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Tim Bidermes
Hi, I'm Tim Bidermes, and you're listening to NPR's Book of the Day. Today, How a bejeweled egg led to the downfall of a successful family business in the 1980s, Paul Kiczynski led his family's famed jewelry business, and during that time he became obsessed with making the world's largest jeweled egg, which he did, but it came at great expense to him and his family. The story of how it all came together and then unraveled is the subject of a new book, Kicins A Family Story of Love, Loss, and Obsession. It's by Serena Kicinski, Paul's daughter, and she spoke about it with Weekend Edition guest host Dawn Goagne.
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Dawn Goagne
A famous jeweler in London had a wild dream to create the world's largest jeweled egg. Paul Kicinski was already rich and successful when he became obsessed with one upping the legendary Faberge. EG showed it off on a BBC talk show in 1990, the world's biggest golden egg. Paul brags that British craftsmanship can now compete on the world stage.
Serena Kicinski
There are great craftsmen here, and what we're trying to do here is to show that they're still alive and kicking.
Dawn Goagne
The show host, Terry Wogan, is dazzled by the egg, along with the entire audience. Don't sell it in all that much
Serena Kicinski
of a hurry because it really is a beautiful piece of work. Thank you, Paul. Paul Kaczynski.
Dawn Goagne
Paul Kicinski's D. Serena Kuchinski witnessed all of this as a child. She has written a memoir about how this fabulous golden egg brought about her family's downfall. She joins us from London. Serena, thank you for being here.
Serena Kicinski
Hi, Don. Great to be here.
Dawn Goagne
Okay, so first, Serena, we need some background. The House of Kiczynski was this very high end jewelry shop in London, but you start your story among the watch and. And clockmakers of rural Poland.
Serena Kicinski
Yes. So I discovered that my great, great grandparents had, in 1893, left their hometown of Grobo in Poland and traveled, you know, made a pilgrimage, I suppose, that many Eastern European Jews were making at that time, to flee the pogroms.
Dawn Goagne
So the plan was to go to America, but they stopped in London and that's where they got involved in the jewelry trade.
Serena Kicinski
Exactly, yes. My great great grandmother Leia had sewn a few heirlooms of jewelry into her skirts, and that allowed them to buy the tools that was needed for Hirsch to begin working as a watchmaker and clockmaker.
Dawn Goagne
There's a passage early in the book where you call your ancestors shadowy figures from my family's past whose ingenuity, creativity and persistence carried them to this country and helped them succeed. Can you pick it up from there?
Serena Kicinski
Those traits were fossilized down the generations, but by the time it reached my father, the first generation born into wealth, it mutated into a corrosive ambition that consumed him.
Dawn Goagne
That's quite a realization for a daughter to have about her own father.
Serena Kicinski
It is indeed, don.
Dawn Goagne
In the 80s and 90s, the House of Kucinski was one of the premier jewelers in London. Can you just describe the kind of things they were making and selling?
Serena Kicinski
So, I mean, my grandfather Joe had really built the business up in the 60s and 70s and built a really strong name for the House of Kicinsky, making very kind of almost avant garde, kind of chunky gold, coral, onyx. By the time my father took it over, he wanted to move into a different era. He wanted to outdo his father because by this Point. His father, Joe Kicinski, was a sort of legend in the jewelry trade. So he decided to go into sort of making more elegant and dainty and feminine jewellery. And then that sort of did all right. But it wasn't ever going to rival the likes of Cartier or Bulgari. So he realized he had to do something on a scale that no one else had ever attempted.
Dawn Goagne
He became obsessed with creating this egg.
Serena Kicinski
I mean, he was always obsessed with. Had turned his family business into the world's first luxury brand. And I think that's what my father saw, as well as an opportunity to elevate the Kiczynski name to make it not just renown in Britain, but around the world.
Dawn Goagne
I need you to describe the egg. And I understand you actually saw it
Serena Kicinski
once I did, Don, I got into trouble, actually. I mean, the egg was obviously absolutely stunning. It's breathtaking. Not only is it actually officially the world's largest jeweled egg, it's also the world's largest collection of pink diamonds. So I always sort of, you know, focus on the vital statistics, if you like, which is 15 kilograms of the finest 18 karat gold, about 20, 000 of the world's rarest pink diamonds. It took 7, 000 hours to assemble by a team of master.
Dawn Goagne
And in the case of your father's egg, doors would open to reveal an entire world inside the egg.
Serena Kicinski
Yes. It was like a miniature doll's house inside, and then that rotated and it turned into a sort of jeweled portrait library with beautiful blue enamel frames of all different sizes. But yes. So it made its debut in April 1990 at the Victoria and Albert Museum in London, which, you know, I was allowed to stay up for the party, which was incredibly exciting, and I got a new frock and everything.
Dawn Goagne
How old were you at that time?
Serena Kicinski
At that point, 10.
Dawn Goagne
Okay.
Serena Kicinski
And, you know, there were lots of paparazzi outside because there was a minor royal in attendance. And it was just so beautiful. And I sort of felt like I wanted to touch it. And then the security guard obviously saw me just as my sister was about to copy me. And it was all a bit dramatic, but, you know, I didn't really care because, you know, I touched the egg.
Dawn Goagne
He travels the world after that looking for a buyer.
Serena Kicinski
Yes. I mean, it had a very meteoric rise. The egg, it was everywhere, you know, like a pop star kind of thing, and over the papers and the magazines. And then it went on tour. So it had to be strapped into a first class seat with its bodyguards on either side. So really, it took up three seats in first class and its ticket was booked under the name Mr. Egg. It went to Tokyo, but no buyer was found there. And then it traveled on to New York, actually, where my father sort of had it in mind that maybe Donald Trump might be the one to buy it. But no one was coming forward. And the sort of pressure from the. The bank was mounting because obviously had very much overreached himself in the making of it.
Dawn Goagne
What was the price tag?
Serena Kicinski
The price tag that was official was 7 million British pounds. Seven million pounds, yes.
Dawn Goagne
Amid this search for a buyer, the House of Kiczynski collapsed.
Serena Kicinski
Yes. Exactly a year later, the business was sold. 100 years of jewelry heritage gone. And then obviously, you know, he had his affair with someone who was the sales assistant of the pink diamond dealer. So also someone connected to the egg. So, you know, very much in my mother's eyes, the egg was the source of all ill and evil and suffering and sorrow that our family went through. And then my dad died a decade later in March 2000, two days after his 50th birthday, tragically in a car crash in Spain.
Dawn Goagne
The egg disappeared without spoiling. The end of the book, give us a sense of what happened to this object.
Serena Kicinski
My father's Australian business partners, the Argyll Diamond Mine, who had provided all the, you know, incredible amount of pink diamonds. I think Argyll had accepted that maybe it would never be sold. You know, no one really knew what to do with it. It was so overexposed, they basically locked it away in a bonded warehouse on the other side of the world. And then there was a billionaire in Japan who decided that he wanted something that there was only one of in the whole world. So, you know, Mr. Egg was back on a plane again and it sold. The unsellable egg had sold it, has an owner.
Dawn Goagne
The chapter is closed on the egg.
Serena Kicinski
Indeed.
Dawn Goagne
Serena Kucinski's memoir, Kuchinski's Egg, is out this week.
Serena Kicinski
Thank you, Don.
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Episode Date: April 8, 2026
Host: Dawn Goagne (for NPR)
Guest: Serena Kicinski, author and daughter of Paul Kicinski
In this episode, NPR’s Book of the Day spotlights Kuczinsky’s Egg: A Family Story of Love, Loss, and Obsession, a memoir by Serena Kicinski. The conversation explores how a family’s pursuit of artistic and commercial grandeur—embodied in the creation of the world’s largest jeweled egg—led to the spectacular rise and precipitous fall of one of London’s premier jewelry dynasties in the late 20th century. Serena recounts the Kicinski family’s roots, the obsessive drive of her father, their moment of fame and its costs, and the emotional aftermath.
Eastern European Origins: The Kicinski family began as watch and clockmakers fleeing pogroms in Poland at the turn of the 20th century.
London as a New Start: Serena recounts how her great-great-grandparents, “shadowy figures from my family’s past,” smuggled a few patches of jewelry sewn into skirts to fund their entry into the London trade. (03:41)
“My great great grandmother Leia had sewn a few heirlooms of jewelry into her skirts, and that allowed them to buy the tools that was needed for Hirsch to begin working as a watchmaker and clockmaker.”
– Serena Kicinski (04:10)
Transition Between Generations: Grandfather Joe’s bold, avant-garde jewelry gave way to Paul's quest to surpass both family and famous rivals.
Corrosive Ambition: Serena characterizes her father’s drive as a mutation of inherited family traits:
“Those traits were fossilized down the generations, but by the time it reached my father, the first generation born into wealth, it mutated into a corrosive ambition that consumed him.”
– Serena Kicinski (04:43)
Inspiration: Paul Kicinski aimed to outdo Fabergé and put British craftsmanship on the world stage.
"There are great craftsmen here, and what we're trying to do here is to show that they're still alive and kicking."
– Paul Kicinski (quoted by Serena) (02:47)
Vital Statistics of the Egg:
"It's breathtaking… Not only is it actually officially the world's largest jeweled egg, it's also the world's largest collection of pink diamonds."
– Serena Kicinski (06:27)
Special Features:
"It was like a miniature doll's house inside...it turned into a sort of jeweled portrait library with beautiful blue enamel frames."
– Serena Kicinski (07:06)
"I touched the egg."
– Serena Kicinski (07:33)
Egg’s World Tour:
Price: Official tag at £7 million (~$10M).
“No one was coming forward. And the sort of pressure from the bank was mounting because obviously had very much overreached himself in the making of it.”
– Serena Kicinski (07:55)
Collapse of the Business:
Paul Kicinski’s Death:
“The unsellable egg had sold…It has an owner.”
– Serena Kicinski (09:32)
On Inherited Ambition:
"Corrosive ambition that consumed him." – Serena Kicinski (04:43)
On the Egg’s Splendor:
"It's breathtaking. Not only is it actually officially the world's largest jeweled egg, it's also the world's largest collection of pink diamonds." – Serena Kicinski (06:27)
On Family Loss:
"100 years of jewelry heritage gone." – Serena Kicinski (08:51)
The episode blends nostalgia, glamour, and deep regret—mirroring Serena Kicinski’s memoir, which unfolds as both a tribute and a cautionary tale. The ornate splendor of the egg stands in stark contrast to the personal and financial devastation it triggered. Serena’s candid reflections on inheritance—of craft, creativity, and ultimately destructive obsession—anchor the conversation. The story is both a chronicle of lost grandeur and a meditation on the high cost of unchecked ambition.
Serena Kicinski’s memoir, “Kuczinsky’s Egg,” is available now—an intimate, glittering reflection on family, art, obsession, and consequence.