Pitch Me Podcast: "Don’t Get Replaced by AI"

Host: Kayvon Kay
Guest: Jeff (Moment 37)
Date: September 2, 2025

Episode Overview

In this candid and timely episode, host Kayvon Kay sits down with Jeff from Moment 37 to dissect the overwhelming world of AI adoption for businesses. They're not just talking tech trends—they rip into the misconceptions, hurdles, and strategies behind implementing AI in organizations, especially for small and medium-sized business owners feeling both pressured and confused by the AI revolution. Expect blunt truths about what "AI integration" really means, actionable frameworks for success, and how to future-proof your business without losing your human touch.

Main Discussion Points & Insights

1. The State of AI in Business (03:24–05:00)

• AI Hype vs. Reality: Most businesses feel pressure to adopt AI, but few truly understand what that entails.
• Misconceptions Around AI and Automation: Many don’t know the difference between simple automation (“if this, then that” logic) and true AI, leading to confusion and inefficiency.
  • Quote: “There's a lot of these overwhelming disconnects on what the market actually is teaching… to what business owners are actually adopting.” – Jeff (01:43)

2. Foundations First: What AI Integration Really Requires (06:29–09:25)

• Training the AI: The AI is only as good as the information you provide. Businesses need to define mission, vision, terminology, and processes before expecting meaningful results.
• The TOP Framework: Train AI on your Team, Organization, and Purpose.
  • Quote: “You can upload these documents... but it knows about your business. The more it knows, the more it can help you uplift it. Just like hiring somebody to your organization.” – Jeff (06:29)

3. The Human Element: Enhancement, Not Replacement (09:43–12:18)

• AI's True Role: Enhancing team productivity and efficiency, not replacing people.
• Cultural Friction: Resistance and fear inside teams are common; the approach should be raising the “floor,” not just the “ceiling.”
  • Quote: "We don't come in... to replace [your team]. We're here to raise the floor, not the ceiling. That's what we say—enhance your team, not replace them." – Jeff (11:10)

4. Target Clients: Who Should Care About AI Integration? (13:15–14:56)

• Ideal Profile: Online-first, small/medium-sized businesses doing $2–25M in revenue who know they need AI, but don’t know where to start.
• Moment 37's Focus: Taking clients from zero to full AI integration, demystifying and handling the process end-to-end.
  • Quote: “We teach businesses how to become AI first so you don’t get replaced by a business that is AI first.” – Jeff (09:53)

5. Common Objections—and Why DIY Doesn’t Cut It (16:16–20:21)

• "I Could Just Do This Myself": Business owners often underestimate the complexities (“hallucination” risk, proper data structuring, team adoption).
• The Hallucination Factor: AI can misinterpret or lose track of relevant information—like a game of broken telephone.
  • Quote: “Everybody deals with a hallucination factor... You start talking to AI and all of a sudden it starts to hallucinate.” – Jeff (17:13)
• Proper Implementation is Key: Moment 37 prevents data loss, ensures correct team prompting, and guides on using AI as a true asset.

6. Crafting the Offer—And Why It’s Not a DIY Job (22:57–24:03)

• Moment 37's Approach: Start with leadership team alignment and education, build a tailored roadmap, then guide implementation.
• Client Commitment: Businesses must curate relevant data, not just dump everything into AI—it’s about quality input for quality output.

7. The Elevator Pitch (24:16)

• Quote: “We help businesses integrate AI into their organization to increase 20 to 40% profit.” – Jeff (24:16)
• Clear Value Propositions:
  • Future-proof your business
  • Increase profits
  • Demystify and customize the AI process
  • Enhance (not eliminate) your team’s value

8. Final Advice on AI for Business Owners (25:15)

• Patience and Foundations: Don’t rush in or expect AI to be a magic fix. Returning to business fundamentals is crucial for successful AI adoption.
  • Quote: “Be patient. Step back… Go back to the foundation, go back to your people, go back to the information within your business and look at your processes and start there.” – Jeff (25:15)
• Amplifier, Not Remedy:
  • Quote: “AI is not going to fix your problem. It’s going to amplify what you’re doing. So if you have a problem, it’s a bigger problem. If you have the right stuff, the right input, it’s just going to amplify that.” – Kayvon (25:53)

Notable Quotes & Memorable Moments

• The Human Side of AI (11:43): “All these people saying, oh, AI… I fired 200 of my employees, you know, using AI. I'm calling bullshit on that. You fired maybe a couple employees who should have been fired in the first place.” – Kayvon
• Hallucination Explained with Broken Telephone (17:49): “When we do our speaking engagements, I actually get a whole bunch of grown adults to play Broken Telephone... As the information continues to fill up, it's like the beginning you start to forget… That's where hallucination starts to come in.” – Jeff
• On Training AI ‘Smart’ (22:11): “With AI, you can train it to be stupid.” – Jeff

Key Timestamps

• 03:24: AI adoption stats, misconceptions, and tool confusion
• 06:29: The TOP Framework and why business foundations matter
• 09:53: Reframing AI’s purpose: “AI-first” mindset for businesses
• 13:41: Defining the target client: size, sector, and readiness
• 17:13: Hallucination factor and the importance of input quality
• 22:57: Roadmap for successful AI integration
• 24:16: The Moment 37 elevator pitch
• 25:15: Final takeaways on patience and foundational work

Resources & Contact

• Moment 37 Website: moment37.ai

Tone & Delivery

Candid, no-nonsense, and pragmatic—the episode dispels myths and cuts through the hype, combining Kayvon’s straight-talking sales expertise with Jeff’s technical acumen. The conversation is direct and encouraging for business owners who want to leverage AI without getting lost or overwhelmed.

For business leaders on the edge of AI implementation, this episode is a field guide, complete with caution signs and a clear path forward: start with your business’s DNA, involve your team, and use AI to amplify—not replace—your best assets.