How Do You Scale eCommerce Without Replacing Your ERP?

In this episode of the eCom Ops Podcast, host Norbert Strappler sits down with the Founder and CEO of scandiweb to discuss what more than two decades in enterprise eCommerce have taught him about scaling businesses. From early HTML websites and Magento projects to AI-powered operations and backend automation, Antons shares why operational complexity (not technology) is the biggest challenge facing growing retailers.

Antons Sapriko is the Founder and CEO of scandiweb, a global enterprise eCommerce consulting and delivery agency specializing in Adobe Commerce (Magento), Shopify, and BigCommerce. With more than 23 years of experience, he has helped global B2B and B2C retailers scale through commerce strategy, backend integration, and operational innovation.

You Will Learn:
- Why growth bottlenecks move from the storefront to the back office
- Why enterprise systems usually fail between departments rather than within them
- How Opera Layer bridges operational gaps without replacing existing systems
- Why ERP replacement projects are so difficult—and when to avoid them
- How AI is changing enterprise software development and operations
- Why clean, reliable data should come before any AI investment
- Lessons learned from more than 23 years of enterprise eCommerce
Show Notes:
- (00:02:03) 23 Years in Ecommerce
- (00:05:15) B2B Sales Promise Explained
- (00:09:22) Why Companies Keep Their ERP
- (00:11:21) AI Needs Data Foundations
- (00:13:04) Magento Future in AI Era
- (00:15:19) Lessons From Customers
- (00:17:14) Hidden Friction in Orchestration
- (00:18:51) Question for Next Guest
- (00:19:25) Wrap Up and Final Thanks

The No.1 eCom Operations hack
- “Your first investment in AI should be investment in your data infrastructure.”

This episode is sponsored by B2Bware the B2B commerce platform that replaces your email orders, your manual data entry, and your integration mess with one system that runs on your ERP. Check them out at b2bware.com.

Let’s keep learning and growing together in the world of eCommerce!

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