffiliateFinder works: https://affiliatefinder.ai/ Discover Answer Socrate and how it can help you: https://answersocrates.com/ Launch your SaaS affiliate program using Endorsely: https://www.endorsely.com/ Learn more about GainsApp: https://gainsapp.com/ Visit Jamie's free affiliate tracker for SaaS startups: https://increasing.com/ Watch Jamie's first interview: https://www.youtube.com/watch?v=7umFJyotZrY

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