Summary

In this episode, Elaine Acker interviews Dana McManus, the director of marketing for Eggersmann USA, about the company’s new cookbook “Heirloom Flavors.” They discuss the complex process of creating the book, which involved coordinating photoshoots across Eggersmann’s 7 showrooms and collecting recipes from the design team. Dana shares insights into the Eggersmann brand and how the company approaches kitchen design to fit their clients’ lifestyles. The conversation also touches on Dana’s personal food preferences and memorable meals.

Guests

Dana McManus, Director of Marketing, eggersmann USA

Topics discussed

Eggersmann brand and history
Creating the “Heirloom Flavors” cookbook
Eggersmann’s approach to kitchen design
Dana’s personal food preferences

Key Takeaways

Eggersmann is a German luxury brand that offers full home solutions, from kitchens to outdoor living spaces.
The “Heirloom Flavors” cookbook was a complex project that involved coordinating photoshoots across multiple showrooms and collecting recipes from the design team.
Eggersmann’s design process focuses on understanding how clients live in a space and customizing the kitchen to fit their lifestyle.
Dana is a self-described “foodie” who loves Mexican cuisine and has a strong aversion to certain flavors like cilantro and anise.

Notable Quotes

“It was pretty surreal. Our cookbook was definitely a labor of love for sure.” — Dana McManus

“Every storage drawer, every pantry, every cabinet, everything is taken into consideration when we design a kitchen.” — Dana McManus

Entities Mentioned

eggersmann USA
Schmalenbach Design
Cubic Outdoor Living
Virgil’s BBQ, New York

FOLLOW AND CONNECT

Instagram

eggersmann Blog

YouTube

Keywords

kitchen design, luxury brand, cookbook, foodies, family business, german craftsmanship, eggersmann USA

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