Transcript
Joanna Penn (0:00)
Welcome to the Creative Pen Podcast. I'm Joanna Penn, thriller author and creative entrepreneur, bringing you interviews, inspiration and information on writing, craft and creative business. You can find the episode show notes, your free author blueprint and lots more@thecreativepenn.com and that's Pen with a double N. And here's the show hello creatives, I'm Joanna Penn and this is episode number 810 of the podcast and it is Saturday 24th May 2025. As I record this in today's show, I talk to author and game designer Dave Morris about crafting story worlds, creative control and leveraging AI tools. Dave's been writing and publishing for 40 years and I always love to learn from those who've managed to stay in the industry because they haven't burned out and left. They haven't become discour bridged and left. They have kept learning, kept pivoting, kept trying new things, kept writing and creating. So I hope you enjoy my discussion with Dave today. Coming up in the Interview section in Writing and Publishing Things well, talking of longevity in the industry, two of my mentors, Chris Rush and Dean Wesley Smith, are in the latest Writing Story bundle. It is a bundle of ebooks for a special price and it includes Dean's Stages of a Fiction Writer, which is really useful for assessing where your skill level is at, as well as Chris's Closing the Deal on your Terms, a must read book about agents, contracts and other legal things, plus Thorne Coyle's the Mid list Indie Author mindset. The bundle is worth it just for those, but it also contains books on writing for anthologies, business plans, a writer's guide to audiobooks, and more. Check it out@storybundle.com Writing links in the show Notes as ever on the Self Publishing with Ally podcast, last week Orna Ross and I did a session on finding your voice and also on creative confidence and why these things are so important in an age of AI. Now you might have heard me talk about this before and I also mentioned it in the interview with Dave today. I've been pretty obsessed with creative confidence for a while as well as curiosity. I think these things are so key in driving the AI tools Orna and I get into trusting the creative process. Even if you need to take a break for life reasons. Thoughts on how to find and embrace your author voice and why it might take a few books to get there. What you need to unlearn if you've had a technical or business writing job, which I did before I became an author as well as we talk about voice cloning and voice with AI tools, why we're both so confident in our usage of AI and much more. So just search the Ask Ally podcast wherever you're listening to this in AI Things, Thomas Umstadt Jr. This week has an episode on his novel marketing podcast on does ChatGPT recommend your book? Now you might remember back in December 2023 I did an episode on how generative AI search would disrupt book discoverability. That is episode 727 if you want to go back and have a listen to that. As ever, I am early. I was early. It really is now starting to happen and it's going to go faster now since Google announced just this week more developments in how they're shifting to AI search at their IO conference last week. And I'll put a link in the show notes to the Verge where it has an article on it. So back to Thomas's episode. He goes into optimization for your website, book pages, AI optimized reputation, metadata, social media, things to avoid and more. And this is a huge area and I am so pleased Thomas did this. And in fact I reached out to him and said, please come on this show to have a conversation with me about it. Because I haven't really talked too much about it since that episode in December 23rd. Because people again, whenever I say these things, people are like, no, you're completely wrong. And boy did I get some kickback on that one. But now it really is happening. And what's happening with Google I O. And if you're a heavy user of chatgpt like me, you might find you hardly ever use Google anymore. I. I barely use Google. I use ChatGPT as my search engine, basically. So I'll just add a tip here. Goodreads is more important than you would expect for surfacing book content in ChatGPT and the other search engines. So if you have let Goodreads slide over the years, if you've been doing this a while like me, you're like, oh yeah, Goodreads, it kind of died. Well, it didn't kind of die because Amazon bought, goodness me, how many years ago now. And that data is incorporated into the reviews on Amazon. So yes, make sure you do get reviews on Goodreads, especially if you sell direct. So when I ask for reviews now, if people are buying direct, I do say, please, can you put it on Goodreads as well? And of course Amazon is also moving to some kind of generative search that's been reported a number of times. Anyway, have a listen to the Novel Marketing podcast and it is just as relevant to non fiction books, perhaps even more relevant to non fiction books. And Thomas will be on here in a few weeks time. We'll do an in betweenisode on that kind of stuff. Also in AI news, Anthropic launched Claude 4 Sonnet and Opus which I'm playing with at the moment. It's kind of that people are saying it's a game changer for coding, but I'm not a coder. I haven't found it spectacularly different to where we were before. But yes, if you are a Claude user New model's out now There are also still some tickets for my AI assisted artisan author webinars which I'm doing on Saturday 7th of June and Saturday 21st of June 11am US Eastern 4pm UK. You do need a ticket to attend live or get the replay. You'll also get my prompt library as well as the slides and the video recording and the audio if you prefer to listen, although there'll be a lot of video involved. Links@thecreativepenn.com live There are obviously more tickets available for Saturday 21st of June. I should also say the session is for AI positive or AI curious authors. So while I will briefly talk about ethical usage and copyright things, 99% of the session will be on how to use the various tools for every aspect of the author business, book marketing and a lot to do with writing craft. The only thing I will not show you is how to generate a book to market very very fast. That is not my model, never has been, never will be. I am an AI assisted artisan author, a creative and author and that's the lens I take on the tools. So links@thecreativepen.com live then also just one glance ahead into the future now this week also Sam Altman from OpenAI and Jony I've who was originally at Apple and designed the iPhone, have now started a new company and they are essentially looking to bring to market a new device. The Verge reports that this is pocket size, contextually aware screen free and isn't eyewear and also that they're looking at a family of devices. I think what's interesting is I've and Altman want to wean users away from screens with I've saying in a recent interview that his next product is driven by owning the unintended consequences associated with the iPhone, which I presume means addiction to social media and way too much screen time. So this is really interesting in terms of what it might mean now, if you're skeptical, you're like, yeah, yeah, we don't need another device. Whatever. I remember thinking the same thing about the iPhone, also the Kindle. You're like, oh well, why would I ever read a book on a device when I've got this nice paperback? And did you ever think in 2006 or before then that the iPhone and the Kindle, Both launched in 2007? Did you believe that they would change devices in the way that they did, would change the way you shop or consume content or connect with people or spend your time consuming, consuming media? So the thought experiment here is what if such a change happens again? What if we go to a different way of doing things? And of course there are always pros and cons with every shift. But together with this generative AI search, as well as potentially new devices, we are coming into a change, a shift in technology. So I'll obviously keep an eye on this and let you know when I have any particular thoughts on it. But I wanted to put that on your radar because we always have to be thinking about the next decade as authors. We want to keep selling our books. Print books are not going away. Ebooks, audiobooks not going away. But if it's a device with no screen, then perhaps audio is going to be even more important in the future. Impersonal News well, I am still narrating the audiobook of successful self publishing, the fourth edition that will be out the first week of June. I'm actually a little bit behind. So yes, the first week of June on my store creative pen books.com and then mid June everywhere else in all formats. I was really trying to get the audiobook up the same time everywhere, but there's just no way it's going to make it through the approval process at ACX and find a way before probably mid June, maybe end of June. But yes, you'll be able to get everything from my store Creative pen Books from the 2nd of June. So that's the links are@thecreativepen.com SSP4 and thanks to those who've let me know that Death Valley has arrived. Alex Said Just received my sign novel and is absolutely beautiful. I love the attention to detail, especially the chapter header motifs. The AI Narrated Audiobook was great too. I'm really happy about that. And Death Valley will also be out in June everywhere if you miss the Kickstarter, just not the special edition. Oh and in fact the AI Narrated Audiobook will not be on audible because as is the very complicated world of audio at the moment you can't put AI narration on acx. You have to use their audible AVV thing. So it will be available on other places and my store and it will be on Spotify. So thanks for all your emails and comments and photos this week. Ronnie said on YouTube on April's episode. Excellent and informative. I really enjoyed listening to April's ideas about change. Very actionable and lots of pictures. This week Kim sent pictures from a graveyard with a church in beautiful Bonavista in Newfoundland, Canada. I think that's how you say it for a birthday weekend of hiking and bird watching. You'll see an iceberg in the background. That is very cool. And Anthony sent a very lovely picture. I'm writing from near the Perhentian Islands in Kota Bahru, Malaysia. Jody, his wife, the kids and I are about to start our open water training for Padi Open water scuba diving and lots of smiling faces in the sun by a pool and the paddy sign. Yeah, that looks a lot of fun. I remember doing my paddy open water. I did it in Fremantle in Western Australia. Frio as some people call it. I had great fun doing that. I was 25 so you can imagine the fun. And Laura also sent an email about different kinds of graveyards in China saying, my favorite one is one I couldn't take pictures of because I was on a ski lift going up Kangshan, which is a mountain in Dal, Yunnan province. Oh, I'm murdering the words today. The doors to the tombs were in the mountain rock and outside the tombs were square tables made from stone and with four round stools where the families can go and picnic with their ancestors. I love that. So please leave a comment on the podcast Show Notes at the creative pen.com or on the YouTube channel. Message me on X at the Creative Pen or email me. Send me pictures of where you're listening. JoannaTheCreativePenn.com I love to hear from you. It makes this more of a conversation. So today's show is sponsored by Draft2Digital. Are you an indie author in need of an easy and efficient print on demand service backed by a world class customer support team? Look no further than D2D print from Draft 2 Digital. D2D print is ideal for authors who've already published ebooks but haven't yet experimented with print. With D2D print, you can convert an ebook to a print on demand file. With just a few clicks. You can turn an ebook cover image into a full rapid wraparound print cover in seconds. You can choose from dozens of beautiful interior layouts for that professional look. You can choose from a variety of industry standard trim sizes and formatting options. You can distribute your Print on Demand files worldwide, order Author copies within 32 countries, order print proofs from a variety of shipping options and without the word proof stamped on your book, and use free change tokens every 90 days to make updates to your published print books. All this and more with no setup or recurring fees. Print on Demand is a game changer for indie authors because while brick and mortar bookstores can't physically stock every book, they can check for the Print on demand availability of a book when a customer requests it. If you only publish digital books, you could be missing a huge opportunity to reach more readers. Let's fix that with DTOD Print. And of course I use Draft 2 Digital for ebooks. I use it for various stores like Apple and and library services and also for my co written book with Mark Leslie Yafev because they do payment splitting. So there are lots of reasons to go check out draft2digital.com so this type of corporate sponsorship pays for the hosting, transcription and editing, but my time in creating the show is sponsored by my community@patreon.com TheCreativePen thanks to the 10 new patrons who've joined in the last week and thanks to everyone who's been supporting for months and years. If you join the community you get access to all my backlist videos and audio covering topics on writing, craft and author business, as well as tutorials and demos on AI tools. Last week I did my Patreon Q and A which is almost an hour of me answering patron questions and riffing on various things. So if you enjoy my solo episodes, check that out. This week we have live office hours so you can join us. The Patreon is a monthly subscription, the equivalent of buying me a black coffee a month or a couple of coffees if feeling generous. You get access to everything, all the backlist content, Q&As, office hours plus discounts for things and on offers hours. This week I'll go into audiobook things. I've actually done a little process flow diagram because as I said, the AI audio space is quite complicated right now, plus mid journey consistent characters and answering live questions. So if you get value from the show and you want more, come on over and join us at patreon.com P-A T-R-E-O-N.com forward/thecreativepen Or right, let's get into the interview.
