It’s been years in the making, and now Jacksonville’s urban core is on the cusp of something big: 10,000 downtown residents.

This week on Not Your Average Show, JWB Co-Founder Gregg Cohen and show host Pablo Gonzalez break down the newly released State of Downtown Report and explain what this milestone means for investors and the future of the city.

With nearly 9,000 residents already downtown and a 31% population surge since 2020, the long-talked-about “24-hour city” is finally becoming a reality.

Here’s what we’re diving into:
✅ Why 10,000 is more than just a number and how it changes a city's trajectory
✅ How JWB’s Pearl Square is helping complete the downtown puzzle
✅ The power of the density flywheel: more people means more restaurants, retail, and livability
✅ Why city leaders are setting their sights on 20,000 and how early investors benefit most

When population growth turns into real, livable vibrancy, opportunity follows.

Listen NOW!

Chapters:

00:00 Introduction and Excitement for Jacksonville's Real Estate
01:54 Overview of Downtown Vision Report
03:55 Population Growth and Residential Development
09:57 Investment and Development Projects
15:16 Educational and Healthcare Expansions
21:41 Enhancing Livability in Downtown Jacksonville
24:17 The Shift from 8-Hour to 16-Hour Downtowns
25:30 Proven Models of Downtown Transformation
29:31 Living and Working in Downtown Jacksonville
31:32 Investor Insights and Property Appreciation
36:26 Balancing Rent Increases and Community Growth
46:28 Upcoming Summit and Community Engagement

Stay connected to us!

Join our real estate investor community LIVE:
https://jwbrealestatecapital.com/nyai/

Schedule a Turnkey strategy call:
https://jwbrealestatecapital.com/turnkey/

*Get social with us:*
Subscribe to our channel @notyouraverageinvestor
Subscribe to @JWBRealEstateCompanies
🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting
📸 Instagram - https://www.instagram.com/nyai_community
📸 Instagram - https://www.instagram.com/jwbrealestatecompanies