5 Real AI Use Cases

In this episode of Real AI Use Cases – Business Owners Roundtable, hosts Elizabeth Gearhart and Richard Gearhart sit down with Daniel Burrus, Mark Fox, and Dwight Heck to break down how real businesses are using AI right now—and what’s actually working. This isn’t theory. It’s practical, in-the-trenches use of AI tools across marketing, operations, product development, and decision-making. From AI-powered “thought starters” tailored to your role and industry, to using AI to audit (and even replace) underperforming vendors, this episode shows how business owners are turning AI into a competitive advantage. But it’s not all upside. The group also digs into the risks—unexpected costs, unreliable outputs, data concerns, and even ownership issues around AI clones. TL;DL (Too Long; Didn’t Listen) Businesses are using AI daily to save time, improve decisions, and replace inefficient vendors Custom AI (your own knowledge base or GPT) is a major advantage over generic tools AI comes with r...