What happens when a stager with a tech background gets tired of duct-taping together Trello, QuickBooks, and a CRM that wasn't built for her? She builds something better.

In this episode, I sit down with Kate, co-founder of Hutch — a purpose-built project management and inventory platform designed specifically for home stagers. Kate shares her journey from SaaS startup life to staging side hustler to software founder, and walks us through exactly what Hutch does, why the staging industry has been underserved for so long, and how better data can finally help stagers price their services for what they're actually worth.

WHAT YOU'LL LEARN FROM THIS EPISODE:

How Kate went from staging side hustler to software co-founder
Why so many stagers are stitching together tools that were never built for them and what that's costing them
What Hutch does as an all in one staging business tailored platform
Why your average inventory investment per stage might be the most important number you're not tracking

RESOURCES:

Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp
Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate
Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth
Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool
Follow Lori on Instagram: www.instagram.com/rethinkhome
Hutch Staging Website: hutchstaging.com
Hutch Staging on Instagram: @hutchstaging

If you want to learn how to market and grow your staging business, enrollment is open for Rethink You Accelerate. This is a year-long mentorship program, where I help you and other staging business owners plan, grow, flow, and thrive with the results that you've always wanted. The doors are open and I would love to see you in the classroom!

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