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This is an iHeart podcast. This episode of On Purpose is brought to you by Chase Sapphire Reserve. I believe that travel is one of the greatest gifts that we've ever been given and Chase Sapphire Reserve has been my gateway to the world's most captivating destinations. When I use my Chase Sapphire Reserve card, I get eight times the points on all the purchases I make through Chase Travel and even access to one of a kind experiences. Experiences like music festivals and sporting events. And that's not even mentioning how the card gets me into the Sapphire Lounge by the club at select airports nationwide. Travel is more rewarding with Chase Sapphire Reserve. Trust me. Discover more@chase.com Sapphire Reserve cards issued by JP Morgan Chase bank member FDIC subject to credit approval terms apply Comfort isn't just about how something feels. It's about how it supports you day after day. The Avocado Green Mattress is designed to do just that. With thousands of individually encased coils that move with your body. It gives you world class back support and comfort that meets you where you are. You'll feel just as good getting into it as you do getting out of it. And because true comfort lasts, Avocado mattresses are handcrafted from certified organic materials built to support you and the planet. Head to avocadogreenmattress.com today and check out their mattress and bedding sale. Avocado Dream of Better Lately, I've been trying to be more intentional, even with small decisions like cooking at home instead of ordering out. It's simple, but it helps me save for things that truly matter. That's why I love the State Farm Personal Price Plan. It lets you bundle home and auto insurance to create an affordable price that fits your needs. It's one of those thoughtful choices that support the life you're trying to build. Talk to a State Farm agent today to learn how you can choose to bundle and save with the Personal Price Plan. Like a good neighbor, State Farm is there. Prices are based on rating plans that vary by state. Coverage options are selected by the customer. Availability, amount of discounts and savings and eligibility vary by state. Manifestation is not magic. Manifestation is not wishing and waiting. Manifestation is not writing it once in a journal and closing the book. Manifestation is not saying affirmations while avoiding action. Manifestation is not the universe delivering without your participation. Manifestation is not a shortcut around hard work. It's clarity, belief and consistent action in alignment. The Number one Health and Wellness Podcast Jay Shetty Jay Shetty the one, the.
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Hey everyone. Welcome back to On Purpose. I'M Jay Shetty, author of New York Times bestsellers Think Like a Monk and Eight Rules of Love. And today I want to talk to you about a topic that I feel we're all completely fascinated by, but I think we really don't understand. Manifestation. There is so much about this word out there. There's so many interpretations. There's so much about how to do it and what it is. And I feel like often we set ourselves up for failure by subscribing to a word that we don't fully understand. By subscribing to an idea that sounds good, it makes us feel good, but it doesn't really transfer into reality. How many of you have ever tried to manifest a vision board and not seen it come to life? How many of you have tried to repeat something constantly in affirmations and not seen it come to life? How many of you have tried to manifest something big and beautiful in your life and actually felt like you went down the wrong path? If that applies to any of you, this episode is for you. Because I'm going to talk about the myths of manifestation and how to actually build the life that you truly want. Myth number one, Manifestation is magic. We think if I think about it hard enough, it will appear. Here's the reality. Your brain isn't a genie. It's a gps. If you don't type in the address, it can't take you anywhere. Do you ever get in the car and just start driving? Without a destination, you'd waste gas. You'd waste time and energy. That's what wishing without clarity does to your life. Research from Locke and Latham's Goal setting theory of 2002 shows specific goals lead to higher motivation and success than vague intentions. So here's what I want you to do. I want you to swap. I want to be successful for I want to grow my business revenue by 20% this year. Vague wishes drift clear goals direct. So anyone who's saying manifestation is just I want abundance. I want to be free. I want to create greatness. These are beautiful aspirations. There's nothing wrong with them. But without clarity, we don't know what action to take. Your goal has to be clear. Your vision of what you're building has to be clear. Now, I'm not saying that it's going to work out just as you think it is. I'm not even saying you're going to get exactly what you envision. But the truth is, to start any journey, you need clarity. Manifestation is not magic. Manifestation is not wishing and waiting. Manifestation is not Writing it once in a journal and closing the book. Manifestation is not saying affirmations while avoiding action. Manifestation is not the universe delivering without your participation. Manifestation is not a shortcut around hard work. Manifestation is not about getting everything you want instantly. Manifestation isn't magic. It's clarity, belief, and consistent action in alignment. For so many people, they may tell an amazing story about how they manifested something. It's not that they didn't vision it. It's not that they didn't have clarity. They also aligned their actions, their time, their energy, their resources in that direction. Manifestation truly is the alignment of what you think, what you say, and what you do. When those three things are aligned, that's what creates impact in the world and in your life. Whereas when you think in your head, I want abundance, you say it out loud, but your actions are completely the opposite. Nothing changes. The problem is, we think manifestation means if I think abundantly, then I'll be abundant in my business. No, you might actually have a beautiful habit for happiness. But the strategy for success is watching the patterns of success. It's analyzing the journeys of success. It's being locked into a different mind. Myth number two is that positive thoughts alone attract success. People think, if I stay positive, the universe will deliver. This sets us up for a lot of disappointment because I know so many people, good people who think positively. But then difficult things happen in their life. Hard things happen in their life. The reality is, positivity is fuel, but it's not the vehicle. It gets you moving, but you still have to drive. Imagine this. Think of going to the gym, telling yourself, I believe in myself. That won't build muscle unless you pick up the weights. But it's great that it made you show up. So it's important. It's just incomplete. Barbara Fredrickson's broaden and build theory shows positivity expands our creativity and problem solving by but without action, it just fades. Here's your step. Pair every affirmation with one action. If you say I'm building wealth, then at the same time set up an automatic transfer to savings as soon as you get your paycheck. The moment you take action, your life will change. The moment you take action. Clarity replaces confusion. The moment you take action. Momentum begins. The moment you take action, the right time finally arrives. The moment you take action, you stop waiting for permission. Notice how affirmation and action together creates alignment. Affirmation on its own is wishful thinking. Action on its own doesn't feel like it's fueled with a higher way of living. Affirmation and action together are an unbeatable formula. And so I want you to really think about in your life, about the things you've been struggling with, the things you're always trying to pump yourself up about, and ask yourself, what habits have I not built? What actions have I not built? What systems have I not built? We're not failed by our desires or our expectations. We're failed by by the systems we don't build. We're failed by the processes we don't create. We're failed by the criteria we don't have. We're failed by the boundaries we don't make. That's what fails us. Writing it down is not enough. We think I wrote in my journal, so it's on its way. Here's the reality. Writing helps focus the brain, but it's step one, not the finish line. Think of it like making a grocery list. Everyone needs one of those. You need to know what you're missing, what you need to fill your fridge with, what you need this week. But if you never go to the store, the list doesn't feed you. Research, known as the generation effect, shows writing improves memory and focus, but memory isn't momentum. Here's the step after journaling, add. What's one step I can take today toward this? If you write start a podcast, your next step could be outline an episode, learn how to record a podcast, research a podcast. For so many of us, we write down what we want. We don't write down how we're going to get there. It's the how we're going to get there that makes things seem manageable. What a mind does is, is when we say, I want to start a podcast, it feels so big. We feel overwhelmed. We feel overburdened by doing this huge thing. When you break it down into all the multiple steps of how to get there, the key is to figure out the next step you can take right now. The next step you can take right now, which is calling up a friend who has a podcast, watching podcasts to find out a format that works for you. Looking up a YouTube video from a creator telling you how to start one. Without those steps, you can think about starting a podcast for months and years and nothing will ever happen. Manifestation is clarity about what you want and what it takes. Manifestation is writing it down and then building it step by step. Manifestation is persistence when motivation fades. Manifestation is aligning your choices with your values, not just your wishes. If you just make it about your wishes. If you just make it about what you're writing if you don't ever make it. About the how, right? People say start with why. Really important. You should know why you're doing what you're doing. You should know what you want to build. But if you don't know how you're going to get there, it's almost the hardest thing, right? If you don't know how you're going to get to the party on a Saturday night, if you don't know how you're going to get to to your vacation destination, if you don't know how you're going to build that company, it becomes a lot harder. Spend more time figuring out the how and you'll know that you're making momentum, you'll know you're making progress, you'll know you're moving in the right direction. See, the thing is, I really want you to get there. I really want you to experience the joy of building something you love. I don't just want it to remain a dream in your mind and your heart. Space that never gets to see the light of day. The universe rewards wanting. If I want it badly enough, I'll get it. It does not work that way. Desire is fuel, but direction is the map. Without it, you spin in circles. Have you ever desperately wanted a job, relationship, or whatever it may be, but you had no strategy? Desire without direction is like stepping on the gas with no steering wheel. The reticular activating system, also known as RAs, filters what you notice. Define a goal and your brain literally starts spotting opportunities. For example, once you think of buying a red car, you see them everywhere. So here's the step. Each each morning, write down three things you want to notice that day. Maybe new clients, learning opportunities, or ways to connect. Your RAs will tune in. This is so important if you have a goal to write a book, start a podcast, build a company, ask yourself, what is it that you need? I was talking to a friend the other day and I'd said to him how important it was for him to show up to networking events. I said, if you're out at those events, you're going to meet people, people are going to see you, you're going to get to connect with them. He was avoiding it for months and months and months. He finally went to one and he was shocked at what it felt like to be front of mind. When you're present, you get to have the conversations you would never get to if you weren't there. So many of us avoid the actual action, even though in our mind we're wondering, why is this business not taking off. Why is it not starting off? Because we're not positioning ourselves in the places that we need to be. Remember, you don't see things as they are. You see them through your own fears and hopes. You don't see yourself as you are. You see the story you keep repeating about who you are. You don't see the future as it is. You see the version you believe is possible. So many of us have the wish. We have the want. We have the desire. We don't have the direction, we don't have the drive. And where does that drive come from? Comes from picking something that you really value. I mean, everyone would want to be financially free. Everyone would want abundance. Those are things we all want. But what does that look like for you? How does that manifest for you? When I say that, what I mean is how do you envision that? How's it unique to you? And how are you going to get there? That's unique to you.
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Myth number 5 the path will be smooth if it's meant to be. We think if I face obstacle, maybe it's not my destiny. The reality is, struggle doesn't mean you're on the wrong path. It usually means you're on a real one. Right? Struggle doesn't mean you're making a mistake. Struggle could mean that you have a lot to learn to get to this goal. If you have something you really value, don't change what you value. Change the path to get there. Ask any athlete, artist or entrepreneur. I've interviewed so many of them on the podcast the dream always comes with resistance. You'll get to where you want in life, just not in the way you imagined it. Pain isn't proof of misalignment. It's proof you're growing. It's proof it matters. And ultimately it reveals to you whether it matters enough. If you give up because something's hard, it means you didn't care enough about the thing. We do the most difficult things as humans for things we care about. Parenting is one of the most thankless jobs. It's one of the hardest jobs. But people do it because they love their child. Their love outweighs the pain. That's what purpose is. That's what manifesting really is, is where your love for something, your dedication, your devotion to something, is more than your pain, stress, and difficulty that you go through to get there. Angela Duckworth's Grit research shows sustained effort through challenges, through predicts achievement more than talent. Here's a step. When you hit resistance, reframe it. This is the workout, not the wall. Write down what this obstacle is teaching you. Just because something is right for you doesn't mean it will be easy. Just because something is meant for you doesn't mean it will come quickly. Just because it's your purpose doesn't mean it won't test your patience. Just because you found your calling doesn't mean you won't doubt yourself along the way. And just because you're ready doesn't mean life won't make you wait. Manifesting is passive. I just have to wait and trust. I was at an event the other day and someone asked me about how do you surrender? How do you create detachment? How do you do something but then leave the result up to what's going on? And here's what I said. I said, surrender only starts when you've already done everything under your control. If you have given 100% of your energy. If you have left no stone unturned, peace. And if you have given it all you've got, that's when surrender starts. Sometimes we only do 50% of that, and then we're thinking there's 50% of surrender. That's not surrender. That's just hoping, wishing and waiting. Surrender says, I've done everything I possibly could. I've put in all the energy, knowledge and wisdom I have at this point in my life. I'm now detached from the result because I realize whatever comes is, is what's truly meant for me. And I have no idea of what I'm being prepared for. I'll give you an example. Eight years ago, when one of my videos went crazy viral on social media, a TV company in L. A reached out to me and said they wanted to make a TV show. I had no idea what that meant. So I spoke to a friend who I thought made a TV show, someone who I was producing with. We created a sizzle rule. We made a deck. We flew out to L. A on our own money. I used to live in New York at that time. I went and built this and went back and forth. We went around and pitched it to every major TV network and streamer. At the time, everyone rejected it. No one wanted it. Now, I had done everything I possibly could. Was I upset? Yes. Was I disappointed? Of course. But I'd done everything I possibly could to make that the best pitch I could have. I was detached, I was surrendered. It's only because I got rejected that I started on purpose, Something that was built by me, something that I started from scratch, something that I get to define who I speak to, when I speak to them. What we talk about, where we go. I would never have this. If I got given a TV show that could have lasted two to three seasons and got canceled. I would never have this opportunity. Surrender begins when endeavor is complete. If your endeavor is incomplete, there's no surrender. It's just wishing, hoping and wanting. Put in all the energy that you possibly have, all the wisdom and knowledge you possibly have, and then surrender to the fact that what you receive may save you for what's to come. I was given something better than I imagined in on purpose, than I could have ever imagined from any show I could have created. Waiting isn't manifesting, it's stalling. Action is what flips vision into reality. Imagine planting seeds and then sitting indoors, hoping they grow without watering, sunlight or care. That's what waiting does to your dreams. Research by Bandura's self efficacy Theory shows confidence comes from doing small things successfully, not from waiting for a big break. Here's a step. Break one big dream into a seven day goal. You want to change careers? Update your resume this week. Momentum builds confidence. Myth number seven, Manifestation is about stuff. We think if I manifested money, a car, a house, I'll be happy. And here's the reality. Stuff is a byproduct of meaning and value that you create. It's not bad. It's great to have, it's wonderful to have. But it can't be the goal in and of itself. Here's the context. How many times have you gotten what you wanted, the promotion, the gadget, the trip, and still felt empty after a week. That's because fulfillment is about alignment with values, not just getting the thing. Research from the Harvard Study of Adult Development, this is the grant study that lasted over 85 years, shows quality relationships, not wealth or fame, are the strongest predictors of long term happiness. Now, I'm not saying, and I always want to clarify this, wealth is important. Success is important. That's why we have so many amazing money experts on on purpose. To help you figure that out, when you write a goal, add your why. So don't just write I want $100,000 salary or whatever it may be, write, I want $100,000 salary so I can have freedom to travel, take care of my parents and live without stress. When you make the end goal about a thing or stuff, it ends up letting you down versus when. That is just a byproduct of creating value and success. If you analyze patents, you'll become successful. If you learn how to market your product, you'll become successful. If you learn how to solve someone's problem, you'll become successful. If you do all of those things, the car, the house, the travel, that will all come from that. So that's what you want to put your energy into, not the vision of what that thing is that you want. That doesn't drive, that doesn't make you a better salesperson, it doesn't make you a better marketer, it doesn't make you a better coder, it doesn't make you a better you user of AI. It doesn't make you a better videographer, photographer. By looking at a picture of the car or the house you want every day that will come by becoming better at your art, better at your skill, that's what you want to focus on. Don't overvalue the goal and undervalue the growth. Don't overvalue speed and undervalue direction. Don't overvalue success and undervalue sanity. Don't overvalue approval and undervalue authenticity. Don't overvalue being right and undervalue being kind. Don't overvalue recognition and undervalue consistency. Don't overvalue the outcome and undervalue the process. Don't overvalue what you gain and undervalue who you become. It's not about wanting for the universe to deliver, it's about getting clear, rewiring your brain to see opportunities, and taking consistent steps until your vision becomes a reality. Thank you so much for listening to me. I hope you enjoyed this episode. Pass it onto a friend, tag me on social media and let me know what resonated with you and I'll see you on the next episode. Remember, I'm forever in your corner and I'm always rooting for you. If you love this podcast, you'll love my episode with Lewis Hamilton. Lewis and I talk about why you should stop chasing society's definition of success and how to be more intentional with your goals. You don't want to miss it. Like it's not about being perfect. It's about just every day, one step at a time, trying to be better, trying to do more. I'm learning a lot about myself. I had to break myself down in order to be able to be better. Hey, audiobook lovers, I'm Cal Penn.
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Podcast: On Purpose with Jay Shetty
Host: Jay Shetty
Episode Airdate: October 17, 2025
Publisher: iHeartPodcasts
In this solo episode, Jay Shetty deep-dives into the realities and misconceptions surrounding manifestation, a topic often shrouded in mysticism and vague promises. With candor and practical wisdom, Jay debunks common myths and presents a clear, actionable 3-step alignment formula for achieving one's goals and dreams. Drawing from scientific research, personal experiences, and insights from interviewing high achievers, Jay reframes manifestation as a process of clarity, belief, and continuous action—challenging the popular view that it’s about wishing for what you want and letting the universe do the rest.
Manifestation is not magic: Jay emphasizes manifestation is not about thinking something into existence. It’s about clarity, belief, and consistent, aligned action.
“Your brain isn’t a genie. It’s a GPS. If you don’t type in the address, it can’t take you anywhere.”
— Jay Shetty (04:04)
Setting vague intentions leads to drifting; specific, clear goals create direction and focus.
It’s not about wishing and waiting, writing it down once, or repeat affirmations without real behavioral change.
Manifestation is the alignment of thoughts, words, and actions.
“When those three things are aligned, that’s what creates impact in the world and in your life.”
— Jay Shetty (07:40)
Positive Thinking Alone Isn’t Enough:
“Pair every affirmation with one action. If you say, 'I’m building wealth,' then...set up an automatic transfer to savings as soon as you get your paycheck.”
— Jay Shetty (09:55)
Journaling Is a First Step – Not the Finish Line:
“Memory isn’t momentum.”
— Jay Shetty (11:34)
Clarity about the how is just as vital as the why.
The Reticular Activating System (RAS) in the brain helps filter opportunities when one gets clear on desired outcomes.
“Desire is fuel, but direction is the map. Without it, you spin in circles.”
— Jay Shetty (12:55)
Example: Attending industry events and positioning yourself actively in the right environments is crucial for opportunity, rather than solely wishing for change.
“We avoid the actual action, even though in our mind we’re wondering, ‘Why is this business not taking off?’”
— Jay Shetty (14:15)
Adversity Means Growth, Not Misalignment:
“Pain isn’t proof of misalignment. It’s proof you’re growing. It’s proof it matters.”
— Jay Shetty (18:23)
True Surrender Follows Full Commitment:
“Surrender begins when endeavor is complete. If your endeavor is incomplete, there’s no surrender. It’s just wishing, hoping, and wanting.”
— Jay Shetty (21:05)
Waiting is stalling; small consistent actions build the confidence and momentum to achieve dreams (Bandura’s self-efficacy theory).
Example: Instead of just wanting a career change, break the big goal into a 7-day task, like updating your résumé this week.
"Waiting isn’t manifesting, it’s stalling. Action is what flips vision into reality."
— Jay Shetty (23:50)
Achieving “stuff” (cars, money, houses) is not the end goal. True fulfillment comes from aligning actions with personal values.
The longest happiness studies (Harvard Grant Study) show that meaningful relationships—not material success—lead to enduring happiness.
Always connect every material goal to a deeper “why.”
“When you make the end goal about a thing or stuff, it ends up letting you down versus when that is just a byproduct of creating value and success.”
— Jay Shetty (25:26)
Skill and service drive results; growth and self-development are more important than the acquisition of possessions.
“Don’t overvalue the goal and undervalue the growth. Don’t overvalue the outcome and undervalue the process. Don’t overvalue what you gain and undervalue who you become.”
— Jay Shetty (26:35)
Jay Shetty’s episode reframes manifestation from a passive, wishful activity into a disciplined, value-driven daily practice. By aligning intentions, beliefs, and meaningful actions—while being patient and resilient through adversity—listeners are empowered to cultivate growth, fulfillment, and tangible progress toward their dreams.
This summary omits advertisements and unrelated segments, focusing solely on the core teachings and insights delivered by Jay Shetty in this impactful episode.