Podcast
Simplify Success
Hosted by Maarij Qureshi · EN
Simplify Success is a podcast where we keep business simple.
I sit down with founders who are really good at what they do. Then I ask them to break it down, plain and easy.
How do they get big results for their clients? What’s the secret sauce? What actually works (without the boring stuff)?
Think of it like story time for grown-ups who run businesses. You’ll hear wins, lessons, and simple steps you can actually use. No big words. No long lectures. Just founders, sharing how they grew their business and what they're great at.
If you like learning from smart B2B service based business owners but hate when things get overcomplicated, you’ll feel right at home here :)
5episodes
Episodes
Newest firstAll episodes
Selling for introverts: How Quiet people Win Big in Sales
Aug 1700:22:40Tap to summarizeIf you’ve ever convinced someone to try a new restaurant, congrats... you’re in sales. Even if you're introverted.In this episode, I sit down with Ben Lai, a sales coach who helps introverts sell with confidence ethically.We talk about why traditional sales advice fails quiet achievers, the 3 toxic beliefs keeping ethical founders broke, and how one small mindset shift helped a client double her revenue after 19 years in business.You’ll learn:Why sales skills are overrated, and what actually matters moreThe $100K mindset shift every founder must makeHow to sell powerfully while staying true to your valuesThe real reason people don’t charge what they’re worth (and how to fix it fast)This isn’t just feel-good fluff. It’s the conversation that will finally help you win.If you found this episode useful, share it with a friend & connect with Ben Lai on LinkedIn for more sales tips!
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This Funnel Made $1M in 90 Days, Without Ad Burn!
Aug 1700:33:23Tap to summarizeScaling to $1M doesn’t take luck. Just the right funnel in the right hands.In this episode, I chat with Shane Henke, co-founder of Ascension Model, who helped a coach turn $50K in ad spend into $1M in just 90 days.We unpack the exact funnel structure, landing page tweaks, and video sales letter (VSL) strategy that made it all happen.You’ll learn:The “paradigm shift” hook that keeps leads glued to your VSLWhy most funnels leak (and how to fix them fast)How testimonials, smart offers, and page speed boost conversionsWhen to use an application form and when to skip itIf you’re a coach or consultant ready to scale with clarity, this episode is your tactical roadmap.Liked the content? Make sure to give us a like and share with someone who would find this episode useful.Want to learn more about Shane? Find him on LinkedIn.
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How to Build a Sexy Website... That Also Converts Traffic into Sales
Aug 1700:27:42Tap to summarizeThe right website doesn’t just look good, it books meetings while you sleep.In this episode of Simplify Success, I sit down with Thomas Davies, Founder of We Are Ampl, and the wizard behind some of the sexiest, smartest websites on the internet.We dive into what actually makes a website convert: from instant trust signals to AI-powered landing pages that sell while you sleep.Thomas shares:Why a slow site silently kills half your trafficHow subscription-based web design is changing the gameThe simple tweaks that turn browsers into buyersAnd how to turn your homepage into a 24/7 closerWhether you're a founder, consultant, or just tired of your “meh” site underperforming, this episode is your blueprint to building a site that looks good and sells better.Find Thomas on LinkedIn or visit his website WeAreAmpl.
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From Zero to $90K in 45 Days: How This Entrepreneur Cracked the AI Code
Aug 1700:33:49Tap to summarizeKanji Low’s story is the modern immigrant dream with a tech twist. Born in New Zealand to Malaysian parents, he hit a turning point in 2017 while stuck under a corporate ceiling. Watching long-time colleagues discuss raises and retirement made him pause.What followed was more than a career shift. It was a full reinvention. Kanji moved from corporate IT to coaching, then fully embraced AI when ChatGPT arrived. Within two years, he was hosting AI events in Malaysia and building SynapzeAI, his agency helping businesses tap into artificial intelligence.The impact speaks volumes. One accounting client made an extra $90,000 in just 45 days through AI-driven email systems. But for Kanji, the real transformation was not just in the technology. It was in shifting his mindset.What we explored:The exact moment that pushed him from corporate comfort to entrepreneurial uncertaintyHow to rewire your personality for business success (he calls it "method acting for entrepreneurs")Why being open to learning trumps everything else in businessThe specific AI strategies that generated $90K in 45 daysHis simple script for landing speaking gigs at major eventsWhy AI amplifies rather than replaces human capabilitiesKanji's approach to AI isn't about replacing human connection - it's about scaling what already works. He uses AI for the heavy lifting so humans can focus on what they do best: building relationships and closing deals.His advice for AI skeptics? Start with your biggest pain point. "It's the pain of change or the pain of staying the same," he says. "Which pain do you want to choose?"Ready to explore AI for your business? Connect with Kanji on LinkedIn or Facebook where he shares practical prompts and marketing strategies. His content is refreshingly tactical - no fluff, just real tools you can use today.
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The Communication Secret That Turns Any Stranger Into Your Friend in Minutes
Aug 1700:18:25Tap to summarizeWhat happens when two (formerly) shy people try to fix Melbourne’s loneliness problem?Welcome to episode 1 of the Simplify Success podcast. Today, I'm chatting with Simran Giria, a brilliant marketer on how she collaborated with Maarij Qureshi (moi) to host workshops that make Melbourne a friendlier place.Simran shares how she went from a lonely childhood to landing any job interview. Maarij tells how talking to a Coca-Cola can for 40 minutes became his sales training that landed him millions. Together, they cracked the code on why networking feels hard. Their cheat sheet turns awkward small talk into real connections. They teach why saying hello first is your superpower and how to answer “what do you do” in a way that excites people.They are not selling anything. Just creating moments that feel impossible to replicate.Episode Highlights:The transformation from shy kids to connection expertsWhy communication skills aren't "soft skills"—they're survival skillsThe simple "cheat sheet" formula: first, last, best, worst, weirdestHow to approach strangers without feeling awkwardThe art of crafting your perfect elevator pitchBehind the scenes of their free Melbourne workshopsWhy forcing people to make friends actually worksReady to level up your people skills?If you're in Melbourne, these two are probably still running their workshops (because they're addicted to that feeling of watching strangers become friends). But even if you're not, try their cheat sheet technique this week. Pick any conversation, add "first, last, best, worst, or weirdest" to whatever topic comes up, and watch how quickly small talk becomes real connection.Trust me, once you see how simple it really is, you'll wonder why no one taught you this stuff in school.
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