Rob Herbst is the CEO of Spire Selling. For over 30 years he has been shaking up the world of sales development and growth with massive success. Rob and his team blend empathy with action…spotlighting not just what leaders must DO…but also who they must be…especially when the pressure is on. Rob is on a mission. And that mission? Cheating Death. And not the heartbeat-stopping kind, but the slow, soul sucking death of complacency. Rob is the author of the wildly successful book, Cheating Death…a book that reads like a wake-up call for leaders sleepwalking through their roles and cultures running on autopilot. Today, Rob joins the show to share how leaders can help their teams find the fulfilment that comes only from doing meaningful work, choosing change and growth, and finding the excitement that comes when sales is done right. If you find yourself ever working hard but feeling unfulfilled….this is the episode for you.