43:I[185,["/_next/static/chunks/0sxns9k8ywops.js","/_next/static/chunks/1z5eijs5qdv02.js","/_next/static/chunks/2eylv_sshoiot.js","/_next/static/chunks/3owl5o1y-37u7.js","/_next/static/chunks/0agcep-t686m_.js","/_next/static/chunks/09e73exje0qtu.js","/_next/static/chunks/1nsk8jrr9fqe6.js"],"SendEmailButton"] 45:I[63625,["/_next/static/chunks/0sxns9k8ywops.js","/_next/static/chunks/1z5eijs5qdv02.js","/_next/static/chunks/2eylv_sshoiot.js","/_next/static/chunks/3owl5o1y-37u7.js","/_next/static/chunks/0agcep-t686m_.js","/_next/static/chunks/09e73exje0qtu.js","/_next/static/chunks/1nsk8jrr9fqe6.js"],"AddToLibraryButton"] 46:I[29721,["/_next/static/chunks/0sxns9k8ywops.js","/_next/static/chunks/1z5eijs5qdv02.js","/_next/static/chunks/2eylv_sshoiot.js","/_next/static/chunks/3owl5o1y-37u7.js","/_next/static/chunks/0agcep-t686m_.js","/_next/static/chunks/09e73exje0qtu.js","/_next/static/chunks/1nsk8jrr9fqe6.js"],"ShareButton"] 47:I[58016,["/_next/static/chunks/0sxns9k8ywops.js","/_next/static/chunks/1z5eijs5qdv02.js","/_next/static/chunks/2eylv_sshoiot.js","/_next/static/chunks/3owl5o1y-37u7.js","/_next/static/chunks/0agcep-t686m_.js","/_next/static/chunks/09e73exje0qtu.js","/_next/static/chunks/1nsk8jrr9fqe6.js"],"ProcessEpisodeButton"] 48:I[45269,["/_next/static/chunks/0sxns9k8ywops.js","/_next/static/chunks/1z5eijs5qdv02.js","/_next/static/chunks/2eylv_sshoiot.js","/_next/static/chunks/3owl5o1y-37u7.js","/_next/static/chunks/0agcep-t686m_.js","/_next/static/chunks/09e73exje0qtu.js","/_next/static/chunks/1nsk8jrr9fqe6.js"],"SignupCTA"] 3c:["$","h1",null,{"className":"max-w-[22ch] font-display text-[clamp(32px,4.5vw,48px)] font-medium leading-[1.05] tracking-[-0.02em] text-[color:var(--fg-1)] text-balance","children":"It's New 7/2: Google Ads budget bidding changes, AMP changes, Bing backfilling data and more"}] 3d:["$","div",null,{"className":"flex flex-wrap items-center gap-x-4 gap-y-1 font-mono text-[12px] uppercase tracking-[0.1em] text-[color:var(--fg-3)]","children":[["$","time",null,{"dateTime":"2026-07-02T14:00:00.000Z","children":"July 2, 2026"}],["$","span",null,{"aria-hidden":true,"children":"·"}],["$","span",null,{"children":"00:12:16"}],false]}] 44:T4f8,

Today we covered how Google Ads is making changes to bidding for campaigns limited by budget. Google Ads is testing a new Channel Diagnostics feature for Performance Max campaigns within Channel Performance. Google Ads updated the all campaign drop down. Google Ads now lets you unsubscribe from those pesky ad expert emails. Google Search makes changes to the behavior of AMP pages. Bing Webmaster Tools continuously backfills data, for some reason.

0:00 - Introduction

0:37 - Google Ads changes to bidding for campaigns limited by budget

5:33 - Google Ads Performance Max channel diagnostics

6:34 - Google Ads all campaign drop down update

7:23 - Google lets you unsubscribe for those pesky ad expert emails

8:47 - Google Search changes with AMP pages

10:48 - Bing Webmaster Tools backfills data all the time

11:53 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein of SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.