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A
It's the virtue. Tom is disappointed. Hi, Tom.
B
Hey, Bert Show. How y' all doing?
A
Okay, sir.
C
How are you?
B
Hey, listen, I'm really disappointed. Y' all caved in and had a big old soft heart and gave this lady a ring back. You know, why.
C
Why would we win?
B
Well. Well, here's what. Here's what I think y' all should have done. You know, a deal's a deal. You know? You know, she set a goal herself, and she even said that she's lost £4 in a week. So, you know, it's doable with her, but she should have sold the ring and donated the money to a charity of her choice.
A
And that's her. Like, that's her wedding ring of 27 years. I mean, how do you sell her ring? She lost 38 pounds. She came up.
B
She didn't do what she was supposed to do.
A
I know, man. It's a radio segment. Sometimes life is tough and, like, who cares? We gave up the radio segment, but she lost 38 pounds. I mean, you can feel good about that, right?
B
Oh, absolutely. But, you know, she. Yeah, I don't know, man. I'm just thinking, you know, here she goes. And probably started off, you know, knocking some weight down bulk back up, and then realized she's short time and then shed a bunch of weight and didn't make her goal.
A
So you're. You firmly believe, like, you. You shake hands or you verbally shake hands. That is a deal, and you cannot veer away from that.
B
I believe that a deal is a deal that if somebody gives their word they're going to do something, then they need to do it.
A
Yeah.
B
If they don't do it, then they need to stand up and face the consequences or do what they need to do to make it right.
A
What do you think, Jim?
D
I mean, I don't know. I just don't agree that for a radio segment, we can take away a wedding ring.
A
Yeah. Like, so we give up the radio. But, I mean, he. The only thing that I think Tom is right on is we can never really make one of these deals, even if it's that. Not that segment. It's something else where a listener is gonna have to be held accountable. Like, if we put up a billboard, we can really never do those ever again. Unless, like Jeff said.
E
I disagree. I think we can do them again.
C
I think we can do the billboard thing. Just not take property.
E
I think we take property, too. I think we can do it again. I think we just have to.
C
We can't be the ones yeah, we
E
can't change the way we think about it. Maybe it's three anonymous people, nobody knows who they are, and you can plead your case on the radio and then they cast their vote on whether or not you get your stuff back or something. We'll figure it out.
A
And you don't buy the theory that Jen was saying also that it's tougher for women to lose weight than dudes to lose weight? So maybe it was unrealistic initially.
B
I don't know. I think women come up with more excuses why they can't lose weight than men. Doctor.
C
Wow. That's the scientific proof that, that men can lose weight faster than women?
B
Well, I mean, it might be, I'm not a scientist, I don't know. But, but come on, 50 pounds in 10 months? That, that, that's under two and a half ounces a day. Well, it's like, you know, lose five pounds in a month. You know, when she says she lost £4 in a week, you know, you know that, that, that shows you right there that she didn't try 100% the whole time.
C
Well, it's like I said earlier, I think the people that need the goal are the ones that have the hardest time doing it and obviously have struggles with it and have to have that, you know, and I guess, you know,
B
charge me on the sex. I've never had weight issues, you know, so it, for someone like me, it'd be hard to understand why somebody just can't lose, you know, the weight like that.
A
Yeah, hold on one sec here. Tom, Charlene wants a piece of you, man.
E
Uh oh, you didn't even know Charlene.
F
He's just.
G
Hey, Tom, you need to shut your mouth. Let me tell you something. That girl worked awful hard to lose 38 pounds. I lost 38 pounds. There comes a point when your woman starts to plateau. She may be at her plateau now where she cannot lose as fast and as hard. You need to just shut up. You don't have an idea what you're talking about.
B
Well, yes ma'. Am. Then, then she shouldn't have set a 50 pound goal. You know, maybe she said something that
G
she feels that she could reach. She had no idea that there's a point after you lose so many pounds that you begin to plateau.
E
That's my problem.
G
And yes, you do begin to plateau at 30 some odd pounds. So I'm, I'm very proud of the woman.
B
Oh, but the thing is, she said she was going to lose £50 or she was willing to give up her ring. And she didn't do it. When in the same. Same sentence here, she says that she's lost 4 pounds plus 4 ounces in a week.
G
Well, let me ask you something. What if your wife put her wedding ring on the line, would you expect her to lose her ring? I don't think so, Mr. Tom.
A
Oh, Mr. Ty. She throwing around, Mr. Tom?
B
Yeah.
E
Where'd that come from?
A
We do, man. That's what we do on this show. We bring people together. That's what we stand for. All right, so Tom just believes that,
C
you know, hey, listen, he has valid points, though. He's got valid points because we did not. And we did not live up to our end of the deal.
E
Now, you hush.
D
I just think that we'd be taking ourselves too seriously. We took away her wedding ring. I mean, you could hear in her voice and you could hear in her niece's voice how much that means to her. And.
A
But arguing on Tom's side, that's exactly what the whole segment was for. It was so. That was so important to her that she should have been able to use that for motivation, because obviously it did mean so much to her. Who the. Good morning, Q100.
F
Yeah, hello, this is Victor. Victor Bradbury.
A
Okay, Victor Bradbury. That does not ring a bell.
F
Trish Bradbury's husband.
C
Oh, okay. Trisha's husband.
A
What's going on? Victor Brady. What's going on, Mr. Victor?
F
Oh, nothing much. I just want to know what you gonna do with the ring if she. If she doesn't finish meeting the goal or whatever, you know, what are you gonna do with the ring?
A
We hadn't even really thought about it just yet. I mean, I don't know if that means pawning it. I don't mean. I don't know if that meant giving it to somebody that needs an engagement, that can't afford it. We. We really hadn't debated it.
F
Well, don't debate anymore. If you're gonna do something with the ring and she's not gonna get it back, do some good with it.
A
So, you don't know, auction it.
F
You can auction it off, you can sell it, you can do whatever, but I want the money to go to Children's Eggleston or either St. Jude's there needs to be. There needs to be some good come out of it if she's not going to get it back.
A
So you did not hear your wife on with us earlier?
F
Yeah, I heard some of it. I was getting out of the car.
A
Okay. When she initially told you about this idea, what Was your. What were your thoughts? I mean, that's. That's a wedding ring that's obviously near and dear to both of y'.
B
All.
F
It was a crock.
A
Yeah.
F
Yeah. She didn't need. She didn't need to give up the ring, and she didn't need a damn radio station to lose the weight, because she has lost weight before. And there are some other things, you know, that she's not going to tell you about and I ain't going to tell you about that would cause her not to be able to lose the weight as quick as other folks. But it's like I said, you know, if you're going to keep the ring, whatever you want to do, then you need to do some good with it.
A
Like, if you were sitting here and you were making the decision, let's take your wife out of it, take you out of it, and you're part of this radio show, and she didn't make the weight, would you keep that ring, or would you give it back to the person that initially used that for motivation?
F
Well, when they give up something that's close to them like that, why would you want to take another part of their life? Why would you want to take something else away from them then?
A
Why would.
F
If they had. They've had some hard times in life. It's just like, I lost my job back in December, and I ain't been able to find a job yet, but I do what I can to survive. All right? Why would somebody want to come in here and start taking crap away from me? I mean, you know, it's. It's the same thing. It is. It's the same thing as when I quit smoking back in 2003. I smoked for 30 years. Right. That was hard today. All right.
A
But you understand, she's the one that volunteers.
F
She's the one that give up the rings, lose the weight.
A
Right.
D
Sounds to me, Victor, like you didn't like that idea in the first place.
F
I didn't.
D
Mm.
F
But, you know, she done it, not me.
D
Mm.
A
Does it make you feel like she just. I don't even want to get in it. I want to.
F
Does it make me feel like. What?
A
Never mind. I don't want to stir it up. I mean, it's. It's done. At this point, he doesn't know that. He doesn't know. You don't. You still don't even know what the outcome is. The outcome is she didn't reach the weight.
F
I mean, you know, not by the deadline, but if she has a goal and she wants to lose the weight, then I encourage her to keep on losing the weight because it's good for her health.
A
She's lost 38. She was trying to lose between 50 and 60. She lost 38.
F
Yeah.
A
So you must have seen her over the last 10 months, really, really trying hard.
F
Yeah. And it's hard whenever she has to cook here, too, you know, and she's having to eat different meals or having to eat something different from what everybody else does.
A
Well, she didn't lose the weight, but we're not taking the ring. We all sort of decided that, look, she really tried as hard as she could. It's just a stupid radio segment, and we gave her the ring back.
F
Well, it's. I mean, you know, it's like I said, whenever you give up something, the best thing to do is if you're going to give it up, let some good come out of it, and, well,
A
you won't have to worry about that. We're not taking it. So it's. It's your wedding ring, and she's got it back.
F
Well, I appreciate that, but I was just letting you know, you know, when you do things like that, let good come out of whatever's going to happen.
A
I understand.
C
Well, I think the good that's come out is the 38 pounds and the fact that she's on a track to live a healthier life.
F
Well, the good thing that's going to come out of it is she's going to lose all the weight.
A
I think eventually she will. Okay, sir, thank you for calling.
C
Thank you for calling.
F
All right.
A
Okay, Bye. Bye.
B
Bye.
C
I mean, he's still mad as hell. I mean,
A
that's not over.
D
And I think from what he was alluding to, this is a family that's been through some hard times this year. I certainly am going to be a part of making it harder.
C
Nope, that's the best thing. I hadn't figured this out yet, but, yeah, once I do, then, well, okay, then I'm not mad no more.
A
This is the Birch Show.
Episode Date: May 8, 2026
In this emotionally charged episode, The Bert Show team fields listener reactions to a recent on-air weight-loss challenge involving a wedding ring. The main question: Should the show have held a participant accountable to her original promise – risking her wedding ring as motivation – or did they do the right thing by showing leniency? Callers weigh in on personal responsibility, the ethics of motivation through this kind of “deal,” and suggestions for what to do with the ring—including donating proceeds to charity if the goal isn’t met. The cast debates the humanity and purpose behind their radio stunts, all while unpacking the complex feelings these challenges provoke.
The episode is lively, opinionated, and at times, confrontational—but always circles back to real human concerns and kindness. The cast and their callers bring humor, southern candor, and sincerity, making even heated moments feel grounded in genuine care for the people involved.