Shiny New Clients!

Host: Jenna Harding (Warriner)
Episode: 5 Best Instagram Tips in Under 10 Minutes
Date: August 25, 2025

Episode Overview

In this power-packed episode, Jenna Harding delivers her top 5 Instagram strategies for service-based entrepreneurs looking to attract ideal clients efficiently. Drawing from her years of hands-on marketing experience, Jenna offers tactical workflow tips, actionable content ideas, psychological copywriting tweaks, and confidence-building advice—all in her signature upbeat, no-nonsense style. The episode is concise, direct, and designed for quick wins, making it essential listening for any business owner ready to grow their client list and make Instagram work for them.

Key Discussion Points and Insights

1. Caption Writing Workflow: Use Your Computer, Not Your Phone

Timestamp: 01:00

• Tip: Draft and store Instagram captions in a Google Doc on your computer, not on your phone.
• Why:
  • Faster typing with a full keyboard
  • Easier organization and repurposing
  • Reduced risk of losing work due to notifications or accidental app closures
  • Streamlines content creation and batch scheduling processes
• Notable Quote:
  • “Do not write captions on your phone with your sticky little thumbs. Write them on the computer… You're going to be faster because you're using ten fingers instead of just two thumbs.” – Jenna (01:26)

2. Maximizing Reel Views with Text Rollout

Timestamp: 03:20

• Tip: Post short “B roll” reels featuring mundane actions paired with dynamic, staggered text overlays.
• Key Techniques:
  • Roll out text sentence-by-sentence on screen to boost viewer retention
  • Direct viewers to “read more” in the caption for additional value
  • Higher watch time and engagement signals the algorithm to show your post to more users
• Jenna’s Rule:
  • Avoid clickbait—always deliver value in the video and the caption.
• Notable Quote:
  • “I always say it’s only clickbait if you don’t deliver. So if there is value on the screen and then more value down in the caption… you’re already giving them twice the amount of goodies.” – Jenna (05:07)

3. Swipe Your Copy: Remove "Just" and "Great"

Timestamp: 06:45

• Tip: Eliminate weak words like "just" and "great" from captions to create more compelling, confident copy.
• Why:
  • “Just” downplays your offering and makes you sound less authoritative
  • “Great” is generic—replace with specific, enthusiasm-inducing adjectives
• Encouragement:
  • Hype yourself as you write, imagining your readers already want to work with you.
• Notable Quotes:
  • “You need to hype yourself up. You need to be your own wing woman, your own hype man, your own cheerleader.” – Jenna (08:56)
  • “It’s only clickbait if you don’t deliver.” – Jenna (05:07)

4. Mindset Shift: From $100 Gigs to $10,000 Goals

Timestamp: 10:04

• Tip: Stop thinking small—plan offers and strategies around your next $10k, not your next $100.
• Background:
  • Jenna shares her personal journey from bartending and gig work to building a sustainable business.
• Why:
  • Shifting your mindset leads to more scalable, visionary business models.
• Notable Quote:
  • “When you change your mindset to how can I make the next $10,000… you’re also actually going to start a more sustainable business.” – Jenna (10:46)

5. Go Bigger on Camera: Practical On-screen Confidence

Timestamp: 12:54

• Tip: Stand up, energize your body, and speak to the camera like addressing someone across the room, not in a whisper.
• Why:
  • Projecting energy translates to engaging, relatable video
  • Making eye contact with the camera builds connection
  • Over-polishing loses authenticity; stay natural and direct
• Notable Quote:
  • “Most people are so nervous on camera that what you actually need to do is go bigger… Even if you feel like you’re being really big in real life, I bet that it’s gonna show up better when you’re actually on camera.” – Jenna (13:40)

Memorable Moments & Quotes

• On Writing Efficiently:
  “Put your captions into a Google Doc so that you can repurpose them later… It’s going to be way easier to pull from in the future.” – Jenna (02:00)
• On Delivering Value:
  “If people are mad about that, then that’s a them problem because you’re already giving them twice the amount of goodies.” – Jenna (05:42)
• On Camera Presence:
  “Sometimes at retreats I get to [coach clients] while they’re standing in front of a ring light talking to the camera. It’s like, my favorite thing.” – Jenna (15:38)
• Call to Action:
  “Posting something is always better than not posting anything. Go make something. Challenge yourself to post something. Put it up online today.” – Jenna (20:13)

Episode Structure & Timestamps

• 00:00 – 01:00: Brief show introduction and Jenna’s expertise
• 01:00 – 03:20: Tip #1: Caption writing workflow (Google Docs)
• 03:20 – 06:45: Tip #2: B roll reel strategy with text rollout
• 06:45 – 10:04: Tip #3: Copywriting tweaks (“just” and “great”)
• 10:04 – 12:54: Tip #4: Mindset shift to bigger business goals
• 12:54 – 15:38: Tip #5: Bringing energy and confidence to camera presence
• 15:38 – end: Brief overview of Jenna’s Magic Marketing Machine program and encouragement to take action

Final Thoughts

Jenna’s episode is a rapid-fire, motivational toolkit for entrepreneurs frustrated with Instagram or feeling overwhelmed by content creation. By leveraging her practical systems, psychological copy tactics, mindset shifts, and on-camera presence advice, listeners can expect to see quick, measurable gains in both confidence and client attraction using Instagram.

Call to Action:
Jenna encourages listeners to overcome perfectionism by posting today and reminds them that progress outpaces perfection every time. For those seeking guided support, she invites listeners to explore her Magic Marketing Machine program and take advantage of her free training.