Podcast
Roll Model Business
Hosted by Jennifer Risser · ENGLISH
Welcome to Roll Model Business, hosted by gym owner, camp organizer, community builder, and business coach AJ Clingerman and her co-owner Jennifer Risser. In this podcast, you will learn tips and action items to help grow your business and community.
26episodes
Episodes
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Ep. 26: July Marketing Strategies
5d ago00:12:58Tap to summarizeThis episode focuses on strategies for July marketing. Do what you can to help make July exciting rather than "blah!"This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).
Transcribe →Ep. 25: Reflections on Vendor Booths and Events
2w ago00:17:06Tap to summarizeThis week we reflect on the booth we ran at Greenwood Pride, including the changes we made this year, what we might do differently next year, and what we thought others might do differently.This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).
Transcribe →Ep. 24: What Every Good Coach Knows
3w ago00:15:23Tap to summarizeThis week, we talk about why everyone needs a coach, including coaches! Do you have someone to help you work on your specific problems or to hold you accountable? Having a coach helps you level up your game.If you're interested in working with AJ, reach out to her on Instagram @RollModelBusinessThis podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).
Transcribe →Ep. 23: The Art of Vendor Booth Management: A Comprehensive Guide
4w ago00:21:52Tap to summarizeThis week we are talking about how to run a vendor booth, including everything you need to do in advance!This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).
Transcribe →Ep. 22: Strategize Your June Marketing: A Comprehensive Guide
May 1800:13:06Tap to summarizeJoin us this week, where we discuss June marketing ideas!This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).
Transcribe →Ep. 21: If You Fail to Plan, You Plan to Fail
May 1100:17:47Tap to summarizeIn this week's episode, we discuss time management strategies.This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).AI Summary:The central theme of this podcast episode revolves around the critical importance of meticulous planning as a precursor to achieving success. We delve into the concept that, as articulated by Speaker A, "If you fail to plan, you might as well plan to fail." Our discussion emphasizes the necessity of employing effective scheduling techniques, such as time blocking, to enhance productivity and ensure that one’s endeavors are strategically aligned with their goals. Through a detailed exploration of various planning methodologies, including the use of digital versus analog calendars and the significance of color coding, we aim to equip listeners with practical tools for effective time management. In addition, we share insights on maintaining a balanced schedule that accommodates both professional responsibilities and personal well-being, underscoring that successful planning is not merely about task completion but also about fostering a holistic approach to one’s life and career. We invite our audience to engage with these concepts earnestly, as we collectively endeavor to transform aspirations into tangible achievements.
Transcribe →Ep. 20: Strategies for Sustained Growth in Martial Arts Coaching
May 400:14:52Tap to summarizeOn this week's episode, we chat about how to navigate staying up-to-date as a black belt and business owner.This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).AI Summary: Every effective coach requires a mentor or coach of their own, as we discuss the significance of ongoing education and continuous improvement in the realm of Brazilian Jiu Jitsu. As we embark on this pivotal twentieth episode of the Role Model Business podcast, we delve into the multifaceted avenues through which martial arts instructors can enhance their skills, both in technique and pedagogy. The discourse emphasizes the necessity for instructors to remain engaged in their own learning, whether through private lessons, seminars, or observing other teaching methodologies. Furthermore, we explore the critical business acumen required to sustain a thriving martial arts school, particularly in challenging economic climates. Our commitment to lifelong learning is underscored, urging listeners to seek out diverse educational resources to elevate their practice and business efficacy.
Transcribe →Ep. 19: Navigating Economic Challenges in Martial Arts: Strategies for Success
Apr 2700:17:52Tap to summarizeYou've heard the saying, when the going gets tough, the tough get going. In this week's episode of Roll Model Business we discuss how to be more intentional about your business and your community to help set yourself up for success in an economic downturn. Can you make your martial arts business recession proof? You can at least take some steps to help soften the impact of a bad economy.This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).AI Summary:The central premise of this podcast episode is the examination of the relationship between personal injuries sustained during Jiu Jitsu training and the subsequent improvement in one's skills. Both AJ Clingerman and Jennifer Risser, seasoned black belts in Brazilian Jiu Jitsu, delve into their personal experiences with injuries and how they fostered growth in their respective practices. They further transition into a discussion on the implications of economic challenges for martial arts businesses, emphasizing the necessity for proactive strategies that ensure resilience and community engagement. By employing targeted marketing techniques, offering scholarships, and establishing meaningful connections with students, they advocate for a multifaceted approach to navigating potential downturns. Ultimately, the episode underscores the significance of adaptability and intentionality in both personal development and business sustainability within the martial arts realm.
Transcribe →Ep. 18: Martial Arts Summer Camps - Is it worth it?
Apr 2000:15:41Tap to summarizeIn this week's episode we talk you and maybe us into running summer camps at your martial arts academy. There is a few things you have to figure out before you start marketing your camp, so let's dive into what all it takes. We'll also discuss what a camp schedule can look like and go over a few ways to market it!This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).AI Summary:This discourse meticulously delineates the multifaceted aspects of orchestrating summer camps, particularly within the realm of martial arts. Central to our discussion is the recognition of the myriad advantages that summer camps present, including the engagement of youth, the potential for attracting new students, and the prospect of generating supplementary revenue. We candidly acknowledge our personal reservations regarding the execution of these camps, whilst simultaneously committing to impart the requisite knowledge and strategies for their successful implementation. The dialogue encompasses essential considerations such as the duration of the camp, the age demographics of participants, logistical arrangements, and effective marketing techniques to ensure robust enrollment. Ultimately, we endeavor to equip our audience with a comprehensive framework for establishing a successful summer camp that enriches both the practitioners and the broader community.
Transcribe →Ep. 17: Celebrating May: Unique Marketing Opportunities for Your Martial Arts Business
Apr 1300:10:52Tap to summarizeGrab your calendar and let's plan some marketing for May! In this episode we talk about some great ways to get more people on the mat for Mother's Day, plus fun events you can hold throughout the month! Don't let your marketing be boring and don't let your students get bored! From Light Sabers to Tacos to a Checkered Flag Finish - This month is full of fun marketing ideas!This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!).AI Summary:This podcast episode focuses on the imperative of strategic marketing for the month of May, particularly within the realm of martial arts. As we approach this pivotal month, we delineate several significant dates and events, such as Mother's Day, Cinco de Mayo, and Memorial Day, proposing innovative marketing strategies to engage our community. The episode emphasizes the importance of creating memorable experiences, such as hosting a parents' class after Mother's Day, which serves not only to involve parents but also to foster deeper connections within our martial arts community. Furthermore, we explore the incorporation of thematic elements related to local events, such as the Indy 500, into our marketing efforts. Our discourse aims to equip listeners with actionable insights, thereby enhancing their business growth while cultivating a vibrant and engaging atmosphere for their members.
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