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Nick Hanauer
The rising inequality and growing political instability that we see today are the direct result of decades of bad economic theory.
Goldie
The last five decades of trickle down economics haven't worked. But what's the alternative?
Nick Hanauer
Middle out economics is the answer because.
Goldie
The middle class is the source of growth, not its consequence.
Nick Hanauer
That's right.
Gary Gerstel
This is Pitchfork Economics with Nick Hanauer.
Goldie
A podcast about how to build the.
Gary Gerstel
Economy from the middle out.
Goldie
Welcome to the show.
Freddie
Hey, Pitchfork listeners, I'm Freddie, producer of Pitchfork Economics. Every society runs on a story about how the economy works. Today we're revisiting the rise and fall of the Neoliberal order. A conversation with historian Gary Gerstel about how neoliberalism became our governing economic regime and. And why it's breaking down. This episode makes sense of why today's economic and political chaos feels so familiar and why it isn't random.
Goldie
It's a new year, Nick. And what better way to ring it in than a conversation about neoliberalism?
Nick Hanauer
I know, I know. And we've got just this killer guest today. We're talking with Gary Gersel, who is the author of the Rise and Fall of Neoliberal Order. But what's cool about Gary and is a little bit different than our usual guest is that Gary is not an economist, he's an historian. You know, and so he comes to us with that perspective, which I think is a little different. He's the Paul Mellon professor of American History at the University of Cambridge and a professor of history at Vanderbilt University as well. Absolutely fascinating guy. Let's chat with him.
Gary Gerstel
I'm Gary Gerstel. I am a historian of the United States 19th and 20th and 21st centuries. But increasingly I'm writing about the most recent period and that encompasses my most recent book, the Rise and Fall of the Neoliberal America and the World and the Free Market Era, which is really a history, tries to be a history of our time beginning in the 1970s and carrying through to the Biden presidency, actually covers almost 100 years, if we include the rise and fall of the New Deal order from the 1930s to the 70s before then. Trying to use my historical skills to make sense of what is a very volatile and uncertain political moment that we're living in.
Goldie
I was a history major in college, and I'm wondering if you're writing a history of now because the fall is happening as we speak. How does that, how does history different from journalism? I have my own ideas, but I'm curious what you would say.
Gary Gerstel
Well, I actually regard the work that Journalists do. They are often take the first cuts at historical perspective. And there's a book published, I think, in 1973, written by a British journalist by the name of Godfrey Hodgson, who was covering the United States through an earlier period of Talmud, the 60s and the 70s. And he wrote a book called America in Our Time. And I thought it was one of the most extraordinary histories of America from 1945 to 1973. And I taught it probably for 20 or 25 years in the courses that I was teaching. So I think it is possible to be immersed in current events and to write with a historical perspective and vantage point. But it is, I will acknowledge, a perilous enterprise because one has to distinguish between the signal and the noise. The signal is what you really want to focus on, but every signal is surrounded by noise, and it's very hard to disentangle the noise, especially in a supersaturated media environment in which we live. And so some things I think I get right writing about the history of the contemporary moment, and some things I get wrong. And you just have to be prepared to live with your. Your frailty. What I think I can do is, and what I try and do in, in my book, the Rise and Fall of the Neoliberal Order, is to try and bring a historical perspective to the current moment. And I think that can be quite valuable. And that's what I've been trying to do.
Goldie
I. I think. I think ownership matters, too. And I think the fact that you're. Your paycheck isn't dependent on some sociopathic billionaire kowtowing to Trump probably gives you a little more freedom than what we're seeing in a lot of modern journalism. But that's. I'm just opinion. We'll let you go.
Gary Gerstel
There's another freedom, and I wrote that book in the uk.
Goldie
Ah, yeah.
Gary Gerstel
And that actually spared me a good deal of noise.
Nick Hanauer
Yeah.
Gary Gerstel
So, I mean, the peril is you could have an owner, someone who runs your newspaper who's not sympathetic to what you want to do and is telling you what to say. But there's another kind of problem, which is to just be so saturated with the endless media cycle.
Nick Hanauer
Yeah.
Gary Gerstel
And one of the things that is true, oddly, about the world in which we live is that media markets remain incredibly national or abounded by national borders. And so even though Brits are fully informed about the United States, the degree of noise that is there and the saturation of media that one experiences in one's home country is not the same. So I do actually think it gave me more space and allowed me a greater degree of independence than I would have had if I was trying to write this book in the U.S. anyway.
Goldie
Nick, you want to get kick us off starting about the book?
Nick Hanauer
Gary, we talk, as you must know, we talk about neoliberalism a lot on this podcast. Our podcast is largely devoted to tearing down neoliberalism and replacing it with a new thing. But for the purposes of this interview, it would be useful to start with your personal definition of neoliberalism. So what do you think it is and how should we. And we'll proceed from there.
Gary Gerstel
Neoliberalism is an ideology that calls for freeing capitalism from virtually all constraints. Free the animal spirits of capitalism and the market out of the belief that the greatest economic growth and thus the greatest good for the greatest number of people will result from that kind of emancipation. And by freeing it from constraints. I'm thinking of regulatory constraints imposed by governments and states during the golden era of social democracy in Europe and then we might say the golden era of the new New Deal order in the United States. It was from the start a global project. Dismantling control of capital is. Has to be accomplished both domestically but also internationally out of the belief that you cannot have the full yield of capitalist affluence unless the whole world is committed to this project. So at the core of neoliberalism is commitment to the free movement of goods, the free movement of people, the free movement of information, and the free movement of capital across all borders. And it could not really become a global project and thus aspire to the success it had in the 1990s and first decade of the 21st century, until the Soviet Union fell and communism as a relevant ideology in the world collapsed. Because central to the communist project was not just state management of economies in the public interest, but the exclusion of capital and capitalist penetration from any countries that were under communist rule. So the 1989-91 period of transition is crucial. I'll say one other thing about it, and then you can let me know your own thoughts about neoliberalism, because you do talk about it a lot. Is it entirely an elite project? The proponents of neoliberalism acknowledge that it increases inequality in the world, that the gap between the rich and the poor would widen. But the supporters say that's okay because all boats will rise. Everyone at the end of the day will be better off. That was the claim of neoliberalism. And from that perspective, you can see it as an elite project in the sense that there would be benefits for everyone but the richest would have the greatest share of the benefits. There was not an acknowledgement that there would be trade offs, that this was a zero sum game, that the gains of some classes domestically and some nations internationally would be at the cost of other nations or portions of nations suffering. That belief in the validity of neoliberalism and its value characterized the 1990s and first decade of the 21st century. It was believable and sellable as an ideology until the global financial crash of 2008, 2009, which gave a lie to the claim that all boats would rise and that no one would suffer under this new regime. And there's no doubt that the neoliberal age dramatically increased inequality left a lot of the parts of the world, both in the United States and elsewhere, to rot. And the world in which we're living in now has to do with the consequences. But I also think that there is an emancipatory element of the neoliberal creed which distinguishes my view of neoliberalism from some other people, that it carries with it a promise of freedom, of freeing the individual from constraints, of allowing that individual to fully flourish. And especially in the United States, that has enormous appeal. That was part of Reagan's popularity. You convert to this my vision of market freedom, meaning Reagan's vision of market freedom. You will be free. You will have opportunity that you did not have before. You will be free of artificial constraints which are not simply imposed by large private institutions, but by large public institutions as well. So I talk about the New left of the 1960s and 70s, which opposed not just capital, but big government and saw the New Deal as oppressive because in the language of the time, there was a system of corporation and government alliance which was squashing the individuality and the individual opportunity of particular people. There's a cosmopolitan vision which is part of the neoliberal dream, the ability of people to travel everywhere in the world, to mix with other peoples, other cultures, other ways of living, which the left finds enormously appealing. This is, if you're on the left, this is a world in which you want to live. So there's a component of the neoliberal worldview which is appealing to people on the left side of the political spectrum. And there's a kind of seduction that goes on that this will benefit not just corporate capitalists accumulating capital, but this promises an enlarged vision of freedom that a lot of people can partake of.
Nick Hanauer
So that thing that you just said is really interesting to me, and if I could just play it Back to you. And I may be misinterpreting what you just said, but it never occurred to me that the cultural freedom that people were looking for in the 60s and 70s was in some ways part of what animated or was connected to the rise of so called economic freedom, of neoliberalism. Right, because you think about the 60s and 70s as being very lefty, sort of express yourself, be free, don't conform, all that stuff. But I guess I'd never thought to connect that to Milton Friedman, if you know what I mean. So are you. Are you suggesting that. Or am I. Or of my. Am I over interpreting?
Gary Gerstel
No, I am. I am suggesting this. It's not at the. I don't want to suggest conspiracy. I don't.
Nick Hanauer
No, no, no, no, no, no, no. I just need the gestalt.
Gary Gerstel
Yeah, the gestalt. At the Free Speech Movement in Berkeley in 1964, which is one of the early great moments of the New Left. And I came in at the Goldie. You look closer to my age, so you may have connections. Nick, you look younger than.
Nick Hanauer
Sadly, I'm the oldest. I'm the oldest one. Yeah, yeah, I just. Yeah, I just have freakish.
Gary Gerstel
Okay, well, now we gotta go.
Goldie
You know what it is? It's the super rich can afford that secret elixir that keeps them young looking.
Gary Gerstel
Yeah, okay. Okay, well, this means you've got to go with the video version of this. The audio. The audio. The audio version is not going to be enough. My point is that I. I came in at the tail end of the New Left. I was part of the New Left. So I don't say this as someone who's looking at the New Left antagonistically, because it was part of the world in which I grew up and I took many of its principles to heart. One of the signature mottos of the 1964 Free Speech Movement at Berkeley was, I will not be folded, spindled or mutilated. Now, if you have young listeners to your program, they have no idea what I'm talking about. But if you're looking at your ages or. Nick, you too. Now, since you've revealed yourself, that was on every IBM punch card. And you needed one IBM cardboard punch card for every step in a computer program that you were processing. At the time, IBM was the enemy. It sort of embodied massive machines, massive centralization. What was the dream of Steve Jobs and where was he at this time? He was tree hugger at Reed College. He was a hippie. He wasn't going to classes. He was on fruit and Arian Diets. His dream of the personal computer was releasing the IT revolution from the tyranny of IBM, what was IBM? And a close connection between government and the private sector to manage our lives. And this dream of individuality and emancipation was very profound. Bound up with the creators of the IT revolution and the personal computer who began on the left. Another figure in this firmament is Stuart Brand, who created the Whole Earth catalog. And I think Steve Jobs would later describe the Whole Earth catalog as Google. Before there was Google, it was again. A lot of your listeners won't know what we're talking about. A massive book that had everything in it that you needed to know in order to live the kind of life you wanted to live. And Steve Jobs described it as Google before Google.
Goldie
That was the coffee table book in my parents living room.
Gary Gerstel
Yeah, I still have my original copy. Purchased in 1970. Yep.
Goldie
Yeah, yeah. It's funny, I never thought of Apple's 1984 ad as a neoliberal thing.
Nick Hanauer
I was just thinking about. It was the first thing I thought of when we started talking about Apple is that 1984 A.D. again that many of our listeners will not have seen.
Goldie
Oh, I'm sure. Come on, that's such a classic.
Nick Hanauer
Yeah, it is a classic. So Gary, our focus is usually on the economics, on the academic economics. How does, and you're obviously taking a historical view. How does, how do these two things relate? And were there historical drivers that led naturally to the neoclassical economic framework from which neoliberalism was derived? Right. I guess the way we think about it is that you've got this layer, if you will, of neoclassical economics which is based on a bunch of underlying theoretically empirical, scientifically verified assumptions about human behavior, about the dynamics of human social systems, about the origins and nature of prosperity, so on and so forth. And from that you derive neoliberalism, which is its ideological companion. Right. The sort of social, cultural, political and moral framework from which we, you know, which we allow us allow to govern ourselves. And so how does the academic layer, economic academic layer, relate to the ideology which came first, for example? It's sort of a chicken and egg problem a little bit, isn't it?
Gary Gerstel
You mean the other dimension, referring to the cultural dimension, the stream of freedom, is that.
Nick Hanauer
Yeah, yeah. Well, and just.
Gary Gerstel
Well, they, I think they, I think they both arose at the same moment. If the new left moment is the 1960s and 70s, I would say the cultural component came first from university students, many of them privileged, growing up in what they took to be a massively bureaucratized society and that did not deliver on the promise of individuality and freedom that they had been led to expect would be part of their American birthright. So this yearning for personal freedom was there in the 60s during a moment of great affluence. But then you have the economic crisis of the 1970s. And that economic crisis is profound in terms of eliminating the dominance of a different system of economics, Keynesian economics, that have been integral to the New Deal order. And there are two sources of crises in the 1970s which upend the New Deal and Keynesianism. One is that America has serious industrial competitors in the world for the first time since prior to the Second World War. After World War II, the US is the only industrial economy still standing and the world is its oyster. It can do whatever it wants to in the world, or I should say in the non communist world. And one of the things it does is that it builds up the competitors that had defeated Germany and Japan. And it needs to do this because it can't sell enough goods to international consumers unless those consumers are out there. And in the 1970s Japanese cars and electronics and German machinery and cameras and other things begin to. They are, they have become serious competitors to the United States. And the US industry is not ready for it because They've had a 30 year period of control where they an oligopoly behavior where two or three firms which control entire industries. And over the long term that's not a good recipe for economic growth and prosperity because you dull innovation the imperative of productivity. The other thing that happens in the 1970s is a reordering of relations between consumers of resources in the global north and the suppliers of those resources in the global South. And here the critical event is the Yom Kippur war of 1973 which leads Saudi Arabia to a boycott refused to sell its oil to the west and the west prosperity have been built on the promise of unending supplies of cheap oil from the Middle east which were still at that time under the control of Anglo American oil companies. And they made the decisions how much oil to extract from the ground and what price to charge. That ends in 1973 with the rise of OPEC and the determination that these resources belong to the producers. And we are going to set the terms. And that is part of a larger reconfiguration of relations between the global source and global south. That makes the 1970s a double whammy. Competition for the US from industrial competitors and need to radically rethink the availability and cost of vital resources to prosperity and that plunges the American economy into a very severe crisis. It's not just inflation, it's mass. The beginnings of massive deindustrialization of economic centers of the North. And the Keynesian toolkit is no longer working. Now, I have a theory of what I call political orders. And when a political order establishes itself, it is able to compel agreement from all parts of the relevant political spectrum. During the heyday of the New Deal order, the Keynesian tools were thought to be so powerful and so effective that when Dwight D. Eisenhower becomes the first Republican president to regain the presidency in 1952, the big question is, is he going to roll back deal or is he going to endorse its core features? And he endorses its core features because he feels there is no other future. There's no future for the GOP if he, if he doesn't do that. Well, that consensus explodes in the 1970s. And ideas, these neoliberal ideas, versions of the neoclassical ideas that you talked about, which have been around and which have been incubating but had been utterly irrelevant to the conduct of American politics or the conduct of the American economy, this is their moment when they can bid for power. And they had a strategy for gaining power. They had think tanks. They were developing links between think tanks and politicians. They had a general who could command the field forces. Ronald Reagan was his name. They were ready for the opportunity that the 1970s gave them. In my theory of political orders, there are certain economic crises of such magnitude that they crack up the orthodoxy that have been dominant and allow ideas that have been considered till that moment, dangerously heterodox, to enter the mainstream. This becomes the neoliberal moment of ascent.
Goldie
And going forward, then how important and how much of it was inevitable or just an accident of historical timing? The collapse of the Soviet Union in the late 80s pretty much cemented the neoliberal order globally.
Gary Gerstel
Yes, absolutely. In the 50s, the Soviet Union was a genuine competitor to the United States, not just militarily, but economically. And there's this incredible moment in, I think it's 1959 when Nixon goes to. To Moscow with all the latest American appliances in an American kitchen, and they have a debate on a Moscow stage about who's going to provide better consumer goods to their people. What's so amazing is that the US Felt compelled to enter this debate because it was worried that the Soviet model of central planning might offer their people a better future than what America could afford by the 1980s. There is no competition of that sort. There's no point in Having that kind of debate, the ability of the US to churn out consumer goods far outstripped the capacity of the Soviet Union. And here, I think the IT revolution brings a lot of pressure on the Soviet Union. I think in 1989, the Soviet Union had 25,000. No, 250,000 computers, personal computers. The US had 25 million. Once you get into that level of disparity and entering the Internet revolution, it changes the terms of competition. And the Soviet Union, with its command economy, which was not just controlling production, but controlling the flow of information everywhere, could not compete with where the US Was going. And so this is what was accelerated in the 1970s and 80s. The deregulation, the IT revolution makes it harder and harder for the Soviet Union. It's interesting in this regard. We used to laugh at Reagan's idea of Star wars, that he could build a shield over the US that would stop all incoming Soviet missiles. I remember the 80s. We thought, this guy's a jokester. That can't be done. It's just a waste of money. And every rocket he tried to. To. To launch, to intercept a mock missile coming from the Soviet Union crashed and failed. And so there was a lot of laughter about that. Star wars scared the Soviet Union to.
Nick Hanauer
Death because it was a very good strategy.
Gary Gerstel
Yeah. They didn't feel they had the equipment, the knowledge to compete with that.
Nick Hanauer
Yeah. So what? So let's talk about where are we now? Where are we now? Where are we now?
Gary Gerstel
We're in a whole lot of trouble.
Nick Hanauer
Yeah, that's true.
Gary Gerstel
And this, you know, for left liberal forces, this is a big defeat. But it's not the. It's not the end of the story. It's.
Goldie
It's not the end of history.
Gary Gerstel
Because it's not the end of history. It's not the end of the story. It's not the end of the search for a post neoliberal paradigm. Volatility still rules our moment. And it's not clear Trump. First of all, it's not clear what Trump's policies are going to look like economically. And he also does not have the kinds of majorities that Roosevelt or Reagan had to usher in a different kind of political economy to the degree that I think some of his supporters would like to accomplish. Let me first say that 2016 is a moment of real change in the United States and that it's the moment that really breaks the hold of the neoliberal orthodoxy. And you have Trump on the right and Bernie Sanders on the left, and it's a one, two combo. That sort of explodes the neoliberal synthesis, privileging free trade, free movement of people, free flow of information, free movement of capital. Those two figures are diametrically opposed in many respects. But if you listen to a Trump and Sanders speech on the evils of free trade and why we should move away from a globalized world of free trade for the sake of some kind of fairer trade, some of their speeches are indistinguishable from each other. And until that moment, protectionism had been a dirty word. If you were identified as a protectionist in American politics, you were out of the mix. And Trump levies many tariffs and Biden doesn't remove them. And the 2020 election is very important because it's unveils an alliance between the left and center of the Democratic Party to really break from Biden breaks under the influence of Sanders, from his Democratic predecessors, both Obama and Clinton. And there's a major effort to rethink the proper relationship of states to markets, of what governments can do to control direct markets in the public interest. And this is where the middle out discussion and synthesis began. And the Biden administration had major, major initiatives in this area. One of the mysteries to me, and maybe you have an answer for, because I don't have a good answer for it, is why these major initiatives of the Biden administration have garnered so little popular support. And here I have in mind the reshoring of chips, manufacturing, the trillion dollar infrastructure project, and the, you know, the, the biggest investment in green energy in this, in, in this country's history.
Nick Hanauer
I think the, the answer is that.
Goldie
Nobody knew and it did. It didn't impact people short term. I mean, you, you have a political system where we have elections every two years and you had an economic agenda which will take a decade, maybe decades to fully benefit people. And you know, this is a problem with Democratic politics in general. You're elected short term, but the policies that you really need to do are long term. And the fact that we had a New Deal order for so long allowed us to build all this infrastructure and build these social programs that paid off for decades. And now there's no consensus on anything. If you're gonna switch policies every two to four years, you know you'll never get anything done.
Nick Hanauer
Yeah, but Gary, I think that the most important thing to remember is it for nine out of 10Americans, the economy does not exist as an abstraction in the way that the three of us think about it. It is my job and the expenses. That's it.
Gary Gerstel
Right.
Nick Hanauer
That's all they know and it is just objectively true that under Trump people's lives were better because the pandemic and the global supply shocks that that created harmed people in a pretty direct and visceral way. And you know, it wasn't inflation, it turn it was just higher prices. But that, that reality is what most people process not and they don't think about chips. They didn't, I'll bet you, you know, even the most sophisticated people couldn't describe for me the economic achievements of the, of the Biden administration. The most, the most switched on people I knew had no idea. So I mean at the end of the day that was the problem.
Gary Gerstel
I used to do it, I used to do a trivia test like how many across the political spectrum, everyone I was talk how many projects were started under the Biden trillion dollar infrastructure plan. And the answers range from 2 to 100. The most anyone gave was I think 5,000.
Nick Hanauer
Yeah, 50,000.
Gary Gerstel
Isn't it over that? It's close to 70,000 projects now. And even elite opinion makers had no knowledge of that.
Nick Hanauer
They had no idea. And you know, like I said, if, if Joe Manchin and Kirsten Sinema weren't such terrible people, we would have, the Democratic Party would have been able to deliver a series of much more directly felt, viscerally experienced child tax credit. We would have higher minimum wage, higher overtime, child care, all these things.
Goldie
All the things that people benefited from during the pandemic instead of having it all cut off at once and now suddenly you have to pay your student loans, you have to pay your rent and you don't get the child tax credit anymore.
Gary Gerstel
And one of the things that hurt Biden is that all that ended under his presidency and he wanted to extend those. That's what you're right, that's what you're saying. But a lot of people, this is in terms of what people are feeling, they just know those benefits. There was a great reimagining of work and relationship of work to family life that was occurring in the first few years of the pandemic and then all the benefits from the American rescue plan ran out. And people probably blame Biden for that as well as to what's coming. I think we have, there's, if we look at the political economy of the incoming Trump administration, there is the Elon Musk wing which I frame as this is a rogue form of neoliberalism.
Goldie
That was my question. Whether these Silicon Valley tech billionaires, whether they're just neoliberal or is it something different?
Gary Gerstel
No, I think they're a version. I think they're a version of Ramaswamy fits in this category. They're a version of neoliberal. There is, however, another vector in the Trump administration, and this is embodied in Vance, who may be a powerful player. And I go back to his acceptance speech for the VP nomination, where he said very clearly, the Republican Party has to begin putting Main street over Wall Street. Now, he himself has ties to Silicon Valley venture capital. So when push come to shove, will the GOP ever abandon this? But. And the answer may. And you're shaking your head, Nick, saying, no, they never will. And 80% chance that you're right about that. But there is a serious move within portions of the Republican Party to develop a genuine populist politics of the right that privileges ordinary Americans as they imagine ordinary Americans, primarily white men. White men, patriarchal households. But there are the beginnings of bridge building between the left and right on this issue. Vance talking to Elizabeth Warren about banking reform. Josh Hawley having unexpectedly warm relationship with Lina Khan about antitrust. Tom Cotton fits into this. Marco Rubio fits into this. There is a small but not insignificant group of senators who are imagining a future for the American economy that is not simply restorative of neoliberalism. And I think one of the things to look for once they actually take power is whether this Main street faction of the Republican Party, this genuinely populist faction, is defeated by the neoliberals or whether they actually gain in strength and whether there are battles that emerge between the neoliberals who want to eliminate Social Security. I mean, it's got to be a flashpoint over those sorts of issues, Social Security, Medicaid, and whether, when Vance has his opportunity, whether he's going to take on someone like Elon Musk over these issues. So this. And there are idea, there are thinkers in the Republican Party who are trying to push this. Orin Cass is one. Julius Krein, who edits American affairs, is another. So there's some movement along those lines. And this may mean that the initiatives of the Biden administration may not disappear as quickly as everybody is predicting. And plus, there's a bunch of Republicans, Congressmen and Senators who are beginning to say, you're not taking away the chips factory that's going up in my district. You're not taking away the battery plant. And the Biden did a very good job of placing about 90% of those battery plants and chips manufacturing plants in red districts in the United States.
Goldie
Not that. Not that it helps help Democrats in the 2024 election. But yes, the majority of the investments are in red counties.
Nick Hanauer
Well, we shall see. We always ask the benevolent dictator question, Gary. If you were in charge of the world and were unconstrained by politics, what would you do? How would you get us back on track?
Gary Gerstel
Well, if I was the dictator of the world, I would just order people around.
Goldie
Benevolent dictator.
Gary Gerstel
I would double the green energy program and I would deepen and broaden the initiatives that the Sanders Biden alliance began and broaden out to something closer to Sanders original vision of what, of what that could be. That path is there. I'm actually convening. I'm not a dictator, but I'm organizing a big conference at the University of Cambridge called Beyond Pathways to a New Economy and Politics for Late May, where we're going to get into the nitty gritty of what we're going to do in different areas of economic and political life. So all the energy that has been generated over the last four or five years, once the Democrats recover from the enormity of their defeat, and one has to admit that it's an enormous defeat and people are very. I was worried that after the election people would be less interested in coming to this conference. The reverse is true. There is a desire to come back together and do planning. And I think here it's important to keep in mind that the neoliberals who had had enormous success were in the wilderness for 20 or 30 years and they were prepared for the long march. They took a page from Mao's book and they said, you have to be prepared for the long march. And I would say the same thing to those people who want to build a different political economy today. Don't be discouraged by the defeat. The part of this that worries me the most because I think the ideas that have been generated over the last five or six years are not going away. They're going to continue to be discussed. Ideas will be hatched. I have two concerns and they're interrelated, and that is, are we going to have a real election in 2026 and 2028? Are we going to be able, if we have these ideas and the American people show interest in them, are we going to be having a sufficiently free election so if the people want this, they can actually vote for it? And the related question is, why does authoritarianism in the world seem to have the upper hand at this moment? In other words, the Trump issue is not simply a US problem In Gary.
Nick Hanauer
I think the answer is neoliberalism. Because for 50 years democratic governments have not delivered the goods to most citizens.
Goldie
Well, I think also neoliberalism favors authoritarianism, and Hayek was very clear on that, that he would prefer a liberal dictatorship.
Nick Hanauer
Okay, but I think at the end of the day, Goldie, if your wages are stagnant or declining for 50 years while a few people at the very tippy top get rich beyond the dreams of avarice, who needs a democracy?
Goldie
But the fact is, yeah, they had decades to build an authoritarian order because neoliberalism is implicitly elitist. They think the wealthy should be in charge. And that, I mean, that is clearly written into the core documents.
Gary Gerstel
That may be, but let me reframe the question. There were, in the second decade of the 21st century was a decade of populist revolts on the right and on the left. And let us not forget that. So we can all name the revolts on the right, from Brexit to Modi to Trump to Bolsonaro, Erdogan, Orban list goes on and on. But there was also Occupy Wall Street. There was Tahrir Square. There was the Bernie Sanders run in 2016. There was Corbyn in Britain in 2017. There was also Lula coming back into power and defeating Bolsonaro in Brazil. But those triumphs seem to have less enduring power than the triumphs of the right. And, Goldie, your answer may be the right one. That there's. I would say the neoliberal order is over in the sense that we no longer face a world that thinks this is the only way forward. But the institutions of neoliberalism that were built over a 50 year period, many of them are still very powerful and influential and controlling. So that may be the answer. But I find myself thinking, why are the populist revolts of the left more evanescent, less successful than those on the right?
Goldie
You're a historian, you look at the Ancien regime had failed by, you know, the late 18th century. But it took a long time to establish a real democracy in France. It was revolution after revolution after revolution and comeback after comeback after comeback. So it took a lot of time and a lot of suffering to, you know, historically, no, a century is not that much time. But for the people living through it.
Gary Gerstel
For us, it's a long time we're not facing, essentially. So we're back to the long March.
Nick Hanauer
Yeah, we are. We are, absolutely. One final question. Why do you do this work?
Gary Gerstel
Why do I do this work? There are two components to it. I care tremendously about American democracy and democracy in the world and its future. I'm deeply committed to the proposition that people should be sovereign over their own affairs. We, the people, of popular sovereignty. And then I chose the right vocation for myself. I love thinking and writing about history as much today as when I began in this endeavor 40 to 50 years ago. And I'm posing questions to you because these are questions I'm posing to myself. And I love to puzzle through the key questions of different historical eras. And I don't want to be finished with my life's work until I have satisfactory or better answers than I do right now to the extraordinary importance and volatility of our own time.
Nick Hanauer
Well, Gary, thank you for being with us and thanks for the book. It was fat. It was a fascinating conversation. Great partner.
Gary Gerstel
I appreciate the opportunity.
Nick Hanauer
Gary's such an interesting guy and that historical perspective is always so refreshing.
Goldie
Fortunately, he gets to write the first draft of history instead of a lot of, a lot of the journalists who are responsible for this. I am, I'm a little angry. I'm still, it's the new year. I'm still a little, a little angry at the profession of journalism for how they failed American democracy. I think it's interesting we're in this moment. Obviously we are very disappointed by the outcome of the election. We saw Biden as the most consequential president since fdr. And had the Democrats continued to hold power, we would have seen a lot more of those. Yeah, this move to a new, hopefully middle out order gain traction. So it's hard to know what's going to come out of this. I think the first Trump administration was mostly neoliberal apart from the tariffs. It's hard to think of anything else that Trump actually did that defied the neoliberal order. And obviously there's that schism in his new administration between, you know, the billionaires who funded him, Elon Musk, who put $250 million of his own money into reelecting Trump and is being apparently rewarded for it and the, that other anti neoliberal populist wing of, of Trumpism. So we'll see which one comes out on top. I suspect it will be the neoliberals.
Nick Hanauer
Yeah, I just don't, I just don't see how it, how anything else happens. I mean, I think tariffs, yes, we'll.
Goldie
See tariffs, tax cuts.
Nick Hanauer
We're going to see tax cuts for the rich. We're not going to see a raise in the minimum wage. We're not going to see labor protections, we're not going to see any power shift from capital to labor. Yeah, you know, we're not going to see, we're going to see a massive increase in the number, in the amount of consolidation. You know, there's no way, no way that they're going to do anything else.
Goldie
So, you know, to poorly quote paraphrase one of the great neoliberal founders, Milton Friedman, when a crisis occurs, you know what fills the void or the ideas that have been left lying around? When the Keynesian consensus collapsed in the early 1970s, it was neoliberalism. There will be a crisis. There is a crisis, but there will be a bigger crisis. And the hope is that the middle out ideas that are lying around will be the ones that fill that void. Assuming, as Gary said, we actually have free and fair elections from here on out. And I'm not so confident about that.
Nick Hanauer
Well, we shall see.
Goldie
Yeah, that was Again, if you want to read more from Gary Gerstel, his book, there's a link in the show notes the rise and fall of the neoliberal order.
Freddie
Pitchfork Economics is produced by Civic Ventures. If you like the show, make sure to follow, rate and review us wherever you get your podcast. Find us on other platforms like Twitter, Facebook, Instagram and threads. Itchfork Economics Nick's on Twitter and Facebook as well. Ickhanhower for more content from us, you can subscribe to our weekly newsletter, the Pitch over on Substack. And for links to everything we just mentioned, plus transcripts and more, visit our website, Pitchfork economics.com as always from our team at Civic Ventures, thanks for listening. See you next week.
Date: January 20, 2026
Host: Nick Hanauer, with Goldie and producer Freddie
Guest: Gary Gerstle, historian and author of The Rise and Fall of the Neoliberal Order
This episode of Pitchfork Economics revisits the “rise and fall” of the neoliberal order, featuring historian Gary Gerstle. The conversation provides a sweeping historical perspective on how neoliberalism became the dominant economic and political paradigm, why it fractured, and what might come next. Gerstle explores the interplay between cultural and economic currents, the political shocks that broke the neoliberal consensus, and the uncertain transition toward a new order—possibly that of “middle-out” economics.
Connection to the New Left:
Gerstle draws parallels between the countercultural demands for freedom in the 1960s–70s and the embrace of economic freedom in neoliberalism (12:32–15:49).
Pop Culture Manifestations:
References to Apple’s 1984 ad, the Whole Earth Catalog, and Steve Jobs—once hippie radicals, later tech icons—illustrate the ambiguous legacy of individualism (15:32–16:02).
On Neoliberalism’s Core (Gary Gerstle, 06:26):
"Neoliberalism is an ideology that calls for freeing capitalism from virtually all constraints. Free the animal spirits of capitalism..."
On the Left’s Role in Economic Freedom (Gary Gerstle, 12:32):
"I am suggesting this...This dream of individuality and emancipation was very profound—bound up with the creators of the IT revolution..."
On the Roots of Authoritarianism (Nick Hanauer, 38:22):
"Because for 50 years democratic governments have not delivered the goods to most citizens."
On the Challenge for Left Populism (Gary Gerstle, 39:08):
"I would say the neoliberal order is over...But the institutions of neoliberalism...are still very powerful and influential and controlling...Why are the populist revolts of the left more evanescent, less successful than those on the right?"
The episode closes with the team reflecting on the uncertain future. Will “middle-out” economics replace neoliberalism? Will right-wing populism and entrenched neoliberalism prevail? Hanauer and Goldie express skepticism about a rapid or easy transition. They echo Milton Friedman’s warning: when crisis hits, only ideas “lying around” can fill the void—making it urgent to continue pushing and refining progressive economic thought in time for the moment when real change is possible.
Recommended Reading and Further Resources: