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Oracle Representative
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Geico Representative
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Clam Expert
Motorcycle expertise means I'm covered by people who know bikes like I do. I'm happy as a clam.
Oracle Representative
No conclusive scientific research has shown clams can experience happiness.
Clam Expert
It just meant that I feel really.
Geico Representative
Good about my coverage.
Oracle Representative
I mean, even if you took the clam out for the best day ever, visiting the zoo, taking a scenic ride, knowing you're insured by specialists, and sharing a strawberry ice cream cone together, the clam would not feel happy and your strawberry cone would taste sort of clammy.
Geico Representative
Ew.
Oracle Representative
Geico's motorcycle specialists who know bikes like you do, assume no liability for clammy ice cream cones.
Podcast Host
Geico expertise for your motorcycle In a.
Geico Representative
World of economic uncertainty and workplace transformation, learn to lead by example. From visionary C Suite executives like Shannon Schuyler of PwC and Will Pearson of iHeartMedia, the Good Teacher explains the great teacher inspires.
Podcast Host
Don't always leave your team to do.
Alicia Burney
The work that's been the most important.
Podcast Host
Part of how to Lead by Example.
Geico Representative
Listen to Leading by Example executives making an impact on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Alicia Burney
Love at first swipe?
Geico Representative
I highly doubt it. Reality TV and social media have love all wrong. So what really makes relationships last?
Alicia Burney
On this episode of Dope Labs, poet.
Geico Representative
And relationship expert Young Pueblo breaks down the psychology of love and provides eye.
Alicia Burney
Opening insights and advice we all need.
Young Pueblo
It's a big realization moment that you should not be postponing your happiness like, your greatest happiness is not necessarily going to, like, come from a relationship. Your partner, they should add to your happiness, but your happiness is really coming from within.
Geico Representative
You listen to dope labs on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Hey, guys. Welcome to another episode of Eating While Broke. I'm your host, Colleen Witt, and today we have very special guest, famous YouTuber Alicia Bernie. Producer, writer, director. Alicia Bernie's in the building, and I'm excited to hear your story because it's. It's a long journey for you.
Alicia Burney
Yeah, it is. It's been a long time.
Geico Representative
It's been a long time. And what are you gonna have me eating today on the show?
Alicia Burney
I call it hood chos. Like, good nachos. So, yeah, basically, whatever you got in the cabinet, I just combine all four ingredients together.
Geico Representative
And what are the ingredients?
Alicia Burney
Sour cream, salsa. You could use tortilla chips, like, regular tortillas, but today we're gonna use Doritos and shredded cheese.
Geico Representative
Oh, do you usually use tortilla chips, or you only do the Dorito? Cool Ranch?
Alicia Burney
Honestly, it's whatever chips I can find, but, like. Yeah.
Geico Representative
Oh, really? Any chips?
Alicia Burney
Any chips? It's always chips.
Geico Representative
Okay. Have you ever done it with, like, Cheetos?
Alicia Burney
Mm, mm. I don't like Cheetos.
Geico Representative
Not even the puffy one? Oh, no. You're tripping.
Alicia Burney
Maybe. I'm okay.
Geico Representative
Well, we don't have to judge this dish hard. So before. Well, I guess while you. Another thing I wanted to share with you guys is that Alicia said that she only usually does this dish in the microwave.
Alicia Burney
Yep.
Geico Representative
Which is interesting, because I would assume the chips get hot.
Alicia Burney
They do. But you don't. Like, they're not in there for a long time. It's probably like, 30 seconds to a minute.
Geico Representative
Okay.
Alicia Burney
Just to melt the cheese.
Geico Representative
And then today, you're gonna take one for the team and cook it on the stove top.
Alicia Burney
I am.
Geico Representative
Okay. All right, so get into the cooking of the cheese so I can eat the cheese. Yes. And then what was going on around the time when you're making this dish?
Alicia Burney
Actually, my mom. I mean, my auntie, she taught me how to make this. Like, one day I called her. I was like, I'm hungry, because it was never no food at home. And then she was, like, asking me, like, what's all in the house? And then she told me, like, literally to combine these four ingredients, and I did.
Geico Representative
How old were you at the time?
Alicia Burney
Probably like nine. And, you know, I could only really cook in the microwave or else I was gonna get in trouble.
Geico Representative
So you was like, walking around the house like, hey, there's some chips here. There's some shredded cheese.
Alicia Burney
And she was like, oh, combine all four. And I was like, okay, yeah.
Geico Representative
Now, are you a cook at home by nature?
Alicia Burney
Oh, yeah, I am. Cooking is like my love language.
Geico Representative
Oh, okay, okay.
Alicia Burney
Like, if I cook for you, I love you.
Geico Representative
When did you start getting into writing and producing?
Alicia Burney
So I started off with sketch comedy. Oh, we should get our chips ready.
Geico Representative
Really do however. Yeah, put a lot of cheese.
Alicia Burney
I should just cook.
Geico Representative
Cook all the cheese. Yeah.
Alicia Burney
But, yeah, I started getting started with writing and producing. I was very young when I started, like, doing comedy sketches. I was like, 11. I started on Facebook. Like, I would hack into my. Not necessarily hack, but my mom was logged into her Facebook account on the laptop. So I would log in there and I would just upload videos of myself to her Facebook page. Of course I got in trouble. I'm not supposed to be doing stuff like that. But after that, I just started. I kept going with the comedy sketches. Then I was like, I want to take it more serious. So last year, I write, produced, directed, acted in, and filmed my own short film. And then ever since then, I just keep producing films.
Geico Representative
But take it back to when you were. You said 11 when you started. What inspired you to get into comedy? Even think of comedy sketches?
Alicia Burney
So my mom, she would, like, always be playing, like, Kevin Hart and stuff. I thought he was so funny. Still to this day, I think he's very funny. And I don't know, it made me want to kind of be like him because I would always see him on the tv. She would just replay the comedy stuff back to back. I used to watch. This is a commentary on YouTube. Trey Melvin. I used to also watch Delano Edwards. Who else? There's one more. Other one. T. Pindell. I used to watch all three of them on YouTube. And then I was like, wow. Like, I wanted to create content just like them. Cause I thought their content was so funny. So it inspired me.
Geico Representative
And they were short skits at the time.
Alicia Burney
Mm.
Geico Representative
Okay. And then what was. Do you remember, like, one of your first skits that actually did?
Alicia Burney
Well, it was actually a story time. It wasn't really a skit, but it popped off my channel. I think it was types of workers. Like, I just. I think I was, like, 17 and I did this get, like, types of workers. It was just me, like, pretending to be a worker and also playing the character as well.
Geico Representative
So I played like, yeah, I noticed you'll play different characters. And while you're doing all this, what is your mom saying about this passion that you're developing?
Alicia Burney
She wouldn't really say much. Like, she was just like, I was a kid. She was just like, oh, you know, like she didn't really say much, but I did have some people like telling me, like, oh, you need to stop. Like, I don't know, I was a kid, so I don't know. Some people was like saying stop, because I used to start like cussing in the skits as well. But then it's like once they saw it was like working for me, like making money and like doing, you know, beneficial stuff, everybody kind of like started supporting it. Yeah.
Geico Representative
Okay. And then what were your friends thinking when you were getting into that at that age?
Alicia Burney
I would like force them to be in stuff like be mascots.
Geico Representative
Now when you were doing this, this was before vine and all those guys came out, correct?
Alicia Burney
Uh huh. But I also hopped on the vine wagon as well.
Geico Representative
You did? How well did you do on Vine?
Alicia Burney
By the time I really started popping off, I think I had like 30,000 followers. I was in the eighth grade with like 30,000 followers on Vine. It was people at school like telling me like, I'm full of bs, like, it's never going to happen for me because I would come to school and be like, oh, everybody subscribe to my YouTube channel. Yeah, they would just talk stuff. But now it's like all those people they support now.
Geico Representative
Wow.
Alicia Burney
Yeah.
Geico Representative
Now, where were you at when you got your first check from YouTube?
Alicia Burney
I was at home. I remember my first big check. Well, actually my first check in general. What grade was I? I was in the 12th. It was senior year of high school and I got like a $500 check. And to me that's a lot. Cause I was working at the time at Hy Vee. Do you know who Hy Vee is?
Geico Representative
No.
Alicia Burney
I was like a grocery store in Missouri.
Geico Representative
Okay.
Alicia Burney
I was working.
Geico Representative
Oh, you're not even from out here. Where are you from?
Alicia Burney
Kansas City.
Geico Representative
Okay. Kansas City. Kansas City. Be coming up on this show a couple times.
Alicia Burney
Okay. Yeah, I saw Bobby was on here. He's from Kansas City too.
Geico Representative
Yeah, yeah, he was an interesting interview. I don't know if you heard it yet, but yeah, he's interesting. So you're in Kansas City, you're in the 12th grade. And at what point did you get the notification from YouTube to monetize the channel?
Alicia Burney
So I started YouTube at a very young age. And the rules Were different then. My channel was monetized since I was, like, 16, but I wasn't making any money because I didn't have any views at the time. But then when I finally got views and stuff, they gave me my first $500 check in the 12th grade. I was so happy. And then I was like. It was in 2020 when Covid had hit. I transferred colleges, and I was just so, like, depressed. And I was, like, praying to God. I was like, God, like, if you give me enough money, I'll literally leave Missouri and I'll move to LA to pursue my dreams. That's all I really wanted at the time. So that next month, I got a $2,500 check. 2,500 is a lot from, like, YouTube.
Geico Representative
But at this point, you're in college, you're past high school, so you get your $500 check, and you're. What are you going to college for?
Alicia Burney
Digital media production.
Geico Representative
Okay. And at this point, are you still recording on iPhones? Are you buying your own equipment? How are you taping?
Alicia Burney
I would record on my iPhone. Like, I never bought equipment till this year. Till I moved here. I started taking everything more serious.
Geico Representative
Okay. Yeah. You may want to put that in that bowl or something.
Alicia Burney
Yeah.
Geico Representative
Okay. Are you ready to dump the cheese? Let's do it. Let's do it. Make some hood. Hood shows. Yeah, hood shows. Okay, Hood shows.
Alicia Burney
Nachos. All right. Hood. Nachos. Okay, so first, you mean to make yours?
Geico Representative
Yeah. Oh, I didn't know if you dump it in the bowl or how you're gonna do it.
Alicia Burney
Oh, should we do that? No, I don't.
Geico Representative
Okay. Okay, Here, Just go ahead.
Alicia Burney
You want me.
Geico Representative
Here, I'll do it.
Alicia Burney
Okay.
Geico Representative
Just a bunch of chips, right? Okay.
Alicia Burney
And then just lay them out. Just, like, spread them out.
Geico Representative
Mm. Okay, perfect. Then what? We dump the cheese, huh?
Alicia Burney
Well, let me get some more.
Geico Representative
Yeah, we gotta put a lot. Get into hos.
Alicia Burney
Hos. Y'all make this whenever y'all are hungry and high.
Geico Representative
Don't forget to turn off that stove.
Alicia Burney
Oh, yes. I don't want to burn myself.
Geico Representative
We don't want you to burn yourself.
Alicia Burney
Yeah.
Geico Representative
Wow. That's. And that's how the cheese comes out. That's thick.
Alicia Burney
That is thick. All this oil that's in the cheese.
Geico Representative
So while you're in college, you're praying for this window of opportunity, but you're in Missouri still. I'm just going to dump this. Oh, yeah. It's very oily.
Alicia Burney
Yeah.
Geico Representative
Is that how it usually comes out when it's out of the microwave?
Alicia Burney
No. Okay.
Geico Representative
You can put this back on the stove. Oh. Oh.
Alicia Burney
I don't know what I was thinking. I'm glad you didn't.
Geico Representative
Wow. That would have been the first live burn on the show. Okay, so salsa. I'm gonna lather mine and then what? Sour cream?
Alicia Burney
Yep.
Geico Representative
So you're in college. You're praying for a miracle. But you do know that your end results is you want to come to Los Angeles.
Alicia Burney
Yes. So my dad, he moved here, like, when I was, like, 2 and he was out here. He was pursuing his dreams of becoming, like, a comedian. Also, like, writing, directing as well. Yeah, this is what it looks like.
Geico Representative
Yeah, it looks good. It looks official. So he's pursuing his dreams. And is he telling you, like, the whole time, like, you should come to la and.
Alicia Burney
Yeah, he was. But was your mom with it? No. No, not at all. Which I'm glad everything played out the way it did. I wanted to move down here when I was younger because I just love the idea of la because.
Geico Representative
Did you come and visit before when your dad was here?
Alicia Burney
I visited first for a cruise, and then I got a wild N out had hit me up. They were like, we want you to come down and audition at one of the locations. It was either, I think New York, Atlanta, and then it was la.
Geico Representative
And I was like, they directly hit you up, and you're in college?
Alicia Burney
Yeah, I was 19. When they hit me up. I was like.
Geico Representative
So you were making. Making little waves.
Alicia Burney
Yeah, I started coming up.
Geico Representative
You gotta try this before the cheese.
Alicia Burney
Yeah, we should.
Geico Representative
Pretty good. I feel like the cheese is thick, though.
Alicia Burney
It is thick. I like this, though.
Geico Representative
You like it that thick?
Alicia Burney
I like it better in the microwave, but I like it on the style of soup.
Geico Representative
I'm gonna be honest. These HUD shells would taste good with just the salsa and the sour cream. Don't you think so? Mm.
Alicia Burney
I agree.
Geico Representative
I don't even think you need the cheese. I don't think I'll ever eat Doritos plain again. Cause this is amazing.
Alicia Burney
Thank you.
Geico Representative
I'm gonna take one more bite.
Alicia Burney
Take a bow. Okay.
Geico Representative
Hucho's made it really affordable dish, fun snack, y'all.
Alicia Burney
This is the best meal on the show thus far. So, yeah.
Geico Representative
We'Re not gonna say that, but we gonna give it a 10 out of a 10. So it's up there.
Alicia Burney
Am I the runner up, though?
Geico Representative
You'll run her up. Like, this is definitely good. Like, we've had the. The nachos, the Dorito nachos. But as far as simplicity, A couple minutes to make. I really like it with the salsa and just the sour cream, though.
Alicia Burney
Sometimes I do that. Like, if I have Doritos, I'll just put sour cream on them.
Geico Representative
That's awesome. Never ever thought to do this, ever. So wild now hits you up. So you're getting. It seems like you're getting signs that you should be. You're going in the right direction. Parents are all supportive.
Alicia Burney
Yeah.
Geico Representative
At this point. All right, so take me on to the next chapter. So do you interview? Do you do the Wild N Out audition?
Alicia Burney
I did, but at the time I was 19. So everybody's like, when I went there, when I'm around people I don't know, I'm not thinking, like, oh, this opportunity could change my life. I'm just shy, like, because I'm 19. These people were, like, way older than me. Like, they have very big personalities. Like, at the auditions, everybody was loud. It seemed like they kind of knew each other as well. So I was just sitting there, like, just very, like, shy and timid. I didn't really say too much, and I feel like I didn't show much of my personality. I didn't make it, but obviously. But yeah, I feel if I could redo it, I would wish that they went hit me up at an older age because I feel like that I have the confidence now. Back then, I didn't.
Geico Representative
What was your following at the time when they hit you up?
Alicia Burney
I think I was at 200k on. On Instagram and then on YouTube.
Geico Representative
Now YouTube is where you make most.
Alicia Burney
Of your money, but I wasn't popping on YouTube back then, so I feel like they found me on Instagram.
Geico Representative
Okay. What was your YouTube following when you made the, like, $2,500 check?
Alicia Burney
Oh, it started skyrocketing.
Oracle Representative
Our iHeartRadio Music Awards are coming back Monday, March 17th on Fox.
Alicia Burney
Starring Bad Bunny Glorilla, Kenny, Chesney, Money Long Nelly, your host, iheartradio.
Clam Expert
LL Cool J.
Geico Representative
Are you guys ready to have some fun tonight?
Clam Expert
Plus, I Heart Innovator Award recipient Lady.
Oracle Representative
Gaga, iHeart Icon Award recipient Mariah Carey.
Clam Expert
And iHeart Breakthrough Award recipient Gracie Abrams.
Geico Representative
Watch live on Fox. Monday, March 17th at 8, 7 Central.
Podcast Host
Do you remember what you said the first night I came over here?
Alicia Burney
Ow. Go slower.
Podcast Host
From Blumhouse TV, iHeart podcasts and Ember 20 comes an all new fictional comedy podcast series. Join the flighty Damien Hirst as he unravels the mystery of his vanished boyfriend. And Santi was gone. I've been spending all my time looking for answers about what happened to Santi and what's the way to find a missing person? Sleep with everyone he knew, obviously. Hmm. Pillow talk. The most unwelcome window into the human psyche. Follow our out of his element hero as he engages in a series of ill conceived investigative hookups. Mama always used to say God gave me gumption in place of a gag reflex. And as I was about to learn, no amount of showering can wash your hands of a bad hookup.
Geico Representative
Now take a big whiff, my bruh.
Podcast Host
Listen to the hookup on the iHeartRadio app, Apple Podcasts, or wherever you listen to your favorite shows.
Oracle Representative
I'm Mark Seale.
H
And I'm Nathan King.
Oracle Representative
This is Leave the Gun, Take the Cannoli.
Alicia Burney
The five families did not want us to shoot that picture.
H
Leave the Gun, Take the Cannoli is based on my co host Mark's best selling book of the same title. And on this show we call upon his years of research to help unpack the story behind the Godfather's birth. From start to finish, this is really.
Geico Representative
The first interview I've done in bed.
H
We sift through innumerable accounts. 35 pages isn't very much, many of them conflicting.
Geico Representative
That's nonsense.
H
There were 60 pages. And try to get to the truth of what really happened.
Alicia Burney
And they said we're finished. This is over it all these aren't going to work. You got to get rid of those guys.
H
Does that Leave the Take the Cannoli features new and archival interviews with Francis Ford Coppola, Robert Evans, James Caan, Talia Scheier and many others.
Oracle Representative
Yes, that was a real horse's head.
H
Listen and subscribe to Leave the Gun, Take the Cannoli on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Clam Expert
Welcome to Pod of Rebellion, our new Star Wars Rebels Rewatch podcast. I'm Vanessa Marshall. Hi, I'm Tia Sircar.
Alicia Burney
I'm Taylor Gray.
Podcast Host
And I'm Jon Lee Brody.
Clam Expert
But you may also know us as Harrison Dullah, Specter 2, Sabine Wren, Specter.
Alicia Burney
5, and Ezra Bridger, Specter 6 from Star Wars Rebels.
Podcast Host
Wait, I wasn't on Star Wars Rebels. Am I in the right place?
Clam Expert
Absolutely. Each week we're going to rewatch and discuss an episode from the series and.
Geico Representative
Share some fun behind the scenes stories.
Podcast Host
Sometimes we'll be visited by special guests like Steve bloom voices Zabarelio's Spectre 4, or Dante Bosco voices Jaquel and many others.
Clam Expert
Sometimes we'll even have A lively debate.
Geico Representative
And we'll have plenty of other fun.
Alicia Burney
Surprises and trivia, too.
Podcast Host
Oh, and me. Well, I'm the lucky ghost crew Stowaway, who gets to help moderate and guide the discussion each week. Kind of like how Kanan guided Ezra in the ways of the Force. You see what I did there?
Clam Expert
Nicely done, John.
Podcast Host
Thanks, Tia.
Clam Expert
So hang on, because it's gonna be a fun ride.
Podcast Host
Cue the music.
Listen to Potter Rebellion on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Alicia Burney
So that was the year of 2020. This was October, when I made the 2500. So in December, I hit 100k on YouTube. So I'm not sure where I was in October. Maybe, like, 80K. I think I was at 80,000. But I was coming up, like, that's when I popped off. Like, some people, they would meet me and be like, oh, the quarantine queen. Cause, like, that's when my channel was.
Geico Representative
Blowing up during quarantine. And were you doing any day jobs during quarantine? How were you surviving?
Alicia Burney
I wasn't just social media, really.
Geico Representative
That's it. So how are you? Were you getting paid enough to survive off social media?
Alicia Burney
Well, I lived with my mom. Well, I lived on campus, but, like, when I would go home, I would be with my mom, so I was good.
Geico Representative
So you were good. So. But were your checks consistent? Like, are they monthly or.
Alicia Burney
Yeah, once a month. I was getting also paid from, like, promos. People would pay me to, like, post their businesses on that account. What else? That's really it. I did have jobs here and there. I was always getting fired, though. Like, I worked at a hotel.
Geico Representative
But where were you getting fired from?
Alicia Burney
Like, why? Yeah, I don't know.
Geico Representative
You just weren't into it. You weren't passionate about it.
Alicia Burney
Yeah.
Geico Representative
So you're continuing with your YouTube channel and your social media. Right now you have almost a million subscribers on YouTube, which is a huge fee. Says you started your channel in 2013. What was, like, the hardest hiccup in that journey? Were there hard moments? Like, even coming up? Did you feel the pressure to come up with content?
Alicia Burney
Yeah, that's kind of how I feel right now. So at first, everything came to me naturally. Like, I would just upload, like, once a month, which is not consistent at all. Sometimes I would go, like, three months without uploading, But I would just. I had my channel just for fun. Like, I was creative, so I wanted to, like, showcase that. And of course, I wanted followers too, or subscribers. But it became hard, like, when everybody Wanted me to start posting more consistently because I wasn't used to it.
Geico Representative
When you say everybody, like, fans, were reaching out, like, when's your next post?
Alicia Burney
Yeah. And I was like, dang, it's getting real. So I have to post, like, once a week. And I just graduated college, like, last May. So when I was in school, I had work due, but I knew I had to post, so I was like, dang, I had a lot to do.
Geico Representative
And then at this point, like, how consistent are the checks?
Alicia Burney
Just still once a month.
Geico Representative
Once a month. But the size of the checks are.
Alicia Burney
They go up and down. Like, my biggest check that I got one month was 40,000. Never seen that.
Geico Representative
40,000?
Alicia Burney
Yeah. What the heck? That was one time.
Geico Representative
That was one time I was like.
Alicia Burney
But that was during that time I was coming up, so.
Geico Representative
But was that during the pandemic?
Alicia Burney
It was in 2021.
Geico Representative
Yeah. So that's right after the pandemic. Oh, my gosh. So what did you do with the money?
Alicia Burney
I didn't do anything, like, big. I just kind of kept it.
Geico Representative
Do you still have it? Kind of. Well, did you?
Alicia Burney
Yeah. Yeah.
Geico Representative
Okay, so you're. You're managing your money now. Do you have. When you get checks like that? Like, who was the first person you called and did you. Did you know that check was arriving? Or does it come in the mail or do they send you an email? How does it work?
Alicia Burney
So if you go in the app on The Studio. App, YouTube Studio, it'll, like, tell you what you're getting that month. When I saw that, I was like, what? Like, that's crazy. But I was also getting, like, 10,000amonth. So it didn't really, like, affect me.
Geico Representative
10,000Amonth is really good money. And are you telling your family, like, yo, this is how much money I'm making?
Alicia Burney
So that's the mistake I made. I told my mom, like, I made my first 11,000 in December of 2020, and I was proud. So I told my mom. She told the whole family, like, now everybody knows how much I make. So. Yeah.
Geico Representative
Why is it, like, a not so good thing?
Alicia Burney
Because people start asking you for stuff, like, if you, like, make a lot of money, they'll start like, I don't know. It's like, I don't know.
Geico Representative
Like, when you guys go out to. They be like, you got the bill, you got it.
Alicia Burney
Like, I just want to feel like. Like, I don't know. Like, when people buy stuff, like, if I buy something for somebody, it's because I care about them. Or, like, I don't know. I want to feel like somebody cares about me too. Like that's one of my. Oh my love language. One of my love languages.
Geico Representative
Like gift giving.
Alicia Burney
Yeah. Okay, so like when somebody buys me something, like I feel like, I don't know, I feel like they care even though that cannot always be the case. But yeah, yeah, but yeah. So I'm always having to buy people stuff. People expect me to like pay for everything. So that's why I just say anybody that got money, keep it on the.
Geico Representative
Did you ever have that conversation with your mom later? So like if she were to listen to this interview, she would be like, oh my gosh, I didn't know that.
Alicia Burney
I'm sure she knows. I think I did tell her. Like, it does bother me when people ask me how much I make from like.
Geico Representative
Oh really? Are you uncomfortable saying it on the show?
Alicia Burney
Oh no, I don't care.
Geico Representative
Okay. Yeah, we just talk about it on the show because there's like our show was like really created for the underdog and so we're trying to get them like, don't quit. Even though it looks.
Alicia Burney
Oh yeah, don't quit. Keep going. I had my channel since 13, now I'm living off of my channel. So I feel like anybody. That was 10 years ago, so. Well, 11 now. Cause it's 2024, but keep going.
Geico Representative
But it wasn't until like years in til you got your first check, right? It wasn't like year one.
Alicia Burney
2020 is when I got my first big check.
Geico Representative
Oh, that's seven years.
Alicia Burney
Yeah, medication.
Geico Representative
Seven long years. And no part of you was like during that journey, like, maybe I should give up or maybe I should pause this.
Alicia Burney
I loved it so much.
Geico Representative
Really. Now tell me about your concept process. Is it like you're going through everyday life and then you see something and it sparks? Tell me what that process looks like.
Alicia Burney
Yeah, everyday life. Like I'll see stuff, I'll be like, I need to make a skit about this or I'll see something trending. And I'm like, I gotta hop on the bandwagon. Because that's how videos go viral. You just gotta hop on what's trending.
Geico Representative
Like when they're trending. I have this, I don't know if you know him, but James Andre Jefferson Jr. He's such a long name.
Alicia Burney
That is a long name.
Geico Representative
But he's, he's like, he makes fun of like a lot of the celebrities and trending. But I remember when he was getting into social media, he had discovered that if you could strike while the trending was happening, like, on topic. Then your stuff can trend with it.
Alicia Burney
Very true.
Geico Representative
But the turnaround has got to be, like, a lot of pressure.
Alicia Burney
Yeah, it is, because it's like, you got to come up with something quick. Like, how the whole, like, what's something trending now? Or we could say, like, all the submarine stuff going on. Like, if somebody makes, like, a review about how they feel, I feel like that's easier. But if you make, like, just hop on the bandwagon, talk about what's going on, like, in the moment, like, even the jaded Pinkett stuff that was happening with Will Smith, I hopped on the trend. Like, I made a skit, like, pretending I was her, and I was getting interviewed. Usually that'll happen on quick. Do something creative.
Geico Representative
What was the one thing that, like, because you have 900, almost a million followers on YouTube, what is the one thing that you did that where you saw, like, a huge jump in your numbers?
Alicia Burney
I started doing these videos. What is it? If slavery existed in 2021 or 2022. But I would make, like, parodies. But I get a lot of backlash from black people because they're like, oh, slavery is not a joke. When they were not even running with Harriet and them. But, yeah, I don't know. But that's something a lot of people like, I guess. And then the online class videos. Cause in 2020, those were like, that's trending. Cause, like, Covid and stuff. So a lot of people were taking classes online. So I hopped on that and. Well, not necessarily hopped on that. I created that wave. Like, the whole online classes. Parodies. Yeah.
Geico Representative
And then where did you learn how to edit? Are you editing your videos or are you having someone else edit?
Alicia Burney
Oh, I edit them.
Geico Representative
Wow. And then you sit there with the lighting and the shooting and all of that. Mm, that's nuts.
Alicia Burney
My brother taught me how to edit. We used to make videos together. We had a channel and everything.
Geico Representative
Where's your brother at now?
Alicia Burney
He lives in Dallas. He graduated College in, like, 2021. Yeah, he moved here.
Geico Representative
He's older than you.
Alicia Burney
One year or 11 months. Yeah, he's like my best friend. Aw, I wish he was here.
Geico Representative
Aw, that's so sweet. Shout out, brother.
Alicia Burney
Shout out to Charles, y'all.
Geico Representative
So does your brother have a YouTube channel, or does he just kind of support yours?
Alicia Burney
Oh, he does, but he doesn't. He's not really active on there. We don't feel like he should be, but he's not active.
Geico Representative
Like, is he choosing a Different route from you.
Alicia Burney
Yeah, we did start together, like my channel now that I have now, me and him created that channel in 2013. And then I think it was called like Charles and Alicia. And like, I don't know, he just. I don't know, I think when he went to college, he just kind of.
Geico Representative
Stopped and he just wanted to do what? Do you know what he's majoring in?
Alicia Burney
He did it Informational technology.
Geico Representative
Okay, so both of you guys are choosing good. Well, good careers and hard careers at that.
Alicia Burney
Yeah, I know, it is hard.
Geico Representative
So when you move to la, like, what does that move look like?
Alicia Burney
I actually. So I graduated May 6th and I moved out here May 15th. Like, I was not doing no plan.
Geico Representative
2023.
Alicia Burney
Uh huh.
Geico Representative
Oh, so you've only been out, You're a newbie?
Alicia Burney
Yeah.
Geico Representative
Okay, so did you move in with your dad right away?
Alicia Burney
Oh, no, I moved in by myself. Like, I just came up here alone.
Geico Representative
And what was the conversation with your mom looking like when you make this jump?
Alicia Burney
I was telling everybody, like, before, I was like, y'all, I'm moving to la. People don't be taking me serious. But yeah, I moved out here.
Geico Representative
Wait, you moved to la? So tell me the story about you moving to la.
Alicia Burney
So I was in college, like, coming home from classes, searching up, like, apartments in la, calling them, getting virtual tours. Because of course I couldn't go out there, like, because I had to be in school. So I was searching up, like, apartments, like in la. Yeah, so I was doing like virtual tours. I didn't know downtown was as bad as it is.
Geico Representative
Oh, skid row and all that. You had a nice reality check.
Alicia Burney
I walked outside like, what is this? I didn't know what was going on.
Geico Representative
So you graduate and you're like, I know I'm moving to la.
Alicia Burney
Yeah, so. And I was making good money at the time for my YouTube channel. So I was like, I'm good. Like, I'm gonna just move out here. And my dad, he moved out of LA 2022, but I moved into LA 2023.
Geico Representative
Okay.
Alicia Burney
So it was like, dang. He left and I came. So I was just out here alone. When I first moved out here, I was so depressed. Like, very depressed. I started gaining a lot of weight. Cause I was just eating, like, to fill my voids.
Geico Representative
Why were you depressed?
Alicia Burney
I was lonely. I would reach out to people. I feel like I'm about to cry, but I'm not going to.
Geico Representative
On this show, people cry. Just so you know. Yeah, right. This is the safest Place to cry. All right.
Alicia Burney
Yeah. But I was just very depressed, and I feel like nobody, like, back home, like, really cared. I would reach out to people, like, telling them how I felt, but people would, like, literally take me as a joke. And I know I, like, make funny videos and I, like, do stuff to, like, shield my emotions. Like, I'll be funny or something, but I don't know.
Geico Representative
So when you were calling people saying what you were going through, were they doing that, like, cliche, like, oh, girl, you're lucky. Or it could be hard. It could be harder. I used to hate that, like, when people be like, the whole world in my life crashed to an end, and they'd be like, it could be harder. There's kids in another country.
Alicia Burney
Yeah.
Geico Representative
You know, and you're like, I get that. But right now I need help.
Alicia Burney
Yeah. I feel like all I have was myself. That's why I'm, like, so, like, independent. Because, like, I don't know. That's why I do everything on my own, Move everything on my own. Like, I literally didn't have no help, like, physical help, like, moving any of my stuff. Like, I hired movers, hired somebody to move my car. Like, I just had to get.
Geico Representative
And you're. You're, like, 22, I'm assuming, at the time.
Alicia Burney
Or.
Geico Representative
Yeah, I would say early. Early 20s. Yeah. And you're doing this all on your home. No mommy, daddy, help. At this point, you're just 100% on your own.
Alicia Burney
Yeah, but that's, like, what I wanted because, like, I want to be independent, because I feel like. I really feel like nobody be caring about how I feel. Like, I genuinely feel like that.
Geico Representative
I feel like independence comes from a lot of neglect. It's almost like a survival spirit. Whenever I see someone that's, like, ultra independent, I'm like, they went through some stuff, you know? Yeah, Like, a lot. Yeah. Yeah.
Alicia Burney
Wow.
Geico Representative
Okay. So when you move and you finally land, I'm hoping it's not in downtown la, because you say, like, it was culture shock.
Alicia Burney
Yeah. I was like, what is. Is this a joke? Like, literally. Because I got my apartment tour, and I was like, oh, is it a good area? I should have just came down here and looked. But he was like, yeah, the area's good. There's a few homeless people downtown, but you'll be fine. No, not a few.
Geico Representative
Was it in downtown?
Alicia Burney
I live on fourth Street.
Geico Representative
Like, oh, wow.
Alicia Burney
Yeah. So, wow.
Geico Representative
Okay. So you're like, buy it, like, all in. It's like, yeah. But you know what's crazy? Because some of those lofts down there are really nice. So I could see you looking at the loft, like, oh, yeah, I'm about to live my best life. And there's like, you know, 10 million homeless people. And that's like a culture shock that is very scary to like. Okay, so you're making it work, though, now. Are you doing anything else? Are you just 100% YouTube, 100% short film? And then have you developed your own little crew to survive la?
Alicia Burney
I do have a few people that I. I just got done filming a short film. It's called Los Angeles L O S T Angeles. So it's just about, like, me narrating my life here, crazy situations and stuff. I did find some people, but the people out here are so weird. Like, they'll, like. Like, when I first meet somebody, I don't tell them, like, what I do, like, initially, because people have ulterior motives. But when I meet people.
Geico Representative
So, like, if someone meets you, what do you tell them?
Alicia Burney
I just talk to them. Like, I just don't even bring it up. I don't know.
Geico Representative
I feel like that's the second question when you. Whenever you meet someone in la, it's like, hi, my name is. And they're like, what do you do?
Alicia Burney
Yes, that's so true.
Geico Representative
The one thing I liked about the pandemic was it was the first time people stopped asking what you do. It's more like, how are you doing?
Alicia Burney
Yeah.
Geico Representative
And that was like. I think the most beautiful thing about the pandemic, it was also people going to people's houses and just eating around a table, playing board games, like, doing stuff not at a restaurant, you know, or what have you. I think there was something really beautiful in that space of we're all trapped in a nightmare together. But I hate. I absolutely hate that about la, where it's like, what do you do? What do you do? What do you do? So. But you moved here in the what do you do? Era.
Alicia Burney
Yeah.
Geico Representative
So when they ask you, what do you do? What do you say?
Alicia Burney
I tell them, like, oh, I direct, produce film, I do comedy sketches. But people are full of shit. Can I cuss?
Geico Representative
Yeah, you can curse.
Alicia Burney
People are full of shit. So I feel like they probably like, oh, it's just another one of those. But I actually am like, yeah, you're.
Geico Representative
Doing it like you're making money. You're not working at target, you're 100% doing you.
Alicia Burney
So I feel like when they, like, first, like, people would treat me like. Like I'm just Like, nobody. Which, you know, it's fine. Treat me however, but.
Geico Representative
Well, just because you look very young. So they're like. Yeah, they're more like aspiring or what have you. Did you watch the Tyler Perry documentary?
Alicia Burney
No.
Geico Representative
You didn't?
Alicia Burney
A lot of people keep telling me to watch it. I don't know, girl.
Geico Representative
Let me tell you, girl. I watched. I cried a couple times. I didn't even know his story.
Alicia Burney
I thought he was homeless, right?
Geico Representative
Well, he did end up with a little bit of homelessness, but he came from a lot of abuse. Like, I did not know that. Yeah, it was kind of interesting.
Alicia Burney
That's probably why he writes about what he writes about.
Geico Representative
Yeah, yeah, definitely.
Alicia Burney
That's good. Well, that's not good. But it's good that he, like, shows that in movies like that people can get through it.
Geico Representative
Do you ever make fun of the characters in your family or, like, play around with the characters in your family or develop characters from people in my family or friends?
Alicia Burney
No. I don't know where they come from. I feel like I got like 10 different personalities, so I'll just pick one. Play the character. Yeah. Cause like, the mother I play in my films, like, sometimes I play like a mom. That's not how my mom acts at all. I don't know where that character stems from, but my mom, she's, like, very nice. Very, like, quiet and reserved. But the mom that I play like, in my films is very, like, the opposite. Yeah. Very loud, very, like, I don't know, just crazy. And my mom is not like that at all. So I don't know why I do that or, like, where I got it from. But that's probably one of my favorite characters, like, playing as the mom.
Geico Representative
What is the day in the life of you now that you're in la?
Alicia Burney
Get up, go to the gym, come home, shower, make a video, and then after that, the rest is history.
Geico Representative
When you say make a video, like, just edit. Like, what's that process? Like, a couple hours?
Alicia Burney
Yeah, maybe like four hours max for a YouTube video. Make the video, edit it, upload it the same day. Probably going to do that after the interview.
Geico Representative
Really?
Alicia Burney
Probably go home and make a video.
Geico Representative
And your money from YouTube. Do you feel like it's sustainable or is it like the entertainment business where it's like, up, down, up, down, up, down.
Alicia Burney
Yeah, Be up and down. Like one month. Go from 40,000 that month to the next month. I'm making 3,000 and 5,000, 10,000 back down to three. Like, it's up and down. But I saved enough like before I moved here just in case it like fluctuates.
Geico Representative
And then do you put yourself on payroll like we were talking about? I think it was with Brandon Rogers. Who's the other. Another YouTuber. It's like when you have your. Your money goes to a corporation or does it go to you?
Alicia Burney
Oh, it goes to me.
Podcast Host
Do you remember what you said the first night I came over here?
Ow.
Go slower. From Blumhouse TV, iHeart podcasts and Ember 20 comes an all new fictional comedy podcast series. Join the flighty Damien Hirst as he unravels the mystery of his vanished boyfriend. And Santi was gone. I've been spending all my time looking for answers about what happened to Santi and what's the way to find a missing person. Sleep with everyone he knew of, obviously. Hmm. Pillow talk, the most unwelcome window into the human psyche. Follow our out of his element hero as he engages in a series of ill conceived investigative hookups. Mama always used to say God gave me gumption in place of a gag reflex. And as I was about to learn, no amount of showering can wash your hands of a bad hookup.
Geico Representative
Now take a big whiff, my bruh.
Podcast Host
Listen to the hookup on the I Heart radio app, Apple podcasts, or wherever you listen to your favorite shows.
Oracle Representative
I'm Mark Seale.
H
And I'm Nathan King.
Oracle Representative
This is Leave the Gun, Take the Cannoli.
Alicia Burney
The five families did not want us to shoot that picture.
H
Leave the Gun Take the Cannoli is based on my co host Mark's best selling book of the same title. And on this show we call upon his years of research to help unpack the story behind the Godfather's birth. From start to finish, this is really.
Geico Representative
The first interview I've done in bed.
H
We sift through innumerable accounts. 35 pages isn't very much, many of them conflicting.
Geico Representative
That's nonsense.
H
There were 60 pages. And try to get to the truth of what really happened.
Alicia Burney
And they said we're finished. This is over. It only is not going to work. You gotta get rid of those guys.
H
Leave the Gun Take the Cannoli features new and archival interviews with Francis Ford Coppola, Robert Evans, James Caan, Talia Shire and many others.
Oracle Representative
Yes, that was a real horse's head.
H
Listen and subscribe to Leave the Gun, Take the Cannoli on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Young Pueblo
I started to live a double life when I was a teenager. Responsible and driven and wild and out of control. My head is pounding. I'm confused. I don't know why I'm in jail. It's hard to understand what hope is when you're trapped in a cycle of addiction. Addiction took me to the darkest places. I had an AK47 pointed at my head. But one night, a new door opened and I made it into the rooms of recovery. The path would have roadblocks and detours, stalls and relapses. But when I was feeling the most lost, I found hope with community, and I made my way back. This season, join me on my journey through addiction and recovery. A story told in 12 steps. Listen to crumbs as part of the Michael Lura Podcast network. Available on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Clam Expert
Welcome to Pod of Rebellion, our new Star Wars Rebels Rewatch podcast. I'm Vanessa Marshall. Hi, I'm Tia Sircar.
Alicia Burney
I'm Taylor Gray.
Podcast Host
And I'm Jon Lee Brody.
Clam Expert
But you may also as Harrison Dullah's Specter 2, Sabine Wren, Specter 5, and.
H
Ezra Bridger, Specter 6 from Star Wars Rebels.
Podcast Host
Wait, I wasn't on Star Wars Rebels. Am I in the right place?
Clam Expert
Absolutely. Each week we're going to rewatch and discuss an episode from the series and.
Geico Representative
Share some fun behind the scenes stories.
Podcast Host
Sometimes we'll be visited by special guests like Steve Blume Voices Zaborillio, Spectre 4, or Dante Bosco voices Jaquel and many others.
Clam Expert
Sometimes we'll even have a lively debate.
Geico Representative
And we'll have plenty of other fun.
Alicia Burney
Surprises and trivia too.
Podcast Host
Oh, and me, well, I'm the lucky ghost crew Stowaway, who gets to help moderate and guide the discussion each week. Kinda like how Kanan guided Ezra in the ways of the Force. You see what I did there?
Clam Expert
Nicely done, John.
Podcast Host
Thanks, Tia.
Clam Expert
So hang on. Cause it's gonna be a fun ride.
Podcast Host
Cue the music.
Listen to Potter Rebellion on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Geico Representative
Okay, so yeah, traditionally you would, you know, create a corporation and then maybe get like an adp and they'll cut your salary and then you can kind of like live on a more budget and then build cash flow in the business.
Alicia Burney
Oh, I didn't know that. Yeah, it's a lot I don't know, but I love to learn.
Geico Representative
Yeah, yeah, we could talk after camera to like kind of fix that. But I'm guessing right now, do you put yourself on a strict budget? Like, this is my monthly, and I don't go over or do you just be like, it's $10,000 a month.
Alicia Burney
I just don't go crazy with spending. Like, I'll just spend my money. Like, how I would, like if I made like 5,000amonth, like, that's like, honey, how sm. I don't do too much, like, at all. I'm very cheap.
Geico Representative
What advice would you give to someone that's trying to get into the game right now?
Alicia Burney
Keep going. And if the people are supporting you coming up, make sure you lock in with them once you come up. Because, yeah, all the people that, like, are around you when you're coming up, just know those people are loyal and they like you for you. Because when you get like, I feel like where I am, I'm not like, I don't know, like, I need a better heart of discernment because some people just come into my life or try to come into my life because of who I am. So, yeah, if you're coming up, make sure the people around you stay around them. Don't make any new friends.
Geico Representative
Yeah, I. I tell myself that my high school friends are my. It sounds terrible. I have plenty of friends, but I always feel like my friends from high school are my real friends. Like, you know, the good, the bad, the ugly, you know, where I'm from, where I'm going, you know everything about me. And if I don't talk to you for a year, I know we could pick up the phone and I'm not getting like, you ain't called me and.
Alicia Burney
Da, da, da, da.
Geico Representative
And they're like, clock in or whatever, you know? Yeah. I went to New York recently. My girlfriend from high school, she was like, here's my car, here's my car seat. Have fun. Like, you know, like, I got you type, you know, it was like just very much like family and we don't talk every day. It's just like, I'm coming, girls, whatever. Or if I'm going through a breakup, I've had a girlfriend like, get on a plane, get a bunch of ice cream and candy and like, we watch Pretty Woman and a bunch of just silly stuff all the way from New York. And I'm like, you're a real friend, I guess, a real friend, and those are rare. But how's dating in la? Have you tried dating in LA yet?
Alicia Burney
No.
Geico Representative
Yeah, I feel like the, the trickery is LA guys are different. Yeah, kind of. I think everyone in LA is kind of opportunistic, but I would. I think the dangerous part of being in social media would be that, I think, even bigger than being a celebrity. Like, if you're big on social media.
Alicia Burney
Everybody want to date you.
Geico Representative
Yeah.
Alicia Burney
They just want some clout. But who knows? Maybe not. I don't know. I don't know. I haven't dated in L. A.
Geico Representative
Okay.
Alicia Burney
Probably not ever going to.
Geico Representative
Are you single right now or you're not single? Cause you said you're not going to, um. You're in a relationship. Yeah. You gonna say it?
Alicia Burney
It's complicated.
Geico Representative
It's complicated. Complicated is never good. Yeah, it's never good.
Alicia Burney
That's what I'm saying. Like, see, See, if the relationship confuses you, leave.
Geico Representative
Yeah. I have my friends tell me all the time, they're like, you're so good at spotting a red flag. There's like, there's nobody better that spotting a red flag than you. But for whatever reason, you will spot the red flag and go, hmm, maybe that's just like a slowdown. Maybe that's a. Maybe they'd be like, yeah, no, it's a red flag. You got to respect the red flag and put it in its place.
Alicia Burney
Yeah.
Geico Representative
And I think as a woman, it just boils down to, like. I don't. It always boils down to, like, women's like, kryptonite, which is like, knowing your worth. That is. I don't know how we come up with our worth or knowing our worth. I think that's just a woman's greatest challenge.
Alicia Burney
See, that's why I'm not dating in la, because I know my worth.
Geico Representative
You know your worth, but you're in something complicated.
Alicia Burney
Yeah. It's like a bunch of red flags. And there's a lot of green flags.
Geico Representative
As well, you know, but red means stop. I don't know. I just turned 40, so now, really, I haven't turned 40 yet. I'm gonna be 40 soon. And I'm learning, like, at this point, you just gotta respect the red flag because the deeper you go, the harder it is to. To get out, you know? And I'm just. That's just me being totally honest.
Alicia Burney
Yeah.
Geico Representative
You know, the more invested you are. And I also have this other philosophy when it comes to relationships. Whoever invests more loses the most.
Alicia Burney
That's true.
Geico Representative
Yeah.
Alicia Burney
So especially if it's over.
Geico Representative
Yeah, yeah, yeah. Whoever invests more, whoever. And that doesn't just mean monetary wise, it means time wise. It just means, like, if the scale is not tipped evenly, I promise you, you will be the one that's hurt more in the end. So.
Alicia Burney
Dang crazy way to look at it. No, that's a good way, actually.
Geico Representative
Well, that's why. You ever hear people say, like, you got to match the other person's energy?
Alicia Burney
Yeah.
Geico Representative
Oh, you gave this. I'll match that. You know, when I was young, I would date a guy. Boy, I'll go all out, you know, just, you know, same.
Alicia Burney
That's how I am. I like to, like, spoil people. I like to be spoiled, too. But, yeah, I feel like I always give so much of myself and I need to just protect my heart at this point. Like, I need to give what I give to that person. I need to give that to myself.
Geico Representative
I'm learning that right now. And I'm old as heck.
Alicia Burney
You're not old.
Geico Representative
I'm up there. I've been trying to avoid the topic for a while.
Alicia Burney
No, you look very young, though.
Geico Representative
Thank you. Thank you. What else does people just don't know about you?
Alicia Burney
I'm a very introverted person. I know sometimes I come off as very, like, outgoing, which I am online, sometimes I am in person, but I have to be very, very comfortable. Yeah, I'm just a very introverted person. And I'm always sad. And people don't be believing me because I joke around a lot.
Geico Representative
I heard comics or, like, or comedians and that line of work, they're the most sad, which is crazy because they bring the most joy. Joy.
Alicia Burney
It's because we have to go through things alone. Because, like, I'm not sure. I can't speak for anybody else, but I know with me, people don't take me serious. And I'm also supposed to be the person that makes everybody else laugh. So it's like, I don't even feel comfortable coming to people sometimes. I don't want to bring them that energy. And then, I don't know. I don't know. We just. I feel like we go through a lot of stuff alone, like a lot of our emotions.
Geico Representative
Yeah, yeah.
Alicia Burney
But it makes you stronger in the end.
Geico Representative
It does. I mean, as long as you got that solid one or two, I think you're good. And then. Do you have mentors?
Alicia Burney
No.
Geico Representative
What? Yeah, what you need to get. So I don't care how old you are, like, you could be my age. I still look for mentors. I'm always looking for a mentor. Anyone that's like, even semi where I want to be at or, like, just different from me. I'm like, yo, can you be my mentor? Can you teach me something new?
Alicia Burney
I wish.
Geico Representative
Yeah, girl. Well, I'm here in la, so I definitely. If you ever need a mentor? Yeah, matter of fact, you could be my mentor in some areas.
Alicia Burney
You could be a mentor. We can mentor each other.
Geico Representative
So.
Alicia Burney
Yeah, do I have a mentor?
Geico Representative
Okay, good. Because, you know, I'm struggling with YouTube. I know my. The girl that runs my YouTube, she. We can monetize now. And she's always like, monetize the channel. I'm like, we're gonna get 5 cents.
Alicia Burney
You should still monetize it.
Geico Representative
That's what she says. She's like, girl, I'm like, you.
Alicia Burney
You should monetize.
Geico Representative
You gonna have to. You know what? We're gonna mentor each other.
Alicia Burney
Yeah. Oh, my goodness. I can't believe you didn't. And you have the ability too.
Geico Representative
Yeah, we do. And she's been on me, like, just fill out the paperwork. I'm like, for what you need to do it.
Alicia Burney
Like, your money could be growing. So there's a threshold on YouTube. It's a hundred dollars. So after you hit 100, they deposit whatever into your account. So right now, like. Like all of your views, I don't know, like, added up. If they make a hundred, I'm sure you're at a hundred dollars. So you like, I don't get a hundred.
Geico Representative
But I didn't know that's how it works. I just thought maybe, like, if I hit like 5,000 subscribers, then I would hit monetization. But if I don't hit it, if is it only from that date forward that it accrues? Or they look at the pre. Previous static.
Alicia Burney
Just from that date forward. That's why I say you need to get. Oh, yeah.
Geico Representative
See, look at you teaching us.
Alicia Burney
Okay, so like, they're not gonna give you any money from, like anything before today if you monetize today.
Geico Representative
So when they gave me the opportunity, that's when I was supposed to do it.
Alicia Burney
When did they tell you?
Geico Representative
Probably a couple months ago.
Alicia Burney
You should do it.
Geico Representative
Yeah, but it's not like I missed out on that much. I mean, we got a small little. But I do. I would be very happy over $100 check just. Cause it's like that milestone of like, oh, shit.
Alicia Burney
We did.
Geico Representative
I remember interviewing, like, Country Wayne, and he was talking about his. Like, he monetized his channel during the plan pandemic. It was like getting like 40 to 100,000 per.
Alicia Burney
A hundred thousand?
Podcast Host
Yeah.
Geico Representative
How much did he say? Yeah, he said he was getting like 100, 200, 300,000. I was like, oh, yeah. And it was like during the pandemic, he monetized it.
Alicia Burney
Wow.
Geico Representative
Could you imagine how much money he probably missed out on.
Alicia Burney
Yeah.
Geico Representative
Because I did not know that's how it works.
Alicia Burney
Wow.
Geico Representative
Yeah.
Alicia Burney
You should mentor us.
Geico Representative
Yeah. Yeah. And you should be my mentor. You heard it here first.
Alicia Burney
I do stand up comedy sometimes. What? Yeah.
Geico Representative
How's it going?
Alicia Burney
I don't do it anymore, really. But my last show was in November. November 8th. That was the last show I did. It's good, but, like, I don't really focus on that. Really?
Geico Representative
What made you get into standup?
Alicia Burney
My dad. He was a stand up comedian out.
Geico Representative
Here as well, but he moved back to where?
Alicia Burney
Texas.
Geico Representative
Oh, he's in Texas? Is he in Austin?
Alicia Burney
No.
Geico Representative
I know all the comics are moving to Austin.
Alicia Burney
He's in Houston.
Geico Representative
Okay, okay.
Alicia Burney
But him, I don't know. That's where he's from. And then my mom is from Missouri, but they met in college. Such a sweet love story. Like love and basketball.
Geico Representative
Oh, for real? Is it really, like a loving basketball story?
Alicia Burney
Well, love and track, I guess. They both ran track.
Geico Representative
Okay. But are they still together? No. Okay. Okay.
Alicia Burney
They should be.
Geico Representative
Why? Because they're like best friends or something?
Alicia Burney
No, because they're my parents and they need to be. Even though they're both dating other people. I don't care.
Geico Representative
That's so sweet. But did you grow up in two parent household? Oh, no. They split at two. When you were two.
Alicia Burney
Right. So it was just me, my mom and my brother.
Geico Representative
Okay. Okay.
Alicia Burney
Yeah.
Geico Representative
All right. There was something else. It literally, like, I was like, don't forget to ask this. And then I forgot.
Alicia Burney
Was it something deep?
Geico Representative
Yeah, it was something deep, too.
Alicia Burney
I need to be deeper. I think I got a little.
Geico Representative
I wanted to ask you. I noticed you do do me meet and greets, don't you?
Alicia Burney
I did one.
Geico Representative
You did one? How? What made you do it? And like, what was the experience?
Alicia Burney
Like, what made me do it? This girl I went to school with, she. She moved out there and she, like, does a lot of work in Atlanta. So then she, like set up this meet and greet with this restaurant. So it'll bring people to the restaurant and then bring people to meet me. So it was like kind of a collaborative thing, the experience. So it was like in like a small country part of Atlanta or Georgia. I thought it was in Atlanta, but I was on there promoting, like, hey, atl. So now a lot of people came. But it was still good to have the experience, though.
Geico Representative
Would you ever do that again?
Alicia Burney
And probably in a different location? Yes. Like Texas. When I went to Texas, this or last year. What Month was this. It was like September or October. It was in October. I was getting stopped. I was going to stop the lot. Like, I have a big fan base in Texas. Dallas.
Geico Representative
Okay, Okay.
Alicia Burney
I would do it there.
Geico Representative
All right, well, and then if you were to do it, would you do stand up or would you just, like, talk about your experiences as a YouTuber?
Alicia Burney
I would probably talk about, like, I don't know, my experiences. Have people come up because I have a few songs, like, on my channel that everybody knows because it's like my outro songs, intro songs. I'll probably have them come up and see, like, who could rap it the best. Do a giveaway, take pictures, stuff like that. I want to do stand up, though, because my fan base is younger and my standup is, like, for adults, so. Yeah.
Geico Representative
Oh, my gosh. Well, where can we keep up with you? If you do do stand up, do you announce it on your Instagram and share with our listeners what your Instagram is?
Alicia Burney
My Instagram is a L, Y S H A B U R N E Y. Underscore, Alicia, Bernie. Underscore my only page.
Geico Representative
That's your only page. And then you. So you just have Instagram. You're not doing TikTok or any of those guys?
Alicia Burney
Oh, yeah, I do. I have Tick Tock. I have a million on there. 1.5 million.
Geico Representative
And was it like instant or did you have to organically grow it?
Alicia Burney
Yeah, organically. I started in coke, like, during COVID Covid.
Geico Representative
Covid was like the. The real, real pivot. Pivotal moment for you.
Alicia Burney
Wow. I blew up on everything.
Geico Representative
Yeah, during COVID That three. That two years changed your life.
Alicia Burney
It did. Everybody says how Covid affected them, like, horribly. I'm just like, Covid blessed me.
Geico Representative
Wow. Shout outs to Covid.
Alicia Burney
Shout out to you, Covid. And I never caught it.
Geico Representative
You never caught what? Yeah, girl, I done had Covid so many times. I'm like, really? I had. Oh, yeah, I've caught it a bunch of times.
Alicia Burney
Or maybe I caught it and didn't know.
Geico Representative
Oh, yeah, maybe you're one of those lucky ones, because when I first got hit with it, I knew.
Alicia Burney
Oh, wow.
Geico Representative
I knew. Thanks for your evening midnight snack. Thanks for blessing us with your energy, and thanks to all our listeners. Peace out, guys. For more eating While broke from iHeartRadio and the Black Effect, visit the iHeartRadio app, Apple Podcasts, or wherever you listen to your favorite shows. In a world of economic uncertainty and workplace transformation, learn to lead by example from visionary C suite executives like Shannon Schuyler. Of PwC and Will Pearson of iHeartMedia. The good teacher explains the great teacher inspires.
Podcast Host
Don't always leave your team to do.
Alicia Burney
The work that's been the most important.
Podcast Host
Part of how to Lead by Example.
Geico Representative
Listen to Leading by Example executives making an impact on the iHeartRadio app, Apple Podcasts or wherever you get your podcasts. Love at first swipe? I highly doubt it. Reality TV and social media have love all wr. So what really makes relationships last?
Alicia Burney
On this episode of Dope Labs, poet.
Geico Representative
And relationship expert Young Pueblo breaks down the psychology of love and provides eye opening insights and advice we all need.
Young Pueblo
It's a big realization moment that you should not be postponing your happiness. Like your greatest happiness is not necessarily going to like come from a relationship. Your partner. They should add to your happiness, but your happiness is really coming from within you.
Geico Representative
Listen to Dope labs on the iHeartRadio app, Apple Podcasts or wherever you get your podcasts.
Podcast Host
Do you remember what you said the first night I came over here?
Ow.
Alicia Burney
Go slower.
Podcast Host
From Blumhouse TV, iheart podcasts and ember 20 comes an all new fictional comedy podcast series. Join the flighty Damien Hirst as he unravels the mystery of his vanished boyfriend. I've been spending all my time looking for answers about what happened to Santi and what's the way to find a missing person. Sleep with everyone he knew, obviously. Listen to the hookup on the iHeartRadio app, Apple Podcasts, or wherever you listen to your favorite shows.
Alicia Burney
Dressing. Dressing.
Oracle Representative
Oh, French dressing.
Alicia Burney
Exactly. Ah, that's good. I'm A.J. jacobs and my current obsession is puzzles and that has given birth to my podcast the Puzzler.
Geico Representative
Something about Mary Poppins?
Alicia Burney
Exactly.
Podcast Host
This is fun.
Alicia Burney
You can get your daily puzzle nuggets delivered straight to your ears. Listen to the Puzzler every day on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Podcast Summary: The Breakfast Club - "Eating While Broke: ALYSHA BURNEY - Hoodchos"
Release Date: March 15, 2025
In this engaging episode of The Breakfast Club, hosted by iHeartPodcasts, the crew delves deep into the entrepreneurial and creative journey of Alysha Burney, a renowned YouTuber, producer, writer, and director. Titled "Eating While Broke: ALYSHA BURNEY - Hoodchos," the episode offers listeners a comprehensive look into Alysha's rise in the digital media landscape, her personal struggles, and her strategies for success.
The episode kicks off with host Colleen Witt warmly welcoming Alysha Burney, highlighting her multifaceted roles in the entertainment industry. Alysha introduces her signature dish, "Hoodchos," a creative take on nachos that symbolizes her ability to blend simplicity with flair, much like her content creation.
Alysha Burney: "I call it hood chos. Like, good nachos. So, yeah, basically, whatever you got in the cabinet, I just combine all four ingredients together."
[03:10]
Alysha reflects on her early foray into comedy, sparked by her mother's influence and her admiration for comedians like Kevin Hart. At the tender age of nine, she began experimenting with microwave cooking, which metaphorically represents her initial steps into content creation—simple yet innovative.
Alysha Burney: "Cooking is like my love language. Like, if I cook for you, I love you."
[05:26]
She recounts her initial attempts at uploading comedy sketches on her mother's Facebook account, which, despite early setbacks and parental concerns, laid the foundation for her burgeoning online presence.
Transitioning to her teenage years, Alysha discusses her expansion onto platforms like Vine and YouTube. By eighth grade, she had amassed approximately 30,000 followers on Vine, defying skepticism from her peers.
Alysha Burney: "When I was in school, I had work due, but I knew I had to post, so I was like, dang, I had a lot to do."
[22:35]
Her dedication culminated in receiving her first significant check from YouTube during her senior year of high school, marking a pivotal moment in her career.
Alysha shares insights into the financial aspects of being a content creator. She explains the monetization process on YouTube, highlighting the unpredictability and fluctuations of revenue streams.
Alysha Burney: "My biggest check that I got one month was 40,000. Never seen that."
[23:02]
Despite the inconsistencies, Alysha emphasizes the importance of saving and managing finances wisely, especially when earnings are volatile.
Post-graduation, Alysha made a bold move to Los Angeles, driven by her aspiration to further her career in digital media production. She candidly discusses the challenges she faced, including culture shock and feelings of isolation.
Alysha Burney: "I was so depressed, like, very depressed. I started gaining a lot of weight because I was just eating to fill my voids."
[30:58]
Her relocation story underscores the personal sacrifices and emotional hurdles that often accompany the pursuit of one's dreams.
Delving into her creative process, Alysha outlines how everyday experiences and trending topics inspire her content. She stresses the importance of timely production to capitalize on viral trends.
Alysha Burney: "If slavery existed in 2021 or 2022... I get a lot of backlash from black people because they're like, oh, slavery is not a joke."
[27:41]
Her ability to navigate sensitive topics while maintaining relatability and humor is a testament to her skill as a content creator.
Alysha opens up about her personal life, discussing the complexities of relationships in the limelight. She emphasizes the significance of knowing one's worth and setting boundaries to protect emotional well-being.
Alysha Burney: "See, that's why I'm not dating in LA, because I know my worth."
[46:51]
Her insights offer valuable lessons on maintaining personal integrity amidst public scrutiny and opportunistic acquaintances.
Addressing mental health, Alysha candidly talks about her struggles with depression and loneliness, especially after moving to LA. She highlights the paradox of being perceived as outgoing online while being introverted and grappling with internal battles.
Alysha Burney: "I'm a very introverted person. I know sometimes I come off as very, like, outgoing, which I am online, sometimes I am in person..."
[48:42]
Her vulnerability sheds light on the often-overlooked mental health challenges faced by content creators.
Wrapping up the conversation, Alysha imparts wisdom to aspiring content creators. She advocates for perseverance, the importance of sustaining loyal relationships, and the necessity of staying true to one's creative vision.
Alysha Burney: "Keep going. And if the people are supporting you coming up, make sure you lock in with them once you come up."
[43:40]
Her advice underscores the value of resilience and authentic connections in the dynamic world of digital media.
The episode culminates with a heartfelt exchange between Alysha and the host, emphasizing mutual mentorship and the continuous learning journey within the content creation sphere. Alysha's journey from a young comedy enthusiast to a successful YouTuber serves as an inspiring narrative for listeners navigating their paths in creative industries.
Notable Quotes with Timestamps:
Alysha Burney: "Cooking is like my love language. Like, if I cook for you, I love you."
[05:26]
Alysha Burney: "My biggest check that I got one month was 40,000. Never seen that."
[23:02]
Alysha Burney: "If slavery existed in 2021 or 2022... I get a lot of backlash from black people because they're like, oh, slavery is not a joke."
[27:41]
Alysha Burney: "See, that's why I'm not dating in LA, because I know my worth."
[46:51]
Alysha Burney: "Keep going. And if the people are supporting you coming up, make sure you lock in with them once you come up."
[43:40]
Key Takeaways:
Persistence Pays Off: Alysha's decade-long journey underscores the importance of unwavering commitment to one's goals, even when immediate results are not evident.
Managing Finances: Understanding the financial dynamics of online platforms is crucial for sustainability amidst unpredictable earnings.
Mental Health Awareness: Balancing an outgoing online persona with internal emotional struggles highlights the need for mental health support among content creators.
Authentic Relationships: Building and maintaining genuine relationships is vital in navigating personal and professional landscapes, especially in competitive environments like Los Angeles.
Adaptability and Creativity: Alysha's ability to pivot her content based on trending topics showcases the necessity of adaptability in the digital media realm.
This episode of The Breakfast Club offers a holistic view of Alysha Burney's life, blending professional insights with personal anecdotes, making it a valuable listen for aspiring creators and enthusiasts alike.