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Reference

Freeman, R. E. (1984). Strategic Management: A Stakeholder Approach. Cambridge University Press. https://doi.org/10.1017/cbo9781139192675

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AOM SIM-Bytes Episode 1 - Dr Ed Freeman

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Linkedin Post By Professor Erica Steckler

https://www.linkedin.com/posts/erica-steckler-ph-d-427272_simbyte-episode-1-ed-freeman-activity-7469092002098225152-PbHM

🎧✨ Welcome to Revise and Resubmit, and to another episode of our beloved Weekend Classics.

Every once in a while, I come across a book that feels less like a management textbook and more like a gentle correction to the way we've been looking at the world. Strategic Management: A Stakeholder Approach is one of those books.

When R. Edward Freeman first published it back in 1984, the business world was still largely telling one story. Companies existed to serve shareholders. Profit came first, and everything else followed. But Freeman, who began his academic journey studying mathematics and philosophy before becoming one of the world's most influential thinkers in business ethics, asked a wonderfully simple question. What if a company is really a community? What if customers, employees, suppliers, governments, and even society itself are not distractions from business, but the very reason business exists?

I have always loved books that make complicated ideas feel deeply human, and this one does exactly that. It reminds me that behind every quarterly report is a factory worker heading home to family, a supplier betting on a contract, a customer placing trust in a brand, and a manager trying to balance impossible expectations. Freeman did not merely give us a framework. He gave us a different pair of glasses.

Perhaps that is why this book still matters more than forty years later. In an age of AI, climate change, social media storms, and global uncertainty, the old map often feels too small for the territory. Stakeholder theory asks us to widen the frame and see business as an ongoing act of creating value together.

📖 So today, we revisit this modern classic from Cambridge University Press, originally part of the Pitman series in Business and Public Policy, and explore why generations of scholars and managers still return to its pages.

A heartfelt thank you to Professor R. Edward Freeman for giving the world an idea that continues to shape how we think about capitalism, and to Cambridge University Press for keeping this remarkable work alive for new readers.

🎙️ If you enjoy conversations where books become stories and theories become human, please subscribe to Revise and Resubmit on Spotify, YouTube channel Weekend Researcher, Amazon Prime Music, and Apple Podcasts. Your support helps this little community of curious minds keep growing.

💭 And before we begin, I want to leave you with one question.

If the true measure of a business is not simply the wealth it creates for owners, but the lives it touches along the way, then who, really, is the most important stakeholder in the story?