Podcast
Plan Simple with Mia Moran
Hosted by Mia Moran · EN
Bestselling author and life coach Mia Moran serves up the Plan Simple Podcast for women who want to ditch overwhelm and wear all their hats with ease. Listen for inspirational interviews, informative workshops, and really practical planning strategies, so that following through becomes easy and joyful! We look at all aspects of life —food, health, motherhood, relationships, home, spirituality, productivity, entrepreneurship, and more — so that your whole self feels supported.
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Concentrating During Chaos
Feb 2600:48:50Tap to summarizeConcentrating during chaos can feel impossible — especially when life is unpredictable, confusing, and messy (hello, snowstorms… and everything else happening in the world). In this episode, I’m sharing a simple metaphor I couldn’t stop thinking about: the trees outside my window.It really struck me that nature isn’t fighting chaotic weather — it’s prepared for it.We’ll talk about why your brain interprets chaos as a threat (and why your nervous system will always prioritize survival over productivity), how decision fatigue and fragmented attention make it harder to focus, and what to do instead.Using a tree framework — roots, trunk, branches, and seasons — you’ll explore how to get more rooted in what doesn’t change, simplify what you’re trying to do right now, stay committed without rigidity, and let this season be the season it is.If you’ve been overwhelmed, second-guessing everything, researching instead of choosing, or feeling like everything needs a reevaluation… this one is for you.
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Why I’m Choosing “Boring” This Year
Feb 1700:43:04Tap to summarize“Boring isn’t about making life smaller — it’s about finally doing what I said I wanted to do.” —MiaMy highly passionate, creative, maybe ADHD, manifesting generator — or simply feeling scattered — sisters, I hope you find one piece in here that helps you.I’ve chosen “boring” as my word of the year.The need for boring energy has shown up through the health challenges of the past two years — a diagnosis that led to brain surgery, a series of illnesses, and recently falling and breaking my arm and sacrum.And surprisingly, saying boring has helped me finally follow through — actually doing the things I know will create the life and goals I want.As I lean into this word, I’m learning a lot. Here are some of the biggest lessons so far:1. Avoid Shiny ObjectsHave you ever gone to post something on social media and resurfaced 90 minutes later unsure what happened — and the post isn’t even a thought anymore?Me. All the time.But I’m changing that. Boring means going in with intention, doing the thing I came to do, and leaving before the distractions take over.2. Notice the Negative Behaviors That Pretend to HelpI’m really good at rushing and multitasking — but I miss things, slip and fall, and lose focus.Sometimes what feels connecting or exciting is actually avoidance. Watching a show can feel cozy, but sometimes it replaces harder conversations or needed rest.Choosing boring brings me back to what I actually said I wanted.3. Follow My Own Needs (Not Outside Expectations)If you feel like you have to post constantly or send daily emails because “that’s how business works,” you might be following someone else’s priorities.Same with life. Sending kids to school sick because they’re supposed to go? That’s another outside rule that I choose to break. Working sick. I go inward before I decide what I’m going to do.Boring asks: what rhythm actually works for me?Choose alignment over expectation.4. Do One Thing Really WellAs a highly creative, multi-passionate person, this is hard — and it comes up constantly in coaching.But constraints are powerful. When you focus on one thing at a time and do it well, it’s deeply satisfying — and often moves you forward faster.5. Simplify to Reduce Decision FatigueWhen you simplify your calendar and choose to do less, you remove constant decision-making.And when decisions decrease, energy increases — especially for the uncomfortable but meaningful work.6. Simplicity Is Hard — But TransformationalWe resist simplifying, even when we know it helps.But slowing down, simplifying, and focusing allow us to actually move forward instead of spinning in possibility.You might notice overlap in these lessons — and that’s the point.Simplify.Slow down.Focus.Do the things that really matter.How could that serve you this year?7. What’s Your Word?And if boring is not what you are here to play with. What are the big lessons you need to learn from your word of the year?DOABLE CHANGESIf any of this resonated, here are three ways to experiment with your own version of “boring” this week:SIMPLIFY YOUR CALENDARWhat’s one thing you could remove next week? Where are the bottlenecks or overwhelm points? What could you decide in advance?PICK ONE THINGInstead of trying seven or eight things — even if you’re great at multitasking — what happens if you choose ONE and do it really well?DOES THIS SERVE ME?Pause and ask: does this actually support what I want? Does watching a show create connection — or avoid conversation? Are you staying up past bedtime to do it? What might you be saying no to without realizing it?
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Curiosity as a Growth Strategy with Nathalie Pincham
Feb 1000:42:10Tap to summarize“Curiosity is a foundation for connection.” –Nathalie PinchamDoing everything you’re supposed to do and just running on fumes? Knowing you’re good at what you do (but starting to wonder) because business is floundering? You’re not alone! And there are things you can do. I’m diving into that with coach Nathalie Pincham.Nathalie works with people on both strategy and success mindset. That includes figuring out what’s holding you back, and it could be what made you successful to this point.She’s created a series of 10 archetypes that can help you understand yourself and your business and believes in the power of curiosity.We talk about: Reconnecting with your purpose — and getting help figuring out what’s blocking youProfit vs. revenue — figuring out your numbersWhy you shouldn’t be doing everything in your business just because you canBetter questions to ask than “what do you do?”What opens up when we stay curiousBringing more intentionality and connecting to purpose to all thingsABOUT NATHALIE Nathalie Pincham of Your Success Tonic offers strategic coaching for visionary leaders and founders and believes one curious question can change the whole trajectory of your week (or your business!).LINKShttps://www.yoursuccesstonic.com/https://www.yoursuccesstonic.com/quizhttps://www.linkedin.com/in/nathaliepincham/DOABLE CHANGESAt the end of every episode, we share three doable changes, so you can take what you've heard and put it into action. Action is how change happens.Often we feel like our actions have to be huge to match the bigness of our desires, but we have seen over and over and over again that the little things add up. By stacking up a series of Doable Changes, you will create that big change that you crave. Choose the one that really resonates with you this week and really make it part of your life. Here are Three Doable Changes from this conversation:ANCHOR IN YOUR WHY. If you’re feeling like things aren’t working, take some time to remember your why. Why are you doing this? What really matters? Remind yourself that you are doing something valuable and have something important to share. This allows you to start building your business from a place of strength.ASK DIFFERENT QUESTIONS. Instead of asking “What do you do?”, ask people: What do you need? What drives you? What inspires you? Be curious about them. See what opens up when you ask questions that let people show you more of themselves.COACH FROM CURIOSITY. In conversations with clients, stay curious. Leave your assumptions aside. Ask questions about what’s coming up for your client, how they are feeling based on their face and their words. Pause if you find yourself too tied up in strategy to be curious. Check in with your curiosity.
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You Can Start Now: Benefits of a 12-Month Plan
Feb 400:58:08Tap to summarize“When we’re planning our year, we’re at eagle view. When we’re living our day, we’re at mouse view—and we don’t want to mix those up.” - MiaIf you’ve ever felt behind because you didn’t start your “year plan” on January 1st, this episode is for you. In this episode of the Plan Simple Podcast, I’m sharing why I love a 12-month plan you can start anytime—and the simple framework I use to create a calming, big-picture map for the next year of your life and business.There’s a reframe I come back to often, and I share it in this episode: we often overestimate what we can do in a day and underestimate what we can do in a year. This episode is an invitation to stop waiting for the “right” time and start creating a 12-month plan that meets you where you are and supports who you’re becoming.I also share a personal story about what it’s looked like for me to receive very real invitations to slow down—and why having a 12-month plan helps me stay grounded, focused, and flexible when life changes in an instant.In this episode, I talk about:Why January 1st is often the hardest time to force a full-year planHow a 12-month plan can start whenever you’re ready (February, your birthday, September—any time)The difference between planning from eagle view (big picture) and mouse view (day-to-day), and why mixing them creates overwhelmHow I review the past year without judgment and mine it for clarityThe framework I use to create a one-page “year map” I can actually live withWhy seeing your year on the wall is surprisingly calmingHow to plan for real life—health, family, work, and uncertainty—without losing momentumThe elements of my 12-Month PlanIn this episode, I walk you through the planning process I use inside FLOW365—a process designed to help you see the year clearly without turning it into a massive to-do list.I start by choosing a word for the year. This word becomes a lens for decisions, boundaries, and how I meet challenges as they come up. It helps me ask, What would this look like if I honored this word?From there, I create four vision statements, one for each area of life I want to hold in balance: food & wellness, lifestyle, OM (my inner life and nervous system), and work. These are written in the present tense, so they act more like anchors or mantras than distant goals.Next, I narrow each vision into three points of focus per area. These are the few things I’m committed to paying attention to over the next 12 months—simple, clear, and realistic. This keeps the year intentional without becoming overwhelming.I also choose a card for the year—an intuitive pull that reinforces the themes I’m working with and offers guidance when I need perspective or reassurance.Finally, I identify what feels like the biggest obstacle to living this year well and pair it with a quote that helps me meet that challenge with steadiness and compassion.Together, these elements create a one-page “map” for the year—something I can return to again and again as life unfolds.Doable ChangeI have one doable change from this episode: schedule when you will do your yearly plan.Whether you do it on your own or with support, put the time on your calendar. Choose a date, clear the space, and give yourself the gift of planning the next 12 months with intention.If you want to do this with me, I’m hosting a free live 3-hour planning session on February 13, where we’ll create your 12-month plan together, step by step. You can sign up at plansimple.com/workshop.
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Connection as a Growth Strategy with Dana Hilmer
Jan 2900:50:39Tap to summarize“Our success, our happiness, our life depends on the people we know and the relationships we have.” –Dana HilmerDo you have an Abundance spreadsheet? I have one that includes clients, past clients, partners, people I want to connect with. Sometimes it guides my connection … and sometimes I just start reaching out and serving people. Because more connection is amazing. I’m so excited about Dana Hilmer, the Unretirement Transition Coach, about her own transitions and the upswing many of us find ourselves on in our 50s. Dana thrives on connection in her business and life and we talk a lot about what that looks like. Dana shared a tip in issue 3 of Pause Magazine that I loved. We started our conversation with her 3x3 Connect practice. Basically, each day you connect with three new people, follow up with three people, and serve three people. We also talk about: Actually connecting and getting to know people instead of playing a numbers gameLetting curiosity lead the way and sharing with excitement rather than it being transactionalHow to organize your contacts and when to let it be organicConnecting first and sprinkling serving throughout the dayGetting out of our heads and feeling awkward about reaching outExtending your gratitude practiceABOUT DANADana Hilmer is an UnRetirement transition coach. She’s the founder of Wiser and Free, where her mission is to help people navigate their (un)retirement journey to create a life of more freedom, purpose and possibility.With over a decade of experience as a personal leadership and midlife reinvention expert, she’s helped hundreds of people realize their potential and navigate big life transitions to create their next act with confidence, excitement and peace of mind.When not working she is spending time with family and friends, trying new experiences (last year it was pottery and improv!) and doing anything that gets her into the great outdoors. She lives in Madison, CT with her husband and is the proud mom of three young adult sons.LINKShttps://www.wiserandfree.comhttps://www.linkedin.com/in/danahilmer/https://www.instagram.com/dana.hilmer/Pause MagazineDOABLE CHANGESAt the end of every episode, we share three doable changes, so you can take what you've heard and put it into action. Change comes from action. Doable changes are things that you can add into your life, one at a time to make micro shifts and really create a ripple effect that will create a big change over time. Choose one that really piques your interest and roll with it. Here are three Doable Changes from this conversation:3x3 CONNECT CHALLENGE. See what happens if you try this practice for a week. Each day, connect with three new people, follow up with three people, and serve three people every day. Serving people might look like commenting on or sharing something they’ve posted, but the gesture is one of service.BLOCK TIME FOR YOUR MOST IMPORTANT PROJECT. It’s easy to get caught up in our clients' needs and the little tasks. Block 1–2 hours every day (or 1 day a week) for your most important project. What happens when you actually hold that time for the thing that moves things forward?EXTEND YOUR GRATITUDE PRACTICE. Every day, write down something that happened that day that you’re grateful for, something good that happened. Then answer this questions: What did I do that allowed for that?
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Connect to Inner Guides with Heather Dressel
Dec 1900:58:25Tap to summarize“Take what resonates, add your own magic and swipe left on the rest.” –Heather Dressel Winter calls us inward, but the world can be noisy. What if you could get quiet enough to hear your inner guides? I’m so excited to have Heather Dressel — I call her the intuition whisperer — back on the show.We tend to love spring and summer, the energy of creation and productivity. Winter can look so still and lifeless, but so much is percolating under the snow — and within. Tending to our winter energy can lead to greater growth.That said, there is a lot to distract us from that this time of year. Add to that the programming deeply ingrained in most of us to keep pushing and striving all the time. Learning to get quiet and go inward can be challenging — even if it is appealing to you. We talk about: How going inward can feel amazing for introverts and the need to balance that with emergingBeing gentle with yourself as you learn to get quiet — it’s okay if it’s uncomfortableForgetting about all or nothing and remembering our ability to begin again and againGetting curious to shift practices that aren’t working in a particular seasonTuning into your inner guiding voice, not your inner mean girl squad and learning to trustTools — like music and oracle decks — to help you tap inABOUT HEATHERHeather Dressel is the founder of Divinely Sensitive and the Hear Her podcast. Heather is a highly sensitive empath herself, and launched her business to lead a community of women who identify as highly sensitive or empaths or both. Divinely Sensitive provide resources and support as they learn to honor their unique sensitivities and unleash their superpowers.LINKShttps://www.divinelysensitive.com/https://www.instagram.com/divinelysensitive/https://www.facebook.com/divinelysensitive/Hear Her: Sitting in Your ShitHear Your Intuition with Heather DresselDivinely Sensitive with Heather DresselDOABLE CHANGESAt the end of every episode, we share three doable changes, so you can take what you've heard and put it into action. Change comes from action. Doable changes are things that you can add into your life, one at a time to make micro shifts and really create a ripple effect that will create a big change over time. Choose one that really piques your interest and roll with it. Here are three Doable Changes from this conversation:INNER INQUIRY. Close your eyes and ask a simple question to your heart's beat: How is my heart today? What do I need today? You don’t have to be sitting in meditation to do this. You can do it throughout your day, so it doesn’t become another thing on your to do list.SIT FOR 3 MINUTES. Set a timer for three minutes, close your eyes and sit quietly. It’s okay if it feel uncomfortable or if you find yourself checking your timer or shifting your body. Try to sit through that. This practice changes as you get used to it. Be kind to yourself as you start.MUSIC MEDITATION. Ask for a potent message. Hit shuffle play on playlist. Listen. See what happens. You might move. You might hear words in the lyrics you need. You might cry. Let yourself be in the music for the duration of the song.
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The Journaling Advantage with Kim Marie
Dec 800:40:11Tap to summarize“Journaling is one of the quickest, most readily available tools to tap into your soul.” –Kim MarieToo much hustle and feel like there should be more in this season? December is a potent time to figure out what's next. I’m talking with Kim Marie, creator of the Sacred Nights of Winter journal, about the sacred pause of this season.Winter lends itself to slowing down and going inward, which makes it a powerful time for journaling. What should you write down? For the Sacred Nights: record your dreams, reflect on the year past, envision the year to come, spend time reviewing your day, and consider the cosmic virtues. Each day maps to part of the year.I’ve done this practice many times and love the insights I get when I revisit my journal throughout the year.We talk about: Committing to journaling for the Sacred Nights of Winter Revisiting the journal — the cards, the insights, the dreams — in the appropriate month Noticing your own seasonal rhythmsSetting intentions for the year instead of resolutions and aligning with the seasons and moonWhy you might want to dialogue journal and how to do itHow journaling gets us out of our heads and helps us act from our soulABOUT KIM MARIEKim Marie is a Holistic Women's Empowerment and Spiritual Coach supporting women in the second half of life to awaken their inner wisdom, heal their Soul-sickness, and live a Soul-fulfilled life.Through her powerful mentoring, publications, programs, courses, and retreats, as well as her group coaching program, Solace, Kim brings a unique, and magical, blend of ancient wisdom, archetypes, Soul-led leadership, and practical spirituality to support visionary women longing to step into the fullness of their authentic expression.Kim is the author of the Sacred Nights of Winter Journal, the Sacred Seasons Journals, and the Soul Planner. Her products and programs support women to remember who they are, reconnect to what matters most, and rebirth themselves into the life of freedom and joy they envision.LINKSSacred Nights of Winter Journalhttps://YouTube.com/KimMarieCoaching https://Pinterest.com/KimMarieCoaching https://LinkedIn.com/in/KimMarieCoaching X.com/KimMarieCoach https://Instagram.com/KimMarieCoaching https://Facebook.com/kim.marie.3192 PAST EPISODE OF PLANSIMPLE Journaling to Heal with Kim MarieSmall Move 7: Stepping on the Path to Holistic Empowerment through JournalingGoing Within with Kim MarieNavigate Your Year with Kim MarieDOABLE CHANGESAt the end of every episode, we share three doable changes, so you can take what you've heard and put it into action. Action is where change happens. But here's the thing: when we have a goal, a wish, a desire bubbling up in us, it can feel really huge. Sometimes we stop ourselves in our tracks based on how huge our desire feels. Change needs action, but it doesn't need huge action. When we focus on the next step, the next Doable Change that we can integrate into our lives, we don’t get stuck and we create momentum. Choose one Doable Change that resonates with you today and really play with it. Fit it into your life, your days, make it work for you — then move on to your next Doable Change. Here are Three Doable Changes from this conversation: COMMIT TO JOURNALING FOR A WEEK. Journaling every day can feel like a lot. Remember we are talking about doable changes. Commit to one week. Make it part of your morning routine. See how it feels. At the end of the week, ask: How did this work for me? Do I want to commit to this for another week? Do I want to adjust what journaling looks like for me?JOURNAL THE SACRED NIGHTS OF WINTER. Each morning, record your dreams, reflect on the year past, envision the year to come, spend time reviewing your day, and consider the cosmic virtues. Each focus on one month of the year. For more guidance, try Kim’s Sacred Nights of Winter journal.PAY ATTENTION TO YOUR SEASON. Start with this season. What’s going on? How do you feel? How is your energy? What are you drawn to do? When we work with our own rhythms and energy, we do so much more with ease. It starts with really tuning into your energy. Journaling can help you see patterns.
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Planning Your Summer for Work, Life, Wellness and Fun
May 13, 202500:26:55Tap to summarize“What does creating balance look like in the summer?” –MiaWhen you thank summer, do you think vacation, barbecues, and ice cream? I find that a lot of us have a vivid image of how summer should look — and we don’t stop to see if that’s what we really want.Or we have an idea we want to dial back on business or health or other goals, but it’s jarring to jump from spring to summer and back to fall when you let things get out of balance in summer.What if, instead, you were intentional about what you really wanted this season?What if you made a plan that:helps you stick to how you want to feeltakes into account exterior rhythms that change in the summeranticipates obstacles or stressorsdoesn’t neglect any part of your lifemoves you forward on a goal or dreamListen in as I explain how I make my summer plan and how different situations make each summer look different — but very much mine.Then join me to create your own summer plan:PLAN YOUR SUMMER EVENTSFree 1-hour workshop What Goes into Summer PlanningGet clear on the things you need to consider when making your plan3-hour Workshop Plan Your Summer Join me an FLOW365 members for step-by-step summer planning—leave with a plan for balance and what you really want in your summerDOABLE CHANGESAt the end of every episode, we share three doable changes, so you can take what you've heard and put it into action. Change comes from action. Doable changes are things that you can add into your life, one at a time to make micro shifts and really create a ripple effect that will create a big change over time. Choose one that really piques your interest and roll with it. Here are three Doable Changes from this conversation:DREAM ABOUT WHAT YOU REALLY WANT. Forget the movies and magazines. What do you want your summer to look like? What would feel amazing? What goals or projects are you pulled to move forward? What would lead you into fall without feeling like you “got off track” and need to restart?IDENTIFY YOUR SUMMER STRUCTURE. What is happening in your summer that will affect your time or energy? Think about kids, work, other family members, health stuff, plans that are already set. Are you launching a kid? Will you have kids home for the summer — and do you control that schedule or do they? Do you have a family vacation already booked? Are you having surgery?KNOW YOUR SUMMER STRESSORS. Where do you tend to get out of balance as you head into summer? What has stressed you out in past summers? Is it triggering people or exhausting events? Is it unpredictable schedules or different demands? Is it not eating well and feeling the results in your body or energy? Knowing those challenges can help you plan for them.
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The Power of the Next Safe Step — Lessons from Learning to Swim and Building a Business with Cori Myka
May 7, 202500:33:12Tap to summarize“When you're not in fight or flight or freeze mode, you're able to be creative and come up with different solutions and bring in different information about what's going on in your world.” –Cori MykaMy family likes to jump into the water, swim out to the buoy, step onto the way out there rock. I don’t love swimming. I’m one of many adults who are uncomfortable in the water. My guest today, Cori Myka, specializes in helping adults overcome their fear of water.I haven’t had anybody show up in FLOW365 and say, “I want to learn to swim” or “I want to get more comfortable in the water,” but we could easily work with those goals. I love the self-compassion and the tiny steps Cori brings to her method.And she’s created a niche business around helping adults get comfortable in the water.We talk about: How learning something new can be daunting — especially when we look at what experts are doingStarting by figuring out the biggest thing getting in the wayBeing kinder to ourselves when we are taking new stepsPracticing feeling safe, calm, and confident as you are learningLetting your interests drive your nicheTesting assumptions when we try something newABOUT CORICori Myka is the founder of Calm Within Adult Swim, with over 25 years of experience in adult swim education. She specializes in helping adults overcome their fear of water through a unique blend of mental and physical training techniques. Her mission is to empower individuals to become confident swimmers and embrace personal growth by working with students and certifying instructors.LINKShttps://adultswimlesson.com/https://www.facebook.com/calmwithinadultswimhttps://www.instagram.com/calmwithinadultswimDOABLE CHANGESAt the end of every episode, we share three doable changes, so you can take what you've heard and put it into action. Change comes from action. Doable changes are things that you can add into your life, one at a time to make micro shifts and really create a ripple effect that will create a big change over time. Choose one that really piques your interest and roll with it. Here are three Doable Changes from this conversation:IDENTIFY BLOCKS. What is the biggest thing getting in the way of your current project, something you want to learn, or trying to launch? There may seem to be an obvious answer, but what happens when you peel back on that answer? Often there is a fear or worry standing there. Understanding that helps you start to find a way past it.PRACTICE CONFIDENCE. We talk about having confidence when learning or trying something new. It doesn’t have to be huge confidence, just enough to take the next tiny step.TAP INTO YOUR INTERESTS. Looking to niche? What really piques your interest? Where are you already doing something that not a lot of people are doing? Spend some time exploring what that interest or passion could look like as a niche.
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Get Clear on Your Story with Kris Jones
Apr 25, 202500:43:23Tap to summarize“Every business owner, if they take the time to really craft a powerful message and do that foundational work of getting clear on how they tell their story, can then repurpose that story.” –Kris JonesDo you freeze when you have to write about your own business or tell someone what you do? Kris Jones, StoryBrand guide and Founder of Red Door Designs, explains why and what we can do about it.The two main problems are that we’re too close to our business and can’t see it clearly and we’re experts on what we do, but our clients aren’t. We need to understand where our potential clients are and meet them there.Getting an outside perspective helps a lot, but can also learn to mine your own story for gold and clear the clutter.We talk about: Making potential clients the hero of the storyBuilding trust and resonance firstCrafting a powerful story and how to repurpose itNot being active everywhere — making your website the center of your business and choosing 2–3 other things that are fun for youNot outsourcing your own voice, but getting a guideHow much can change when you dial in your storyABOUT KRISKris Jones is a StoryBrand guide & Founder of Red Door Designs. Mentored by the Author of Building a StoryBrand - Donald Miller himself & with over 23 years of experience and clients like Nike & Adidas under her belt, she is extremely passionate about helping coaches & service providers replace all of their marketing with a single story, so they can multiply their revenue and focus on what they do best.Kris has been able to achieve incredible transformations for her clients, including increased revenue by 300%, record-breaking lead calls and clients booked, scaling from 30k months to 300k months, charging 6x more for the same service. Kris believes that writing copy for your own business doesn’t have to feel like torture. In fact, once you know how to tell a compelling story, it can actually be fast, easy and fun.LINKShttps://www.reddoordesigns.com/https://www.reddoordesigns.com/free-resourcesInstagram: https://www.instagram.com/reddoordesign/Facebook:https://www.facebook.com/reddoorportland/?fref=tsLinkedin: https://www.linkedin.com/in/reddoordesigns/Youtube: https://www.youtube.com/@reddoordesignDOABLE CHANGESAt the end of every episode, we share three doable changes, so you can take what you've heard and put it into action. Change comes from action. Doable changes are things that you can add into your life, one at a time to make micro shifts and really create a ripple effect that will create a big change over time. Choose one that really piques your interest and roll with it. Here are three Doable Changes from this conversation:GET A NEW PERSPECTIVE. Try reading your copy with a potential client’s eyes. Where are you writing from expertise instead of their perspective? What do clients actually say to you when you talk to them? What do you say that resonates when you talk to people? Is that language (not just the idea) in your web copy? If you are struggling, ask for input from somebody who isn’t an expert in the same field.ELIMINATE CLUTTER. Read a web page or email you’ve written, ideally one you didn’t just finish. What is the main story or gold? What is just clutter? Cut that out.DECIDE WHERE YOU WANT TO SHOW UP. You don’t have to actively engage everywhere. If you feel like you need a presence, you can make a few core pieces for a platform you are not active on. But focus on your website first and then choose two things that are fun for you — short video? podcasts? Blogging? Love letters to your audience? Find what’s fun (and remember, not every part of the process needs to be fun).
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