← The Clay Travis and Buck Sexton Show
The Clay Travis and Buck Sexton Show
My Reaction To Going on Shawn Ryan’s Show: The Unseen Truth Behind The Curtain | Ep. 46
00:59:17
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- [00:00]
David Rutherford
This is an iHeart podcast.
- [00:04]
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- [01:05]
David Rutherford
Ah come on. Why is this taking so long? This thing is ancient.
- [01:10]
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- [01:24]
David Rutherford
Whoa, this thing moves.
- [01:25]
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- [01:43]
David Rutherford
My finance guys like you know we talk every day about stocks. We should just shut up and bought bitcoin. Just shut up and bought bitcoin. Forget everything else in bank. I have all my crypto on Kraken. Dave Portnoy trusts Kraken with his crypto. So do millions of clients around the world. Download the app today and get $10 in Bitcoin after your first trade of $10 or more, just enter code IHEART10 under Add Invite Code when you sign up. Not crypto trading involves risk of loss and is offered to US customers through PayWord Interactive Inc.
- [02:12]
GoDaddy/Ad Voice
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- [03:15]
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- [03:45]
David Rutherford
The Shawn Ryan effect is real and the effect it had on me was significant today on the David Rutherford show. Welcome to the show everybody. David Rutherford here coming off of what can only be construed as profound and I know a lot of people hate that that term, but that's what it was. That's what it is. I'm still in the midst of it and it's not something you go through and you talk about those types of things that I shared on his show and then the response that comes from it is overwhelming to say the least. So today, what Jordi and I thought might be interesting for everybody is to just talk about the lead up to it, the experience of going on it on his show and then, you know, the feelings and kind of the ability to look back on, on, on what it was like and, and you know, what's come out of it. I mean to sit in that chair for seven plus hours was, was, was definitely an ultra marathon, so to speak of, of emotions. And you know, come to think of it, I mean, Jordy and I were laughing. You know, if you, if you look at the timeline, we, you know, we got all the way my childhood in college and the first part of the teams, you know, post 911 that, you know, the challenging combat deployment, I had a little bit of Blackwater, definitely some of my time at the Central Intelligence Agency. And then, you know, absolutely, my, my beautiful bride and my wife Johnna and our family and our children. But, you know, there was kind of, kind of wild. Jord and John have both brought this up afterwards are like, you know, damn, man, you, you essentially didn't even talk about winning a World Series and working with all the teams and all the different companies you've worked with and experiences you've had with athletes and other people you've mentored. And, and you know, that that whole thing didn't even come out. So, you know, I, I, I, but again, you have to keep, for me, it's always just about keeping in context what it was all about. And that was the experience of being with my best friend who has become one of the top, you know, podcaster, news show, whatever you want to say in the entire world. And then his graciousness and his desire to want to give me the opportunity in his brand new unbelievable studio that really is, I've never seen anything like it. I'm, you know, it's got to be one of the top in the entire industry no matter where you go and whether it's New York or la, you know, this, this, you know, I'm sure he'll, he and his crew will take the Pepsi Challenge against anybody. And, and I'm sure you're going to hear a lot more people who come out of that place and, and, and really express the, the, just the, the magnificence of it, you know, in the understated presence of it as well too, is just unbelievable. But it's really about, you know, two best friends being on this journey for a long time together and, and, and the, the space that Sean, as he does, you know, for so many people. It's funny, for years I joked and I called him, you know, the, the Oprah for operators and next thing you know, I'm, I'm, I'm on the proverbial couch or the, the great and infamous leather chair. And in that and, and, and delivering my most challenging and deepest experiences and emotions in my life. And I'm doing so in such a powerful way that he just really is, he just creates that space in there for to do it and to feel supported and loved and comforted in a way that I simply have never experienced or felt before. So I, you know, when, if you're processing it at that, that level, it's, it, it really was exciting. Now, you know, one of the, one of the interesting things and you know, people don't understand really how it Works. But, you know, they. They're constantly driving to find the. The most significant stories or people in their lives, store their life stories that they can find. And that's from operators, politicians, to conspiracy theorists to people in. In the religious world and everything in between. And. And so back. I want to say it was. Geez, I forget when it was. It was around, I think, back in spring break or sometime around. Around then, wasn't it, Jordy?
- [09:06]
Jordy (David Rutherford's associate/friend)
Yeah, it was spring.
- [09:07]
David Rutherford
Yeah, it was. It was. It was spring. Late spring. I remember I was down in. In Miami. We took a little, you know, kind of staycation thing down in Miami with me and, and the girls and. And I. We were in the hotel and he gave me a call. And, you know, it's always great getting those calls because we have just, you know, the greatest conversations about what's going on in our lives and the complexities and helping each other, and call. At the end of it, he's like.
- [09:36]
Jordy (David Rutherford's associate/friend)
Hey, you just thought it was a phone call. Like, oh, she was calling me.
- [09:38]
David Rutherford
Yeah, yeah. I was just like, all right, all right, let's just, you know, hang out and shoot the. And. And, you know, towards the middle of it, he's like, hey, listen, we were thinking about it in the team, and we just would really love for you to be the first guest in the new studio. And. And I remember it hit me like a ton of bricks because, you know, there had been a lot of. A lot of back and forth over the years, and with Sean and him asking me to come on and. And for many, many, many, many years, I just. I felt like I. One, I was honored, obviously. Two, I didn't want to go on. And. And, you know, I felt like I didn't have much to say initially. You know, I didn't comparative to some of the other, you know, titans that he's having on there. I mean, Eddie, the Blackwater guys, dj, you know, all of these. Jason Redmond, I mean, all of these amazing human beings that I really admire and really respect at a high level. And so I always kind of felt like, man, I don't rate to be on your show, first off. Second of all, I never wanted him to think, well, let me come on your show so I can promote this thing or that thing or whatever. And, you know, because as you can all imagine, he is inundated around the clock with people wanting something from him, wanting him to, you know, provide them with this opportunity or launch them or go into business with them or for him to post something about them. And it's it's really, you know, it's for anybody that. That hasn't ever been in that. That level of fame or that level of importance or that level of responsibility, if you will, that's a profound burden to carry on your shoulders. And I always just loved the fact that I could be supportive to him and without that, just. Just to be the guy for him to call and just to be supportive. And if he wanted my advice, I'd give my advice. And if he wanted to just talk about nothing, which we often do, but we certainly talk a lot about what drives us nuts every day in the world, as you can imagine. And I just wanted to be that friend for him. I didn't want him ever to think I wanted anything from him. And so when he asked me that to be the first guest, it was overwhelming. I mean, definitely the emotions were flooding me and just felt just. Just beyond honored to do that. And. And so then it starts going and, you know, it's like, all right, I think I called you. I think I called you Jordy right afterwards and was like, hey, man, guess what, guess what? And all right, what do we need to do to prepare for this?
- [12:46]
Jordy (David Rutherford's associate/friend)
And can I just say real quick, first of all, I think the. Just the fact. I think that whole thing says a lot about who Sean is, how he runs his podcast and his team and everything, because, you know, no offense to you or him or anybody, but he could have had the first guest in his brand new beautiful studio be anybody. It could have been some partnership with the big advertiser to really try to help out some deal they've got. It could have been some guests like the president, but could have gotten Donald Trump on there. Just, you know, imagine the views on that thing, right? But he. He was able to, despite being probably in with requests and even in his own brain, like, what should I do? What should I do? He's like, know what? I'm gonna forget all that I want my best friend to be on. And that. Just that. That kind of level of genuine. Genuineness and artistic approach, you can feel it throughout everything that he does. That's. That was kind of my impression. And that just. Just asking you, his best friend to be on the. The first episode in the new studio, I think just kind of shows the whole picture in a way.
- [13:53]
David Rutherford
Yeah, I appreciate you acknowledging that. You know, I mean, from. From the first, you know, time that I ever met Sean, you know, he always just had that different approach, that little, you know, that thing in his eye that was different. And then as you know, as we reconnected at the agency and then reconnected in Boca and then, you know, and then really kind of developed the friendship when we were in the midst of our really most, you know, difficult times, what he was going through, leaving Contract, what I was going through through my div. We just bonded in a way that it, it became so much deeper than even what, you know, we had had carrying a gun next to each other and, and that's pretty deep. And it just, it just intensified and, and I remember, you know, there was a story where, you know, he was really doing a lot of training and teaching and he, you know, he had this, this dream, you know, that he shared with me to really build something unique, a place for, for us in our generation. And he wasn't sure what it was going to be, whether it was going to be like a modern day American Legion or VFW or. It was going to be, you know, a space that people could come and share. And he wasn't really sure. And then it was really, you know, when he was just like, hey, I'm gonna start, you know, doing videos and stuff. And that, you know, that goes back to the earliest days when the frame, never forget, he was teaching a course. He asked me to come up and just, you know, have fun with these guys. And at the end of it, they were like, you two need to, you know, competitive challenge together. And so we did this, you know, sprint 100 meters, El Presidente walking, you know, sitting steel, knocked out, and then one long like 25 meter headshot. And man, I think I went first and kind of hilarious, you know, me limping down the 100 meters did, did well and all the shooting and then, and then he goes and he, as he comes into the, the El Presidente, he does this thing called the ninja slide, right? And he ninja slides in and he like slides, pops up, bing, bing, bing, goes. And he had a mag, mag change problem and kind of was shaking it, pulled it and then finishes and walked through and, and, and I, I beat him by just like a second or two. But it was, you know, if he had not had the mag stick, you know, and he'd been, he had just doing a whole course with his pistol, so obviously had some carbon buildup and. But I was able to be like, yeah, I won, you know, and you.
- [16:41]
Jordy (David Rutherford's associate/friend)
Guys had a little bit of a shooting friendly competition at the, at the podcast recording too. You had a quite the shot at one point.
- [16:50]
David Rutherford
Yeah, it was, it was. That was the luckiest shot I've ever Made in my life, you know, offhand, single hand, 100 meters. I don't think I've ever made that shot. I don't think I'll ever make that shot again. So it was everybody inside.
- [17:09]
Jordy (David Rutherford's associate/friend)
So for the people listening, so they went out and they were shooting this new gun that Sean gifted David. And a lot of us were inside looking out these big glass doors out to this. This where they were shooting. And they were going. You could see they're doing, you know, just normal shots. And then they're switching hands, trying to do one hand. And then we see them in from the inside, like, go on their offhand shot. So, you know, Sean tries his with his right hand. No, sorry, with his left hand, one handed. And I don't even think he hits it. He takes like five shots or something like that. And then we just see David like, okay, I'll try it. And grabs his right hand, one arm, and goes ping on that steel. And everybody inside was just like, no freaking way, dude. Like, that was pretty good.
- [17:52]
David Rutherford
It's best because I'm in. In my. My shirt and tie right up here in my. Without my suit coat on. If I had had the suit coat on, it would have been the absolute perfect, right? It would have been that John Wick stuff. David Rutherford, my best friend. Welcome to the show, Sean. Thank you for having me. It's an honor to be here. What's up, team? I recently had the incredible honor of joining my best friend Sean Ryan on his show. And as a token of my appreciation for him and his audience, I want to do something special for you. For 30 years, I've been helping individuals and teams to discover how to utilize pain and suffering to propel their performance. From the World Series champions, the Boston Red Sox, to elite operators, top entrepreneurs, and business owners, I want to offer the first three foundational FrogLogic courses that I've been developing for the past decade. Embrace fear, Forging, self confidence, and team life. These courses come straight from the painful stories and lessons learned I talked about on Sean's podcast. And they also emerged from the thousands of people I've instructed. Normally, These courses are $200 each, but until September 15th, you can get all three for just $200. That's three courses for the price of one. And if you sign up by Friday, August 22nd, you'll also get an invite to a live group chat Q and A with me, where I'll answer your questions and help you get back to forging your life the way you were meant to live. Please go to davidrutherford.com or click the link in the description to get the bundle. Thank you very much Ouya and Godspeed.
- [19:38]
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- [20:39]
David Rutherford
Barcelona crypto it's on Kraken My crypto is on Kraken. My xrp it's on crack and I'm part of the XRP army. Dave Portnoy trusts Kraken with his crypto, though so do millions of clients around the world. Ranked best crypto platform of 2025 by Forbes. Download the app today get $10 in Bitcoin after your first trade of $10 or more. Just enter code iheartten under Add Invite code when you sign up. Not investment advice Crypto trading involves risk of loss and is offered to US customers through PayWord Interactive Inc. Terms and conditions apply. Ugh. Come on. Why is this taking so long? This thing is ancient.
- [21:13]
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- [21:28]
David Rutherford
Whoa, this thing moves.
- [21:29]
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- [21:47]
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- [22:59]
David Rutherford
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- [23:01]
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- [23:03]
David Rutherford
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- [23:06]
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- [23:19]
David Rutherford
Yeah, it was, it's. Anyway, so, you know, and then we, you know, we went on and did a bunch of great videos and he just. Because there was something really creative about Sean that just has separated him from, I think, everybody else and is what's really allowed him to emerge is to, you know, his deliverable is so different, so polished, so creative, so precise, so immaculate in his delivery. And that's the visual aspect, much less his, his, his, the, the, the, the commonality. That's not the right word. But he asked the questions that everybody's thinking in their mind. And you know, he, you know, he said that one time on, on talker and, and he was just like, you know what, you know, people will say things and I'm not sure what they mean. And I'll be like, well, what does that mean? And, and he goes, you know, I never wanted to be or pretend something to be. I'm not. And, and that's who he is. And he always kind of was unique in his approach. So I remember we had him on team Never Quit towards the end when I was out there and it was Cool. Because we. We had had Rob on and then Sean on the next day, and Sean had asked, hey, can I bring a film crew out? And I was like, absolutely, we'd love that for sure. And so he brings his film crew out, he films the whole thing, and then he comes up with the idea, hey, let's do this. You know, this. This whatchamacallit, this Fireside chat, which was, to me, the most brilliant thing we could have ever done. And, you know, we went out and, you know Marcus's backyard, and we had this great fire pit, and we just sat around and told little bud stories. And it was me, Marcus, Rob, Sean the Wizard and me just laughing and telling, and that thing just blew up. And I mean, I. I don't even know how many views it had on it, but it was just team guys being team guys and telling stories and just there was no ego and no nothing. And. And it was just fun. And that was what he had always envisioned was, was, you know, just if you can get a team guy, you know, in the right spot, in the right moment and, you know, just be funny and be light and then also, you know, every now and then pull in a good story. That was. That's the secret sauce. And I remember we also did this hilarious funny video where, you know, Marcus is one of his favorite things is to drive around on his mower. That's his piece. That's where he finds, you know, his relaxation on his property. And we made a funny video like we were running from her. He's trying to mow us down. We did one coming out of the water and then another chat there. And he was just really creative and. And in all of those things, I just knew, like, man, he approaches it differently. And then finally he just started doing the show in 19 on Christmas, where he released that first show with just him and Katie, and right from the get go. And again, he did this first show in his. His attic of his. His hat, his home. And I just. That was the moment where I was like, holy, there's something really unique that you're going to deliver. And then he just kept going and going. And I remember, you know, it's always hard to get started in this business because again, you know, at that time it had really. You know, I started in 2013. My first show is Navy SEAL radio, and there was nobody doing it. I mean, there was. I think Mark Devine was doing something with it, but. But that was it. There was nothing else. And then. And then by, you know, 16, when we started TNQ it was picking up more guys were doing more things. And by 19, the whole it was saturated with people doing it. But he came out of the masses with this really beautiful, thoughtful space to deliver the most intense experiences that people could have. And really the secret sauce is the humanization of elite guys, elite warriors, and their ability to put into perspective all of the normal emotions that everybody has is in all their times. And he was able to encapsulate that in that very. In that perfect space that he built. And it's been overwhelming to watch. I remember, you know, two years ago in my firm, you know, I work for a large asset management firm, my day job and, and I'm like all the way on the other side of country and you know, I was around a bunch of the wholesalers, all great young guys, just getting after it. And I remember them, you know, being like, hey man, you know, I just watched this episode on this guy, the Sean Ryan show. Do you know who he is? And I'm like, yeah, yeah, I know him pretty good. And then they're like, get out of here. And. And that's when I was like, oh my God, this is humongous. Like, it's massive.
- [28:37]
Jordy (David Rutherford's associate/friend)
You can tell that he's kept that artistic vision as the root and the north star of everything that he does. I mean, sounds like he had it from the very beginning. And even up to the episode that you just did with him, you could just tell he really cares about his artistic vision of it and just having the most honest, genuine conversation he can possibly have. And, and it kind of seems like he doesn't care about anything else. Like maybe he's just, he's just stubborn enough where he's like, nope, we're going to make the best thing I. That I can even possibly fathom and what my vision is and just go for the maximally, you know, honest interview as possible. And that's going to be what it is. We'll see what happens. Like, that's what he cares about. And that's it.
- [29:25]
David Rutherford
That's always been it. That's who he is. Like, he's the most meticulous, detail oriented guy almost I've ever met in my life. In particular in this creative aspect of it too, which is very unique. You know, I think a lot of times team guys or operators, however you want to describe us, you know, they're incredibly creative in their tactical sense and their abilities. But when it comes to this artistic endeavor and there's artistic nature, I think it's unfulfilled. In a lot. That's why I love to see former operators move into their. Their art space or their. Their deliverable. My friend Derek Natalini becoming a musician. You know, there's other guys. Leo Jenkins. Was it Leo Jenkins? I forget Leo. I forget what his name, but he writes a bunch of books and poetry. He's amazing. You know, you see these guys who make furniture, Trident Woodworks. You. You see these people out there, and they're really taking these experiences and they're converting them into a vision. You said, like, this artistic vision. For me, the whole, like, the magnitude of this process, getting ready and coming up to this show really, you know, became, like, the power of it. Cause I remember when he was like, hey, dude, I'm gonna. I think I'm gonna build my own studio. And I was like, awesome. You know, and you think that, and you're like, all right, what's it gonna be? And. And then I went up for 4th of July to spend time with them, our family, their family, and some others. And the night before, we got to go see the studio for the first time. And I remember because he had driven me out there when he purchased the land for it, and I was just like. And he's kind of telling me the vision. And I'm pretty good at being able to imagine. As an artist myself, I'm all about the vision and what it can become. And he's like this. And I'm like, yeah, I see it. I see it. You know, but you can't. I mean, first off, don't ever try and get in Sean's mind, because it's. It's. It's a unique place to be, I'm sure. You know, certainly it's. It's as complex as anything anybody I've ever met. And I think that's another real amazing thing about my friendship with him, is that, you know, he has such a unique approach to how he looks at the world. And that's what it's always. I'm. I'm never. I'm never at a space where I'm like, oh, I know what he's thinking, or I know this. He's always surprising me. And that's a really healthy place to be when you're that close with somebody is that they're always emerging and developing and growing. And that's the type of people you want to have in your life, right? You don't want to be with people that are stagnant, that are complacent or not willing to take a risk in terms of Developing a dream. And that's something that I've always sought out in friendships. I want to be around people who really have a quest to explore their potential and their capability. And John's one of those guys. And so when we showed up at this thing and it was funny because Katie, myself and John, you went in and we're sitting outside and he's flipping all the lights on and then we go in and it's just magnificent at this, this place is, it's, first off, it's understated, it's not late. You don't drive in and you're not like, like, like it's not in your face. Grandiose, it's, it's golden building with like a, you know, a giant V, red V out front, you know, and like a billboard, you know, standing 700ft above or. It's nothing like that. It's completely subdued. You'd never notice it was even there. And that's the point of him. That's his style and Katie's style and, and you walk in and it's just gorgeous. It's absolutely magnificent. Everything is just beautifull done. Very subdued, very clean. You know, they're, you know, they, they love clean lines. They love, they're not flashy, they're none of that. It's just everything creates that very chill, very precise experience. And so we went in and then we went downstairs and showed me all the engineering. And you know, the amazing thing about the engineering room is, you know, and this gets to the context of a team and I'll talk about the team just one second. And he had asked his main engineers, you know, if you, whatever your office could look like, what would it look like? And they sent him a picture and he built that for them. Right. And that's who he is and that's what the people who work with him and the people he cares about. That's how he takes care of the people in his life. It's really beautiful. That's how he takes care of me in that context. So we went through it and then I got to go into the studio where it was undone. Not anything like, you know, everything was empty. When, as what you just saw on the show and, and you could just feel it. You just felt the, the magnificence of it, you know, and not, and not magnificence in terms of, like I said, it's, it's not, not the furniture. No, no, it's the flashy lights, no potential space. It's, it's, it's, it's the space that. That it's created that naturally came together with. With what he built, what he created. And it's like, oh, my God. Well, then you're in there now, all of a sudden, you're like, holy. I. I've. I've. I'm going to come into this space and I'm going to sit down and I'm going to talk about the most difficult things in my life. And. And it. That's when the nerves started really hitting for sure. And you just wanna. So really, we started really thinking about, oh, my God, all right, how are we gonna do this? What's the timeline? What are the things? And we really started. John and I started doing the deep dive into. All right, what's poignant? What are the messages? You know, what are the stories I want to tell? And your whole life. You do, you do. If you wanna. If you wanna. Because, you know, here it is. Is. Is someone achieves a dream or component of the dream and because of their hard work and I mean, Sean lives, eats, sleeps, breathes. The Shawn Ryan show, and that's the. Why he's so successful. I call it a focused obsession. You know, regular obsessions are detrimental in nature. It's not how you want to live. I mean, an obsession can be, you know, really detrimental. And I'm not saying that a focused obsession can't, but there's a more genuine positive influence or there's a purpose for it. That's right. Thank you. There's a purpose behind a focused obsession. And I actually teach a little class about that, and hopefully we'll get a course up in the next six to eight months about focused obsession. And so you're seeing this all come to fruition, this timeline that I've been with him and watched the growth and felt it and talked to him through the whole thing. And now, all right here, this is what it is. This is the result of the effort I have put forth. And I want you to be in there with me on the first one to almost christen it, if you will. And, man, I felt a duty to make sure that the analysis of my life was not only going to be sincere and genuine in the delivery, but also that there would be a poignant message that hopefully could help just one person. You know, Jordy and I think about this on a regular basis. We think, you know, if there's just one person, one person that listens to, you know, our show, that listens to my story on Sean's show, listens to my videos or takes a Course or reads the book. If there's just one person that. That is positively impact, then. Then we're. We're good. Then that's what we're.
- [37:48]
Jordy (David Rutherford's associate/friend)
I like the way you said it. Even better. You would say this to me all the time. You'd say, just one soul.
- [37:53]
David Rutherford
Soul. Yeah.
- [37:53]
Jordy (David Rutherford's associate/friend)
I think that's even better.
- [37:55]
David Rutherford
It is. Well, I mean, this. You always are worried about talking to your audience and getting a little bit too metaphysical or theological or whatever.
- [38:05]
Jordy (David Rutherford's associate/friend)
And so, bro, you are metaphysical.
- [38:08]
David Rutherford
Thank you, brother. It is about the soul, right? The whole thing is about our soul. And when you go into a space where you're willing to bear your soul, you know, in the context of your best friend, his dream coming true through his hard work, like, it's a powerful, powerful experience. The other component that really made the massive difference for me and John and Jordi, we all were invited up to go to this thing. It made a huge, huge. It was so important to have John and Jordi there with me. I can't even begin to tell you, like, the. What you all don't see is the magnitude of work that they put in. Not only do they put into supporting me, but what Jordy does with the show, what Jordy does with our marketing. With Jordy, I mean, he does it all himself. He is a master at what he does. And we could not do this. I couldn't even do this if I wanted to. In the way that you're able to experience what we're trying to do for you. Jordy is the machine behind that. And then obviously, my beautiful wife is the heartbeat behind it, but she's also in there writing curriculum, correcting curriculum, managing that, answering emails, responding to customer service. We are, you know, a small unit right now. And. And we're just. We're a family. And so what. You know, I. What I've always heard from day one, the first person that, you know, the. That ever worked with, Sean and all the way, especially up to where he is now, this is my family. These are the people that I care most about because this is my life.
- [39:52]
Jordy (David Rutherford's associate/friend)
You can feel that in their team.
- [39:54]
David Rutherford
Yeah. Well, I mean, I. From the first time I met his COO and his head producer, and how they welcomed me and how they greeted me and how wonderful they were when I met him over 4th of July, and their families. These are solid human beings. I mean, really amazing, incredible human beings. And what's nuts is, you know, his producer, Jeremy, was actually roommates with another guy, a team guy, buddy of mine, Pete Scobell. At the academy and you know, just to hear that connection was another weird connection that you know, in our lives. And Pete is one of the best people I've, I've ever known and just an amazing human being. And you know, his son is one of the biggest child actors in the world right now. And you know, to see and talk to him about coaching him and the inspiration that Pete is and you know, he's a beautiful artist himself. There's another one of those artists, you know, in terms of his, his, his music and if you ever get an opportunity to go check out Pete Scobell and his music, he's just, he's so talented and so amazing and, and then fast forward on the day, you know, we, we come in a day early. We had this wonderful time the day before and then we show up the day of and you know, they come out the front door and they're there to greet me and Sean's assistant and, and, and Jeremy. And then I start meeting everybody who's on the team and you know, I'm not sure whether or not they want me to say their names or not. Probably not, but these are, I mean it's, you know, it'd be too cliche to say a well oiled machine. I mean these are people who are emotionally invested in what they do, you know, and the stories of each one of them and how graceful and how gracious they were to all three of us. And in particular for me, I mean, you know, I mean obviously the nerves, you know, you can cut the tension in my mind with, you know, with my blade because of the nerves of like, oh my God, now's the time. Now I'm going on now I'm doing it. We're here now. And they couldn't have been better. From you know, the gentleman who manages their Patreon to their main social guy and they're, to the guy who does their clips and their videos and manages that to their engineers and to his assistant and obviously to, you know, to Eric and Jeremy and everybody was just, I mean, jordy. Do you feel like every. It was such. They were so welcoming and they were so. But there was a professional, I think, yes, they were all excited that it was me and that we have how close our relationship. But I think this is the way they are, no matter what. What's up team? I've been writing for over 40 years. Finally I've decided to bring to life a character that has been on my heart since my experiences of carrying a gun for a living. If you recently watched my episode with my best friend on his show, the Sean Ryan Show. You heard some of my real world experiences that shaped this character and the Story of the Poet Warrior Can a poet's soul survive the crucible of war? The Poet Warrior follows Adam Ferguson, a reclusive teenage artist haunted by his father's early death as he transforms into a battle scarred Navy Seal. Through the chaos of combat in the shadow of 9 11, Adam grapples with the raw truth of mortality. His journey is a searing odyssey of heartbreak, failure and the relentless search for identity amidst the ruins of lost loved ones. Set against the turbulent dawn of the global war on terror, this is a story of a young man torn between his poetic heart and the hardened warrior he's become. If this sounds like a story that might pull you in, please visit my website@davidrutherford.com or click the link in the description below. And if you pre order now, your signed copy will be delivered before the holidays. Thank you very much and Godspeed.
- [44:08]
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Jordy (David Rutherford's associate/friend)
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David Rutherford
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David Rutherford
Download Kraken today and get $10 in Bitcoin after your first trade of $10 or more. Just enter code iheartten under Add Invite code when you sign up. Not Investment advice Crypto trading involves risk of loss and is offered to US customers through PayWord Interactive Inc. Terms and conditions apply. Ugh. Come on. Why is this taking so long? This thing is ancient.
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David Rutherford
Whoa, this thing moves.
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- [46:17]
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- [47:18]
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- [47:48]
Jordy (David Rutherford's associate/friend)
You can tell that Sean's vision and his passion for what he does because first of all, I just say it one more time. I can't understand it enough. It's like you can tell Sean his entire mind is just on Let me how can we make the most beautiful and best and most honest conversation possible? Like that's his entire Mind, not about, you know, the little stuff or the business around it or the building or the wires or the microphone. Like, he's just so focused on the best, best artistic product possible to come out of this, right? And that bleeds into his team because you imagine, like, I don't know, you go into some mainstream news studio they have a guest on, that's just another number going through the, the factory, right? Like, just get them in, get the mic on, do the questions, get them out, right? It's just like a. Well, it's a well oiled machine, but with kind of no soul to it, right? But these guys, they brought you in and it was, it kind of felt like we were going over to visit them. Like they invited us over to their house. That kind of was the, the feeling that you had. And then the professionalism was, was unmatched. I mean, the people kept asking me, you know, how was it? What do you think? All these things. And I've been producing podcasts and around that world for a long time now. And I just kept saying the word. It's incomparable. There's not really another thing you can say, oh yeah, his show and his team. Instead of like, it's kind of like this thing over here. I actually don't know of an example of what to compare it to. Like, there's other people and then there's the Sean Ryan experience. And I don't know, the way they all acted, it was like, it's like, I don't know, a, a football team where at halftime they all finally get together and they're all on the same sheet of music and they all go out there and you can tell when they just like gel together and they're all working together towards the same mission. There's a magic that happens on the field. It kind of felt like that to me. So that, that was my friend.
- [49:47]
David Rutherford
Well, I mean, I, I've, I've worked with, you know, some, some championship teams. I've worked with some elite operators and businesses, you know, some of the biggest businesses in the world. And, and you're right, that's what it was. It was a, a real, the team, but like that deeper level, not, not just the let's be a great team, corny stuff. Like these people, you know, they all ate, slept and they bleed. Srs. Right? And, and that's why, like you said, that's why the, the content is so pure. It is so good for so many millions of people because they feel that translates into it from their trailers, which are in my mind, the best in the business. Nobody makes unmatched. They're just spectacular. They're better than, like, you know, 100, $200 million movie trailers.
- [50:40]
Jordy (David Rutherford's associate/friend)
And guy who did that said that he had this whole artistic vision of, you know, whenever I see a new TV show drop, or a movie or a new series on Netflix, there's always like a really cool, cool intro trailer that happens. It's always iconic and you remember it. And I was like, well, why can't we do that for a podcast? And he's talented enough that he actually did it, but just to even ask that question is. Is unique.
- [51:05]
David Rutherford
I. I had an opportunity in my life to, to talk to a guy who runs a company out in LA who does that. Like, he's one of the top in the business to make movie trailers. And, you know, the way he talks about it, he's like, he's, you know, know, the trailer is the thing that makes you emotionally invested to move forward, right? And. And if you think about the shows that all the 15 million podcasts that are in the world, how many shows make you feel something so deeply emotional in the preview that they pull you in for a six, four hour, seven hour, seven and a half hour show? And it's because of that. It's because of his gift and his ability and his desire to want to give you that when you watch this. So it's like, that's the thing. And all the way from post production, I mean, they're editing in real time. You know, that was the other thing that just blew me away. Can I say that you were in there watching?
- [52:08]
Jordy (David Rutherford's associate/friend)
Yeah, I was in the editing room and I was talking to all the editors. So obviously we got to talk shop a little bit, right? And just to comment on the last thing, really quick little inside baseball for podcast producer world. Some people don't know that producing a trailer like that, you think, oh, we'll do the podcast and maybe we'll like, we'll make a trailer. We'll cut a trailer real quick after that. So, you know, kind of hype up the episode. You know, the trailer takes way longer than editing that whole episode. Like, like the amount of time they have to spend to add on a trailer like that is it might be double what it takes to actually just produce the whole episode itself. That trailer takes a lot of thought and time and energy and creativity. And the fact that they do that for every single episode, they don't have to do that. They could just release the episode, right? They choose to put that Much effort just into the trailer, it shows so much. But yeah, the coolest thing that I saw in terms of nerdy tech stuff is the way they're editing it. So while that podcast is being recorded, those files are being saved on a computer that's, you know, synced up with their, their editing software and that those files are getting fed into Premiere Pro and their editing software in real time. And man, this dude in on his team, he was a trooper for that entire day. That guy was editing your conversation with Sean the entire time, just locked in. And I mean, you guys went for. It was probably 10 hours total with the breaks, right? And so this guy was just locked in that whole time. And, but just think about, they have the soul and the heart, but they also have that well oiled machine where they can crank out this stuff so quickly. That's what makes it unique. They have both of those things.
- [53:53]
David Rutherford
Yeah, I agree totally. And, and so when you, when you hear us talk about this, you know, this is what, you know, you're is all around you. So the intensity and the commitment level of all these people that are completely on board to help fulfill Sean's vision of all these interviews, that's the engine behind it. And so you go into that experience and you step in those doors and you probably felt a little bit of that tension if you watched it between he and I when we started. And you know, I mean, we did this, you know, Sean is very gracious and gives the right amount of space prior to the right amount of prep, the right amount of guidance, the right amount of everything. You know, he realizes what's coming. He knows he's been in hundreds of those so far. The most intimate, you know, deepest moments of anyone's life, they're about ready to share with him in front of millions of people. And he knows that and he's gracious about it and he provided and then particular for me, you know, us being as close as we are, you know, he made sure I felt that for him. And, and there's no amount of gratitude or thanks that I could ever even articulate to Sean for that. And the, in the gratitude I felt for his team to give me that, that Runway to move into that room. But certainly once you step in that room, man, it's, it's on. And obviously you can go watch the show. It would be wonderful if you did. We would appreciate it, support them, support the show. But really what it is, it's a transformation. It's not only a cathartic experience, in order to be able to delve into those darkest recesses of your soul and your experience, but also it brings immeasurable levity. I was able to illuminate so much about my experience and how it shaped who I was and what I believe and who I am as. As, you know, as a Christian, as a husband and a father, as a friend, as a son, you know, all these things, but also as an artist, as an operator, as an author, as a mentor, as a coach, you know, all of those things are able to be laid out in a way that really is unique. And, you know, not that my story's any better than anybody else's, but Sean creates the space where he really makes you feel like, you know, to be proud of where you come from, regardless of the anguish and the suffering and the pain that we experience. And that's really the gift. Gift. The gift of what Sean Ryan does for all of us is Sean gives us access and humanizes the thing that unites us. Regardless of our gender, our race, our backgrounds, our socioeconomic status, our nationalities, we're all unified in our collective understanding of pain and suffering. And he believes that that is a tool to heal others. If you saw kind of his video that said goodbye to the old studio, he says that my goal was to help plant the seed of resilience and recovery and healing to anybody who's gracious enough to spend their time watching what he produces and what he offers. And you feel that in the midst of it, I've never once spoken publicly about. About that experience in Afghanistan. And there was a reason, because it was the most painful thing in my life, you know, that I've gone through, and the fact that he was able to give me that strength. And, like, because you could look, I'd look at my best friend in the eyes as I'm, like, right on the precipice of delivering, you know, all of this stuff, and he's just like, I got you. You. I got you. Don't worry, I got you. You're good, and I love you, and it's okay. You'll be fine. And, man, I've never experienced that before, and I. I don't even know. I mean, I've done, you know, myself. I think I'm up around 300 podcasts or something like that. You know, I've been on dozens of podcasts myself. But, you know, that. That. That. That gift. Gift is powerful gift as anything I've ever been given. And it's a remarkable experience. Certainly after you come out in between the breaks, when you take the breaks. Our first break, we did the shooting thing, and that was a lot of fun. That really put ease some tension. Then we go back and we do the next section. Then we come back out. We went in, and then we went in for the heavy stuff, the next one. And then I think we took one more and then finished. And what was crazy was, you know, I encountered, you know, this in marathon, ultra marathon interview. And as it ended, you know, I essentially really didn't even talk about what I've been doing professionally since I left the agency. I mean, we touched on it a little bit, but, you know, it was more about those experiences. And it was, you know, it was awesome. And one of the things you just. Just you trust is that, you know, the. The audience is going to get the. The. The pieces that they need to get about me and who I was, and. And hopefully they can take those away. So, you know, it's like, all right, now we have this, you know, from 20, you know, 11 into 2012 to 2025, you know, I essentially didn't talk about anything I've been doing professionally. That. And, And. And that was you words. And both Jordy and Johnny, you know, I've come out, I'm exhausted, and I'm just like, what do you think? You know, you want to know? And they're like, it was perfect. It couldn't have been better. And they were so wonderful. Jordy, you're such an amazing friend, and I'm so blessed to. To have your support and all this. And because you don't know, like, you're just freaked out. You just exposed. You got naked.
- [60:34]
Jordy (David Rutherford's associate/friend)
Like, I was funny because it was funny. Because, you know, you go into this and people, for people who don't know you, there's no guidance on, like, how long is this interview gonna be? No one knows how long the interview is going to be. So you just walk in and just. You just start, right? And it was so funny because. So first of all, me and John are the edge of our seats watching in the. Watching in the editing room, right? Because from the first five minutes, you know, you can feel the tension. Not in a bad way, but in a good way. Because, I mean, there's a lot of guests on the show, but you don't have many best friends in the world, right? And so you could feel that tension of those two. These two guys in the room that have been through so much together. And the first five minutes, I feel like you guys were just kind of like, well, here we go. Like, what's about to happen. But anyway, you got to the first break, and me and Jono were wondering how long this is going to go. And when you. When you took the first break, we're hour and a half, two hours in, and you hadn't even gotten to wanting to go to the military yet in your life story. And we like, oh, okay, it's gonna be like that. And that was the. That was the craziest part. And people who watch, you're gonna feel that, that. That tension that's very unique between two best friends.
- [61:45]
David Rutherford
Oh, thank you, Jordy, for saying that. You know, I mean, I speak professionally for a living. I just. A couple weeks before the show, I was out with a new. A good friend of mine now, Jamie, out in Missouri and in Iowa doing some events out there. And one day I spoke for like, seven hours to clients. And then we. Hours in the, you know, in the car on the way to the next city. And, you know, thank God I do that for a living and I speak that much. So I was able to have the composure or the. The stamina is really the better word, to be able to manage that endurance feat of that ultra marathon interview. But it was, you know, that. That's the thing. Like you, I never once got to the space where it's like, I want this to end because it's too much. I'm overwhelmed because of what they or Sean and his team are able to create, you know, and if. If you ever have the, you know, grand fortune, the blessing of. Of getting an opportunity to go on his show, you'll experience this in some way, shape, or form. And it's. It's unlike anything I've ever experienced in any way, you know, and I've been on some really amazing shows, people, shows that have had me on, people I really love, but there's just something about it, because everything that anybody who's come before you, they built that room. Their stories built that room, their heartache, their pain, their suffering, they built that room. And so not only do I want to pay tribute to everybody in my life that had an impact that helped me get through my life, that was there for me in every way, shape, or form, but it's also all the other people who came before. And so in my mind, it's like, I want to contribute. I want to also help that space. I want to be a part. I want to participate in it and be. I want to give whatever God wants me to give in that moment as well, too. And so it's a really, really amazing thing. But I'll tell you what, when we finished at the end, man, it was quite the experience for sure. And I, you know, it was so amazing because you know, you leave and you know you're saying everybody's exhausted, you're exhausted and you're, you go back and we went back to our little Airbnb that we, the three of us were in and this is Sean, Sean's like, hey man, I'm gonna stop by. And he came over and he came over for what, another two hours almost?
- [64:25]
Jordy (David Rutherford's associate/friend)
Yeah, probably another two hours, man.
- [64:27]
David Rutherford
After two hours sitting with us asking questions, more questions, us asking him questions.
- [64:32]
Jordy (David Rutherford's associate/friend)
And this is, was an all day shoot, dude.
- [64:36]
David Rutherford
He got in there, he was in there at like 8:30 in the morning. 8, 8 something in 8:30, 8:45, 12.
- [64:43]
Jordy (David Rutherford's associate/friend)
Hour day of shooting. And then go visit and then come.
- [64:46]
David Rutherford
And spend time with, with me and, and, and my family and, and that's who he is. And it's just an amazing, unbelievable experience, you know, and you know, one of the, one of the things that you know, know we try and do and, and, and you try, I think a lot of people try and do is you know, you always try and end a show being like, all right, well what do you got going now and what are you doing now? And all this stuff now. And obviously Jordi and I and Johnna have been crushing ourselves over the last four months to get all this new content available not only in the, the, the Dave Rutherford show, but to really refine and develop, develop our online training at the Frog Logic Institute, you know, the three courses that we've built out. Embrace Fear, Forging Self Confidence, Live a Team Life. And I mean what we, we shot and edited close to 80 videos in all those. Something insane. I mean Jordy was working around the clock all while his, his wife's pregnant. He's about ready to have his new kid. And we're just like, we're shooting five videos a day, you know, for weeks on end and, and he's just grinding.
- [65:58]
Jordy (David Rutherford's associate/friend)
Through it and diaper changes.
- [66:01]
David Rutherford
That's right, that's right. Through diaper change. And then you know, I've been working on this book since last November and you know, we're, we're pushing hard to wrap this thing up and we're going to, we're going to get it out to, you know, people before the holidays, you know, and you know, so we have this book to offer, you know, this pre order book of this book I've been working on that's been in my head for Seven years, these characters and these ideas. And. And it was weird because November last year, my life was completely different. I was pretty much only doing the stuff with the asset management firm, and that was it. I had stopped my show. I wasn't really online. I wasn't creating, I wasn't writing. I wasn't doing anything. And I've got this amazing therapist with this organization, the soft network that we use within Operator Syndrome foundation for the guys, our pilot guys and me, I use one, I use. I work with this incredible human being. And I remember our second meeting. She's like, well, what are you doing to fulfill that creative need? And so I started writing this book. And lo and behold, next thing you know, the show comes. Next thing comes then Sean Ryan's show coming. And so we had all this stuff and thank God, you know, Sean didn't go down that path and cheapen it with some type of infomercial commercial for me at the end. And it was just such a blessing, regardless. And, you know, we're. We're recording this and we're not really, you know, quite sure what's going to happen. It's, it's, you know, this is recorded.
- [67:42]
Jordy (David Rutherford's associate/friend)
After the recording, but before the release of the show.
- [67:45]
David Rutherford
Yeah. Yeah. So we, we're not 100% sure what everything's going to look at. And, and, you know, the. One of the beautiful things that Sean always says and he says to me is like, you know, just don't have expectations. Just trust your faith, Believe in God, believe in Christ, and it'll come back. God will pay you what you deserve in the right time, in God's time. And he was able to really say that to us. So we're just overwhelmed with the opportunity and the gratitude. And so we really. Johnna, Jordi and I really just wanted to. To pay tribute to Sean's team. All of you, thank you so much. You are absolutely incredible. You're the best in the business. We appreciate everything that you did for us and will do and have done for us. I really look forward to us continuing our friendships and, and we just, we're, we're. We're grateful for you guys. And then, you know, to Katie, you know, thank you. Your hospitality, your grace, and your loving support of my best friend is overwhelming. And the kids, we just love you all so much. And then, Sean, man, thank you. I just. Thank you. I love you. I really appreciate. Appreciate what You. You. Who you are. You and my life and, and for this opportunity, I'm just, I'm grateful. So thank you. So much. All right, there you have it. There's the recap of the experience, the Sean Ryan effect and what it does and the impact it had on me. It had on Jordy, it had on Jonna. And we're just. I'm just praying that if you listen to it and you hear it, you just realize, you know, what our intention is and what we. We want to do in our life is similar to Sean. We, we just want to bring some goodness, want to expose some bad things, but more importantly, we just want to be able to lift people up a little bit and let you know we're going to get through it. We're going to get through it together. We're going to get through it with our faith, we're going to get through it with our friendships and. And we're certainly going to get through it if we all believe that we are. So thank you all so much. Godspeed. Booyah. Come on. Why is this taking so long? This thing is ancient.
- [70:28]
Lenovo/Ad Voice
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- [70:42]
David Rutherford
Whoa. This thing moves.
- [70:43]
Lenovo/Ad Voice
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- [71:01]
David Rutherford
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- [72:16]
MyFICO/Ad Voice
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- [72:47]
GoDaddy/Ad Voice
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- [72:51]
David Rutherford
Time to dress like like it.
- [72:52]
GoDaddy/Ad Voice
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- [73:16]
David Rutherford
This is an iHeart podcast.