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In this episode of the Contractor Growth Show, host Mark Lamberth chats with Brent Rollins, Vice President of Business Development at Spray Lock Concrete Protection, a company revolutionizing concrete care. Brent shares insights on how Spray Lock’s innovative products solve moisture-related issues in concrete, ensuring longer-lasting floors and structures. With over 30 years in the concrete industry, Brent explains how the company has grown, not only by providing top-notch solutions but also through its commitment to education and sharing knowledge.

Brent opens up about the power of storytelling and content marketing, revealing how Spray Lock's YouTube videos and podcasts have created a global presence, leading to significant year-over-year growth. They dive into the challenges of staying fresh with content in a niche industry and how being a helpful resource to the concrete community has contributed to the company’s success.

Tune in to learn how embracing digital media, authenticity, and customer education can boost your business development efforts, even in a technical, niche market like concrete. Whether you’re a contractor, business owner, or someone interested in concrete technology, this episode offers valuable takeaways on both product innovation and marketing strategies.

2f:T4d1,

Are you a successful contractor, remodeler, or home service provider looking to elevate your business through smarter digital marketing? The Contractor Grow Show is your go-to resource for proven, actionable strategies to grow your business online.

Hosted every two weeks, this podcast dives deep into the digital marketing techniques that can help home service providers like you reach new customers, optimize lead generation, and boost revenue. Each episode features exclusive interviews with industry-leading experts, digital marketing pros, and high-performing contractors who are sharing their real-world success stories and game-changing strategies.

Whether you're already doing $1M in annual revenue or on your way, you'll learn how to leverage SEO, paid advertising, social media, and more to stand out in a competitive market. Get insights from entrepreneurs and contractors you’ve never heard from befo

Revolutionizing Concrete Protection: How Spray Lock Uses Content Marketing to Drive Serious Growth

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