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Foreign.
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This episode of Stylish is brought to you by the Volvo EX30. Small in size, but big on style, storage, and safety. It's the fully electric SUV designed for everyday life. Hello. Happy Wednesday. This is Stylish, the podcast for all things fashion, brand, lifestyle, and beauty. My name is Madison Sullivan Thorpe. I am joined by Joanna Fleming and Rhiannon Joyce.
C
Hello. Hey. She's back.
B
I am back.
A
Intro's back, too.
C
Well, funny that we were having a conversation off mic. Mads is not happy about the last few weeks, but we've just been diving straight into the episode. We just thought we'd try something different.
B
Don't say it like that. We've done that as well. I'm not a hater.
A
I'm just literally said you hated it.
B
I do. You know what? I do. I'll say it. I said what I said. I'll say it with my chest. I do hate it. I like an int. Sue me. I like having a system and a format.
A
Isn't the music enough? Nah, nah. Okay, you want the full like. This is who we are. This is what we stand for. I like just the random launch into the chat.
C
Yeah, same.
B
Speaking of, what's your random launch today? What have you got for me?
A
Apparently, my outfit's giving Harry Potter vibes.
C
It is giving a little bit of Professor. Professor Quirrell Quirrel. Yeah.
B
So before I get totally shat on for one, hating the fact we missed the intro and that you've been dubbed Professor Quirrell. I didn't say that.
C
About the coat.
B
That was Joanne Fletcher.
C
Can I just say, you walked in, I said, love the coat. Thank you so much. It brings out your eyes. And then you put the scarf around the neck. I said, ooh, a little bit of quirrel going on.
A
Yeah. Obviously, visual description needed. Big, oversized, dark gray, charcoal sort of coat. I wouldn't say it's charcoal. What is it? Just dark gray?
C
I'd say charcoal.
A
Okay, cool. I've got a big, dramatic scarf that flies over the top, which is what is giving the Quirrell vibes. Yeah.
B
I think the minute you just said fly as well, I'm like, oh, yeah.
A
I really flicked it over my shoulder. Like there was drama.
B
She's going to Quidditch practice after that.
A
Do you guys know I would FL eat up at Quidditch? You actually would. I would be so good at Quidditch.
B
I really would.
A
I would be so good.
B
You know those tiktoks about, like, my Toxic Traders? I watch, like, the Olympics and go. I'd Be all right at this. I imagine you do that a lot.
C
Yeah. So if you're Quirrel.
A
Who Amazon. I. Ooh. Okay. Right now you're actually giving Buckbeat in that.
B
I was not expecting that. I thought we were maybe going through Personas.
A
Oh, sorry. I thought the outfit inspired the character. And you're giving Raveena. No, not Ravena. What's her name? Rowena Ravenclaw. Oh, do you know who that is?
C
Yep.
A
I don't know if that's her name, but that's it.
D
Okay, move on.
A
I just offended.
C
Jo. No, I'm not offended.
A
That was funny.
B
I thought if we were doing Personality, I was like, here we go. Hermione Granger, for sure.
C
Oh, God, I like the intro. We're gonna be Hermione.
B
Yeah, that's what I'm saying.
A
She wants to be Hermione. Yeah.
C
You gotta say me.
B
I don't know. It's a compliment. I've just got it a few times. I used to get it in high school.
E
Cause.
C
Oh, yeah, you get work anyway. Swap time. Or do we talk about what's on the episode today? Mads, you tell me.
B
Oh, God, I sound like the, like, structure witch.
C
I'm not Wingardium Liviose.
A
All right, all right.
B
That's true as well.
C
All right, great. You go first. Okay. We've been missing for a couple of weeks.
B
Yeah. Please don't put a missing person file out. I did. This was a well intended break. Okay, so you know those sticky phone cases that girls use to get, like, their pick or, like, their video?
C
Are you personally attacking me?
B
Me too. They've both got one. I love you both dearly.
A
I've literally got a phone right now.
B
How overstimulated I get when you put your phone sticky side down and wear somewhere and you pick it up and it's like. And I'm like, should I try and
C
do a little bit of audio for the people that don't sound ready.
B
Oh, my God. Like, literally, that sound is derived from the gates of hell. I hate it. I hate it. I hate it. Anyway, the amount of times, like, I've been out with either of and being like, please put your phone front facing down. Anyway, I was like, no, but I want to film my outfits, but I don't want to get one of those annoying sticky cases. So there's one that you can get on Amazon. We'll link it in the show notes. But it's magnetic to the back of your iPhone, so you can take it off and, you know, then you don't have to like be in professional setting with like your sticky case on.
A
I will double down on this wreck. I just bought it so Maddie had it on the weekend. So it's literally a magnetic.
D
I've got it.
C
It's a magnet on the show me. I want to see that it actually sticks.
B
Here's one I forget earlier.
A
Only flag. It doesn't stick through a case like mine. So I have like a silicone case. I have to take my phone off and stick.
C
That's annoying.
B
No, not to upsell and not at all. Sponsored by this brand. A Lego is the brand. So my silicon case is by them. And they also make this.
A
Oh, that's where they got us.
C
Okay.
A
Sold.
B
They match the case to the thing.
A
Okay. So I bought the really cheap silicon one.
B
This was really cheap.
C
Can I get a feel for how much sticks on? Because I don't want it to slide off the mirror.
A
It does.
B
Okay, well I put it in my lift and it doesn't go.
C
Oh, okay. I trust you.
B
The nerves I feel on those minimal floors that I go down every morning filming and I'm like, oh, my God. One elderly neighbour away from deep rooted shame. Jo, what have you got for us?
C
Mine's actually one that I recently started using again because in the lead up to my wedding, I had some whitening trays made just with my dentist. And I really recommend doing this instead of using the strips. I feel like you get a much better result over time. So I just did like my first one again last night after like a very, very long break. And I use the zoom whitening like gel.
B
Yeah.
C
And you just put it in the pre made trays. It is a really easy way to whiten your teeth without needing to constantly buy strips. You just get the little gels and I feel like it lasts way longer.
B
Yeah. And it's a bit of a one and done.
E
Right.
F
Yeah.
C
And I think it's also like a lot more potent.
A
Yeah. The potency is definitely stronger.
C
Yeah. And you don't get the sensitivity of in. That's the thing that I wanted to mention is that I've had in chair whitening a number of times and my teeth are way too sensitive for it. So if you've tried that before and you're like, nah, cannot do that again. But you want the results of in chair whitening, then I'd say get the trays.
B
It's like you breathe in cold air.
C
Yes.
A
Yeah, yeah.
C
You can't drink tea because it's like, oh, yeah, yeah.
A
I don't like it.
C
Yeah. We've all just gone like, cut that.
A
It's a social clip Ray Ray product for me this week because I banned accounts to wreck. I'm back on my foundation game. I'm using the Estee Lauder double wear foundation mostly off the back of my trip overseas because when I went to the wedding, had a few events after and I was like, okay, I need like Heavy Duty foundation in this weather. And my good friend Katya, who is a makeup artist, recommended this one. So I knew it was good and I'm obsessed with it.
B
I'll vouch for that, Rick. It got a reformulation. They did reformulate, like, kind of hated it for a little while. I'm obsessed with the new formula. If you are slightly oily, it is a great foundation.
A
Yeah, that's me. I didn't know what the original one was like, so I have no baseline to compare. But I'm really enjoying the new formula.
C
It is a cult classic. Okay. Yeah. It's a long term favorite of a lot of makeup artists. All right, today we're going to be talking about the Bailey Smith dating saga, which we've all seen on Tick Tock, I'm sure, but specifically his outfit repeating.
A
I cannot wait to get into that. We're also going to be talking about Britney Saunders. Tick Tock. I'm not sure if you guys have seen this, but there's a lot of it focusing on the business of being skinny. But we'll get into that right after a word from today's sponsor.
B
This episode of Stylish is brought to you by the Volvo EX30. Small in size, but big on style, storage and safety. It's the fully electric SUV designed for everyday life. I feel like one of the biggest luxuries these days is when something in your life just works. It doesn't ask for your attention. It just quietly makes your day a little bit easier. And I think that's exactly the appeal of the Volvo EX30. It's a small, fully electric SUV, but it somehow manages to fit everything you actually need, whether it's your work bag, Pilates gear, a grocery run you weren't planning on, or the oversized tote that's permanently living in the boot. It's proof that compact doesn't have to mean compromising. It also makes everyday driving feel surprisingly calm. It's quiet, intuitive and effortless to drive, which honestly feels like a bit of a reset in the middle of a busy day. And because it's a Volvo, you get that incredible sense of confidence that Comes from a brand that's been redefining car safety for almost 100 years. Experience the Volvo EX30 from just $55,990. Drive away. Visit your local Volvo retailer to Test drive the EX30 today. And thank you so much to Volvo Cars for making this episode as stylish possible. So unless you've been living under a rock this week, you may have seen that Bailey Smith got caught a little red handed, some might say.
C
Should we recap who Bailey Smith is?
B
Yeah, look, Bailey Smith probably, I'd say the poster child of hot in the afl. Oh, ok. Well, this is a podcast for women, largely. What do you want me to say? Like, it averages 26 touches in like two goals. Like no one gives shit.
C
What team does he play for?
B
Geelong.
A
Ok, I was about to say the Bulldogs, but you know, the kitty cats. If you're an international listener, you definitely don't know who Bailey Smith is and you definitely don't know what the AFL is. So the AFL is like the main sporting league. It's Australian football rules. Baylor Smith, to Matt's point, is like the poster boy of hot. Everyone is pretty obsessed with him. He's got a lot of brand deals. He's got a very prolific profile on social media.
B
I would suspect he's making more off the field in brand deals than he's making on the field as a footballer. And he's probably like one of the top 10, 15 paid footballers in the
C
league and I think he's the most followed as well. He's got like 420,000 followers or something.
B
Same.
C
But I'm glad you mentioned the partnerships though, because this really ties into this conversation.
B
So basically what happened with Bailey as. As we've mentioned a young footballer, I think he's in his mid to late twenties. He was photographed with a woman named Talia who posted a TikTok claiming she was dating Bailey. And very. I saw this video very early on because a lot of the comments initially were like, was waiting for this. So glad cat's out of the bag. And then it quickly turned, they were like, girl, when was this? Wait, when was this? And I was like, oh, no, I think I've seen this film before in the AFL world. And I didn't like the ending. Spoiler. So then Talia uploads another one with the caption when he's planning his future with you and 400 other girls. Then Mia jumps in the chat, Mia enters the chat, Mia enters the chat and Mia posts, claiming she was posing with him at the Exact same time in the exact same outfit he'd been in with Talia just hours earlier.
A
And this is where it went like, bang. Because the Internet saw it and they ran with it.
B
They.
A
There were like thousands of comments that flooded in. Some think it's a dating scandal for the ages. And I think it's really important to clock that. Bailey has worked with Tinder in the past and he has done this little strategic breadcrumb tactic, famously with Tami Hembrow. Do we remember that ad?
B
How could we miss the pap shots or the ad? But a lot of people were quick to be like, wait, was this the same day? Is Bailey outfit repeating on the date? Then a lot of people were like, is this AI? Is this a marketing stunt? I think a lot of the girls who were in the photos sort of came to the party going, no, I didn't AI this. And unfortunately, this is not a marketing stunt. What did we think of it all for?
A
Well, I want to focus on the outfit repeating piece that was kind of iconic. If this is Bailey's go to dating outfit, I, like, tip my hat to him where he's just like, you know what? I just want to be confident. I want to feel good. I'm just going to wear the same thing. Play on. If he was double dating on the same day, I'm like, I don't know about that.
C
Also, those particular photos, I believe are from a hotel in Sydney. But if he plays for Geelong, then he would have been at an away game or away for the weekend. So he would have only had a few things packed. So he maybe didn't have the choice of his whole wardrobe.
B
It's giving regular crime podcast listener details.
A
Devil is in the details.
B
She's like, I'm gonna go one step further.
C
I am not convinced that this is not an ad for Tinder.
A
Me too.
C
Because Mia and Talia are both like influencers and models. So I'm like, have they also been contracted by Tinder to play into this entire campaign? Because Bailey then followed up posting on his story, like, Date Night Rex. And then he was sharing responses to that, like he was taking the piss out of it. So he clearly wasn't taking it that seriously. If you were dating someone and you cheated on them and got caught out, would you be taking it that lighthearted? I don't know.
A
Yeah, I think he's king of leaning in. But the Tinder thing is on my mind. Like that OG Tinder ad and everyone was speculating. I'm like, this does feel very similar.
B
My Hunch is it wasn't. But if I was in his team, I would have had Tinder on the phone within the hour and probably Freedom Furniture and said, let's do something with a mirror. I've got a concept. You know, Like I would have called them both and gone, how much cash have you got in your FY27 marketing budget?
A
So all of this got us thinking about our date night outfits. Naturally, our go tos. What was my go to dating outfit when I was single? Like, did I do a Bailey and rinse and repeat with a trucker cap
B
and a pig ballooning spray jacket?
A
No, I definitely opted for something that was a little bit more structured and a bit more timeless. But I'm never gonna hate on someone if that's what they feel most comfortable in. Did you guys have like a go to dating outfit that you wore?
C
I don't think I have a specific dating outfit. I can't think of one that I specifically always went for. But I definitely lent into jeans and a nice top a lot. Yeah, like maybe a slightly sexy top, which I think you would agree with Ray and actually you, Mads as well.
A
Big, big fan of the sexy top Jeans. I would not. And maybe tmi.
C
Wait, what would you wear with the sexy top?
A
I would always wear like a matching set. So like a sexy top with like a cargo pan or something that was a little bit like a silk pant or something. It was a bit more comfortable, literally. I'm a bit KP sometimes with what I wear, but jeans, really hard to get off doll.
C
Oh, wowee. I don't think we gotta go.
A
I don't know if that's too far, but I'm like, oh, I don't know. I know what to do. The little kick at the end. You guys know what I'm talking about? You know what I'm talking about? It's an ick.
C
Listen, it's an ick.
A
It's an ick. Okay, Mom?
B
Just know I wear jeans on every day.
A
Yeah, yeah, yeah, yeah, yeah.
C
I'm glad I said that now. Yeah.
A
So no jeans to me, but sexy top all the way.
B
Mads, I wonder you were going in an elasticated cargo pants. I. My girlfriend Bec gave me this advice because I used to really, um. And ah. About what to wear on a date. She was like, it's the girlfriend outfit. It's like a cute little white tank with a little bra or bralette with a pair of jeans. Like that's what you wear when you're going on a date. When you're, like, actually dating someone, she's like, it's a boot or it's like a little heel. You've got like a cute little leather jacket or a blazer over the top. I was like, oh, my God.
A
Tick, tick, tick. It's effortless. Kind of reminds me of Kendall Jenner vibes.
C
Yeah.
B
Yeah. Shame about the fact I'm not like 6:3. Built like. I'm, you know, built like I don't even know what she's built like.
A
Yeah. And you know, her baby tee is like the row or something.
B
I've got like my little cotton on baby tee. I don't think I've worn a baby tee on a date ever. I usually do a tank with like a cute little bra.
A
I want to know, Jo, since you've got married, has your outfit for, like your routine date night, has it changed?
C
No, not at all. Yeah, I'm still wearing the same shit, but on my second date with Adrienne, I wore this, like, short red dress.
A
Yes, I remember you telling us this.
C
I wore it was in one of my Hinge photos as well. So I met Adrienne on Hinge. Not sponsored. I wish it would be. But it was like this short little kookai dress. And it was in my Hinge photo. And he recalled seeing that photo. And then I wore it to the second date, and he was like, oh, obsessed with me after that.
A
So you locked him down.
B
I remember this story.
C
Like, he, like, had love hearts in his eyes.
B
It was the emoji.
A
Like a little cartoon. When Bugs Bunny sees Lola,
E
I want
A
to know what the boys wear. Like, what's their go to. Bailey obviously has his tracksuit.
C
I asked Adrian last night, like, what would you normally wear on a date and who was she? And he said he always used to wear a shirt out of, like, a respectful thing. Like, he wanted to look like he was making an effort, so he would wear a button up shirt.
A
Do you remember when you were dating, like, any of his outfits?
C
Well, I remember heaps of them.
A
Okay.
C
Yeah, I hated a lot of them.
B
That's right. That we did an entire like on how she, like, transformed Ado to Adrian.
A
See, I was very attracted to Louis because he dressed really well.
F
Yeah.
C
Okay.
B
Famously thinks he dresses better than me.
C
Yeah, he does have very good stuff. He has good style.
B
I was like, you already offended the coat. Don't go again.
A
No, no, no, no. A second opinion from my brother.
F
Yes. Great.
C
Very fashionable man.
A
Bit of a bit of background. We didn't just like, Nepo Baby this shit or Nepo brother? This stuff I will like. What do you call it? Nepo brother Nepotism. It's not. It's not just on the pod. Because he's my brother, I will, hand on heart, say objectively. And Joe, you were about to say it before I went off a weird Nepo tangent.
C
Yeah.
A
He is one of the most, like, stylish men I know and very, very, like, eclectic with his personal style. So I really wanted his opinion on how he got date ready. Matt's. You want to push the button so
B
we can hear from friend Dan? Let's go.
E
What I like to wear on a first date. So first of all, if it's summer, I really love to go with a navy button shirt and pants, particularly linen with some nice white sneakers. In winter, I will always go with layers. So coat sweater and just a T shirt underneath, just in case, you know, get hot inside and things like that. Pair of jeans or nice slacks. Finishing touch with that would be some boots or some nice loafers or any. Any kind of leather shoe you like. With both outfits, accessories are very important to me. So a nice watch can be any brand. Doesn't matter. Just looks nice and some rings to finish. But don't go too heavy on the rings. I think two or three is enough, but if you don't like jewelry, that's fine as well.
A
Okay.
B
Do you know what? I love that he said slacks. I don't think I've heard slacks since my dad.
A
He's really thought about the full look, and I love that he went, like, for two seasonal options.
E
Yeah.
A
I want to talk about the rings for a second, because my brother loves to accessorize. But I think this is something that some people might be put off when they would first meet because he wears, like, man bags and wears, like, quite a lot of rings. So I thought it was quite interesting that he was like, oh, maybe pair back on the rings. Two or three is fine.
C
Not on every hand, every finger.
B
I'm, like, imagining, like, those NFL players that have been in, like, eight yards.
A
But I'm glad he sprinkled in a bit of his personality with the accessories, because that's something I feel like he's known for.
C
Also, I think if you're, like, quite proud of your style and you do like to accessorize, why would you dull that down, for example? Exactly. Like, you don't want to then bring that out on date four and be like, surprise, I love rings.
A
And Gotcha. And his girlfriend Emma also said to me when they first met one of the things that he loved, she loved most about him was his personal style and the fact that he really cared and invested in what he looked like. So I'm like investing in your personal style and taking pride in what you're wearing and not shying away from, you know, having a bit of fun. Yeah, like Dan can actually, you know, land you a girlfriend.
C
One of my friends said something really funny. I voice noted her and she's currently like in the dating game. And I was like, just, just a question because she, I would say has a very particular style. And I was like, what do you normally wear off for a first date? She sent me a 2 1/2 minute voice note about it and essentially she said like she has a date formula for dates that are just a standard run of the mill date. But if she thinks that it's a potential husband, she'll wear something entirely outside of her normal dress that she would wear. She's got one for winter, one for summer.
A
So she's got a little red dress too, I think.
C
Well, she gets told she looks like Miss Honey from Matilda.
A
Ooh, yeah. So she leans into like the sexy milky of.
C
Yeah, a little bit.
B
Every time I see a red dress, all I have is that Jonas Brother like Nick Jo's red dress.
A
I don't know what that is.
D
What?
B
Sorry, high heels. Red dress, is it can't rock all by yourself. Gotta catch my.
C
We'll never find out.
A
What's my red dress? My red dress is a black Saint Agni top that's completely backless. I've worn this a few times. That one's sexy. I also have tattoos and you can only see like half of one of my tattoos, which is like also a little bit like a wink wink.
C
I don't feel like I've ever seen your tattoos.
A
Yeah, I've got two.
C
Are they all hidden?
A
Yeah, pretty much.
C
Okay.
B
Do you think mine's the lacy bra and the p. Johnson Top?
A
1000% 1000.
C
Just wanted to check which P. Johnson top.
A
The black sheer one
B
also comes in a blue.
A
Yes, gorge.
B
I had a male friend though say to me, I know if you give a about a date because you'll blow wave your hair and wear it out. And I was like, got me.
C
Damn it.
A
Yeah, it's a slick bun.
B
I'm like, oh, it's going nowhere fast.
A
Ouch.
C
I hope everyone going on a date with you.
B
Here's the this have to go on a date to actually do the hair.
A
So you go on dates, yak your Yum.
C
Use her own words against her.
B
Yeah, I've been on a small sabbatical. I'm back. 041.
C
All right, next up, Brittany Saunders has clapped back at a creator for mocking her brand, Fate. But we'll chat about that right afterward.
B
From today's sponsor, there's something really satisfying about a car that's designed around how you actually live with. The Volvo EX30 is a small, fully electric SUV that's big on style, smart storage and everyday practicality. It delivers the quiet, effortless drive you'd expect from an electric vehicle, along with the safety Volvo is known for. Visit your local Volvo retailer to experience the EX30. And thank you so much to Volvo Cars for making this episode of Stylish possible. Look, before we get into this segment, we do want to say that we will be discussing women's bodies and we understand that that can be really sensitive for people for a triage of reasons. And so we do just want to give that warning before we get into it. We have an endless amount of resources to support in our show. Notes if you do feel that you need support during this time.
A
So Brittany Saunders, who's the founder of Fate, the label, we've actually hosted her on the podcast before, so our audience is likely quite familiar. Britney is a very well known Aussie entrepreneur. She's a content creator and a founder, but she is most known for starting inclusive brand Fate. The label, it's spelled F A Y T and I do think that's a really important distinction for us to call out. They are a women's fashion brand and they actually size, their size range is between 6 all the way through to 26. So I would say it's one of the most inclusive Australian fashion brands that we know. Britney's also been a huge advocate for inclusivity and making sure that, you know, all people can shop together. And when we did our interview with Britney. Oh God, ages ago. Was it you, Matt?
B
I think it honestly may have been the third or fourth ever episode we did of Stylish in terms of interview format. It was really early on, really early on.
A
But Britney's also been a very strong advocate that you can make affordable fashion that is also size inclusive. So she's done a great deal of work in this space. So Britney's vision for Fate has always been to create a place where women aren't separated into different collections because of their size. Most recently, she's clapped back at a tick tock by creator Tars for mocking her store's name and making a fat phobic joke. If you haven't seen this, the original creator, Tars, made a post videoing the Fate store mannequins in Queensland, I believe captioned, who would call a plus size store fat? Before we get into the discussion, we do think it's really important to play some of that tick tock. So Mads, I'm going to get you to just jump over and hit that button. So shout out to tars.
F
She walked past my store and she took a video of our mannequins in the window and said, who would make a plus size label and call it fat? My business is called Fate. She very quickly deleted her TikTok but then posted on her story, fat Fate. Fate Fatty. I thought it was funny. Only fatties taking offense. This actually isn't about my business name. It's about what's wrong with society and having a problem with people that have bigger bodies. The reason that Fate exists as a brand is because we want to create a space where women can come and shop together.
A
So Brittany actually used the caption to call out the user, but she also used it to promote her store location. So she's very much leveraged this moment of. Of negativity as a. Like, flipped it on its head, really. And look, I would say that the support flooded in. There were so many comments with many users saying that they were previously unaware of Fate and their brand ethics, but now will be sure to shop them. Britney's TikTok also called out the biggest social issue being fat phobia, people taking issue with people with bigger bodies and the separation of women who are smaller and bigger in sizes. So this discourse isn't only just reserved for TikTok, we are seeing it in mainstream media. We've spoken at length about the resurgence of skinny culture, particularly driven by GLP1s and peptides. We've done a whole Friday episode on that.
B
And look more recently, Ariana Grande, who's been on my feed a lot. And I think, you know, an obviously shrinking frame and a lot of concern from fans and people online about her health.
A
For me, it feels like it's coming at all angles. It's not just big celebrities and TikTok. I'm also seeing this huge skinny waist or what is it, the snatch waist job.
B
I hadn't heard about this until you guys were telling me about it. I'm like, thank you, algorithm. You've got my back.
C
Because Bec Zachariah from Maps, I think that was last season of Maps, she went over there and then also an influencer called Matilda Baxter went over there as well. And I think they were over there at a similar time. But this is like medical tourism at its finest. But they're allowed to promote the procedure because they're overseas having it done. If this was in Australia, like, we strictly cannot do this in Australia, promote a cosmetic procedure or like medical procedure of any kind, because that would be a major breach of ahpra. AHPRA is the Australian Health Practitioner Regulation Agency.
D
Right.
A
So they're like the government body that makes sure people aren't doing advertising for procedures that shouldn't. Okay, okay.
C
Exactly right. Yeah. So both of those influencers went over there. I think Beck started to actually get some heat on her socials when she was posting that she had arrived there to do consider the procedure. And in response to that, she was like, oh, no, no, no, I haven't decided I'm getting it done yet. I'm just here to explore it and have a consultation. And she did end up having it done and then shared her experience.
A
There's just so much like we've just listed off like three or four things that have really, you know, searched this whole skinny trend. What did you guys think about Britney's approach to how this video that was created?
C
I'm glad that she was able to spin it into a positive thing for her business and maybe making more people aware of her brand, because I think that's helpful in a way. It just feels like a lot of this content on TikTok that's ignorant and problematic and negative is just really overwhelming my algorithm at the moment. I feel like content that is negative and nasty is really just taking precedent over things that are more positive.
A
It feels like, Jo, the algorithm is rewarding people for being controversial.
C
Exactly.
A
And I don't know, and I can't say that there are metrics to prove this, but that is definitely how I feel when I open my feed. And it feels like people like this who are rage baiting.
D
She knew what she was saying.
C
Doing. Yeah. Yeah.
A
I don't think for a second that this was as like, I don't. Innocent.
B
Yeah.
C
I don't get why people do this though. Like, what do you gain out of rage baiting people into engagement farming?
A
I think people honestly are looking at ways to bring people to their profile and they know the algorithm is going to reward them for being negative. Or talking about someone who has a profile like Britney, who stands for something and has like a very values led brand trying to undermine that will bring people to your page and bring commentary. Might be negative, but some people just value clout.
B
For some people, any publicity is good publicity. Any view is a view. It doesn't matter whether the comment section is negative or surging. I think they're just happy to have the views. I loved Britney's response and I loved it for so many reasons. I loved it because it was really quick, like it was speedy. And that's the benefit of her being the brand founder, right? She got to be front facing as quickly as she wanted to be. But I also loved that ultimately she was there to defend her customer because not only was her brand under attack, anyone who shops that brand, the company, this is a brand for fatties. I mean, ultimately it's just a cruel and crude thing to say and it's offensive to Brittany who's made the brand and named the brand and offered this sizing. But it's also incredibly awful to her customers who are shopping and feeling wonderful in this space and it kind of put them under siege because it's like everything that fate stands for was being attacked by this creator. And I love that she went in with the receipts of the fact she's been doing this for nine years and really went into bat for not only her brand, but more importantly her customers and what she stands for for them.
A
I think I'm just, I'm. Honestly guys, I'm just so overwhelmed about how much I'm seeing people shrink on the Internet. And I know I'm not alone in this because Britney's sentiment is really echoing that people were feeling pressure. I've also seen a number of other creators who have pretty big profiles, like Gemma Diamond Sofa Dover, who have gotten onto the app and have done a can a piece to camera to be like, hey guys, I just want to remind you that you're probably seeing this too and you don't need to do this.
B
I think as well, like it's so hard to not become what you consume. And I think that everyone, ultimately we want to feel like individuals. We want to feel like we have this really singular, unique way of thinking. But the reality is you get served something enough, it kind of comes into your repertoire and your mindset. I could not believe how quickly my algorithm retrained when we first did that Peptides episode re Naturally I was trying to find myself on that side of the Internet so that I was informed about what a consumer seeing about this unregulated illegal peptide market and so quickly was getting all of these videos about if you feel fat in your genes, you are fat in your genes, then Getting the next girl telling me what peptides I should be using. I probably spent two to three days having to hold down multiple videos. Not interested. Not interested. Irrelevant. Dangerous. Irrelevant. Dangerous. Yeah, because I just couldn't believe in like a 48 hour period of researching what I was being served. Encouraging me to shrink my frame.
C
Yeah.
A
I'm really glad you brought this up, Mads, around the social pressure that you're seeing in terms of the feed serving you content. I know we've spoken about this before and I've said it on the podcast in the past, but I think in the context of this conversation, it's really important for me to reiterate that GLP1 medications are transforming health outcomes for many people, particularly people living with obesity and metabolic disease. That benefit is really well established. What's not well established is the use of GLP1s and peptide diets for beauty. And I wanted to bring this up because I did see a study that analyzed more than 46,000 Reddit discussions. And the main center of that discussion was not the use of GLP1 for medical reasons, it was for beauty standards. So what it actually discussed was actually through the lens of cosmetic weight loss rather than their clinical use, which for me just signals such a scary spike in not just consideration, but also curiosity about how people can take this drug to shrink themselves. Even if you are one of the most discerning, intelligent, critical thinking people, you are constantly exposed as to your point, Mads, your subconscious, over time will adapt and evolve to seize this as a standard of beauty.
C
Yeah.
A
Like you, I have to sit there and ask myself and say to myself, why do I feel pressure to get something done is what I'm consuming? And I feel like I'm constantly doing that day to day, and it's still infiltrating my brain.
B
Yeah. And I think to assume that you can critically evaluate everything you consume or everything you continually see is just incorrect. Like, the brain gets tired. It can't do that for everything.
C
I don't think it's fair to like demonize the people that are also potentially struggling with their body image or eating disorders and kind of, they're thrown into this conversation. Like, they may not be promoting GLP1s or peptides or anything, but they may be struggling in another way. And they are existing in the same time that we're are right now in this skinny epidemic. And we as a generation have all been through this before. Like, we went through the 90s, we went through the early noughties where, you know, heroin, chic, was in. And we've also come out the other side of that and swung into an entirely different beauty standard. And inevitably in our lifetime, we're gonna go back the other way as well. And it might be a quicker trend cycle, but I think for us as a generation, like, you were able to avoid some of that content previously because we didn't have social media. So when you were absorbing this stuff, it was magazines, it was, was maybe TV shows, it wasn't in your face 247 when you're on your phone. So I think we're just being exposed to it a hell of a lot more now. And as a result, it's just infiltrating our lives very, very quickly. It's like, it's almost like just been this year. I feel like it's really just infiltrating so much. Whereas previously, I feel like that trend cycle has been a lot more gradual and incremental.
B
I think that is so succinct, Jo. And I think as well, where we're consuming it now is not just celebrities in glossy magazines or on TV shows, it's people you're walking past in the coffee shop. You know, even if you delete the TikTok app, even if you're not on Instagram, you can't help but notice it in the world around you. And I, I think for me, like I read a comment the other day that said, I'm way too fucking millennial to be seeing this again. And I was like, oh my God, we did this as teenagers. I do not envy the young girls in my life and how they are growing up right now. And I am genuinely scared. I went to an all girls high school. I have seen enough young women struggle with their body image and the relationship. I cannot imagine being on TikTok and Snapchat now.
C
And my question is like, as beauty standards constantly evolve, how do we create better tools for ourself to navigate these shifts in beauty standards, like especially for future generations? How, how do we deal with this in future so that we don't get so consumed by it?
A
This is why policy regulations are coming in around the use of social media though. Like I feel there is an onus of on on government and also the people who own these apps like TikTok and Meta have more of a responsibility and Reddit to be able to, you know, filter out a lot of this information, but also provide warnings. Yeah, you know, if the 46,000 people contributing to a Reddit discussion, what health messaging and warning is coming up with that, what caveats are coming up to, you know, safeguard that the person who's consuming this is understanding that this isn't medical advice.
C
Yeah.
A
Why is that onus solely falling on us as individuals? It feels a bit unfair. Interestingly, I've seen a bit of work from Chane Contos, who's also been doing some advocacy to change policy around algorithms being something that you have to opt into, not just be served. We'll link some info about that in the show notes because it's really interesting. Sorry for the tone ship, but I do. Before we wrap up, I do want to talk about how outrage has become advertising for business and creators. I think to your point, Mads, Brittany's done an incredible job at nailing the tone of her video. Have you guys seen any other examples of when creators or even businesses have done this? Like we're seeing negativity and use it as a way to, to, you know, create a marketing moment. Another founder one that popped into my mind was Rachel Wilde, the founder of the breakout hack and Boof Haircare. Notably the Gen Z boss in a mini went so viral and it's quite, you know, negative. She ended up on the wrong side of X, which is never a nice place.
C
No, you don't want to be there.
A
No, no, no, no, you do not want to be there. But then she was able to, you know, reverse engineer it and use it as a promotional package for her breakout hack. Right?
C
Yeah, she ended up in like mainstream media.
A
Yeah, yeah. So, you know, really flipped that one on its heads.
B
Another one that I love in very similar vein is Ryan and Air, who I feel like's entire TikTok is just dedicated to basically leaning into all the ways people shit on them for being the world's worst airline. I'm like, they're not here being like, we are premium first class travel. They are like, you can get a nine euro flight and it will cost you your dignity. But I love that they kind of lean in. I think, you know, the other ones that probably lean into controversy but feel a little more faceless are like Lululemon, Diesel, the real Real, who all kind of played into the dupe culture and the ripoff culture of, you know, their pieces. Ray and I covered the Lululemon one where they were like, bring in your Amazon, you know, rip offs and we'll replace them with the real thing. The real real did a pop up on Canal street in New York. So did Diesel, where it was basically selling knockoffs to like. I don't think the real real was selling them. I Think they were just showing knockoffs on that area. But diesel. Misspelled diesel on the back of jeans. And people genuinely come in thinking that we like getting a bargain.
A
One of the OG ones that I remember, as well as the Volkswagen print ad where it was promoting the Beetle, which is like a very small car. And they were very tongue in cheek being like, it's small. And everyone was. Because that was a huge criticism that people were like, I don't want to drive this car. It's too small. And then they. They turned it into this whole campaign and became like, one of the most prolific campaigns ever. In the 90s? No, not in the 90s. Yeah, I think it was the 90s. No, it was in the 1950s. Oh, yeah. Fuck
B
OJ you're like plus, minus 40. Swing it.
A
Either way, they're the OJ. They set the TR trend.
B
I love this. And look, I think obviously Britney has, like, done an amazing job to bring it back to what is the purpose of fate? Bringing it back to how many stores? She had also used it as an opt to announce her new Adelaide store and at the same time defended her customer. So I think full props to her and hopefully there's other ways brands can be marketing instead of having to defend flowers, having to defend their audience.
A
Flowers for fate. Flowers for fate. All right, guys, that's it for this week's episode of Stylish. Please, if you enjoyed this episode, you know the drill. Leave a review. Show us some love. Thank you so much to our team, Lucy Han, Zoe Twell, and a special thanks to Mike Liberal for editing this ep. Nymar will see you back here on Friday for an special interview episode. We'll see you guys then.
B
Bye.
A
This podcast was recorded on Wurundjeri land.
C
Always was, always will be Aboriginal land.
D
Hello, it's Ruby hall here. I'm the host of Shameless Media's interview show, Inherited, and I'm popping up to let you know about the conversation I had this week with national treasure Robert Irwin. Rob likely needs no introduction. He's the son of Steve and Terry Irwin and one of the world's most beloved conservation and now TV personalities. Robert was only 2 years old when his dad, Steve passed away after he was tragically killed by a stingray. And in our conversation, Robert speaks so beautifully about the legacy his father has left behind and how he feels about following it and carving out his own. Here's a quick snippet of our conversation.
G
I've had people come up to me a lot who, similar to myself, grew up without a father figure in their lives. And they would say, oh, I grew up watching your dad. And he almost filled that kind of void just watching him.
C
That's so.
A
Which is special.
G
Yeah, like, that's pretty cool.
C
Like, that's so cool.
G
Yeah, that's pretty amazing to hear. Like, that. That is. That's actually very healing when I. When I hear something like that.
D
You can listen to my chat with Rob Irwin in full by searching Inherited, wherever you're listening to this right now, and you can find us on Instagram and TikTok. InheritedThePod. New inherited episodes drop single Tuesday. So we'll see you then.
Episode: Date outfit formulas work (just ask Bailey Smith)
Release Date: August 4, 2026
Hosts: Madison Sullivan Thorpe, Joanna Fleming, Rhiannon Joyce
Podcast by: Shameless Media
This edition of Style-ish dives deep into two hot topics:
Throughout, the episode keeps its signature fun, fast-paced banter, blending trend analysis, practical fashion talk, and sharp commentary on the pressures shaping beauty and style today.
Musings on Episode Format
"I like having a system and a format." – Madison (00:57)
Outfit Dissection
"I flicked it over my shoulder. Like there was drama." – Rhiannon (02:01)
Product Recommendations
"If you are slightly oily, it is a great foundation." – Madison (07:02)
Who Is Bailey Smith? [08:54–09:34]
The Viral Incident [09:53–11:27]
Quotes:
"If this is Bailey’s go to dating outfit, I, like, tip my hat to him..." – Rhiannon (11:27)
Was This an Ad or Just a Gaffe? [12:08–12:45]
"If I was in his team, I would have had Tinder on the phone within the hour and probably Freedom Furniture and said, let's do something with a mirror." (12:45)
Hosts’ Go-To Date Outfits [13:02–14:27]
"Jeans, really hard to get off, doll." – Rhiannon (14:03) "It's an ick." – Joanna (14:20)
Influence of Friends and Fashion Icons [14:31–15:13]
Post-Relationship and Hinge Stories [15:20–15:56]
Dan’s Date Attire Strategies
"Don't go too heavy on the rings. Two or three is enough..." – Dan (17:59)
Hosts’ Response
"If you're proud of your style, why would you dull that down... you don’t want to bring that out on date four and be like, surprise, I love rings." – Joanna (18:39)
"If you blow wave your hair and wear it out… got me." – Male friend of Madison (20:31)
Brittany Saunders’ Brand and Advocacy [21:52–23:20]
Brittany’s Response [23:20–23:58]
“This actually isn’t about my business name. It’s about what’s wrong with society and having a problem with people that have bigger bodies.” – Brittany Saunders (23:49)
Hosts' Take on the Incident [24:38–29:55]
"Content that is negative and nasty is really just taking precedent over things that are more positive." – Joanna (26:43) "People are rage baiting... some people just value clout." – Rhiannon (27:09)
Pressure, Beauty Trends & The Role of Social Media [28:33–33:33]
"It’s so hard to not become what you consume." – Madison (28:59) “Why does the onus solely fall on us as individuals? It feels a bit unfair.” – Rhiannon (34:03)
Flipping Outrage into Opportunity [34:03–37:03]
"Full props to her and hopefully there’s other ways brands can be marketing instead of having to … defend their audience." – Madison (36:40)
Humour in Fashion:
"She’s going to Quidditch practice after that." – Madison, teasing Rhiannon’s coat (02:03)
“Jeans, really hard to get off doll.” – Rhiannon (14:03)
Virality Analysis:
“Is this AI? Is this a marketing stunt?” – Madison, on the Bailey dating saga (11:05)
On Negativity in Social Media:
"Algorithm is rewarding people for being controversial." – Rhiannon (26:43)
This episode of Style-ish serves up a vibrant blend of social commentary and practical advice—exploring everything from the viral Bailey Smith date outfit drama to the deeper social forces at play in online beauty and fashion culture. With wit, candor, and a touch of irreverence, the hosts deliver both laughs and insight, making this a must-listen for anyone interested in fashion, self-expression, and the evolving standards of beauty and inclusivity in 2026.