Mannie Fresh and Juvenile | ROC Solid w/ Memphis Bleek

Summary

ROC Solid w/ Memphis Bleek

Episode: Mannie Fresh and Juvenile
Date: March 24, 2026

Episode Overview

In this lively and deep-dive episode, Memphis Bleek sits down with New Orleans legends Mannie Fresh (producer, rapper, DJ, former Cash Money architect) and Juvenile (rapper, OG Hot Boy) for a no-holds-barred conversation about Cash Money Records, New Orleans hip-hop, redefining Southern success, and lessons learned inside and outside of the music business. Together, they reflect on the golden era of Cash Money, the creation of era-defining classics, the grit behind their success, building legacy, and what it means to keep evolving in hip-hop today.

---

Key Discussion Points & Insights

The Origins and Energy of Cash Money’s Bounce Era

[04:45 - 05:32]

• Cash Money’s roots were fully in the local “bounce” scene of New Orleans, starting as a bounce label before evolving into a broader hip-hop powerhouse.
  • Mannie Fresh: “Cash money started out as a bounce label… The first generation of cash money was bounce artists. It changed when we did BG album.”
• Shoutouts to projects like UNLV’s Uptown for Life as pivotal in the sonic shift.
  • Juvenile: “That goddamn UNLV Uptown for Life album, bro.”

Chemistry Between Juvenile and Mannie Fresh

[06:06 - 08:03]

• The pair describe their early creative dynamic as both competitive and complementary.
  • Juvenile: “We clashed… It was competitive. It was like, nah, this nigga won’t be. He trying to beat me out. So he made me go even harder on my songs, especially with the creativity part.”
• Mannie Fresh shares that his entry into production was pretty much inevitable thanks to his DJ father and early access to records and equipment:
  • “My dad was a DJ… my DNA was already there.”

Building the Cash Money Sound and Movement

[08:46 - 11:59]

• Juvenile outlines how Cash Money’s recording sessions were collaborative, with tracks often intended for different artists, strengthening group unity.
  • “So whoever next is who the album or who the songs is going to. So here I’m sitting here—I’m next up after BG. So I got some of BG songs, I got some of Wayne songs…”
• The label’s opulent image wasn’t a front—they were successful locally before national deals.
  • Juvenile: “We was lavish. We was doing our thing on the independence… Ferraris and Benz and big houses—we already had all that shit. So they didn’t look at us like, this can't be real. We was like, nah, bro, this really real.”
• Mannie Fresh reflects on how Cash Money’s business mindset shifted the industry’s perception of Southern and independent labels.
  • “It was a shift in even how people look at business. Because we had this shit together... and we was like, we don't really need it [a major].”

Legendary Sessions, Studio Stories & Inspirations

[13:57 - 15:19]

• The Cash Money studio was a perpetual creative hub—music, parties, “happy juice.” Stories flow about the wild creative energy:
  • Juvenile: “This nigga turned the studio into the club… He got 3, 4 gallons of this shit. He done concocted—happy juice.”
  • Mannie Fresh: “This bar brung New Orleans together. That shit bridged the gap between white kids and black kids… I used to bring that shit to the studio in gallons.”

Advice on Artist–Producer Relationships

[16:10 - 18:17]

• Mannie Fresh: “The most successful families… all had that one producer. Even if they stepped outside of that, somebody picked the outside of that that was close to the ears of what this company sound like.”
• Bleek and Mannie contrast Cash Money’s unified sound with Roc-A-Fella’s more open producer roster.

Watching Lil Wayne Go Supernova

[18:18 - 19:16]

• Juvenile on seeing Wayne blossom:
  • “It gives me bragging points… I put my money up on Wayne… We toned him down. And I think it worked out for the good because it only created a master.”
• Their ethic of working constantly in the studio, which instilled a relentless drive in Wayne.

The Making of "Back That Azz Up" and Creating Classics

[20:14 - 22:04]

• Candid, hilarious breakdown of the creative process behind “Back That Azz Up”—from producer–artist push-and-pull to drunken freestyle brilliance.
  • Mannie Fresh: “Tell that fucking story.”
  • Juvenile: “I get drunk as a motherfucker. I come back in that bitch bouncing ass… I got one word… That nigga come out that bitch. He open the door and say, ‘That’s what the fuck I’m talking about!’”
• Mannie Fresh reveals “Bling Bling” came to him in his sleep:
  • “I woke up out my sleep—I wrote Bling Bling in my fucking sleep…”

Southern Hip-Hop Identity & Breaking the Ice in New York

[28:32 - 30:53]

• Summer Jam debut and conquering The Tunnel in NYC—major moments of regional crossover and validation.
  • Juvenile: “It meant the world to me, bro… If you could rock The Tunnel, you made it.”
  • Memphis Bleek: “[Irv Gotti] looked at us like, ‘Yo, we haven’t a fucking problem…’”
• Emphasis on staying authentic—bringing New Orleans energy and winning fans over.

New Orleans' Southern Influence and Superfly Vibes

[31:27 - 33:07]

• Mannie Fresh: “I was looking for a category that wasn’t done yet. The Superfly. You see what I’m saying? We got fly. Fuck fly. This super Fly.”
• The “fly/boss” motif in southern rap and the double-edged effect of influencing industry trends: “That was our shit. We didn’t mean for anybody to take our shit. And now y' all think that's what hip hop is.”

Departures from Cash Money, Reconciliation, and Life Lessons

[33:07 - 36:01]

• Honest talk on leaving the label and making amends.
  • Juvenile: “Reconcilable differences… It creates an envy, animosity with somebody that you really got a lot of love for. And instead of you just walking away… you got an attitude about it now.”
  • “Go have that conversation with that man and let him know how you really feel and see where that takes you… But me, I can't hold hate in my heart. I can't.”
• Lessons about business, friendship, and letting go of grudges.

Hip-Hop’s Street DNA

[36:01 - 37:50]

• Mannie Fresh: “The most misunderstood thing about hip hop… is it’s the fucking cousin to street business… We stepped into an arena that—that’s all we know is street shit. That’s what we was trained to. And we operate that way until we learn better.”
• Entertaining tales about promoters, security, and the wild energy of the early scene.

Transitioning to Media & Staying Relatable

[38:23 - 40:33]

• Both artists discuss the shift to being public media personalities.
  • Juvenile: “I think it’s great for us as artists… to give the people that other side of us, show them that, you know, we ain’t locked in the box. We all open minded… We got bad sides. We got… You know what I’m saying? We’re human, just like them.”
• Mannie Fresh: “To be successful, you gotta actually say there’s going to be good days and bad days and accept that shit.”

Success, Struggle, and Legacy

[40:44 - 43:39]

• What is real success?
  • Juvenile: “Success is like running in a marathon… Don’t be the person to win it, but still cross the finish line.”
  • Mannie Fresh: “Think about your happiest time in life—it might have just been at a picnic with your family… and that shit really didn’t cost nothing.”
• Claiming their place in hip-hop:
  • Mannie Fresh: “The greats… If you don’t like me, fuck you. I’m a bad motherfucker. I’ve done some incredible shit.”
  • Juvenile: “As far as me, I feel like I’m still writing my script, bro. I’m one of them niggas, dawg. I ain’t settling.”

Wisdom for the Next Generation

[44:00 - 45:27]

• Juvenile: “You can write your own script, man… Figure out a way to incorporate business with what you’re doing… Don’t look at it as just rapping.”
• Mannie Fresh: “Cross your T’s and dot your I’s starting out early… We did homeboy business for you not to do it, you know what I'm saying?"
  • “I can’t let my dude, Killer Kevin, be my manager because I want to take him off the streets. That nigga don’t know nothing about managing.”

---

Notable Quotes & Memorable Moments

• On Competitive Chemistry:
  • Juvenile: “We clashed. It was competitive. He made me go even harder on my songs.” [07:49]
• On Early Lavish Lifestyles:
  • Juvenile: “Nah, bro, this really real.” [11:38]
• On the Making of "Back That Azz Up":
  • Mannie Fresh: “Tell that fucking story.”
  • Juvenile: “I get drunk as a motherfucker… I got one word. I said, cause you workin’ with some back, yeah. I’m just runnin’ that one word. That nigga come out that bitch… ‘That’s what the fuck I’m talkin’ about!’” [21:43]
• On Industry Business Lessons:
  • Mannie Fresh: “We did homeboy business for you not to do it, you know what I'm saying?” [45:13]
• On Success & Humility:
  • Mannie Fresh: “If you don’t like me, fuck you. I’m a bad motherfucker. I’ve done some incredible shit.” [43:06]
  • Juvenile: “As far as me, I feel like I’m still writing my script, bro. I’m one of them niggas, dawg. I ain’t settling.” [43:12]

---

Timestamps for Key Segments

• [04:45] Cash Money’s Bounce Era and Shift
• [07:22] Juvenile & Mannie Fresh Creative Chemistry
• [08:46] Group Dynamics & Album Process
• [11:29] Early Fame & Independence
• [13:57] Studio Stories & "Happy Juice"
• [16:29] Advice for Young Artist-Producer Teams
• [18:30] Lil Wayne’s Journey
• [20:14] The Making of “Back That Azz Up”
• [27:15] Bling Bling Origin
• [28:47] Breaking Through in NY – The Tunnel & Summer Jam
• [31:27] Creating the “Superfly” Southern Wave
• [33:31] Departures, Reconciliation, Life Lessons
• [36:01] The Streets and Hip-Hop
• [38:23] Transition to Media
• [40:44] Defining Success
• [42:39] Claiming Their Hip-Hop Legacy
• [44:11] Wisdom for Next Gen Artists
• [46:39] Upcoming Projects (Juvenile’s album, cognac, tour; Mannie DJing, Reckless Weekend)

---

What’s Next?

• Juvenile:
  • New album “The Boiling Point” dropping March 26
  • Launching “Yak” Cognac brand
  • Major tour starting April 2
• Mannie Fresh:
  • DJ gigs “all over the country—bar mitzvahs, barbecues”
  • “Reckless Weekend” collaborative recording project: Friday to Monday, all split 50/50

---

Final Thoughts

This episode spotlights the raw essence of Cash Money’s legacy, their blueprint for success, Southern resilience, and the wisdom they’re passing on. Mannie Fresh and Juvenile’s stories—full of humor, hard-won lessons, and pride—are equal parts celebration and cautionary tale. For anyone invested in hip-hop history or just looking to understand the DNA of New Orleans culture and the southern influence on rap, this installment is a masterclass.

---

Find more episodes at The Black Effect Podcast Network and iHeartPodcasts.
Follow Memphis Bleek on social media—if you see anyone faking, flag them!

Transcript

[Podcast Host]

This is an iHeart podcast.

[Shopify Advertiser]

Guaranteed Human March is when we're officially out of reset mode and ready to make real moves. It's the month of momentum for small business owners looking to take things to the next level. Shopify can handle anything you throw its way. My personal merch store is powered by Shopify, helping all reality with the King Fans connect to the show. Whether you're selling a few products or a full catalog shop, Shopify grows with you. March is about execution, and Shopify helps you keep it moving. If you have a business idea, whether it's big or small, Shopify is the best platform for that business. Check out shopify.com ben to see why millions of businesses have chosen them to build their empires and maybe even start yours.

[Movie Trailer Voice]

Critics and audiences agree the hell is this place? Only three letters describe they will kill you. Wtf? Splendid USA Today calls it bloody and bonkers.

[Memphis Bleak]

Are you ready to die?

[Movie Trailer Voice]

IGN declares it's electrifying action cinema and popcorn entertainment to the max.

[Memphis Bleak]

How many of you are there?

[Movie Trailer Voice]

It begs to be seen in a packed theater.

[Memphis Bleak]

Please remember to clean up the blood. Wow.

[Movie Trailer Voice]

They will kill you. Now playing only in theaters. Rated R Under 17 not admitted without

[TurboTax Advertiser]

Parent let's keep it real Tax season doesn't have to be a whole thing. Not when you're using Intuit TurboTax. With TurboTax Expert full service, you get matched with a real tax expert who handles your taxes for you start to finish and you're not left guessing. You get real time updates right on your phone while your expert checks every deduction and credit to help you get that possible outcome. Just hand off your documents to your expert in app or in person and it'll keep it moving. Don't overthink it. Let TurboTax handle it. Visit TurboTax.com Real time updates are available in the iOS mobile app.

[Angela Yee]

This is Angela Yee from Angela Yee's Lip Service. Every day, Planned Parenthood health centers across the country open their doors and provide high quality expert health care. That's no simple task when lawmakers are trying to block access to life saving care like birth control, cancer screenings, STI testing, abortion and more. At Planned Parenthood, Care continues because they believe your body is your business and being able to control your own body. That's the most basic freedom there is. So Planned Parenthood won't back down. Visit I'm4pp.org to learn more and get involved.

[Public Investing Advertiser]

Support for the show comes from Public, the investing platform for those who take it seriously. On public, you can build A multi asset portfolio of stocks, bonds, options, crypto and now generated assets which allow you to turn any idea into an investable index with AI. It all starts with your prompt. From renewable energy companies with high free cash flow to semiconductor suppliers growing revenue over 20% year over year, you can literally type any prompt and put the AI to work. It screens thousands of stocks, builds a one of a kind index and lets you back test it against the S&P 500. Then you can invest in a few clicks. Generated assets are like ETFs with infinite possibilities, completely customizable and based on your thesis, not someone else's. Go to public.com podcast and earn an uncapped 1% bonus when you transfer your portfolio. That's public.com podcast paid for by Public Investing Brokerage Services by Open to the Public Investing Inc. Member FINRA and SIPC Advisory services by Public Advisors, llc. SEC Registered Advisor. Generated Assets is an interactive analysis tool. Output is for informational purposes only and is not an investment recommendation or advice. Complete disclosures available at public.com disclosures what up, y'?

[Mannie Fresh]

All?

[Memphis Bleak]

This your main man, Memphis Bleak, right here. Welcome to Rock Solid, a production of iHeartRadio and the Black Effect Network in partnership with my guys over at Drink Champs. You should know by now. You should know by now. Yeah, y', all, you already know what it is. Yours truly, M. Greasy Meth Bleak back with another exclusive episode of Rock Solid. And this one is special. Cause I got two of my favorite guys from my favorite city. You heard me? New Orleans, baby. When they talk, that shit get dirty, baby. You know, they show me love when I touch down, baby, you know? Let's welcome the legends to the building. Manny Fresher Juvie. My guys. What's up, my brothers? How you doing, man?

[Mannie Fresh]

You heard me.

[Memphis Bleak]

My guys, what's up, man?

[Juvenile]

You been. You've been there a few times.

[Memphis Bleak]

Yo, I love it, yo.

[Juvenile]

I love it.

[Memphis Bleak]

I love it. I got some peoples out there like my sister lyena, Shanice, you know, one of my sisters, I call her my sister. I met them, you know. New Orleans, they show you so much love. So you just become family. Yeah, she got ordained. So, you know, she out there praying for me. You know what I mean? Then my other sister, Shanice, she first line stepping every day. Whatever is first line. What y' all call it? Second line.

[Mannie Fresh]

Second line.

[Memphis Bleak]

Second line.

[Juvenile]

The first line is the band.

[Memphis Bleak]

The second line is she on every line. She getting it cracking. She ain't. She outside with it. Yeah, but yo, I wanted to know, right Cause I'm a fan. So let's start from the beginning, man. New Orleans, the bounce culture. Here come cash money. All the money in the world. Starting on the world, showing. Hey, we got that flash, too. What was it like for y' all in that era?

[Mannie Fresh]

Well, rewind a little bit. Cash money started out as a bounce label. Yeah. So the first generation of cash money was bounce artists. It changed when we did BG album.

[Juvenile]

Yeah. Choppa City.

[Mannie Fresh]

Choppa City.

[Juvenile]

Wow.

[Mannie Fresh]

Shout out to Choppa City was. Changed the whole format of what it was. And then from that, it was on and popping, like, you know what I'm saying? But that ain't answer your question, and I'm about it.

[Juvenile]

I gotta correct him a little bit, though, because that goddamn UNLV Uptown for Life album, bro.

[Memphis Bleak]

I ain't gonna lie.

[Mannie Fresh]

Yeah, them beats.

[Juvenile]

Yeah, bro, you had me.

[Memphis Bleak]

That's.

[Juvenile]

That's why. Yeah. Set it off. Right.

[Mannie Fresh]

But UNLV is considered a bounce group. A bounce. You know what I'm saying? But they had some different beats because I was on some other. Yeah, yeah.

[Memphis Bleak]

And y' all always been on that bounce wave. Especially even when you was doing the, you know, the Manny Fresh and Baby albums, Y' all had that bounce where you're still incorporated in there. But what was some of your motivation

[Mannie Fresh]

even getting to the producing world, bro? My dad. My dad was a dj, so. So I'm. I'm, you know.

[Juvenile]

Yeah.

[Mannie Fresh]

Crazy in the world. My dad actually knew juvie. Before I knew it, my dad used to let him rock the mic when my dad was dj, so my DNA was already there. When you really look at my shit is psycho kinda, because if you go to, like, baby pictures, I got records and shit. I got keyboards.

[Memphis Bleak]

They was like, I got no baby rattles. Yeah, I got no baby rattles. I got records.

[Mannie Fresh]

Yeah, I have records. I have instruments and turntables. That was my motherfucking. Yeah. That was my baby toys, like, you know what I'm saying? So the shit was kind of written into my DNA, like, so it was already there for me, like, you know, and just meeting some cool ass people that put the pieces to the puzzle.

[Memphis Bleak]

That's a fact. Yeah, that's dope, man. When you first started working together, like y' all two at Cash Money, that's crazy. You said your pops introduced new him first, man, what made the creative chemistry, like, just click so quickly?

[Juvenile]

The fact that we were so rebellious against each other. I'm coming from a whole nother. A whole nother group of people, you know what? I'm saying that did beats and did things a certain way. And I was so enshrined and want to do what the big boy record cast was doing fresh. I was like. Even though he didn't know, one of the main reasons I wanted to be at Cash Money was cause of him.

[Memphis Bleak]

Oh, wow.

[Juvenile]

But I wanted him to make me another kind of beat. And he was like, well, you know, I make hits.

[Memphis Bleak]

That's right.

[Juvenile]

He was in there talking shit to me.

[Mannie Fresh]

So we clashed. We clashed.

[Juvenile]

So it went from being the rapper and the. You know, like, normally the rapper and the producer always lock in. We locked in. But it was competitive. It was like, nah, this nigga won't be. He trying to beat me out.

[Memphis Bleak]

You know what I mean?

[Juvenile]

So I gotta. So he made me go even harder on my songs, especially with the creativity part. Cause I was more enshrined in. I don't care. I ain't so much enshrined with being the best rapper. I just wanna say this shit.

[Memphis Bleak]

So. Yeah, that's right.

[Juvenile]

So skill. I can't believe that nigga said that shit.

[Memphis Bleak]

Like, see that? Like, that's one thing a lot of people think that we had at roc. A fella had in house producers, like just Blaze and Kanye, they were in house, but they were more in house for Jack. We got the pass downs, like you said. The hand me downs from big bro.

[Juvenile]

Yeah, yeah.

[Memphis Bleak]

Oh, yeah. We got those with the beats. Yeah. Sneakers too big.

[Juvenile]

Yeah.

[Memphis Bleak]

Get that beat. Ho said, this beat ain't fit. Let me get that one.

[Juvenile]

Yeah.

[Memphis Bleak]

That's how we had to do it. Like, at what point creating all this music. New Orleans. Y' all know y' all got the bounce wave. The west coast is making noise. East coast, you know, been making noise. When did y' all know y' all had that formula to compete?

[Juvenile]

I ain't gonna lie, man. When we dropped my. My. My album, the. The soulja Ray album, we start breaking so many barriers. And the crazy part about the Soul Ray album and the 400 Degrees album, When we went in the studio recording, we didn't know who the songs was gonna be for. Cuz Cash money. The way we recorded, they never told us nothing. We was like, all right, you do a solo, you do a solo. You do one. All right, we gonna record a group. Like five or six group songs. So you sitting there saying, okay, where these songs going at? What album they gonna. So whoever next is who the album or who the songs is going to. So here I'm sitting here, I'm Next up after bg. So I got some of BG songs, I got some of Wayne songs. I got a little bit of everything on my album. So that always paved the way for us to have, you know, some of the greatest fans. And seeing us together. So it was always cool when we showed up together, instead of you seeing one person, we wanted to see everybody.

[Memphis Bleak]

That's dope, man. And that's how we moved as a unit. Like, you know, the movement was stronger than one person. And it's weird to hear you say you came after bg. Cause up here, New York, the East, we. You the first one from Cash Money. We know when Hard Drive was the blueprint, bro.

[Juvenile]

But no bg, none of this happened. Damn. He created the folk. The first, like, the craze for us, you know? I got on one song on BG album with Bun B, and I ain't even know who Bun B was.

[Mannie Fresh]

Yeah, that's funny. He didn't know who the

[Juvenile]

two days with this dude. And I said. He said. They say bunch of. I said, bun. I said, bun B. The king of the humble trail.

[Memphis Bleak]

Yeah.

[Juvenile]

He said, yeah. He said, you ain't knowing who I was.

[Memphis Bleak]

Yeah.

[Juvenile]

I said, man, it's up. I said, well, I started fanning out Shout Out.

[Memphis Bleak]

Bun B, he killing them with them Trill burgers, bro. Yo, yo, my. That might be one of the best burgers on the street right now. And I told him that. You got some shit, my guy.

[Juvenile]

So.

[Memphis Bleak]

But 400 degrees drop. First high drop, then 400. 400 degrees drop, and boom. Cash money exploded on the scene. Yeah, boys is everywhere. What was life like then, man? How did it shift for y' all then?

[Juvenile]

It really didn't shift for us. Because before we got that deal, we was really like. We was. We was lavish. You know what I'm saying? We was doing our thing on the independence.

[Memphis Bleak]

That's right.

[Mannie Fresh]

You know what I mean?

[Juvenile]

So when the world got a chance to see us, man, we was already like Ferraris and Benz and big houses and we already had all that shit. So they didn't look at us like. They looked at us like, this can't be real. We was like, nah, bro, this really real. You know what I mean? It's really real. And the fans went crazy.

[Mannie Fresh]

It was a shift in even how people look at business. Because we had this shit together when folks was going to. We wanna sign y' all to a major, you know? And we was like, we don't really need it. We really didn't. You know what I'm saying, because that much shit was happening, like, you know what I'm saying? And it's kinda like what he said. Juvie was the glue that made it go crazy. But really, you know, you had fuck. This is when we invented the big timers. And this was before the world heard it. But in our region.

[Juvenile]

They kicked me out of the group too.

[Mannie Fresh]

That shit.

[Memphis Bleak]

He was in big time.

[Mannie Fresh]

He was in it.

[Juvenile]

If you go listen to the first

[Mannie Fresh]

alb, he's the only one nigga said

[Memphis Bleak]

they kicked me out kind of way.

[Juvenile]

But we got the record.

[Mannie Fresh]

Bun B got cut. If you listen to the first Big time Bun B all over that.

[Memphis Bleak]

Get the out.

[Mannie Fresh]

Bun is all over that bunny. We like, you know what? Come to the meeting. Come to the meet. This bigger than Nino Brown.

[Juvenile]

Them told us to our face. They ain't cut no corners. Y' all got everything else, bruh. Let us have something.

[Mannie Fresh]

Yeah.

[Juvenile]

Kicked us out the fucking group, bruh.

[Memphis Bleak]

At least they kept it real, Y' all.

[Mannie Fresh]

Let us get some thank y' all for y' all lyrics and thank y' all for y' all contribution. But we won't be needing y' all next year.

[Memphis Bleak]

But then big time, y' all don't

[Juvenile]

wanna let us in the hot boys group.

[Memphis Bleak]

Yo, yo. But let's fast forward a little bit. Cause big timers had a mark of their own. That's one thing I could honestly say about cash money. Y' all have different entities from the one commodity. Like it's ew, it's cash money as the group. But then all of y' all individually did y' all thing. Then you got the big timers, you got hot boys. Like that shit had to be madness. I know. Did y' all ever leave the studio or did the studio in your crib?

[Mannie Fresh]

All the fucking time, bro.

[Juvenile]

We really turned the studio.

[Mannie Fresh]

That was home. That was home in the club house.

[Juvenile]

Everything I'm remixed.

[Memphis Bleak]

It had to go ahead.

[Mannie Fresh]

Tell me.

[Juvenile]

This nigga turned the studio into the club. Look, your mind frame on. I'm coming to the studio. I'm about to rhyme, you know, smoking weed, getting this motherfucker. No, no, he gave you the speech first on what we doing, what kind of song we making. And he got 3, 4 gallons of this shit. He done concocted

[Mannie Fresh]

happy juice. That's right.

[Memphis Bleak]

That's right. Get the artist out of this happy juice. That's right.

[Mannie Fresh]

And we about to go ham and have fun.

[Memphis Bleak]

That's right.

[Juvenile]

Hey, he even went to this white boy bar and got this shit.

[Memphis Bleak]

What you had the Moonshine.

[Mannie Fresh]

I had some white boys that made me my own fucking shit. Like, you know what I'm saying?

[Memphis Bleak]

Damn.

[Mannie Fresh]

And this bar brung New Orleans together. Like, this was one of them bars. That shit bridged the gap between white kids and black kids.

[Juvenile]

Damn.

[Memphis Bleak]

That's dope.

[Mannie Fresh]

Like, you know what I'm saying? So I was like, hey, bro, y' all come up with some shit that you know. And I used to bring that shit to the fucking studio in Gallons. And it's like, okay, once that shit gets started. Nah, this is what's crazy. Like, my shit would start off with old school R and B. Before you know it, they jamming that shit. Then I'm like, let's get into the songs. Like, I start off with Patrice rushing, and I'm just playing that shit. I got the drinks pouring, the lights going da, da, da, and all of that.

[Memphis Bleak]

That's crazy.

[Mannie Fresh]

That's the club now. It's time to get to work.

[Memphis Bleak]

That's crazy. I used to have the chicks over there and all. Cause that's what fucked us up when we went to Circle House. See, like, Baseline J and them made that the hood. It was the hood for us. We didn't get the Cristal, all the, you know, the steaks they was ordering,

[Mannie Fresh]

we was still ordering.

[Memphis Bleak]

McDonald's, Wendy's.

[Juvenile]

We was thinking about.

[Memphis Bleak]

You know what I mean, Rolling.

[Mannie Fresh]

We was on that.

[Memphis Bleak]

But then when we went to Circle House, we fell off.

[Mannie Fresh]

I don't think we. We all. Circle House fucked a lot of people.

[Memphis Bleak]

We fell off.

[Mannie Fresh]

Bibi them fucked a lot of people.

[Memphis Bleak]

Yo, shout out.

[Mannie Fresh]

Bibi, Them motherfucking brownies.

[Memphis Bleak]

Ru lives my G. You went there

[Mannie Fresh]

thinking you going to record Simone. Simone was the lady who's the chef. Shout out.

[Memphis Bleak]

Yeah, shout out, bro. Circle House was bad, man.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

So now, like, it's. A lot of artists come up with producers. You know what I'm saying? What's some of the advice you would give some of the artists working, you know, as a. With. With a producer? That. That I could say, cuz, Manny, you. You. The cash money sound is your signature.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

You know what I mean? So for you to build that, it takes time.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

You don't just find a producer and he create your sound for you. They don't work like that.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

So artists today, a lot of these guys grow up together, go to school together, and they decide to make music. What advice would you give them guys today that's different from when y' all did it.

[Mannie Fresh]

The numbers don't lie. We've heard that before. And let me explain it to you. To me, the most successful families that moved the most f. The most movements. When I say movements, not like one artist or whatever, all had that. They had that one producer. Even if they stepped outside of that, somebody picked the outside of that. That was close to the ears of what this company sound like. So if you. If you did another song, you know, with somebody else, your producer said, yeah, that one is cool. You should do that one. That sounds like us.

[Memphis Bleak]

Yeah.

[Shopify Advertiser]

And.

[Mannie Fresh]

And. And when you think of, you know what I'm saying, Rockefeller, you know what I'm saying? You think of Suave House.

[Memphis Bleak]

It wasn't like that at Rockefeller, though.

[Mannie Fresh]

But it was bad. Let me tell you why.

[Juvenile]

Rockefeller had all kinds of producers.

[Mannie Fresh]

Why y'?

[Memphis Bleak]

All.

[Mannie Fresh]

Jay made some people bigger than you know what I'm saying? That, for instance, just Blaze. If Just Blaze did it, we didn't even need to hear it. You know what I'm saying? We was just like, well, shit, just Blaze is on the project, and, you know, it's fire. When Kanye did it, we was just like, this shit gonna be fire. And anything after that, you know what I'm saying?

[Memphis Bleak]

That's how it was vice versa for you.

[Mannie Fresh]

Yeah. So that's what I'm saying. There's things where it's a marriage, where if you get the right people aligned, that shit gonna happen. And in hip hop, the most successful things were people aligned.

[Memphis Bleak]

That's a fact.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

Like being older now, all the success we all accomplished in this game. How is it for you seeing Lil Wayne come from this lil shorty to where he at now?

[Juvenile]

Hey, man, it's one of the most thrilling things in life. Cause it gives me bragging points. I know. If we ask you this question, who do you think the greatest rapper of all time is? You gonna say hoes.

[Memphis Bleak]

That's right.

[Juvenile]

And it's part bias. And it's how you feel in your heart. Right?

[Memphis Bleak]

You gotta ride with home team.

[Juvenile]

And that's how I am by Wayne, you know what I mean? I'm like, hey, man, I put my money up on Wayne. I mean, if I was go. You know what I'm saying? I know what I'm talking about, about Lil Bro. And I know what he been through. And I know what we did. Well, us as a whole, to all of us. We toned him down. We toned him down. And I think it worked out for the good because it only created a master. You know, a lot of stuff that he held in when he got his opportunity. To let it go. Like, God damn.

[Memphis Bleak]

That's why I asked. Did y' all ever leave the studio? Cause that's one nigga who don't.

[Mannie Fresh]

Nah, we never.

[Juvenile]

Nah.

[Memphis Bleak]

You wanna link up with Wayne, you better be in the studio. He ain't linking up with you.

[Juvenile]

I'm telling you. We studio rats.

[Memphis Bleak]

Word up.

[Juvenile]

You know, that's part of the thing that he got instilled in him. We all have that. Cause we was like that in the beginning.

[Mannie Fresh]

One of the things that was different about him is. And he could tell you this if you fucking missed the slot.

[Juvenile]

Oh, he's.

[Mannie Fresh]

He was there.

[Juvenile]

Oh.

[Mannie Fresh]

So, like, you know, if somebody was late and they. And they didn't show up.

[Memphis Bleak]

Oh, here he laying down.

[Mannie Fresh]

Yeah, he was quiet, boy, I got it.

[Memphis Bleak]

I got the parts.

[Mannie Fresh]

All of that. Don't worry about it. I can feel it.

[Memphis Bleak]

I love that. That's right. You got.

[Mannie Fresh]

He was in that motherfucker.

[Juvenile]

Like, Wayne ain't leave that studio. When we done back that ass up. He stood there, everybody got tired.

[Mannie Fresh]

And, yeah, Eric was still waiting for that magical part at the end.

[Juvenile]

And after you back it up. And he had to be on there. He had a whole verse. He want. He wanted me to take a verse off, and he want, man to be on it. I'm like, boy, man ain't gonna.

[Mannie Fresh]

Boy, this. Man.

[Memphis Bleak]

This what I wanted to know. Asking about that song back that. Did y' all know y' all was making a cultural.

[Mannie Fresh]

I did.

[Memphis Bleak]

Classic. That was gonna last.

[Mannie Fresh]

I'm gonna let him ask it. No, tell that fucking story.

[Memphis Bleak]

Come on, bro.

[Juvenile]

I'm gonna be honest.

[Mannie Fresh]

Tell that story.

[Juvenile]

So I. I want to be respected as an emcee. I wanted. That's why ha was so important to me. Him. He was harping on it from day one.

[Memphis Bleak]

Like this.

[Juvenile]

The joint. He kept changing the beat. Cause I was killing that motherfucker. So he changed the beat. And we get to Nashville, and I'm like, say, bro, I go in the room with Slim. I said, he just played me the beat. He said, how it sound? I said, it's awesome, but it ain't what I rap to, bro. He changed. I sound like I'm rapping to another beat. You gotta let me do something or do something else. He walk in the door, said the came in whining, yeah. Busting the dope as a. He whining like a. Yo, chill. I said, bro, come on, bro, let me do. He said, man, look at him. Say fresh. Letting that. Come on, bro. Let him go. Give him one More shot at. So I go in that. I ain't got nothing.

[Memphis Bleak]

Yo, chill. You ain't even thinking nothing. You just talking.

[Juvenile]

I get that.

[Mannie Fresh]

I'm dead.

[Juvenile]

He end up. I see this nigga that said, see?

[Memphis Bleak]

I said, damn, that's crazy.

[Juvenile]

I said, man, give me another minute. I walk outside, I start drinking this shit. I get drunk as a motherfucker. I come back in that bitch bouncing ass.

[Mannie Fresh]

Yeah.

[Juvenile]

I got one word. I said, cause you're working. What's the bad job? Your bad job. I'm just running that one word. Yeah, I got yell and everything. That nigga come out, that bitch. He open the door and say, that's what the fuck I'm talking about.

[Memphis Bleak]

Nigga. Keep that shit going.

[Juvenile]

Don't stop, don't change it.

[Memphis Bleak]

One word. That's right. That shit is that. They're near every movie now. Like, that shit is insane, bro. That record is insane. Then you got bling. Bling. Come on, man.

[Juvenile]

Yeah.

[Movie Trailer Voice]

Critics and audiences agree.

[Mannie Fresh]

What the hell is this place?

[Movie Trailer Voice]

Only three letters describe THEY WILL kill you. WT F. Splendid. USA Today calls it Bloody and bunkers.

[Memphis Bleak]

Are you ready to die?

[Movie Trailer Voice]

IGN declares it's electrifying. Action, cinema and popcorn. Entertainment to the max.

[Memphis Bleak]

How many of you are there?

[Movie Trailer Voice]

It begs to be seen in a packed theater.

[Memphis Bleak]

Please remember to clean up the blood. Wow.

[Movie Trailer Voice]

They will kill you. Now playing only in theaters. Rated R. Under 17 not admitted without parent.

[Nix Bra Advertiser]

You know what's wild? We can video chat from space, order groceries just by talking out loud. And men have like 17 options for hair loss alone. But a bra that actually fits and feels good. Apparently too much to ask until now. Meet the uplift bra from Nix. That's KN I X. A wireless bra that finally delivers real lift and all day comfort. The secret? Molded cups with a built in foam panel that gently enhances your natural shape so you get a subtle boost without wires, digging or that. Why am I still wearing this moment at 3pm? You asked for it. We delivered in a push up bra that doesn't dig, poke or pinch. And with an extensive size range from 28A through 42E. You'll be sure to find your perfect fit with the uplift. Try the uplift [e-mail] and use code PERFECTFIT15 for 15% off your first order. That's kn Ix.com code PERFECTFIT15nix.com support for

[Public Investing Advertiser]

the show comes from Public, the investing platform for those who take it seriously. On public, you can build a multi asset portfolio of stocks, bonds, options, crypto and now Generated Assets which allow you to turn any idea into an investable index with AI. It all starts with your prompt. From renewable energy companies with high free cash flow to semiconductor suppliers growing revenue over 20% year over year, you can literally type any prompt and put the AI to work. It screens thousands of stocks, builds a one of a kind index and lets you back test it against the S&P 500. Then you can invest in a few clicks. Generated assets are like ETFs with infinite possibilities, completely customizable and based on your thesis, not someone else's. Go to public.com podcast and earn an uncapped 1% bonus when you transfer your portfolio. That's public.com podcast paid for by Public Investing Brokerage Services by Open to the Public Investing Inc. Member FINRA and SIPC Advisory Services by Public Advisors, llc SEC Registered Advisor Generated Assets is an interactive analysis tool. Output is for informational purposes only and is not an investment recommendation or advice. Complete disclosures available at public.com disclosures this

[Bethenny Frankel]

is Bethenny Frankel from Just Be with Bethenny Frankel. Most dog food is marketing, not nutrition. That is why Biggie and Smalls eat just food for dogs. Real 100% human grade food with ingredients I actually recognize. And yes, I do see the difference. Better digestion, healthier skin, more energy. Dogs that feel better. My babies. If you've been on the fence about switching, stop overthinking it. What's more important than your furry babies and their health? Go to justfoodfordogs.com right now and get 50% off your first box. No code needed. Just try it.

[Podcast Host]

Have you heard about Klarna? Klarna is an app designed to make everyday spending simpler and more transparent. It gives you flexibility to decide how you want to pay, whether that's paying right away, paying later, or spreading payments over time, depending on what works best for you. Everything is managed in the Klarna app so you can keep track of purchases and stay organized. You can also discover deals and even earn cash back when you shop through the Klarna app with participating brands. It's all about flexibility and staying in control of how and when you pay. Download the Klarna app today or visit klarna.to learn more. Terms Apply California Resident Loans made or arranged pursuant to a California Finance law license, NMLS number 1353190 Klarna balance account required to be eligible for cashback Points Limitations, Terms and conditions apply.

[Juvenile]

I tell people in a lot of our songs that's hits it's either he came in there with a hook already, you know, put together him and Wayne, or put some. Or is Johnny on the spot and I'm drinking alcohol and I'm just talking shit. I ain't gonna lie.

[Memphis Bleak]

That's the best song. That's the best songs, bro. Just talk your shit.

[Mannie Fresh]

I woke up out my sleep I wrote Bling Bling in my fucking sleep. And it just kept. I was like, if I don't record this motherfucker, we ain't gonna remember it.

[Memphis Bleak]

I know that's gonna. Yeah.

[Mannie Fresh]

You know what I'm saying? I'm like, if I don't record this right now, we ain't gonna remember.

[Memphis Bleak]

That's dope.

[Mannie Fresh]

You know what I'm saying? So when they came in the studio, I had already laid the hook and all of that shit. And I was like, bruh, just one of them.

[Juvenile]

Yes.

[Mannie Fresh]

You know what I'm saying? And you get that. Like, yeah, this one of them.

[Juvenile]

Who in the argument. Yeah. Hell yeah.

[Memphis Bleak]

Yeah. I think this guy. Ultimate Classics, like, bro, we took from y', all, like, hearing Cash Money is all meat. Better yet, the Navy. Remember Jay say that same shit.

[Mannie Fresh]

Rockefeller is all meat, bro. There's so many times he has made, like, you know, like some. That's from Cash Money, where I'm just like. That lets you know that your ears is to the streets.

[Bethenny Frankel]

Yes.

[Mannie Fresh]

Well, I'm like, damn. And not just our shit, just references from songs where you like, damn. You know, all the down south classics. And you know what I'm saying.

[Juvenile]

That's right. Yeah.

[Memphis Bleak]

No telling. We was up here. Gator boots with the pimped out Gucci to my G. All that shit was rocking up here. Like, I remember. Rest in Peace, Irv Gotti, man. Yes. First time y' all did Summer Jam,

[Juvenile]

Irv was on us, bro.

[Memphis Bleak]

Yo, he was on this. The first time y' all did Summer Jam. They announced Cash Money at Summer Jam. Juvenile. Y' all headlining all that, right? We was in the office. We was in the studio, matter of fact, and High Video was playing. And that nigga looked at me. We all in the studio. That N said, yo, if this nigga come on that stage with that same rag gold teeth looking like he straight off the block.

[Juvenile]

That's how I came.

[Memphis Bleak]

He's like, bro, they taking over.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

Looked at us like, yo, we gonna have a fucking problem. Yeah. And y' all niggas came out there and did exactly that. And we look like, oh, shit, these guys is here. They arrived like, was that a Thing for down south to be accepted in New York. The Jeff Henry.

[Mannie Fresh]

Oh, fucking yeah. Let him tell you the tunnel story, nigga.

[Juvenile]

It meant the world to me, bro. The tunnel. Especially me. Cause I watch Crush groove and blink. So I knew about the tunnel, but it scared me to death. Because, you know, one of the main things everybody told me was, bruh, if you could rock the tunnel, you made it.

[Memphis Bleak]

That's right.

[Juvenile]

Yeah. And the last person when I came down there, they said, man, at this 90.

[Memphis Bleak]

What?

[Juvenile]

99. They said, look, yeah, last Captain Rock the Tunnel from. From out of state was Snoop Dogg.

[Mannie Fresh]

Yeah.

[Juvenile]

They came, shot that bitch. And I'm thinking of all the artists

[Memphis Bleak]

that have been in there.

[Juvenile]

Yeah, like, bro, Snoop Dogg, he came

[Memphis Bleak]

and shut it down.

[Juvenile]

That's the only person. And they told me a couple weeks ago, Rough Riders came through and shut it down, you know.

[Memphis Bleak]

Yeah.

[Juvenile]

And they said, man, they had. So they had like five murders or some like that.

[Memphis Bleak]

I'm like, what?

[Juvenile]

Like shut it down?

[Mannie Fresh]

They shut that bitch down.

[Juvenile]

So now they making me. They scaring me with this shit now. I'm like, look, there's no one thing when you get on stage. Uh huh. Don't sing nothing else. Just sing, huh? That's it, man. We got on that, we turned home that was psyched up, raised my shirt off, rocking. And we tried to play something else. I don't know what it was, it was not working.

[Mannie Fresh]

I think it was like Tuesday and Thursday. He was like, man, cut that run

[Juvenile]

high again like five times. It was happy.

[Memphis Bleak]

Yeah, I remember you in the tunnel.

[Juvenile]

I hit the bottle that was flowing through the crowd. The innocent. I was trying to get my bearings. The funniest was my pop. You know, my pops was in the back. You know, it's like a train station. So my pops in the back, he looking at the roof and he said, damn.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

The he smallest roof is right, right there. You can touch it. Yeah.

[Juvenile]

He said, man, he said, you know what's so fucked up about this whole situation?

[Memphis Bleak]

I said, what?

[Juvenile]

He said, I'm so fucking drunk. Fight break out. I can't do nothing for myself.

[Memphis Bleak]

That shit was a bop.

[Juvenile]

He said, man, I want to get out of here. This roof making me dizzy.

[Mannie Fresh]

His pops kept saying, you know, this is not built right. And I was like, man, you with us, right?

[Juvenile]

He didn't know that.

[Memphis Bleak]

Old ass building, bro.

[Juvenile]

Old ass building.

[Memphis Bleak]

Like, yo, like, do y' all feel like when it come down to the Southern movement, of course you had no limit, but y' all pushed it a

[Juvenile]

little Further, I feel like y', all,

[Memphis Bleak]

like, no Limit came out. That army gangster. Yeah, we put New Orleans on the map, but y' all came out where I feel like how Biggie and Jay changed New York. Y' all made it fly. We getting money, we bosses. Do y' all feel like y' all influenced that wave of the Southern hip hop?

[Mannie Fresh]

Yeah, it's the gift and the curse. For me. It is. It's a gift and a curse. And some shit was good about me and juvie. We might disagree about something, but it's the gift and the curse. And let me explain it. The thing was, I was looking for a category that wasn't done yet. The Superfly. You see what I'm saying? We got fly. Fuck fly. This super Fly. You got a fucking Cadillac. I got a space shuttle.

[Juvenile]

That's right.

[Mannie Fresh]

I'm on some other shit.

[Memphis Bleak]

You know what I'm saying? You was pushing the envelope.

[Mannie Fresh]

So I'm like, we need a category. That's. Now the curse of it is this. For a long time, that's all hip hop has been since that. That was our shit. We didn't mean for anybody to take our shit. And now y' all think that's what hip hop is. That was our shit. And we also prove we was way more, you know, creative than that. That was me and baby. Shit. That wasn't juvie. That wasn't the hot boys. That wasn't, you know, when we got together, we might have did some crazy ass songs, but we still had lyrical, we still had the streets. We still had, you know. But the curse, like I said, was that shit made everybody feel like this is what hip hop is supposed to be.

[Memphis Bleak]

Now y' all definitely was waving, man. And then for a moment, you know, at one time, both of you stepped away from cash money. Yeah. You know what I'm saying? Like, and then now, both of y', all, I love to see, you know what I mean, we all go through our ups and downs, but I love to see us come around that corner and anybody ever to make amends and

[Juvenile]

get back to it.

[Memphis Bleak]

But what was that like, going off on your own? Just like I'm doing this myself.

[Juvenile]

Reconcilable differences.

[Memphis Bleak]

Yeah, yeah.

[Juvenile]

Like somebody that you got, you put all your trust and your love in and you expect, you know, expect paperwork and things to be right because you think that they not only your friends, they're your lawyers and they run your business affairs and everything like that. And what it does is it creates an envy, animosity with somebody that you really got a lot of love for. And instead of you just walking away and saying, man, you know, I'm gonna do it this way. You got an attitude about it now. Instead of you doing it the business way, now you're jumping on songs and you're saying, I'm gonna do this person that. I'm do this person this. And at the. At the end of the day, you know, you don't want to do none of that's right. And then you find out that, hey, he know what he was doing either, you know, so why you. You building up all this hate towards somebody. You gotta realize what they was going through too. So, you know, for me, it's like, man, I learned to live and let live after so many. So many years pass and you keep on crying and whining about something that you know you ain't gonna get. You know what I'm saying? Why you keep on hopping on that, man? You know what I'm saying? Go have that conversation with that man and let him know how you really feel and see where that takes you. It might take you back to friendship, like me. I mean, it might take you to, like, fuck him. I still hate him. You know what I mean? But that's you. But me, I can't hold hate in my heart. I can't.

[Memphis Bleak]

I can't live.

[Juvenile]

Like, I feel like I'm blocking my blessing.

[Memphis Bleak]

It really is. It holds you back, man. You know what I mean? It sets you back, just sitting there harboring hate for no reason, like. You know what I mean? Like the game. I feel like we all grew together and learned this together. It was no course. There was no school. There was no class that taught us this shit. So a lot of us learned faster than others. And a lot of, like, in school, you know what I mean? A lot of us learned slower than others. But I feel like when you friends and you from the same neighborhood and y' all really love each other, money can't change that.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

You know what I mean? And how many times you had a

[Juvenile]

homie you done, man, Damn, I just looked out for this motherfucking.

[Memphis Bleak]

He do some bullshit, but it's still your bro.

[Mannie Fresh]

He still steal your bro.

[Juvenile]

Exactly that. Because you ain't about to let that.

[Memphis Bleak]

Exactly.

[Juvenile]

Not that. Bro, we gonna fall out about some shit that ain't gonna be what it is.

[Memphis Bleak]

Exactly.

[Juvenile]

I'm saying that's how I feel.

[Mannie Fresh]

I think the most misunderstood thing about hip hop, you know, to the world and other cultures, is it's the fucking cousin to street business.

[Memphis Bleak]

That's just a fact.

[Mannie Fresh]

It's the cousin. Because a lot of us came from street shit, and we stepped into an arena that. That's all we know is street shit. That's what we was trained to. Yeah. And we operate that way until we learn better. You know what I'm saying? So no other genre of music gonna understand that this shit is built off. We the cousin to street shit happening.

[Juvenile]

I like how you said that. No genre like country music.

[Mannie Fresh]

Yeah. They ain't gonna get that. They didn't have to go through that. They don't. You know, no motherfucker in country ever, you know, was a dude that was a drug dealer that put somebody on and started a fucking record company.

[Juvenile]

Wait.

[Memphis Bleak]

Nah, them niggas probably was out there.

[Mannie Fresh]

But what I'm saying is, they don't sell it.

[Memphis Bleak]

Horse meat and roping pig. You rope 10 pigs this week, I give you 1200. You don't know what hustle.

[Mannie Fresh]

Who the fuck. All of us got somebody. Who? My homeboy Keith. You know, Keith was the drug dealer that you know.

[Memphis Bleak]

But that's.

[Mannie Fresh]

He trying to put his money into doing some righteous shit. Yeah, we used to call up.

[Memphis Bleak]

Yo, that's crazy to say that. Cause Jay we used to call. When we used to get booked by promoters that we knew was drug dealers that trying to clean their money. Like, I'm get some. We used to call them GTP gangsters. Turn promoter. So niggas used to be like, yo, we know this gonna be one of those wild nights of gtp. Be on point. We was gonna have to take a

[Juvenile]

picture with my daughter. Hey, bro. My nephew, too.

[Mannie Fresh]

That's right.

[Memphis Bleak]

My mom's here, too.

[Juvenile]

Everybody who came there with him all got in and got surgery.

[Mannie Fresh]

And that's what I mean. So see, even what both of y' all said, that shit don't happen at other jobs where you gotta be. Well, you like, you better take a picture with this nigga. Cause he might go crazy tonight. And we need to get our money and get the fuck out of here.

[Memphis Bleak]

Nah, that's DeWalt.

[Juvenile]

Them niggas got them tools, yo.

[Memphis Bleak]

Niggas said Milwaukee. And Dewalt. Yeah, Milwaukee. Them niggas is they born with a pistol. My G, you kidding me? It's like how they say, white men born with a jump shot. Black niggas born with a dribble. Them niggas in fucking Milwaukee, Chicago, they ball with a pistol. My, you bugging. Yo, but, like, one thing I love, like, a lot. I'm watching a Lot of us artists, legends, everybody, you know, we transition into media, you know, becoming bigger personalities than we were.

[Mannie Fresh]

Yes, sir.

[Memphis Bleak]

On the music. How has that been for y'? All? Stepping in with the, you know, still 400 degrees.

[Juvenile]

It's a different kind of animal, bro.

[Memphis Bleak]

That's right.

[Juvenile]

Texas. Pretty nice. But

[Memphis Bleak]

talk about it, talk about it,

[Juvenile]

you know what I'm saying? Hey, man, I think it's great for us, you know, as artists, man, to give. To give the people that other side of us, show them that, you know, we ain't locked in the box. We all open minded. We do have. We have fun sides. We got, we got bad sides. We got. You know what I'm saying? We human, just like them. A lot of people really want to know that. They want to know if you live the same life and have the same struggles like they do. That's right.

[Mannie Fresh]

How you feel about the same shit? I mean, I just. People wanna know that you go through the same shit they go through.

[Memphis Bleak]

That's right.

[Mannie Fresh]

You know, to be successful, you gotta, you gotta actually say that they're going to be good days and bad days and accept that shit.

[Juvenile]

Yes.

[Mannie Fresh]

It don't matter what you got. There are gonna be good days and bad days. And it's so much easier when you actually.

[Memphis Bleak]

That's me.

[Mannie Fresh]

That's. Say it to somebody trying to call me.

[Memphis Bleak]

That's my.

[Mannie Fresh]

Hey, that happens, bro.

[Memphis Bleak]

She. She don't know. She don't respect. She'll respect.

[Mannie Fresh]

Yeah, that's what. I get it. I get it.

[Juvenile]

She didn't wanna hear that shit.

[Mannie Fresh]

When you say to somebody like, listen, my life is just like yours. I got things going on good and bad.

[Juvenile]

I mean, that's right there. That's a prime example.

[Memphis Bleak]

Yeah, yeah, all the time, bro. Like, I'm a firm believer in good days and bad days and success is how you measure it. You know, a lot of people think money is success. Me, I'm a firm believer. Health and wealth is success.

[Mannie Fresh]

Yeah.

[Memphis Bleak]

Health and first, because to make money and be laid up in the bed is asinine. It's pointless. You know what I mean?

[Mannie Fresh]

When you think about your happiest time in life, some of them, it didn't cost you nothing.

[Memphis Bleak]

Hell no.

[Mannie Fresh]

It might have just been at a picnic when you was with your family and your friends, your closest friends, and y' all had a good time.

[Memphis Bleak]

That's a fact.

[Mannie Fresh]

And you realize when you get older, like, that shit really didn't cost nothing.

[Juvenile]

Yeah. Like, success is like running in a marathon. Right. And don't Don't. Don't be the person to win it, but still cross the finish line. That's right. That's what you see it as, you know.

[Memphis Bleak]

That's right, man.

[Juvenile]

So your goals. When success, to me, is setting the

[Memphis Bleak]

goal and accomplishing it. That's right, man. That's dope, man. Being from where y' all from, we all, like I said, we all got the same story from beginning, but we all didn't walk the same path. So knowing the struggle, the. You know what I mean, the burden of being from the south, not from the New York or, you know, up in the east, it was a little easier to get a record deal. So what y' all had to go through to break through, to do what y' all did and accomplish so much, man. I know y' all gotta sit there some days and just be in the crib, like, yo, man. Yeah, juvie. What up? Yo, you know we them niggas, right?

[Mannie Fresh]

Oh, I do that all the time. I'm the speech guy.

[Juvenile]

Like, shooting.

[Mannie Fresh]

I'm the speech guy. I'm the like, bro, I don't give a fuck about what's going on, nigga, I'm so supernova.

[Memphis Bleak]

That's right. That's right.

[Juvenile]

I think about where I came from. I'm the king of the food stamp.

[Memphis Bleak]

Yo, chill. Books king say I'm the king of the. Yo, I used to. Yo, bro, you know, if you seen a shorty you liked in the store and you had that book, you wait for a quarter. No, I waited outside till shorty left. I ain't want to see them white note. I needed them green bags. Shorty looking at you like, hey, your family on that stuff? We got these greens. So where I was from, you had to hide that white book.

[Juvenile]

What? Not where I'm from.

[Memphis Bleak]

I was shook. You was showing off. Like tucker North.

[Juvenile]

A $65 book.

[Mannie Fresh]

You was showing off.

[Memphis Bleak]

You said $65 book.

[Juvenile]

Everybody. Everybody was poo.

[Mannie Fresh]

Right?

[Memphis Bleak]

Yeah.

[Juvenile]

You know what I'm saying? So. Well, I'm from the project, so we never had that. Everybody had dirty shoes and ain't getting nothing for Christmas.

[Memphis Bleak]

Yo, you ever heard Red Fox said,

[Juvenile]

when Christmas came around, if we wasn't boys, we wouldn't have nothing to play with. Yeah, you figured that out.

[Memphis Bleak]

That's right. If we wasn't boys, we had nothing to play with.

[Mannie Fresh]

That's real shit.

[Memphis Bleak]

That's real shit. So listen, when people talk about hip hop, where does Mannie Fresh and Juvenile chapter sit in that history?

[Mannie Fresh]

The greats.

[Juvenile]

That's right.

[Mannie Fresh]

I Used to be quiet about this shit.

[Memphis Bleak]

I think I'm cheers to that. Toast to that.

[Mannie Fresh]

I used to be quiet and modest, but, you know, I feel like that shit don't get you nowhere. If you don't like me, fuck you. I'm a bad motherfucker. I've done some incredible shit.

[Memphis Bleak]

I'm sorry. You heard me. Somebody you need to know.

[Mannie Fresh]

Yeah, you need to know.

[Memphis Bleak]

That's a fact.

[Juvenile]

And as far as me, I feel like I'm still writing my script, bro. I'm one of them niggas, dawg. I ain't settling.

[Memphis Bleak]

I'm looking at you how I looked at hov. I don't.

[Mannie Fresh]

The fuck.

[Memphis Bleak]

Y' all niggas still got balls. Cause that BBB shit with Megan is like, my man. You still spitting. Then you be dropping joints, just riding around, cruising through the city like, yeah, I got a little verse for these. And spitting lava still like, yeah, man, that's.

[Juvenile]

You know what you get to the point to where it's just fun to do it. That's right. And that's what it is. I'm just getting a kick out doing it.

[Memphis Bleak]

That's right.

[Juvenile]

And they really like the youngster saying, I ain't gonna lie. I get texts. I got a text from Jacques, rod 4:9 and shit.

[Memphis Bleak]

Shout out to Young, Ho.

[Juvenile]

I see young.

[Memphis Bleak]

That's right.

[Juvenile]

You on their fucking throat.

[Memphis Bleak]

That's what it is, man. I love that, man. So speaking like that, what you want the next chapter of artists to learn from your era, to help them on they path?

[Juvenile]

You can write your own script, man. They making rules. They trying to make the rules and make rules. You don't see no rules in no other genre of rap. So I think we should do like these colleges and these big institutions are doing. Get that money, man. The nil money. You see these cats get it all, you know, Figure out a way to incorporate business with what you're doing. And don't look at it as, you know, just rapping, right? Look at as rapping to open up all these other doors for you, to create all this revenue stream for not only you, for your family. That's right, man. Yeah.

[Memphis Bleak]

Businesses, man. So that's one thing I talk about investing. Cause we can't rap forever.

[Juvenile]

Yeah, we can't.

[Memphis Bleak]

You know what I mean?

[Mannie Fresh]

That would be me. Cross your T's and dot your I's starting out early. You know, if we already told you, like, every genre or something goes through something to make it better. You know what I'm saying? So we did homeboy business for you not to do it. You know what I'm saying?

[Juvenile]

Talk about it.

[Mannie Fresh]

We did that shit for you not to do it, you know what I'm saying?

[Memphis Bleak]

That's a good one. We did homeboy business for you to do it. That's a gym, bro.

[Mannie Fresh]

We did that shit for you not to do it, you know what I'm saying?

[Memphis Bleak]

It's real shit, man.

[Mannie Fresh]

Because that shit don't work out, you know? And we love our people. We love our brothers. But when you not trained to do something, you not gonna make it work. To his best ability. I can't let my dude, Killer Kevin, be my manager because I want to take him off the streets. That nigga don't know nothing about managing.

[Memphis Bleak]

Not killing Kevin, no shit. He gonna get you a case.

[Mannie Fresh]

And that moving me out the way. That nigga like another Killer Kevin production bitch. Bow, bow, bow.

[Memphis Bleak]

And I'm like, kev, now we gotta fight a kid. Kev gotta fight.

[Mannie Fresh]

We get no corporate gigs. You just keep on yelling, another Killer Kevin.

[Memphis Bleak]

We got to tell Kev.

[Juvenile]

Chill, chill, Cav.

[Memphis Bleak]

We going corporate.

[Juvenile]

We need corporate cav.

[Memphis Bleak]

That one.

[Juvenile]

800 killer cal,

[Memphis Bleak]

Yo, so besides still 400, you know what I mean? What's next for my OG's, man? What's next? What people could expect from the. From y', all, man.

[Juvenile]

Well, for me, my album is coming out on my birthday. The 26th. The boiling point.

[Memphis Bleak]

Okay, the 26th of March.

[Juvenile]

Yeah, March.

[Memphis Bleak]

That's what I'm talking about, my G. That's what I'm talking about.

[Juvenile]

I'm saying, we still chasing. We still memes and shit.

[Mannie Fresh]

That's right.

[Juvenile]

I got that coming out. And my cognac is getting ready to drop. My Yak.

[Memphis Bleak]

That's right.

[Juvenile]

Two months.

[Memphis Bleak]

What's the name? What's the name?

[Juvenile]

It's called Yak. Y A C. I kept my shit simple.

[Shopify Advertiser]

Yak.

[Memphis Bleak]

Okay? That's what I'm talking about. That's fire.

[Juvenile]

I like that. And my other thing that I got going on is I'm going on tour April 2nd and got like, 55 dates.

[Memphis Bleak]

So God bless dope, man. More bags. Yeah, yeah.

[Mannie Fresh]

I'm just disturbing the peace out here, bro. I'm DJing all over the country. Bar mitzvahs, barbecues. Anybody who got that bag and is there and.

[Memphis Bleak]

Nah, you gotta put a helmet on. They giving out 150,000. We gotta get you a helmet. They got the mouth, they got the other. We gotta find, man.

[Mannie Fresh]

Yeah, yeah.

[Memphis Bleak]

I'm Killer Kev, managing Manny Fresh. Only with the helmet on, though. No, bow, bow, bow.

[Juvenile]

Corporate production.

[Mannie Fresh]

Yeah, yeah, yeah.

[Memphis Bleak]

So you kill him with the helmet. We gonna give him a danger Mouse helmet, something. Yeah, word up.

[Mannie Fresh]

We gonna create a whole nother Persona and we gonna give him some money. So I got a reckless weekend that I'm doing. And what Reckless Weekend is, I reach out to artists who wanna do it, and we got from Friday morning to Monday morning to do songs. And whatever we do, we put it out and we split it 50, 50. There is no middleman. There is no, you know, nobody that. No script that somebody could tell you. Don't do the fucking song that way or whatever. And all of that, you start on Friday morning, we end on Monday morning.

[Memphis Bleak]

I need a reckless.

[Mannie Fresh]

What is called Reckless Weekend.

[Memphis Bleak]

Reckless Weekend.

[Mannie Fresh]

Reckless Weekend.

[Memphis Bleak]

You see my daughter calling me on this one? She reckless every weekend. So we need a reckless weekend, dog.

[Juvenile]

I got you, man.

[Memphis Bleak]

Let's get it, man. I appreciate y' all pulling up, man. It's an honor to be in the presence of y' all legends. Like I said, I'm a fan first and you know, we had a relationship behind the scenes with Dave and all that, man. Y' all continue to stay blessed, healthy, keep winning, man. Much love to both of y'.

[Juvenile]

All.

[Memphis Bleak]

March 26th, the album.

[Juvenile]

Yeah, man, yeah.

[Memphis Bleak]

Reckless Weekend Bleak dropping on there. We don't care. We going solo. Holla at us. The money is in the bag. Toys and everything. It's rock solid, man. Many fresh juvie. You know what it is, Legends. For more podcasts from iHeartRadio, visit iHeartRadio app, Apple Podcasts, or wherever you listen to your favorite shows at. And you can follow me on any social media platform under the name Memphis Bleak. You see anybody frauding? Flag em.

[LifeLock Advertiser]

It's tax season and by now we're all a bit tired of numbers. But here's an important one you need to $16 billion. That's how much money in refunds the IRS flagged for possible identity fraud. But it's not all grim news. LifeLock monitors millions of data points per second and alerts you to threats you could easily miss on your own. If your identity is stolen, they'll fix it, guaranteed. Save up to 40% your first year. Visit lifelock.com iheart Terms apply.

[Katie Milkman]

This episode is brought to you by Choiceology, an original podcast from Charles Schwab, hosted by Katie Milkman, an award winning behavioral scientist and author of the best selling book how to change. Choiceology is a show about the the psychology and economics behind our decisions. Hear true stories from Nobel laureates, authors, athletes and everyday people about why we make the choices we do and how to make better ones to help avoid costly mistakes. Listen to [e-mail] podcast or wherever you listen.

[Bethenny Frankel]

This is Bethany Frankel from Just Be with Bethany Frankel. Let me be blunt. Most dog food is junk. It just is. And I'm not feeding junk to Biggie and Smalls. That is why they eat just food for dogs. It's real, 100% human grade food with ingredients I actually recognize, not mystery pellets pretending to be healthy. And once I switched, the difference was obvious. Better digestion, better skin, more energy. Dogs who actually feel good instead of just surviving dinner. Here's the thing. You care about quality. You make an intentional choice to be healthy. So why are you gambling with your dog's health? So let's think about our furry babies. Go to justfood for dogs.com right now and get 50% off your first box. No code. Just try it. Because once you see the difference, you're not going back at cvs.

[Podcast Host]

It matters that we're not just in your community, but that we're part of it. It matters that we're here for you when you need us, day or night. And we want everyone to feel welcomed and rewarded. It matters that CVS is here to fill your prescriptions and here to fill your craving for a tasty and yeah, healthy snack. At cvs, yes, we're proud to serve your community because we believe where you get your medicine matters. So Visit [e-mail] or just come by our store. We can't wait to meet you. Store hours vary by location. If you're looking for more flexibility in how you pay for everyday purchases, meet Klarna. Klarna lets you decide whether to pay now, pay later, or spread payments over time. All managed right in the Klarna app. Download the Klarna app today or visit klarna.com to learn more. Terms Apply California Resident Loans made or arranged pursuant to a California Finance Law License NMLS Number 1353190 Klarna Balance Account required to be eligible for cashback points. Limitations, terms and conditions apply. This is an iHeart podcast. Guaranteed Human.