Podcast
She's The Business Podcast With Jessica Osborn
Hosted by Jessica Osborn · EN
She’s The Business Podcast is a weekly show bringing you inspiring stories and actionable advice to help you navigate the world of entrepreneurship and build a profitable business that allows you to live and work on your own terms.
Host Jessica Osborn is a vibrant marketing leader and entrepreneur with 25+ years experience in growing businesses, an author and mother of two. She's an open book when it comes to business, sharing with you insightful bites of her proven strategies and behind-the-scenes glimpses of her #lessworkmorelife approach to business.
You'll also love the relaxed conversations with other female founders, their honest stories and best advice on business strategies, mindset, body and soul health - everything you need to succeed as a freedom-seeking entrepreneur!
Tune in each week to a new episode on She’s The Business - it's your weekly dose of inspiration and motivation you’ll look forward to!
Hit subscribe now, and get ready to change your life!
NOTE: Guest applications are ONLY accepted via the form found at https://www.jessicaosborn.com/STB-guest-application
42episodes
Episodes
Newest firstAll episodes
278 - "The Biggest Trend Emerging For 2026"
Jan 600:21:33Tap to summarizeWelcome to the first episode of 2026! There’s a big shift happening in the online business space and, if you plan on staying relevant, you’ll want to get on board with it. I’ve spent over 25 years in marketing and 15 years as a business owner myself, so I’ve seen plenty of trends come and go. But what’s brewing for this year feels different - it’s a cultural groundswell that’s going to change the game completely, perhaps forever! And if you’re blind to it, you’ll get left behind. Think back to 2025 - the year AI exploded into daily use for a majority of people. We’ve now got more information at our fingertips than ever before, we’re more connected than ever before, you can do in minutes things that used to take days, weeks, or months. Yet - have you noticed how much more lonely and disconnected working online can feel now? With the rise of AI, so much of what we’re seeing and interacting with doesn’t feel genuine. It lacks the energy we feel when we’re interacting with, listening to or watching a real human. Our “fake radars” are permanently on, and as we know that AI is getting harder to detect, it’s common to assume everything is created by AI! (Like you’re possibly sitting there thinking these show notes were written by AI…. but they’re not!) All this means we’re craving authentic human connection more than ever and it’s going to increase exponentially! In this episode, I share more about the shifts happening in our online space, why community and real connections is becoming the vital ingredient your business needs to thrive. Here’s a taste of what you’ll hear in this episode: Why is genuine connection more important than ever, especially as AI-generated content floods our feeds? What does “community” look like in the year ahead? How can you keep your business evolving without falling into the trap of sticking with what’s comfortable - or getting left behind? What practical changes can you make to strip out what’s no longer working, double down on what is, and start something that brings more connection into your world? Why do curated groups, masterminds, and meaningful conversations matter far more than collecting a list of contacts? And I announce a brand new (free!) community for She’s The Business Podcast listeners to help you find your people, keep the conversation going, and get your questions answered! Ready to rethink what connection means for your business in 2026? Tune in to hear how you can take action and feel inspired for what’s coming this year! ……… JOIN She’s The Business Community on Facebook and let’s continue the conversation! >> https://www.facebook.com/groups/shesthebusinesscommunity Don’t miss the chance to be part of something truly supportive and real - because I think you’ll love where we’re heading. ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →277 - "Turn Your Life Experiences Into a Book That Inspires Your Audience" - with Marcela Gamboa
Dec 3000:47:30Tap to summarizeHave you ever wondered if the experiences that shaped your life could become the powerful story someone else needs to spark change in their own? In a world overflowing with AI-generated content, our true, human stories are becoming more valuable than ever. Imagine sharing the moments you’ve lived through—not just the sparkling highlights, but the vulnerable truths and the hard-won lessons—with people who genuinely need to hear them. This week, I’m joined by Marcela Gamboa, a gifted ghostwriter and memoir coach. Marcela works with six-figure female entrepreneurs, helping them turn their journeys—especially the parts they didn't think were important or relevant—into unforgettable memoirs that connect and inspire. If you’ve ever doubted whether your story matters, or felt unsure how to even start organizing your life into something worth reading, this is for you. In this episode, we cover: Why sharing your real, messy, and sometimes painful experiences can become the most powerful way to build trust and authority—not just with your audience, but with yourself. What makes a strong, readable memoir that readers actually pick up and finish? Is it just a method, or is there something deeper behind the words? How working with someone like Marcela Gamboa is different from using AI or a standard writing template. What is the real value in honoring your personal voice and vision? Why many women think their stories aren’t worthy, and how to move past those barriers to create something truly meaningful. What steps you can take right now—even if you have a jumble of memories and no idea where to begin. If you’ve ever dreamed of leaving a legacy or wondered whether your journey could help others, you’ll want to listen to this warm, honest conversation. Let’s turn your story into your superpower. Listen in! About our guest: Marcela Gamboa is a ghostwriter and memoir coach who helps six-figure women entrepreneurs transform their most powerful life experiences into impactful published books. Holding a degree in Creative Writing and bringing expertise in marketing and copywriting, Marcela is renowned for her poetic approach to language and her ability to capture the emotional truth of each story. She skillfully aligns a client's personal narrative with their business goals and legacy vision, ensuring the story resonates authentically. Her services are designed for high-impact women ready to share meaningful stories but who may lack the time, energy, or writing skills to do it themselves. Marcela offers a high-touch, collaborative process that goes far beyond simply putting words on a page. She is dedicated to clarity, compassion, and truly honoring each client’s unique voice in a way that moves readers deeply. Whether clients seek to craft a personal memoir or a business-focused story with heart, Marcela guides them in bringing their message to life, ensuring that their book becomes a powerful asset to their brand and a lasting part of their body of work. Connect with Marcela: Business name & website link Kinikia Creative https://www.kinikiacreative.com/ Instagram: https://www.instagram.com/kinikiacreative/ LinkedIn: https://www.linkedin.com/in/marcela-gamboa-44237a49/ ==================== The NICHE Buster 7 Day Program For coaches, creatives, consultants who want to rise above the crowd with unique expert positioning! https://www.jessicaosborn.com/nichechallenge ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She’s The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she’s all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →224 - Stepping Into Your Personal Power For Success in 2025
Dec 24, 202400:27:34Tap to summarizeWow, 2024 was a rollercoaster, wasn't it? If you're feeling like this year has been tougher than it should have been, then you're in good company with most other online entrepreneurs! Today's episode of "She's The Business Podcast" is a little different. Through a series of questions you’ll start a journey of self-discovery, uncovering what held you back this year, and setting the stage for an incredible start to 2025… leveraging your own personal power! Why do you want to leverage your personal power? Because imagine trying to run a success business without it! It would be like having the best looking Porsche in your garage but and no engine inside to run it! So it sits and stays put, never getting you to your destination. Ready to break free from the expectations of others? Grab your pen and paper because this Christmas episode is your gift of transformation. What You'll Discover in This Episode: Why understanding and reclaiming your personal power is crucial for entrepreneurial success. The unseen impact of giving away your personal power and how to begin building it back to the strength you once had. How you can harness your personal power and align your business strategy for a fulfilling 2025. Tune in now and get ready to journal on the self reflective questions —this episode is packed with actionable wisdom and heartfelt advice. Let’s set you up for a transformative year ahead! ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn ......................................................... BUSINESS JAM is open now for 2025 enrolments! Head to https://jessicaosborn.com/businessjam to learn more! ..................................................... Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you design a simple, profitable offer stack and marketing system so you're hitting 6+ figure years in less than 20 hours a week - which means you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Business JAM program: https://jessicaosborn.com/businessjam Follow on Instagram: https://instagram.com/jessica.osborn Follow on Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →223 - Reclaim Your Time: Outsourcing Secrets Every Female Entrepreneur Needs with Kirsten Graham
Dec 17, 202401:07:25Tap to summarizeFeeling stressed by your never-ending to do list? Struggling to balance all the hats you wear as an entrepreneur? You’re not alone. That’s why outsourcing is an important conversation to have. It’s incredible how virtual assistants (VAs), can transform your business life, reduce stress, and boost productivity. Imagine creating a more efficient, connected, and supportive work environment? Today we’re talking to Kirsten Graham, co-founder of Six Figure Business Coaching, to shed light on how hiring VAs could be the breakthrough you need. Kirsten’s vast experience in helping clients increase their visibility and generate leads without the time-drain makes her the perfect guest for this deep dive into practical, impactful business strategies. Here’s what you’ll discover in this episode: Why connecting regularly with VAs fosters excellent team dynamics and business growth. What makes hiring a VA different from outsourcing to an agency. The cost efficiency and high ROI of leveraging VAs for small business owners. How to effectively implement SOPs and project management tools for seamless operation. Ready to step into your CEO role and manage your business with ease? Tune in now and get insights on how you could leverage VA’s to grow your revenue! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag @jessica.osborn and @sfbizcoaching ..................................................... About our guest: Kirsten Graham is the dynamic co-founder of Six Figure Business Coaching, bringing a wealth of expertise and passion for transforming businesses from the inside out. With a keen focus on leveraging virtual assistants and documented systems, she helps entrepreneurs streamline their operations to achieve maximum visibility and growth. Kirsten's unique approach merges strategic foresight with practical, actionable steps, enabling business owners to step confidently into their CEO roles. Her work emphasizes the importance of video marketing, smart outsourcing, and building genuine connections—essential components in today’s competitive landscape. Known for her authentic, straightforward communication style, Kirsten effectively demystifies the complexities of marketing and team management. She empowers her clients to reclaim their time, reduce overwhelm, and truly enjoy the journey of growing their businesses. When she's not coaching or developing new strategies for her clients, Kirsten shares her insights through a vibrant YouTube channel and her comprehensive guide, "Double Your Income with a Marketing Virtual Assistant." Connect with Kirsten to discover how you can build a thriving, efficient business that works for you, not the other way around. Business name & website link: Six Figure Business Coaching; https://sixfigurebusinesscoaching.com/ YouTube: https://youtube.com/@sixfigurebusinesscoaching Facebook Page: https://www.facebook.com/SixFigureBusinessCoaching Instagram: https://www.instagram.com/sfbizcoaching/ LinkedIn: https://www.linkedin.com/in/kirstengrahamsfbc/ ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn ......................................................... BUSINESS JAM is open now for enrolments! Head to https://jessicaosborn.com/businessjam to learn more! ..................................................... Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you design a simple, profitable offer stack and marketing system so you're hitting 6+ figure years in less than 20 hours a week - which means you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Business JAM program: https://jessicaosborn.com/businessjam Follow on Instagram: https://instagram.com/jessica.osborn Follow on Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →222 - The 3 Steps to Flood Your Business with Quality Clients
Dec 10, 202400:43:55Tap to summarizeEver wondered why some businesses can effortlessly attract high quality, paying clients while others struggle to convert even the most promising leads? The secret lies within a profitable offer stack strategy. In today's episode, we discuss the magic of aligning your offers and marketing system to get the right clients on board and increase your Customer Lifetime Value (aka profits). Say goodbye to scattered marketing efforts and administrative chaos! You'll hear the critical lessons learned by entrepreneurs like Eloise and Sally, who transformed their businesses through these simple steps to an aligned offer stack and marketing sytem. By the end of this episode you'll know: Why it's so important to build authority through your expert zone, What a successful client generation machine looks like and how it funnels strangers into paying clients. The importance of crafting an irresistible brand experience that deeply resonates with your audience. How to overcome social media fatigue by implementing a focused and sustainable marketing system. Tune in now to learn how to align your offers, build trust through expertise, and create a brand experience that leaves a lasting impression on your clients. Ready to overhaul your business strategy? Click play and get inspired! ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn ......................................................... BUSINESS JAM is open now for enrolments! Head to https://jessicaosborn.com/businessjam to learn more! ...................................................... Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you design a simple, profitable offer stack and marketing system so you're hitting 6+ figure years in less than 20 hours a week - which means you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Business JAM program: https://jessicaosborn.com/businessjam Follow on Instagram: https://instagram.com/jessica.osborn Follow on Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →221 - The Secret Of Sound Bath Healing for a Stress-Free Business Life - with Anna Hastie
Dec 3, 202401:02:57Tap to summarizeDid you know that sound vibrations can influence your mind and body - aligning you with different energetic frequencies? If you haven't experienced sound baths you might be surprised to learn how popular these ancient healing practices are becoming popular as we seek better ways to reduce stress and clear negative energy so that you're experiencing more calm and joy in life. In this episode of "She's The Business Podcast," we're learning about the intriguing world of sound healing from sound bath healer and mindset coach, Anna Hastie. Get ready to explore how vibrational energy can transform your wellbeing, boost your business mindset, and help you release those pesky mental blockages. Imagine experiencing deep relaxation and renewed energy simply through the power of sound. Anna joins me on the podcast to share her wisdom, personal journey, and the magic of sound baths. She's not only mastered the art of sound healing but also specializes in helping entrepreneurial women tap into their best selves through mindset shifts. In this episode, we cover: Why sound baths can be a game-changer for stress relief and mental clarity. What instruments are used in sound baths and how they create a meditative experience. The scientific backing behind the healing powers of sound. How Anna intertwines her intuitive practices with mindset coaching to empower entrepreneurs. Tune in and let the vibrations transform your world! Whether you're curious about sound baths or looking for mindset tips to elevate your business, this episode is certainly going to inspire you to reduce your stress! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag @jessica.osborn and @annfhastie ..................................................... About our guest: Anna Hastie is a mindset coach for entrepreneurial women in business and a sound bath healer. Mixing her spiritual knowledge with business mindset, Anna coaches her clients through the pillars of mindset, energy and embodiment so that they can become the aligned, magnetic and confident business owners they desire to be. She also holds deeply transformational and relaxing reiki infused sound bath classes in her hometown of Broome and online It’s Anna’s deep belief that when we step out of our thinking minds and feel more relaxed in our bodies and energy we are able to connect on a deeper level to our intuition and inner wisdom. In this state, Anna passionately supports her clients to truly fulfill their purpose and leave a lasting legacy through the work that they are called to do. You’ll find her sharing more wisdom and knowledge of business mindset, sound baths and spirituality on her podcast Alchemy Mindset with Anna Hastie. A resident of Broome for over 10 years, Anna's other loves are dancing, yoga, catching a sunset and exploring the Kimberley and beyond with her daughter and husband. Connect with Anna: Business name: Anna HastieWebsite: https://annahastie.com/Instagram @annfhastie Facebook @annfhastie YouTube: Anna Hastie Podcast: Alchemy Mindset with Anna Hastie on all streaming platforms Free to ListenersReceive a Mini Online Sound Bath: https://annahastie.activehosted.com/f/20 ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn ......................................................... New! LIVE CLASS for Coaches and Online Professionals: The Art of Attracting Quality Clients so you get a consistent stream of committed, dream clients signing up! Register for the next session here: www.jessicaosborn.com/clients ...................................................... Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you design a simple, profitable offer stack so you're hitting 6+ figure years in less than 20 hours a week - so you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Business JAM program: https://jessicaosborn.com/businessjam Follow on Instagram: https://instagram.com/jessica.osborn Follow on Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →220 - From Undervaluing to Unstoppable: How One Simple Shift Led to 6-Figure Growth
Nov 26, 202400:30:41Tap to summarizeAre you feeling like you’re stuck in the inevitable race to the bottom, constantly competing on price and earning little for the amount of effort you put in? In today's exciting episode of "She's The Business," I‘m sharing 2 of the 3 big mistakes that I commonly see with female entrepreneurs in the coaching or online services space. You’ll hear the story of how I discovered one of them first hand, and the lesson that became the turning point of my business, stopping me from throwing in the towel and returning to my well-paid corporate life. If you’ve ever wondered whether you’re truly charging what you’re worth, this episode is a must-listen. You’ll come away motivated, informed, and ready to realign your business strategies. In this episode, you'll learn: Why it’s not always easier to start low, and the surprising cost of selling low ticket What common misconceptions hold entrepreneurs back from offering premium services The mistake of scaling too soon and how to know when the time is right How to overcome the fear of not being "ready enough" to offer premium services and make confident, impactful changes. Ready to break free from the hard hustle of low-ticket sales and take your business to the next level? Hit that play button and listen for the pivotal steps to success! We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag @jessica.osborn ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn ......................................................... New! LIVE CLASS for Coaches and Online Professionals: The Art of Attracting Quality Clients so you get a consistent stream of committed, dream clients signing up! Register for your seat here: www.jessicaosborn.com/clients ...................................................... Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you design a simple, profitable offer stack so you're hitting 6+ figure years in less than 20 hours a week - so you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Business JAM program: https://jessicaosborn.com/businessjam Follow on Instagram: https://instagram.com/jessica.osborn Follow on Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →219. Using Your Money Archetypes To Achieve More Wealth And Freedom In Business - with Heather Esposito
Nov 19, 202401:11:16Tap to summarizeDo you ever wonder why the popular advice for promoting your business feels uncomfortable and out of alignment with who you truly are? In this episode of the She's The Business Podcast, we are exploring how understanding your unique money personality can revolutionize the way you approach marketing and your business. No more forcing yourself into a mould that doesn’t fit! Join us to learn from Heather Esposito, a money relationship coach, body code practitioner, and former Tony Robbins success coach. Heather shares her wisdom on how tapping into your unique set of personality archetypes can help you sidestep disempowering behaviours and harness your true strengths. Discover how to achieve genuine alignment in both your personal and business life, enabling you to show up authentically in your marketing promotion. By the end of the episode you'll know: Why understanding your money personality archetype is crucial for authentic and effective marketing. What insights DISC, Enneagrams, and other assessments reveal about your strengths and weaknesses. The dire impact of misalignment in marketing promotion strategies, especially for women. How to integrate personalized strategies for your archetype to improve your money relationship and business success. Tune in for an episode of self discovery and gain the insights you need to approach your business in the way that truly resonates with you. Don't miss this empowering and eye-opening conversation! 🎧✨ About our guest: Heather Esposito is a Money Relationship Coach and Body Code practitioner, host of The Sweet Freedom Podcast, author of "Love, Yourself, a 28-day Journey to Love the Skin and Life You Are In" and Smart Sexy Sweets. She has a master's in counseling and has worked as a therapist at a group home and also as an intensive in-home therapist. She is also a certified holistic health & life coach, master NLP practitioner, Sacred Money Archetype Coach, Money Breakthrough Business Coach, Neurofit Coach, and Hypnotherapist. Also an entrepreneur, Heather co-founded a gluten-free, allergen-friendly bakery in 2010 where she appeared on Cupcake Wars and the Cooking Channel's Food (ography) and Unique Sweets. After the bakery, she coached for Tony Robbins's company for 3.5 years ~ she left in 2017 to specialize in helping women entrepreneurs release the beliefs, traumas, and trapped emotions that have been holding them back so they can create more impact and make more money. Connect with Heather: Business name & website link: Sweet Freedom: www.heathere.com/ Instagram: www.instagram.com/heather_m_esposito/ Facebook: www.facebook.com/SweetMoneyFreedom Take the Money Archetype Quiz: www.heathere.com/smaquiz Get Your Money Money Relationship Audit& Energy Clearing: www.energyhealingwithheather.com/offers/z5PiMEct We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag @jessica.osborn ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She’s The Business Podcast Website: www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > www.youtube.com/@Jessica.osborn ......................................................... New! LIVE CLASS for Coaches and Online Professionals: The Art of Attracting Quality Clients so you get a consistent stream of committed, dream clients signing up! Register for your seat here: www.jessicaosborn.com/clients ...................................................... Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you design a simple, profitable offer stack so you're hitting 6+ figure years in less than 20 hours a week - so you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Business JAM program: https://jessicaosborn.com/businessjam Follow on Instagram: https://instagram.com/jessica.osborn Follow on Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →218 - 3 Counterintuitive Strategies To Increase Your Client Sales
Nov 12, 202400:24:05Tap to summarizeAre you struggling to boost your sales and feeling like nothing seems to work? You might be surprised to learn that some of the most effective strategies are often counterintuitive! To your logical mind, they might sound crazy at first, but there's a good reason why each of them really works. Listen to learn how doing the opposite of what you’ve been taught could be the secret to unlocking a flood of new clients. You're about to discover streamlined strategies that can make your marketing efforts more focused and impactful. And if you hang around till the end there's a special bonus tip for 1:1 service providers! Here's a few highlights from the episode: Why narrowing your promise helps grow your sales: Discover how zeroing in on a specific problem can make you suddenly stand out as the obvious choice for those who need you most. The power of serving instead of selling in your content strategy: Find out how changing your intention can make your content more engaging and convincing. How focusing on fewer offerings can take your marketing from muddled to magnetic! Simplify your messaging and explode your marketing results when you promote a primary offer. Keep listening for a bonus 4th strategy that's just for those who offer one to one or small group programs! Ready to rethink your sales approach and achieve better results with these growth generating strategies? Tune in now to listen and start transforming your business today! We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag @jessica.osborn ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn ......................................................... New! LIVE TRAINING for Coaches: The Art of Attracting Quality Clients so you get a consistent stream of committed, dream clients signing up! Register for your seat here: www.jessicaosborn.com/clients ...................................................... Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you design a simple, profitable offer stack so you're hitting 6+ figure years in less than 20 hours a week - so you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Business JAM program: https://jessicaosborn.com/businessjam Follow on Instagram: https://instagram.com/jessica.osborn Follow on Facebook: https://facebook.com/jessicaosborn.bxcoach
Transcribe →217 - How to Use Books to Generate Leads For Your Business - with Jyotsna Ramachandran
Nov 5, 202400:42:41Tap to summarizeHave you ever wondered how to write a book that people actually complete and rave about? Or perhaps you're curious about self-publishing a book and how it can transform your inbound lead flow? Not every book becomes a best seller or a valuable asset, and that’s why your strategy is important! With an intentional strategy designed to leverage your book as a lead magnet you’ll transform your approach to content creation and marketing. Today, we have a very special guest, Jyotsna Ramachandran, joining us. Jyotsna isn't just a best-selling author; she's a TEDx speaker and the brilliant mind behind Happy Self Publishing. With her wealth of experience and practical strategies, she’s here to show us how self-publishing can be a game changer for attracting ideal clients and building a brand. What You'll Learn in This Episode: 🔹 Why niching down your book topic can make it more attractive to readers. 🔹 What key elements can make your book stand out and truly resonate with your audience. 🔹 The importance of balancing value and engagement without overwhelming your readers. 🔹 How self-publishing offers control, profitability, and effective marketing strategies unlike traditional publishing. Get ready to take notes and be inspired by Jyotsna’s journey and insights. Click play to transform your approach to book writing and self-publishing. Your next big success might just be a chapter away! About our Guest: Jyotsna is a bestselling author, book publisher, TEDx speaker, and international Author Success Coach. She specializes in guiding coaches, trainers, speakers, and experts to create a highly profitable author funnel using the power of their book. Her mission is to raise global consciousness, one book at a time, by helping visionary leaders transform their messages into bestsellers with ease. Through her global publishing agency, Happy Self Publishing, Jyotsna has supported over 1,000 authors across 35 countries. When she’s not working, Jyotsna, a mom of two, enjoys dancing, cycling, planning family staycations, and passionately advocating for educational rights. Connect with Jyotsna: Business name: Happy Self Publishng Website: https://www.happyselfpublishing.com/ Instagram: https://www.instagram.com/jyotsna.ramachandran/ LinkedIn: https://www.linkedin.com/in/authorjyotsna/ Facebook:https://www.facebook.com/jyotsnar We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag @jessica.osborn ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She’s The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn ......................................................... Find out your Pricing Personality! Take the quiz >> https://www.jessicaosborn.com/ppquiz ...................................................... Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you design a simple, profitable offer stack so you're hitting 6+ figure years in less than 20 hours a week - so you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Business JAM program: https://jessicaosborn.com/businessjam Follow on Instagram: https://instagram.com/jessica.osborn Follow on Facebook: https://facebook.com/jessicaosborn.bxcoach
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