Nudge

Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that actually work.

257 episodes

Episodes

Why AI-generated content won't move you

00:24:059/8/2025

This small change can make a politician electable

00:25:369/1/2025

When Schiphol Airport shredded 400 squirrels (and why no one was to blame)

00:37:138/25/2025

Dissecting Zohran Mamdani’s winning marketing tactics

00:20:438/20/2025

Did I Get It Wrong? | Revisiting Priming

00:29:478/18/2025

‘New Coke’ and the marketing blunder of the century

00:29:588/11/2025

How your brain can reveal what you buy

00:31:058/4/2025

How this indie movie used psychology to beat Hollywood

00:25:057/28/2025

Why naming a dish “field-grown” doubled sales

00:26:047/21/2025

Three tricks Super Mario uses to keep gamers hooked

00:21:517/14/2025