Here at ParentData, we talk a lot about panic headlines. You know, the headlines that cycle through your feed about coffee and wine and sleep and lead and the causes of autism, many of which contradict the last panic headline, and almost all of them turning out to be not nearly as bad as they seem. But in the moment, they feel so scary and urgent. And if you're a parent just trying to follow the science, do what's best for your kid, sometimes it feels like you're being absolutely and really nonsensically bombarded with the wrong things to do.

Today on ParentData, we've invited Dr. Bapu Jena to help us stay sane. Bapu is an economist and a medical doctor who specializes in natural experiments, which means observing human behavior in naturally existing behavior (as opposed to a randomized trial). This makes him an ideal person to talk about the uses and abuses of data, and how curious nerds conduct research that makes its long and winding way into a headline that almost feels like it's designed to scare the crap out of parents. We talk about the complicated relationship between causality and correlation, the academic and popular incentives to publish these kinds of headlines, and also who decides what research is worth sharing with the world.

This is on the face a conversation about research, but really it's about reassurance - there are a lot of reasons behind publishing a story about lead in Cheerios that have nothing to do with you or how dangerous Cheerios actually are or whether you're a good parent who cares about the health and wellbeing of your kids. You are and you do. Don't throw out your Cheerios, but do explore the journey with us.

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Understanding Panic Headlines: How studies that influence your parenting choices get published