Podcast Summary: The Abigail Peugh Podcast – Episode 38: "The 2024 Goals I Didn’t Hit"
Host: Abigail Peugh
Episode: 38
Release Date: December 31, 2024
In Episode 38 of The Abigail Peugh Podcast, host Abigail Peugh takes a candid and introspective look back at her 2024 goals, sharing both successes and setbacks. This episode offers valuable insights into realistic goal-setting, balancing personal health with business ambitions, and the importance of flexibility in entrepreneurship. Here's a detailed breakdown of the key topics discussed:
1. Setting the Stage: Year of "No"
Abigail begins by contrasting her previous year, 2023, labeled as her "year of Yes," with 2024, her "year of No." This shift was intentional, allowing her more space to heal, grow, and prioritize sustainability in both her personal life and business amidst challenges like chronic illness and mold detoxing.
"2024 was just so much more sustainable for me in life, in business and everything. And I'm totally OK if it means that what I'm doing, what I'm building, is more sustainable for me and my family."
— Abigail Peugh [05:30]
2. Goal #1: Walking Every Day
Objective: Walk daily and track progress using a "big ass calendar."
Despite setting an ambitious goal to walk every single day, Abigail acknowledges the impact of her health challenges, which occasionally kept her bedridden. Ultimately, she achieved over 200 walks in 2024, demonstrating commendable dedication.
"Over 200 walks in 2024. Super proud of that. Didn't hit the goal, but again, the goal is not necessarily there to always hit it, but to reach for more and try to do more."
— Abigail Peugh [09:15]
3. Goal #2: 100,000 Instagram Followers
Objective: Reach 100k followers on Instagram.
Abigail fell slightly short, reaching 95.6k followers. She attributes this to a shift in her business model and messaging, which temporarily slowed growth. Moving forward, she plans to focus on controllable factors like posting frequency and engagement strategies rather than vanity metrics.
"In 2025, my goal isn't going to be 200k Instagram followers. My goal instead, which I haven't decided exactly on it yet, but it's going to be something more along the lines of how many times I want to post, do I want to go live once a week more."
— Abigail Peugh [12:45]
4. Goal #3: Weekly Date Nights
Objective: Maintain weekly date nights with her husband.
While Abigail didn’t achieve perfectly consistent weekly dates, she significantly increased their frequency. She shares a heartfelt story about a recent double date that had to be canceled due to her daughter’s distress, highlighting the challenges of balancing family and personal time.
"When you own a business, it's easy to pour everything you have into the business and the family time, and then the time with your spouse kind of gets forgotten."
— Abigail Peugh [14:30]
Moving forward, she aims to continue prioritizing date nights in 2025, ensuring her relationship remains a cornerstone amidst entrepreneurial demands.
5. Goal #4: Revenue Targets
Objective: Achieve specific revenue milestones through good, better, and best goals.
Abigail met her "good" revenue goal but fell short of the "better" and "best" targets. She reflects on the importance of decoupling self-worth from business success, a lesson that helped her maintain a healthy perspective despite not meeting all financial ambitions.
"Something else that I really had to learn this year was that my worth is not connected to how much money I make."
— Abigail Peugh [17:20]
6. Goal #5: Finding Property to Build a New Home
Objective: Purchase property to build a larger home with more land.
This goal remained unmet in 2024. Abigail discusses the complexities and emotional toll of house hunting, especially when planning for a long-term family home. However, she remains optimistic about achieving this goal in 2025.
"We didn't find it this year. So maybe 2025 we will. That is our goal."
— Abigail Peugh [18:40]
7. Goal #6: Podcast Downloads
Objective: Reach 100,000 podcast downloads.
Abigail set an optimistic target without a clear strategy, resulting in 55,845 downloads by the episode's recording. She acknowledges the challenge of setting realistic goals, especially when venturing into new territories like podcasting.
"I set that goal with just like, okay, cool, let's see what I can do. But I didn't necessarily, like, attach success to a hundred thousand downloads..."
— Abigail Peugh [20:10]
For 2025, she plans to aim higher, leveraging the lessons learned to better strategize her podcast growth.
8. Goal #7: Eliminate One-on-One Calls
Objective: Stop conducting one-on-one calls to reduce mental strain.
Despite her intention to avoid one-on-one interactions, Abigail ended up conducting 18 calls in 2024. She valued these interactions but recognized the unpredictability they introduced, especially when dealing with health issues.
"I'm not sure if I'm going to set that same goal again for 2025. I like the freedom of opening one on calls when I feel like it."
— Abigail Peugh [22:50]
She contemplates a more flexible approach for the coming year, balancing personal well-being with business commitments.
9. Reflections and Lessons Learned
Abigail emphasizes the importance of setting flexible and realistic goals, understanding that setbacks are part of the entrepreneurial journey. She highlights the value of writing down goals, citing a statistic that suggests written goals are 43% more likely to be achieved.
"Goals are not necessarily there to be set to say that if you don't hit them, you're not successful. It's just to have something to work towards and to inspire you."
— Abigail Peugh [25:30]
Her "big ass calendar" serves as a tangible tool to keep track of progress and maintain accountability.
10. Looking Ahead: 2025 Goals
Abigail teases upcoming plans for 2025, including:
- Sharing 2025 goals in the next episode.
- Focusing on one digital product for 90 days to sharpen messaging and audience clarity.
- Enhanced community engagement within her Rich Girl Community.
"For 90 days, I'm going to have one product, one digital product that I talk about every single day... focusing on one product and really narrowing down the messaging."
— Abigail Peugh [26:50]
She encourages listeners to join her community to follow along and participate in these initiatives.
11. Conclusion
Abigail wraps up the episode by reiterating that missed goals do not equate to failure. Instead, they offer opportunities for growth and realignment. She expresses gratitude for her listeners' support and invites them to stay tuned for her 2025 aspirations.
"I'm so proud and happy that I still hit that good goal. Right. Would I have liked to hit my better or best goal? Absolutely."
— Abigail Peugh [19:30]
Final Thoughts:
Episode 38 is a heartfelt exploration of Abigail Peugh's entrepreneurial journey through the highs and lows of 2024. Her transparency about unmet goals, coupled with the wisdom gleaned from these experiences, provides listeners with relatable insights and actionable strategies for their own ventures. Whether you're navigating business challenges or personal growth, Abigail's reflections offer encouragement and practical advice to support your journey.
Notable Quotes:
- "If you set a goal, it's to reach for more and try to do more." — Abigail Peugh [09:15]
- "My worth is not connected to how much money I make." — Abigail Peugh [17:20]
- "Goals are just something to work towards and inspire you." — Abigail Peugh [25:30]
Join the Conversation:
Stay connected with Abigail and her community by joining the Rich Girl Community, where she shares exclusive content and supports fellow entrepreneurs in their growth journeys.
Next Episode Teaser:
Look out for Episode 39, where Abigail will unveil her ambitious goals for 2025 and provide strategies to achieve them.