In this episode, host Sandy Vance welcomes back Kathryn Ayers Wickenhauser, Chief Strategy Officer at DirectTrust, for her third time on the show. This time the conversation goes deeper than ever, covering three major developments: DirectTrust's role in vetting apps for the new CMS Medicare App Library, the launch of a groundbreaking AI accreditation program built on the NIST AI Risk Management Framework, and the urgent but widely misunderstood gap in HIPAA coverage that leaves millions of consumers thinking their health data is protected when it really isn’t. If you work anywhere in the health tech ecosystem, this episode is essential listening.