Vault: Butte Drug Store Commercial

Summary

The Bert Show – Vault: Butte Drug Store Commercial

Episode Date: July 22, 2026
Cast: Bert (Host), Kristin, Abby, Cassie, Tommy, and Co-hosts

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Episode Overview

In this episode, The Bert Show dives into the quirky world of local TV commercials, celebrating the unintentionally hilarious gems that small-town advertisers have gifted the world. The hosts reminisce about viral commercial classics and debut a new “hall of fame” contender: the unforgettable Butt Drugs commercial from Corydon, Indiana. With riotous banter and memorable audio clips, the crew revels in double entendres, small-town charm, and the unique flavor of homegrown advertising.

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Key Discussion Points & Insights

Local TV Commercials: A Lovable Tradition

• [01:27] Bert Show Host: Kicks off the nostalgia, declaring, “I think we might have our new hall of fame local TV commercial.”
• Local TV Commercials Defined: These are shoestring budget spots, produced by locals for local businesses, often running late at night on low-numbered channels. Their charm stems from amateur production, candid performances, and occasionally, accidental comedy.
• The cast agrees nothing quite matches the unfiltered, earnest weirdness—and joy—of these spots.

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Revisiting Legendary Ads

• The Red House Furniture Ad ([01:55]):

  • Host: Reminds everyone of “the gold standard”—The Red House Furniture, known for tackling race relations in a direct and bafflingly simple way.
  • Memorable Quotes:
    • “Can’t we all just get along at the Red House? Furniture, we can at the Red House.” – Local Commercial Actor ([01:55])
    • “I’m Richard, AKA Big Head. I work at the Red House, and I’m black. I like pumping iron and pumping furniture into people’s homes.” ([01:59])
    • “I’m Johnny, AKA Teen Gage. I work at the Red House, and I’m white. I like deer hunting, bass fishing and extending credit to all people at the Red House.” ([02:07])
    • Refrain: “Where black people and white people buy furniture. And Hispanic people too.” ([02:38])

• Montgomery Flea Market ([02:56]):

  • Cast recalls the catchy jingle and memorable low-budget choreography.
  • Best Lines:
    • “Living rooms, bedrooms, dinettes. Oh yeah, you can find them at the market.” – Co-host ([02:56])
    • “It’s just like a mini mall. Hey, hey! Don’t stop, let’s make it a dance.” – Co-host ([03:21])
    • Cast breaks into laughter over the impromptu dance instructions and infectious repetition.

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The New Gold Standard: Butt Drugs

• Introduction ([03:59]):

  • Host builds excitement for the next contender, emphasizing the store’s real name: B-U-T-T-E, “It’s Butt Drugs. Or, Butt. It’s Butt Drugs.”
  • Immediate collective amusement from the team at the name alone.

• Playing the Commercial ([04:16]):

  • Commercial features a catchy, somewhat sentimental country jingle, and repeated, joyous references to “Butt Drugs.”
  • Highlights:
    • “There’s a cry across the heartland, a yearning for the days gone by, and in little old Corydon, Indiana, they’re happy, and they’ll tell you why—they got Butt Drugs. They love Butt Drugs. Bah bah bah Butt Drugs!” – Local Commercial Actor ([04:19])
    • Testimonial-style lines add to the double entendre:
      • “I recommend Butt Drugs for everybody.” ([04:45])
      • “I can always count on Butt Drugs.” ([04:51])
      • “When I think drugs, I think Butt Drugs.” ([04:54])
      • “For all my health needs, I turn to Butt Drugs.” ([04:58])
    • The jingle caps off by touting what big-box chains can’t offer:
      • “You want hometown service, and cheap hot coffee and liquor—now that’s the ticket. You can tell Walmart, CVS, and Walgreens exactly where to stick it. Drugs.” ([05:05])
    • The hosts erupt as the tagline is delivered by Bert:
      • “Butt Drugs won’t let you down. Free parking in the rear, of course. Of course they do.” – Bert ([05:12])
      • Laughter as the wordplay lands: “Free parking in the rear at Butt Drugs, of course.” – Bert ([05:23])

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Notable Quotes & Memorable Moments

• On Local Commercials:

  • “These are the guys. They can’t afford the network or anything like that, so they hire like a local company to produce their commercials. And it’s usually on channel 128 at 2:30 in the morning. And it’s done in a very local, cheesy kind of way. Right?” – Bert ([01:41])

• On Red House’s Unity Message:

  • “At the Red House, where black people and white people buy furniture. And Hispanic people too.” ([02:38])

• On Montgomery Flea Market’s Dancing Jingle:

  • “Let’s make this a dance! Flea Market Montgomery. It’s just like. It’s just like a mini mall.” ([03:21])

• Butt Drugs Commercial Laughter:

  • “I love Butt Drugs.” – Co-host ([04:42])
  • “You can tell Walmart, CVS, and Walgreens exactly where to stick it. Drugs.” – Commercial actor ([05:05])
  • “Butt Drugs won’t let you down. Free parking in the rear, of course.” – Bert, the whole cast in stitches. ([05:12])

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Important Timestamps

• [01:21]: Episode proper begins; Bert sets the tone for the commercial hall-of-fame discussion.
• [01:55]: The Red House iconic ad is revisited, with full quotes and cast reactions.
• [02:56]: Montage of Montgomery Flea Market jingle and improvised dance directions.
• [03:59]: Introduction of Butt Drugs and the anticipation of the commercial.
• [04:16–05:12]: Play and commentary on the Butt Drugs commercial, complete with memorable testimonials and punchlines.
• [05:12–05:23]: The “free parking in the rear” joke, earning big laughs from the cast.

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Overall Tone & Takeaways

The Bert Show harnesses its signature blend of humor, nostalgia, and relatable banter to showcase the peculiar delights of local advertising. The entire segment is lighthearted, irreverent, and revels in double meanings without ever punching down. Whether you fondly remember these viral ads or are hearing them for the first time, the hosts’ genuine enjoyment is infectious—making for a feel-good listening “escape” that celebrates community quirks and laughter over life’s simple, silly pleasures.

Transcript

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[Burt Show Host]

You're on the Burt Show. I think we might have our new hall of fame local TV commercial.

[Burt Show Co-host]

Okay, okay.

[Burt Show Host]

Now you guys remember the legendary. The gold standard of local TV commercials is the Red House.

[Apollo Advertiser]

Yeah.

[Burt Show Host]

And local TV commercials. These are the guys. They can't afford the network or anything like that, so they hire like a local company to produce their commercials. And it's usually on channel 128 at 2:30 in the morning. And it's done in a very local, cheesy kind of way. Right. This is our gold standard here. This is a real spot. I think this is North Carolina, right?

[Local Commercial Actor]

Can't we all just get along at the Red House? Furniture we can at the Red House. I'm Richard, AKA Big Head. I work at the Red House and I'm black. I like pumping iron and pumping furniture into people's homes. I'm Johnny, AKA Teen Gage. I work at the Red House and I'm white. I like deer hunting, bass fishing and extinct. Extending credit to all people at the Red House. I'm black and I love the Red House. I'm white, and I love the red house. I'm a black woman, and I love the red house. I am white, and the red house is for me at the red house. Where black people and white people buy furniture. And Hispanic people, too.

[Burt Show Host]

All right, so that's the red house. All right, now, local spot. Montgomery flea market.

[Burt Show Co-host]

Living rooms, bedrooms, dinettes. Oh, yeah, you can find them at the market. We talking about Flea market.

[Burt Show Host]

One dude on camera, and they're flashing different things in the background on them, different items.

[Burt Show Co-host]

I said flea market, Montgomery. It's just like. It's just like a minimal. Hey, hey. You heard. Hey, come shout out.

[She's Birdie Advertiser]

And mini mall.

[Burt Show Co-host]

Bedrooms, dinettes. We got it. You need it, you'll find it. It's just like. It's just like a mini mall. Hey, hey, don't stop. Let's make it a dance. Come on now. To the left, to the right, to the right. Let's make this a dance. Flea Market Montgomery. It's just like. It's just like a Minnie Mouse.

[Local Commercial Actor]

Let's bring it on down now. Yeah, I know you're gonna like it. Come on, now.

[Burt Show Co-host]

It's just like. It's just like a Minnie.

[Burt Show Host]

That's the Montgomery flea Market, right?

[She's Birdie Advertiser]

That's in Montgomery clubs. I'm telling you.

[Burt Show Host]

All every weekend. No, I'm just kidding. So that'll cost you 20 bucks for a spot like that. Then you have the local drugstore, and the name of the drugstore is B, U, T, T, E. Okay, it's Butt Drugs.

[Local Commercial Actor]

But.

[Burt Show Host]

Or, but. It's Butt. It's Butt Drugs.

[Local Commercial Actor]

This is great.

[Burt Show Host]

This is real.

[Local Commercial Actor]

Uh oh. There's a cry across the heartland A yearning for the days gone by and in little old court in Indiana, they're happy and they'll tell you why they got butt drugs. They love Butt drugs. Ba ba ba. Butt drugs. Ba ba ba. Butt drugs.

[Burt Show Co-host]

I love Butt drugs.

[Local Commercial Actor]

I recommend Butt drugs for everybody. I can always count on Butt Drugs. When I think drugs, I think Butt drugs. For all my health needs, I turn to Butt Drugs. You want hometown service and cheap hot coffee and liquor. Now that's the ticket. You can tell Walmart, CVS, and Walgreens exactly where to stick it. Drugs.

[Burt Show Host]

But drugs won't let you down. Free parking the rear, of course. Of course they do.

[Local Commercial Actor]

Oh, my God.

[Burt Show Host]

That's Free parking in the rear at Butt Drugs, of course. Listen, it's the Vert show.

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