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Social Media Decoded
Behind the Scenes: How I Use ChatGPT to Plan My Business
00:09:57
In this episode, Michelle Thames shares how she integrates ChatGPT into her business for content creation, strategic planning, and time-saving workflows. Learn how AI can help you create content faster, map out marketing strategies, and focus on revenue-generating tasks.
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This is a psa, or public sock announcement. Experts have declared Bombas socks as the best way to warm up chilly feet. These pairs are super cushy, soft and designed for maximum coziness. Plus, for every pair purchased, another pair will be donated so someone in need of essential clothing can stay warm this winter. Go to bombas.com listen and use code listen for 20% off your first purchase. That's B O M b-s.com and use code listen at checkout.
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Hello everyone and welcome back to the Social Media Decoded podcast. The number one podcast to help you understand social media better so that you grow your business, get more clients and monetize. I'm your host, Michelle Thames and today we're pulling back the curtain, my friend, on something that has completely changed the way I run my business. AI. More specifically, how I use Chat GPT to plan, strategize and create content fast. Faster than ever. Now, if you've been sleeping on AI friend, let me tell you, you are leaving so much time and money on the table. And today I am going to walk you through exactly how I use ChatGPT to streamline my business. Save me hours every single week and focus on the money making activities that actually move the needle. And friend, because I love hooking you up with resources, I've got a free, free brand new AI strategy guide that'll help you integrate AI into your business starting today. This is new. This is something that I've never shared before. Okay, want it DM me the word AI on Instagram @ Michelle L. Thames and I'll send it right to you, I promise. All right, let's get into it. Get those pins and notepads ready because gems will be dropped. Now, the first thing is how I use ChatGPT for content creation. First things first, if you are spending hours creating content, AI is about to be your new best friend, your assistant. Okay, it is an assistant. And I don't know about you. If you've been using ChatGPT since the inception. I feel like in the past few weeks to the past few months, it's gotten better. It's gotten better. It switched up some things. So here's how I use ChatGPT to cut my content planning in half. I use it for brainstorming content ideas. I give ChatGPT a few details about my business audience and goals, but it already has it in there. If you've been using Chat GPT, the word I like to say is you've seasoned it like you season your food, right? You seasoned it with who you are, what you do already. So it already knows. And there's an option inside of ChatGPT where you can put this information so that anytime you create a new thread in ChatGPT, it knows. So it generates a list of topics that are actually relevant. Here's an example. Prompt. Give me 10 Instagram real ideas for multi passion entrepreneurs who struggle with visibility and it will give me 10 real ideas. Then of course, you have to take that and then you can create a script. Create how you know what shots you should get. It can help you with so much. Okay, cutting down time in half. I know many of you listening are solopreneurs. Please don't get on the train. It's like y'all using Chat GPT too much. You sound alike, blah, blah, blah. Block those people out. Because I have heard that and I'm just like, what such haters? What such haters? We are leveraging tools to help us do things faster in our business, be able to make more money. And then we have people hating and saying, oh, everybody sounds alike. Well, here's how you solve that. You really learn to prompt ChatGPT. And so in my AI strategy guide, I will break that down. How actually prompt ChatGPT to give me the outputs that I want. Okay? The second thing is outlining podcasts and blog episodes before I sit down to record you all. Before I recorded this episode, I asked ChatGPT to help me outline my topics and give me some speaking points. This is what really helps keep me focused and help me to create all the content faster for my podcast. I also ask it for show notes. I copy the show notes, put it right in there. So after I get finished editing, I'm recording an episode, I will edit it. I have the podcast notes ready to go. I use Riverside, which is amazing. I'll tell you more about that shortly and I get it done. Okay? Riverside also has amazing AI capabilities and tools, so it's great for that. It's also great for writing Instagram captions, LinkedIn captions, YouTube captions, hooks. AI is a great way for crafting scroll stopping captions instead of just staring at a blank screen. I give ChatGPT to write me three to five and give me three to five options for a caption and then I tweak it from there. You don't have to give take what Chat GPT gives you at face value and leave it at that. That's why you're all sounding a lot. You have to tweak it. You really have to prompt it. To know you, the style of your like slang everything. It gives me everything. Okay, so here's a pro tip. Use AI to get 80% of the way there. Then edit it with your own voice and personality. How does that sound, friend? That sounds like a win to me. That sounds like a win to me. So don't forget to DM me on Instagram the word AI at Michelle L. Thames and I'm gonna send you my free new brand new. So if you've downloaded a AI guy from me before, this is brand new, friend. This is not anything. I just created this just for you. Okay? Just for this episode, DM me the word AI over on Instagram at Michelle L. Dames and you should be following me on Instagram anyway at Michelle L. Dames and I will send that right over to you. Okay? Now, content is great, but AI isn't just for writing. It's a game changer for strategy. Here is how I use ChatGPT to make smarter decisions in my business and to help me make smarter decisions. Planning my monthly content calendar. I asked ChatGPT to create a 30 day content calendar for my personal brand and launching my group program. It gives me themes, post ideas and even engagement strategy. So whatever I'm doing for the month, I asked ChatGPT to help me come up with a monthly content calendar based on my goals. It's not just based on something random, it is strategy. I use it for crafting my sales messaging. AI helps me refine my pitch. I've tested different ways to present my offers, asking that to rewrite a sales pitch in a way that feels more conversational and engaging. Now I use it. I've definitely used it for a script to help me land clients on a sales call. I recently switched it up and one of my services that I offer it was able to help me close a brand new client. The new script that I got from ChatGPT, y'all, it's amazing and it's helping me get so much done. I've made so, so much more money because I have a personal assistant. Yes, we can get a va, but you gotta have a starting point and if you are someone like me who has many clients, offers many things that you are doing, oh boy. ChatGPT is the way it is the way. I also use it to help me create lead magnets and freebies. I use Chat GPT to help me brainstorm and outline my latest AI strategy guide. Which by the way, you can grab for free by going on over to Instagram at Michelle L. Thames DM giving me the word AI on Instagram. Here's a pro tip, friend. AI can help with brainstorming, but you still need to apply your expertise to make it valuable. Don't you ever forget that. Okay? Please take nothing that Chat GPT gives you at face value. Make it your own. Make it your own and I promise you you'll be in good shape. All right? Super excited. This is such. I don't know if you're feeling it, but this is a great episode. Make sure you subscribe, okay? If you find value and you're getting something, make sure you share with a friend. Let's talk about the real reason that I use AI to save me so much time and it helps me focus on revenue generating activities. Here's what I delegate to AI so I can spend more time on coaching, selling and building relationships. Number one Customer Support Responses. AI helps me draft FAQ responses especially for my sales pages so I don't have to type in the same thing a thousand times. Email Templates and Sequences from welcome emails to webinar follow ups and funnels, ChatGPT helps me structure my emails fast. SEO and Hashtag Research I even use AI to generate keyword and hashtag ideas for my content. It's not perfect, but it gives me a great starting point. And here's a pro tip the key to using AI effectively. Be specific with your prompts and tweak the results to fit your brand voice. So let's recap. I use ChatGPT to create content faster, plan my business strategy, and free up so much time so that I can focus on what really matters, which is growing my business. Now it's your turn friend. If you're ready to start using AI to simplify your life and get ahead, grab my free AI strategy guide by DMing the word AI on Instagram. Michelle Lthames this guide will walk you through the exact prompts and strategies I've been using to make AI work for my business. And if you love this episode, share with a friend who needs to hear it, who maybe they've been skeptical about AI. Okay. And don't forget to subscribe. Leave a review on Apple Podcasts and tune in next time for more business and marketing strategies to help you shine online. All right now friend, go play around with ChatGPT and let me know what you come up with. Okay? I will see you all in the next one. I hope you have an amazing day. I will talk to y'all in the next one. Peace.
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This is a PSA or public sock announcement. Experts have declared Bombas socks as the best way to warm up chilly feet. These pairs are super cushy, soft and designed for maximum coziness. Plus, for every pair purchased, another pair will be donated so someone in need of essential clothing can stay warm this winter. Go to bombas.com listen and use code listen for 20% off your first purchase. That's B O m b a s.com listen and use code Listen at checkout.