Simple Pin Podcast: #1 Growth Strategy for Pinterest Marketing
Host: Kate Ahl
Date: August 20, 2025
Episode Overview:
This episode focuses on the most effective growth strategy for succeeding with Pinterest marketing, according to host Kate Ahl. Rather than offering a “secret” or a rigid pinning schedule, Kate emphasizes the value of community, coaching, and actionable learning over simply gathering information. She discusses why education and guided support are essential, introduces the Simple Pin Inner Circle coaching program, and encourages business owners to move past common, surface-level Pinterest tactics in favor of deeper, supportive approaches that lead to sustainable growth.
Main Theme
Shifting from Isolated Tactics to Community-driven Growth
- Kate challenges the standard, tactical questions—such as how many pins per day or how many new images are needed—arguing that these can distract from foundational Pinterest success.
- The episode’s central thesis is that real growth stems from actionable learning within a supportive community, not just from collecting tips and tricks.
Key Discussion Points & Insights
1. Common Pinterest Questions Miss the Mark
[01:32]
- The most asked questions in webinars and consultations are always about minute tactics (number of pins, image creation, using scheduling tools).
- Kate explains:
“That is putting the cart before the horse. It doesn’t matter how many pins you pin per day if you don’t know how to find trends that are trending on Pinterest.”
— Kate Ahl, 02:20 - True success comes from understanding user behavior and analytics.
2. The Two Sides of Simple Pin Media
[03:00]
- Agency side: Full-service management of Pinterest marketing for companies (drives 80% of business income).
- Education side: Free and paid resources, including podcasts, YouTube, and the new coaching program.
3. Information vs. Transformation
[05:00]
- Information about Pinterest is widely available—AI tools like ChatGPT can generate strategies instantly.
- But:
“Information without action is just information. It’s not transformative, it doesn’t create momentum and it doesn’t actually do the work for you.”
— Kate Ahl, 05:22 - Real growth requires taking informed action in a supportive framework.
4. The Power of Community and Coaching
[07:00]
- Growth is accelerated by learning with others who share your goals and with access to expert guidance.
- Mastermind-style communities foster troubleshooting, accountability, and creativity.
- Memorable analogy:
“The magic just doesn’t happen with knowledge—[it] happens when you study, process, formulate and execute on a plan with knowledgeable leaders who will challenge you to keep excelling.”
— Kate Ahl, 08:15
5. Overcoming Isolation in Pinterest Marketing
[09:00]
- Many Pinterest marketers feel alone and unsure if they’re “doing it right.”
- Community feedback provides reassurance and ideas:
“When people in the community give me feedback, I not only experience reassurance, but also exciting ideas to help me think outside my own personal box.”
— Kate Ahl, 09:50
6. The Simple Pin Inner Circle Coaching Program
[10:20]
- Now open for its sixth cohort, limited to 15 members for personalized support.
- Six-week duration combining education, accountability, and community for Pinterest marketers at any stage.
- “If Pinterest is something that you felt confused about or as if someone else has the secret and knows more than you, this is a great group for you to learn in.”
— Kate Ahl, 12:10 - There isn’t a secret—success comes from personalized application and learning with others.
Notable Quotes & Memorable Moments
- “You can get a lot of information… in less than a minute. But information without action is just information.”
— Kate Ahl, 05:22 - “When you take information and you provide a learning environment that has like-minded people… and you’re all rowing in the same direction… That’s where growth happens.”
— Kate Ahl, 06:40 - “The magic just doesn’t happen with knowledge—it happens when you study, process, formulate and execute on a plan…”
— Kate Ahl, 08:15 - “If Pinterest is something that you felt confused about or as if someone else has the secret… this is a great group for you to learn in. And by the way, there is no secret.”
— Kate Ahl, 12:10
Important Timestamps for Key Segments
| Timestamp | Segment | |---------------|--------------------------------------------------------------| | 01:32 | Addressing common Pinterest tactical questions | | 03:00 | Simple Pin Media’s two-part business model | | 05:22 | On the difference between information and transformation | | 06:40 | How community and coaching foster growth | | 08:15 | Analogy about the “magic” of knowledge with execution | | 09:00 | Why Pinterest marketers feel isolated and the power of feedback| | 10:20 | Introduction to the Inner Circle coaching program | | 12:10 | Debunking the “secret” to Pinterest and encouraging community |
Conclusion & Invitation
- Kate encourages those struggling or wanting to leverage Pinterest (whether beginners, returners, or advanced users) to consider the Inner Circle coaching program.
- For those for whom timing isn’t right, she still urges continued progress and assures listeners that ongoing support and resources will be available.
- For more details or questions, listeners can email the team or view webinar replays linked online.
Overall Tone:
Supportive, transparent, and focused on empowering listeners to break free of surface-level tactics and embrace ongoing, community-based learning for real Pinterest marketing success.
