INTERVIEW: Master P On New Orleans' Resilience, Son's Basketball Debut, C-Murder Freedom, New Products + More

Summary

Podcast Summary: The Breakfast Club – Interview with Master P

Title: INTERVIEW: Master P On New Orleans' Resilience, Son's Basketball Debut, C-Murder Freedom, New Products + More
Host: iHeartPodcasts
Release Date: January 21, 2025

In this compelling episode of The Breakfast Club, hosts Charlamagne Tha God and DJ Envy engage in a deep and heartfelt conversation with rap mogul Master P (Percy Miller). The discussion spans a wide range of topics, including the resilience of New Orleans in the face of tragedy, Master P's personal and professional endeavors, the importance of mental health in the community, and the advancement of HBCU athletics. Below is a detailed summary of the key points, enriched with notable quotes and timestamps for reference.

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1. New Orleans' Resilience in the Aftermath of Tragedy

Master P opens the conversation by addressing the recent tragic events in New Orleans, where 14 lives were lost due to a terrorist act. He emphasizes the city's unwavering strength and the collective effort to rebuild and support the affected families.

• Master P [02:31]: "Man, you know, we've been dealing with a lot in New Orleans, but we holding on."
• Charlamagne Tha God [04:47]: "I guess my thing is, I'm always asking people, well, what was the other option?"

Master P highlights initiatives like the song "New Orleans, Keep Holding On," created with notable artists Mia X and Trombone Shorty, with proceeds benefiting the victims' families. He underscores the importance of unity and the city's determination to bounce back.

• Master P [03:25]: "We got to stand up and show the world we not scared and we gonna bounce back, we resilient."

2. Community Support and Mental Health Advocacy

A significant portion of the discussion centers on the critical need for mental health resources within the community. Master P advocates for increased support systems, counseling, and therapy to address mental illness and prevent future tragedies.

• Master P [06:02]: "We just gotta keep praying and doing the right thing. Mental illness is real. And so we have to take note when we see these type of things."

He stresses the importance of open conversations about mental health, especially among young people and frontline workers, to foster a supportive environment.

3. Advancement of HBCU Athletics and Family Legacy

Master P delves into his dedication to historically black colleges and universities (HBCUs), particularly in athletics. He discusses the impact of his son's basketball career and the broader implications for HBCU programs.

• Master P [09:56]: "The great thing about HBCUs is that this is our people, this is our culture."
• DJ Envy [10:43]: "Think about back in the day, the facilities."

He lauds figures like Deion Sanders for elevating HBCU sports and hints at his own involvement in coaching, aiming to prepare the next generation of athletes.

• Master P [10:43]: "Shout out to Deion Sanders... y'all gonna see me real soon coaching basketball."

4. Business Ventures and Promotion of Black-Owned Brands

Master P transitions to discussing his entrepreneurial ventures, emphasizing the importance of supporting and creating black-owned businesses. He highlights his own brands, such as Miller Family Foods, and encourages listeners to patronize products that uplift the community.

• Master P [22:10]: "We gotta create our own products and brands. I tell people now, it's like I created Miller Family Foods."
• Master P [31:06]: "We spend trillions of dollars as black people, but we, we consumers. And we buy other people products."

He underscores the significance of economic empowerment and the collective responsibility to foster black entrepreneurship.

5. Support for Local Leadership and Mayor Latoya Cantrell

The conversation shifts to the role of leadership in guiding New Orleans through challenging times. Master P expresses strong support for Mayor Latoya Cantrell, acknowledging her efforts and resilience.

• Master P [13:45]: "It's so important. And she gets so much flack because she done been through it all."
• Master P [14:16]: "She's the first female mayor for New Orleans, and we'll be able to celebrate her February 6, too."

He praises her dedication to the city and her ability to navigate through crises, reinforcing the importance of strong, local leadership.

6. Media Representation and Public Perception

Master P addresses the often skewed media narratives surrounding African American communities, particularly in the context of tragedies and legal issues. He critiques the selective reporting that disproportionately targets black individuals while overlooking systemic issues.

• Master P [29:15]: "Nobody's talking about it. Nobody's saying nothing. And it's like, but I'm doing what I gotta do."
• Master P [19:59]: "Now because I feel now that we are grown... it wouldn't be as big as it is now for both of us."

He advocates for fair media representation and the recognition of positive contributions within the community.

7. Personal Reflections on Family and Public Scrutiny

The discussion touches on Master P's personal life, including the public scrutiny faced by his son. He shares his perspective on handling false allegations and emphasizes the importance of faith and family support.

• Master P [25:11]: "I don't worry about that. You let God fight your battles and he said whatever they meant for evil God, it turned it into good."
• Master P [28:14]: "He's a man of God. And now he got so many great things, so many great opportunities."

He reassures listeners of his unwavering support for his family, despite the challenges posed by public scrutiny.

8. Vision for the Future and Community Empowerment

Master P concludes by outlining his vision for a stronger, more empowered black community. He emphasizes the need for education, economic independence, and cultural preservation to bridge the wealth gap and build lasting legacies.

• Master P [22:22]: "We're about kingdom building. I'm about doing the right thing and about being a servant for our people."
• Master P [27:55]: "Black History Month is so important. And we should have that more than just February."

His forward-thinking approach advocates for sustained community efforts to achieve socio-economic upliftment.

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Notable Takeaways:

• Resilience and Unity: Master P consistently highlights the resilience of New Orleans and the importance of community unity in overcoming adversity.

• Mental Health Advocacy: Emphasizes the critical need for mental health resources and open conversations to support individuals in the community.

• Support for HBCUs: Advocates for the advancement of HBCU athletics and the empowerment of black athletes through education and sports.

• Economic Empowerment: Stresses the importance of supporting black-owned businesses and fostering economic independence within the community.

• Leadership and Representation: Supports strong local leadership and calls for fair media representation to accurately portray the black community's contributions and challenges.

• Family and Faith: Shares personal insights on handling public scrutiny with faith and family support, underscoring the importance of strong familial bonds.

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Conclusion: Master P's interview on The Breakfast Club offers a profound glimpse into his commitment to empowering the black community through resilience, mental health advocacy, educational support, and economic initiatives. His reflections on personal and professional fronts inspire listeners to contribute positively to the collective growth and stability of their communities.

Transcript

[Charlamagne tha God]

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[Master P]

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[Charlamagne tha God]

Wake that ass up early in the morning.

[Master P]

The Breakfast Club Morning everybody.

[DJ Envy]

It's DJ Envy Jess Hilarious Charlemagne the Guy. We are the breakfast club. Lauren LaRosa filling in for Jesse and we got a special Guest in the building, the legend, Master P. Welcome back.

[Master P]

What's going on, y'all?

[DJ Envy]

How you feeling, brother?

[Master P]

Man, you know, we've been dealing with a lot in New Orleans, but we holding on. And so for the 14 people that lost their lives down there, we definitely praying for them and their families and the ones that got injured in this terrible tragedy, terrorist act that we had going on down there, man, I got in the studio with Mia X and KLC produced a song with Trombone Shorty, with Mac and Symphonique, and we made a song for the city and all the proceeds going to the families of the victims. So. And it's called New Orleans, Keep Holding On. And we holding on.

[DJ Envy]

You were front lines right away. So for people that tell us how the city reacted right after.

[Master P]

Right?

[DJ Envy]

Because, you know, we all know New Orleans is lively, it's fun, it's a party town. There's so much fun food, it's so much going on. So tell us about the atmosphere now.

[Master P]

I mean, you know what we known for second lining in the middle of the street, the food and everything and the parties. But, I mean, we was hurt, man. We ain't never experienced nothing like that. But watching everybody come together and stick together and stand strong and we got to stand up and show the world we not scared and we gonna bounce back, we resilient. Like, just like I gave you the. The hoodie. Yes, sir. You know, that. That hoodie tells it all. We resilient New Orleans. Yep. We gonna keep holding on.

[DJ Envy]

Some people were a little bit and felt like New Orleans should have shut down a little bit longer. What, what are your thoughts on that?

[Master P]

Well, you gonna always have opinions, man, with everything, but we gotta let God lead us on this journey. And so imagine if we didn't bounce back and didn't stand up, then everybody be saying, man, why y'all holding your heads down? No, we gotta keep going. We the ones that. That's. That are alive. It's like anything else, you know, for some way in your heart, you just gotta let God just keep you moving. And that's. That's what it is for us. We just keep moving. Like, we gonna keep moving no matter what. We also praying for the ones that lost their lives in California and the fires, the ones that lost their houses. So, I mean, y'all had something in New York, y'all had to keep going. They had something in Chicago, had something in Vegas. I mean, you know, we dealing with evil, but whatever they meant for evil, God gonna turn it into good. And so you know, that's the resilience with the city of New Orleans.

[Charlamagne tha God]

I guess my thing is, I'm always asking people, well, what. What was the other option? Like? People were upset when they saw you walking down Bourbon street right after. And I'm like, well, what's the other option? Like, what?

[Master P]

Well, what if I didn't show up?

[Charlamagne tha God]

Exactly.

[Master P]

Think about it. I could have stayed in my mansion and stayed home and don't do nothing. But guess what? I'm not. I. I'm not worrying about what somebody got to think or say. I mean, it's about love, man. The only way we overcome the hate is with love. And. And we need more of us standing up, doing what we got to do. And that's why I'm able to. To honor these 14 people. We got the NOLA Walk of Fame on February 6th. And I'm the first black man with real estate on Canal street to have a NOLA Walk of Fame. How they had the Hollywood Walk of Fame. So think about it. Not only we honoring Lil Wayne and Birdman and just so many Grace Trombone Shorty, we got M. X. We honoring so many people. Right? We honoring business people. But at the same time, I want to honor those 14 people and put a plaque with them on Canal street so we'll never. We'll never forget them.

[DJ Envy]

How do we. I'm sorry, there's one last question.

[Jess Hilarious]

Oh, go ahead.

[DJ Envy]

How do we stop that from happening again? Right? Because if you put barricades up and you block people, that kind of kills the vibe of what it was. Right? So is there a way to prevent that from happening again?

[Master P]

Man, we just gotta keep praying and doing the right thing. Cause that could happen anywhere. I mean, the stuff that y'all had happen in New York, like, you can't stop evil acts. Let's be honest, is now we got to deal with the mental illness. We've been talking about this. We. When you see signs of people not doing stuff right or going a different direction in life, you know, we have to do something about it. We have to talk to our people about it. We have to sit down. Some of these people need to get counseling. Some of these people need to get help. Some of these people need to get therapy. So, I mean, even when you look at the people that's in the military, the. The people that are protecting us, like, these are just regular people. And so you don't know when somebody gonna go left. But what we can do is, you know, that's why we create all these different organizations to Mental illness is real. And so we have to take note when we see these type of things.

[Jess Hilarious]

What is Bourbon street like today? Like right now? Like, what's happening there?

[Master P]

I mean, we had the Sugar bowl game couple weeks later, and that was sold out. And people still walking down Bourbon street, you still have business, people still have to survive. You got a lot of great restaurants down Bourbon street. And I think that's what it is. We do have a lot of flowers and, and crosses and stuff out there for the, for the victims that lost their lives. But at the same time, I mean, we, we got to figure out some kind of way to come together now. I think putting the plaques up there to remember the ones that we lost, I think that's going to be the right thing to do because I think even when you keep passing by and you see that it almost sin that, you know, you kind of like keep reliving it. And so we got to get to a position, hopefully we get to that position by the super bowl to where we don't have to keep reliving that.

[Jess Hilarious]

Right.

[Master P]

And we could keep praying and moving on.

[Jess Hilarious]

I was going to ask you, do you think it'll impact like the business down there and like the Super Bowl? Because a lot of the headlines, unfortunately to New Orleans, it focuses on how people felt like the city and like, you know, the police, they, they failed. Like there were certain things that should have been in place and stuff like that. Do you got, do you think that.

[Master P]

I don't, I don't think the police feel, because the police that, that, that, that, that, that, that took this terrorist out. I mean, I respect him because so many other people could have, you know, lost their lives. So I think we have a shortage of police. I think that even when you look at, in la, we had a shortage of fire, your people. So I think, I think the country have to come together. We have to start, you know, because none of us really care. Think about everybody. Don't like the police until you need the police, right? And so now, I mean, it's time to pay them, the good ones, the, the ones that are doing the right thing. And I feel like we need to come together, the good people, because it's bad and everything. It's bad people in radio, it's bad people in government, it's bad people in all, you know, television. So. But we just have to acknowledge the good ones. Same thing we do in music or whatever. Like you got bad and good and everything. So I think I want to be able to celebrate the good Ones.

[Charlamagne tha God]

And also to your point earlier, you know, like taking some of those resources and putting those resources back into the community so people have, you know, proper mental health care.

[Master P]

Yes. You know, yes, we need that. Because that's the one thing that's scary. People need to know they not alone. And if you find somebody, whether it's a family member or whatever, we need to hold those uncomfortable conversations. And so those things are gonna make a difference. Especially like in our schools with our young people and our people that's constantly working, the people that's on the front line. Cause you never know, you could lose that person like that.

[DJ Envy]

I wanted to ask, we haven't seen you in a couple of years, but you were one of the first to stand on HBCU athletics, right?

[Master P]

Yes.

[DJ Envy]

And I remember when your son was going to college and you put your son into a hbcu, people laughed. They said they wouldn't make it. You wouldn't get TV time now to see how things have changed. How does that look for you? What's your thoughts on that?

[Master P]

I mean, it looked good for me because think about it. Racism still exists, prejudice still exists in our country, even though we getting farther and getting better. Right. But it's still places that you could go that you still have to deal with this. The great thing about HBCUs is that this is our people, this is our culture. And that's why we, you know, when I, when I went, spoke at the graduation at Grambling and just seeing all the people and watching us evolve, being able to now go to Grambling and say we're going to do movies over there, you know, so it's like we have more opportunities, but now we making sure that the facilities are better now. Because think about back in the day, the facilities.

[DJ Envy]

That's what you said. You said that was the biggest thing. They didn't have the facilities for the.

[Master P]

Kids to recoup, doctors. We didn't have the right training. And now, you know, by us making that noise, we're starting to get some of those things. Shout out to Deion Sanders, I mean, for stepping up and going build his career at hbcu. And y'all might see me real soon coaching basketball. I ain't gonna let y'all know it yet, but y'all gonna see that'll be different.

[Charlamagne tha God]

We got desean Jackson at Delaware State.

[DJ Envy]

Mike Vick at Norfolk.

[Charlamagne tha God]

At Norfolk coaching HBCU basketball team.

[Master P]

That'd be hard. Yeah. I mean, you know what? I think that's why we can't be afraid to Grow up and be able to follow whatever, you know, Pat, go up, put you on. And so I just feel like coaching. I coached demar derose and I coached Lance Stevenson. I coach, I mean, so many great pro athletes. Brandon Jennings. And now to be able to get to a college and understand how this nil stuff work and be able to help our culture, you know. Okay, I'm sorry. Yeah. And that's what that's about for me, because it's also about preparing the next generation.

[Charlamagne tha God]

What's in the middle of jeans, man? I see Silkson, he had LSU ball and averaging 17 and 5.

[Master P]

Yeah, yeah. No, no, it's good, man, because Silkston at lsu, my son at Houston doing this thing, and they both freshmen. So, you know, But I told my son, I say, education don't rush it. You know, I mean, he had one of the top schools in the country in basketball. He averaged 30 points in high school last year. And now he told me, say, dad, when I get out, I want to be able to be one of the best players in the NBA. And I say, you know, I taught him that hard work to where this kid was 3 years old. I went to Target and brought the little plastic hoop. And he just loved the game. Like how Steph Curry loved the game.

[Charlamagne tha God]

Is it a blueprint? Like, do y'all say, look, if you do this, this and this, y'all gonna get to where y'all need to be?

[Master P]

Yeah, because think about it, right? So when you successful, you could give your kids everything, and then they have that entitlement thing. But, you know, with my kids, they know that I didn't get his kid a car till he got in college. And so now he's on that path to build character. He put God first, and he just want to. He want to win. He want to be. Be great. And so I just thank y'all, even with Black History Month. Now, I love what you said about the hbcu, but even in hip hop, we don't have that. Like, we're doing the first hip hop Black History concert at the NJ Pack center in Jersey on February 28th. So you can get your tickets now, go to Ticketmaster or go to masterpeakconcert.com but this is all about educating our culture, educating our people. And we're going to turn up Drew Hill to be there. The locks and masterpiece. So this is going to be attire.

[DJ Envy]

It says camouflage.

[Master P]

Camouflage. Where you camouflage? You know what I'm saying? So we won't represent.

[Charlamagne tha God]

I wanted to ask you about Mayor Latoya Cantrell, how important is it to have a black mayor in times like this?

[Master P]

Man, it's so important. And she gets so much flack because she done been through it all. She just. But I love that, you know, they made me the ambassador of entertainment for the city of New Orleans. And to have a black mayor, I support her because this woman had been through it all, but she loved the city of New Orleans. And matter of fact, I'm celebrating her. She's the first female mayor for New Orleans, and we'll be able to celebrate her February 6, too. We're putting her plaque on Canal street also.

[DJ Envy]

And you were very vocal of that, you know, thinking that Lil Wayne should have been at the Super Bowl. And you still believe that? Hands down.

[Master P]

You know what? That's over with now. It's like, I don't even want to go back. But, you know, Lil Wayne is one of the greatest rappers alive, and we got so many other greats. And I think doing essence, I want to celebrate juvenile, Ms. T. I want to celebrate Silk. I want to celebrate klc, Manny Fresh. So, I mean, we.

[Charlamagne tha God]

I feel like Mia don't get the credit she deserves.

[Master P]

Man. Mia, we celebrate Mia so big that, you know, she's the queen of the South. When you talk about music, like, she done open the doors for so many women. I talked to Roxanne Shantay the other day, and her and Mia is tight. And, you know, Mia is just a real trailblazer. And she don't have to get the flowers. I tell people all the time, we gonna give her her fertilizer. Cause fertilizer grow.

[Jess Hilarious]

I was at the Hot Boys reunion.

[Master P]

Yeah.

[Jess Hilarious]

Lil Wayne. And you came out on stage and gave Wayne, and you told him about the star that he's gonna get on Canal street and stuff like that. Like, seeing you come out on the stage knowing y'all history for me. And I'm not even from New Orleans, but I was standing with people that were. And they were, like, literally in tears just to see you guys on. Like. I mean, it's been years, but same accord. And, like, it's just all positivity.

[Master P]

Yeah.

[Jess Hilarious]

When you got the phone call that that reunion was happening, how did you. How did you react to that? And then what was the decision to honor him on that stage, waiting on his stage.

[Master P]

I mean, he's the greatest rapper alive, and he's from New Orleans. So, like, people don't realize, like, we all live right up the street from each other, so people don't really understand the history of New Orleans. You just think, and I think that's what we gotta stop creating these beeps and creating all this negativity. You know, why we. I just drove down 5th Ave. And see all these stores y'all have out here, they all selling the same thing. I'm happy for them. I mean, I'm, I'm honoring Baby and Slim on Canal street too. So it's a lot of love. And I would say that people don't realize that even though y'all don't see us together all the time and we grew up, you know, with different expectations, I mean, we still root for each other. So we've been rooting for them.

[Charlamagne tha God]

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[DJ Envy]

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[Master P]

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[Charlamagne tha God]

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[Master P]

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[Master P]

Started they probably been rooting for us. That's just a New Orleans thing. That just how we that's like with me and my brothers. We'll get into it next week, we catch one of y'all and we gonna be fighting together. You know what I'm saying? Like that's just how it is.

[Charlamagne tha God]

I know everything happens the way God wants it to happen, but do you feel like there was missed opportunity back in the day for cash money and no limit not to do more together?

[Jess Hilarious]

Yeah.

[Master P]

Now because I feel now that we are grown, you know, everybody been on their own journey and I think if we wouldn't have been on Our own journey. It wouldn't be as big as it is now for both of us. I mean, we sold 100 million records and they sold so many records too. So, I mean, they got a lot of talent. Look at BG Then got out. You know, hopefully my brother C. Get out. Mystical. Get out. I mean, we gonna celebrate Soulja Slim on Canal street for essence.

[Charlamagne tha God]

Rest in peace.

[Master P]

So. Yeah, and so, you know, I mean, we have so much great talent down there. I mean, just mention getting in the studio with trombone shorty. He's one of the greats now.

[DJ Envy]

How is he murdered doing it? You said he possibly getting out. Is there some light to the case?

[Master P]

You know what I mean? We just gotta keep praying. He been in there a long time and hopefully he get his day to. To be able to get back and, and, and get to functioning and doing what he need to do. But we just keep praying as, as a family. So that's why I tell people, you know, love your loved ones when they walk out that door, cuz you never know when they going to come back. And that we, we, we experiencing this now in real time.

[Charlamagne tha God]

It feel like there's always somebody attaching themselves to his kids. Like, it's like every year I get a call about, hey, man, such and such is whit see murder and won't see murder to call in. I'm like, if I ain't hearing it from P or somebody, you know, I.

[Master P]

Mean, and I think that's the problem, right? Because everybody want to try to get some shine off people instead of just, you know what, let God do what he got to do. And I feel like, you know, my brother is going to be able to. To touch down and see the light and get back with his family. But we just got to keep praying.

[Jess Hilarious]

How are y'all? Because I know like a few years back there was like the back and forth with you and C. Murder and Monica.

[Master P]

I just told you this. My family, I would go to war for my brother. I don't even play behind that. We don't even have to get into that. Like, we family. You got brothers and sisters. If you do, you know, all that stuff you. That don't mean nothing. You know, my son, I'm going to walk behind mine. I'm just letting you know. So all that stuff y'all see, don't believe none of that stuff y'all see on the Internet. And I, I didn't change my life, but I will go in that water behind my family.

[Jess Hilarious]

As you should.

[DJ Envy]

I was gonna ask you Know, I hate to use the word regret, but the one thing about your family, P is you showed us everything, right?

[Master P]

Yeah.

[DJ Envy]

Showed us the good, the bad, the ugly, and a lot of times when black families weren't showing the positive side. And what you did for your kids, do you regret it at all? Because it's like, you show the good, but then it also comes with the bad.

[Master P]

Right? You know what? But that's life. And we gotta. We just gotta change with the times. I mean, think about it. Right now, everybody afraid of AI. I'm not. Because you either gonna have to figure out how to work with it if we're going to be successful. We building family brands now. And so what? What's good? We don't have to sit back and be afraid to say we're not a perfect family, you know? No, nobody has a perfect family because y'all all have been through something. That's right. Even everybody here on this show that been through something like, man, is y'all serious? But we gotta stop listening to Clickbait. You know these headlines that say they never gonna tell you the truth, right? So my thing is, long as you know the truth and you know. You know God, then you'll. You'll be good. Because my thing is now I'm about kingdom building. I'm about doing the right thing and about being a servant for our people and educating our people. I mean, we losing so many young people. I had. I had Nipsey Hussle in. In eighth grade in my program. So my program been around for over 25 years. He was in my program in eighth grade. And I told you guys this, right? He was trying to figure out how to sell records. He got up to, like, 200,000. When he died, all his records went triple platinum. The same songs. It ain't like nobody changed none of this stuff. But I'm just saying we gotta be here for each other while we here. Let's not be great when it's too late, you know? And so we all can create our own products and brands. I tell people now, it's like I created Miller Family Foods because when you look at Kellogg's, when you look at Gucci, Versace and all this, all these are family brands. How come we can't do it right? And so we. It's time for us to change.

[Charlamagne tha God]

You think we hate you said Nipsey was in your program in eighth grade.

[Master P]

Yeah.

[Charlamagne tha God]

And I know he respected you high. He was. When he said no limited. No, no limited to West Percy Miller in the Fl.

[Master P]

Yeah. So me and Janelle Langston, we created a program called Urban Born that was in California. So my kids now, even though you see them now, they in college doing what they doing, but they was playing for Cal supreme, that was right in that neighborhood. So my kids always played in the hood. They played in my program, they played with Oakland Soldiers, you know, so I, I, I got my start in the Bay. So I mean I've been around California, I've been, been around New Orleans. So we, we help inner city kids. That's in some of the worst environments.

[DJ Envy]

I was going to ask you, you feel like a lot of times we hate on each other. The reason I asked that. Right, is something happened with your son a couple of a month ago, right?

[Master P]

Yeah.

[DJ Envy]

All over the blogs.

[Master P]

Yeah, charges were dropped.

[DJ Envy]

I seen it on one blog, you.

[Master P]

Know, I mean, because the thing about it, does that bother you?

[DJ Envy]

Because you're like, damn, give me the.

[Jess Hilarious]

Same deal with that.

[Master P]

You know what you gave me before.

[DJ Envy]

Gave it back to me.

[Master P]

To be honest with you, I don't worry about that. You let God fight your battles and he said whatever they, they meant for evil God, it turned it into good, right? But everybody know, guess what? If that was real, my son wouldn't have been able to keep playing.

[DJ Envy]

Couldn't be able to go back to school.

[Master P]

He couldn't go back to school. So they, they made a headline, right? So you can't steal something that's out by the trash can for a month and a half in the snow, in the rain. This was some old things where these kids, they, they pick up, you know, when you go to college, they, they pick up chairs that be out there by the dumpster. They pick up all this stuff and then they put a price tag on and say $1500, something that was worth a hundred dollars, right? That they giving away, that they let the kids come take you. Everybody been to college, my son, everybody but him.

[DJ Envy]

He hasn't.

[Master P]

But my son drive a $200,000 car. He got a multi million dollar job. I'm glad it happened because that let me know that we still live in a broken world. But if it didn't happen with my son being involved, y'all would have never knew. Then you would have really been looking at these other kids like they did something. And if that, I'm be honest, if that's the only thing my son ever did, I'll be a happy, proud dad. Let's be honest, that don't even make no sense. But I told my son, I say, you're a businessman. What you want to do? He said, we know what, dad. They call me Hercules. We about to start making some Hercules refrigerators. That's what we gonna do. We about to make some Hercules refrigerators now. And then we'll be able to give them to the kids in the HBCUs. But. But that's what happened. Right? My son is in a school where it's not as many us there. That's in Utah. Right. And so. But they wasn't after my son. They was after the coach. They have a black coach and. Cause think about it. Imagine all the stuff that happened. I done seen a kid get killed at these schools, play basketball. They get in all kind of stuff. They don't have this stuff. The crazy stuff that I done seen. They don't even report the coaches that go, man, hold up. Don't y'all come over here for my school. The campus police should have ran over there and did that, like, don't you think? And then they ain't mentioned none of the other people. Name just mentioned Master P. Son, wait.

[Jess Hilarious]

It didn't start with campus police. It went straight to the police outside of.

[Master P]

Yeah, so that's how we knew. Yeah, but that's how we knew they was after the coach.

[Charlamagne tha God]

So it was targeting, basically.

[Master P]

Yeah, it was targeting.

[Jess Hilarious]

Yeah. Because anytime something happens on campus, campus police shows up first.

[Master P]

At my school.

[Jess Hilarious]

At your school.

[Master P]

Right. But that's why Black History Month is so important. And we should have that more than just February. And we need to educate our kids and our culture because we got to know that even though Martin Luther King lost his life for us, we still got a long way to go. And that's why I say the way we do it, we got to bridge the wealth gap. And that's why I constantly keep telling our people, let's go out here and create these products, create these brands, create our own stuff. And so it's going to be the beyond. Like you say, they never mentioned that. That even. Even a thing when y'all see the news is the crazy thing about it that happened two months ago, and they put it out two months later, which was crazy to me.

[Charlamagne tha God]

That was one of them headlines I saw. And I'm like, yeah, when I saw.

[Master P]

Yeah.

[Jess Hilarious]

But I think it's just the fact that he has to deal with that. But again, the way that you raise your kids, because they've been in no.

[Master P]

You ain't seen my son say nothing about it. I love him because he. He. He humble, but he's successful. He He's a, he.

[AT&T Representative]

He's.

[Master P]

He's a. A man of God. And now he got so many great things, so many great opportunities. We have so many big brands that we are dealing with and, and, and, and people see this. So I think some of the time you gotta let go of, fight some of them battles, especially when, you know is not real.

[Charlamagne tha God]

Do you deal with, like, parental. I mean, you're a parent. We all parents. You deal with, like, parental paranoia. Having sons that are a certain age, they in the light, they doing good, and you know what type of world we in, bro.

[Master P]

I'm just telling y'all, right? God do things for reasons, right? I could have got another phone call. Sure. That's true. And I'm like, I'm blessed. I. I thank God I'm blessed. And, and, and I'm happy. And I'm gonna keep doing the right thing, and I'm gonna keep being the best father that I could be. I'm not perfect, and I'm gonna keep loving my kids, and we gonna keep growing as a family.

[DJ Envy]

There you go.

[Charlamagne tha God]

Whatever happened with the lawsuit with Walmart.

[Master P]

Over the Snoop, man, think about it, right? Even that Walmart put a big old thing. This supposed to be Black History Month. They not even worried about diversity no more. It's that easy.

[Jess Hilarious]

People backed away from that in general.

[Master P]

You know what I'm saying? Nobody's talking about it. Nobody's saying nothing. And it's like, but I'm doing what I gotta do. I'm gonna stand up for my people.

[Jess Hilarious]

And you guys had Ben Crump on the case with you, right?

[Master P]

Yeah.

[DJ Envy]

And what you got there in front of you?

[Master P]

What's that, man? Look got that. Make them say unselfish. I'm just letting y'all know MP is.

[Charlamagne tha God]

A hustle for real.

[Master P]

Make them say, I didn't get a hoodie.

[Jess Hilarious]

Can I have one of those?

[Master P]

The only drink in the world that's making me say, that's so the only drink in the world.

[DJ Envy]

Is it seltzer or that got liquor in it?

[Jess Hilarious]

Thc.

[DJ Envy]

Oh, it got THC in it.

[Jess Hilarious]

I'm scared now.

[Master P]

That make it say it's only 5%. Okay, it's only 5%.

[Jess Hilarious]

I'm nervous.

[Master P]

No, I'm telling you, it's only 5%. That's the legal amount.

[Jess Hilarious]

Okay?

[Master P]

That's it. She looking like, oh, I know. But you know what? People are not drinking alcohol no more. People are not drinking beer. We the first at the table in the game, doing what we got to do. And y'all see, that's that make them say this. Is this a whole. It's a game changer. Absolutely. And that's what I'm saying. We're able to create our own brands and that's what we doing.

[DJ Envy]

I was gonna say that's the store now.

[Master P]

Yeah. You could, you could get this go to make em say M A K E M S A y dash U H h dot com. You know for how many products you got in stuff? I got so many.

[DJ Envy]

We still got the Snoop cereal over there.

[Jess Hilarious]

Then you had a noodles when I was at. You had the noodles, Right. When I was at tmz, you brought us the noodles and we tried those and they was good.

[Master P]

Yes.

[Jess Hilarious]

Okay. Where. Okay.

[Pandora Representative]

Yeah.

[Jess Hilarious]

You do got a lot of stuff in store.

[Master P]

See that? But guess what? Why we can't. I just said I walked down the street seeing all these stores and y'all gonna go in the. Each one of them stores y'all want to go into.

[Jess Hilarious]

Right.

[Master P]

How come we can't do it?

[Jess Hilarious]

I was just sitting here thinking, like, why if. Because I'd be buying ramen like once a month. Just keep it in the house. Why don't I buy.

[Charlamagne tha God]

Why you don't buy pea noodles?

[Jess Hilarious]

I literally just thought that's what I was thinking of when I stopped talking. I'm like, why don't I just buy his noodles? But yeah, yeah.

[Master P]

Guess what? We gotta support each other. So think about. We spend trillions of dollars as black people, but we, we consumers.

[DJ Envy]

That's right.

[Master P]

And we buy other people products. And that's what we was talking about. Right. Those companies that I talked about, from Gucci to Versace, the Kellogg's, those are family last names. And how come we can't do it? That's absolutely right.

[Jess Hilarious]

How's your family in California with all the fires and stuff? Is everybody good?

[Master P]

Yeah, we hanging in there. It came close. So I, I know that it's like 28 contained now in palace days. So we was, we was almost evacuated, saying that if that the winds keep blowing, you know, it hit Hidden Hills, so. And then Calabasas would be next. So we just, we, we, we. We keep praying and hopefully, hopefully it's over soon. Yeah, absolutely.

[DJ Envy]

Well, don't forget, P is going to be out at February 28th. Proceeds to support Team Hope. Teamhopefoundation.org if you want to go. Camouflage is the attire. February 28th, Drew Hill, Delox Master P and Friends is a benefit concert and it's going down at the NJ Pack. And we appreciate you for.

[Charlamagne tha God]

To donate. If you want to help with the give back.

[Master P]

And then I want to, I want to give a shout out to our restaurant that's down in California, Fishbone. We're the first black owned franchise seafood and what they're doing there, bringing food out there to the people on the front line and shout out to Fishbone. We're definitely making a difference and on the front line feeding out people. Absolutely.

[DJ Envy]

All right. Well, there you have it. It's Master P. It's the Breakfast Club. Good morning.

[Charlamagne tha God]

Wake that ass up early in the morning.

[Master P]

The Breakfast Club.

[Charlamagne tha God]

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