How do you leave a $400K salary to go all in on your business?

In this solo episode, Rob Walling cranks through a backlog of listener questions on reducing risk with your startup to go full-time, when to register as a business, how to price a SaaS with seat ambiguity, when to pivot, and how to keep building when you have four kids under eight.

Want to get your question answered? Drop it here.

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Topics we cover:

(2:15) – Leaving a $400K salary to go full-time
(7:43) – When to officially register your business
(10:51) – Seat-based pricing with shared branding
(12:40) – When to get a design audit
(15:05) – How to calculate TAM for a Shopify app
(18:29) – Can a step one app break free of its marketplace?
(20:22) – How to know when it's time to pivot
(22:31) – Building a startup with four young kids
(25:30) – How to find ICP conversations without a network

Links from the show:

MicroConf Connect Join by May 20th to attend a Live AMA with Rob Walling
The SaaS Playbook
Start Small, Stay Small
Reddit Thread: $30K to $440K in 7 Years (AMA)
Stripe Atlas
I Grew This SaaS by 13% Every Month for 13 Months
Episode 589 | Finding a SaaS Idea Through 70 Cold Calls
Rob Walling (@robwalling) | X

If you have questions about starting or scaling a software business that you'd like for us to cover, please submit your question for an upcoming episode. We'd love to hear from you!

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