Nextech3D.ai CEO Evan Gappelberg joined Steve Darling from Proactive to announce the launch of the Krafty Labs AI Event Marketplace, a new AI-integrated platform designed to help event organizers, exhibitors, and sponsors deploy experiential activations supported by analytics and engagement tools. Gappelberg explained that the Krafty Labs Event Marketplace creates a centralized environment where customers can discover, purchase, and integrate curated experiences and branded activations into live, hybrid, and virtual events. The company believes the platform expands Krafty Labs beyond traditional corporate event use cases by enabling sponsor and exhibitor activations that create additional monetization opportunities and deepen attendee engagement. Management sees this as an important step in positioning Nextech3D.ai within the growing experience economy. The marketplace combines experiential offerings with analytics and reporting tools intended to measure attendee interaction and...