The phrase "evidence-based" often signals authority in health and fitness. But what happens when that authority is borrowed, not earned? This episode explores how the pursuit of "evidence-based" status has, for many, become an intellectual performance, detached from genuine understanding. When coaches build frameworks on follower counts instead of deep literacy, clients can be harmed.

Topics discussed:

- The shift: "evidence-based" as ego

- Common misuses

- The correlation-causation trap

- Hierarchy of evidence

- Influence vs. expertise

- The three pillars of true evidence-based practice

- Why individual client context matters

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