Most people think they have nothing interesting to say.

They assume their life is ordinary. Their work is boring. Their stories don’t matter.

But that’s almost never true.

In this episode, Macy sits down with Ashley Renders — a former journalist turned storytelling expert — to unpack why so many smart, capable people struggle with content… and what’s actually missing.

Ashley spent years interviewing people for a living. And what she learned is this: the problem usually isn’t a lack of experiences or ideas. It’s that no one ever taught people HOW to see WHAT is interesting.

Now, she helps business owners do the same thing — not by being louder or more dramatic, but by understanding how stories actually work.

This conversation was recorded live, which means you’ll hear real-time insight, nuance, and the kind of depth that only shows up when thoughtful people are in the room together.

In this episode, we cover:

What storytelling actually is (and what people usually misunderstand)
Why stories work so well in business content — especially compared to tips alone
Why some stories stop people mid-scroll while others fall flat
The most common mistakes business owners make when trying to “add stories” to their content
How to recognize what’s actually story-worthy in your everyday life
A simple way to turn moments, experiences, and beliefs into compelling stories
How to use AI to enhance storytelling without losing your voice

Because the cheat code to content isn’t posting more...

And once you learn how to notice, reflect, and tell the truth about the life you’re already living — you never wonder what to say again.

✨ Links & Resources 🔗

❤️‍🔥 Create Like A CEO Masterclass with Ashley: https://www.ashleyrenders.com/createlikeaceo?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAdGRleAPpzS9leHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAacMVvCkEPJhLOCOthE2wrkJ0L5jvl4ozwgLa8G8DI6HQpIwQBuhmAOOGZ0TYg_aem_N5-OBv8HYkvwa0C4tWIEgw

📱Follow Ashley on Instagram: https://www.instagram.com/ashley.renders/

🍿 Read the 5-minute blog post on how we use storytelling in online business: https://salesgirlsocial.beehiiv.com/p/using-storytelling-online-business

🧠 Watch more conversations like this on the Salesgirls YouTube channel: https://youtu.be/CiUr50zkm8A?si=qHmqlNztjGblBSS3

🪩 Explore Salesgirls resources on communication, storytelling, and selling: https://thesalesgirls.com/

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