#223 — If you struggle with people-pleasing, perfectionism, or you prioritize everyone else before yourself, chances are you’ve been subjected to “Good Girl Brainwashing.”

Lisa Carmen Wang, founder of the Bad Bitch Empire, joins Sarah K Peck to talk about good girl brainwashing, learning to speak up, and challenging societal norms that limit women's power. In this episode, Lisa shares how to identify the messages that keep women quiet and small, what to do about them, and how to become—in her words—“A Bad Bitch.”

If you want to become a leader and you want to create an impact in this world, then listen to this episode—because your “good girl” training is doing you a disservice. Lisa discusses the harmful effects of perpetuating a system driven by fear and scarcity, and she advocates for a new world order where powerful women lead unapologetically, collaborate, and break free from the competitive zero-sum game that keeps us small. If you want to step into your leadership and your power, then divesting from the good girl messages is imperative.

In this episode, Sarah and Lisa talk about:

What “good girl brainwashing” is and how to combat it.
Identifying your values, knowing your “anti-values,” and how they influence your boundaries.
What Lisa learned from exploring her passion, anger, and healing with plant medicine.
How technology has given women the freedom to think differently about parenting timelines.
The power of ceremony, celebrating yourself as a woman, and Lisa’s egg-freezing shower.

Discover how Lisa is empowering—and financing—women to help them unleash their full potential in a system that thrives on their fear and insecurity.

Lisa shares her journey from being a good girl to becoming a bad bitch, and why she created the Bad Bitch Empire to help other women reclaim their power. You’ll hear about Lisa’s journey from world-class gymnast to Ivy League graduate, her experience leaving Wall Street to become an entrepreneur, and why she isn’t sure about becoming a parent.

SHOW NOTES

Full show notes at startupparent.com/223

How To Escape “Good Girl” Brainwashing — (Lisa Carmen Wang)

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