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In episode 46 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about Mastering Conversion Rate Optimization (CRO) to Unlock Growth, The Challenges and Opportunities of Scaling a Sales Team, and Leveraging Webinars and Content for Explosive Growth.

(00:00) - Welcome to Vegas
(05:42) - Predictions for The Hormozi Workshop
(10:00) - Our Problem with Slack
(13:52) - Optimizing CRO and Thoughts On Cold Outreach
(16:02) - Media Supply Chain and YouTube Strategy
(24:36) - Why Sales Capacity is the Next Bottleneck
(29:30) - 80/20 Webinar Upgrades
(35:06) - Live Event Brainstorming
(38:06) - Closing Thoughts and Expectations

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• Follow Dickie on Twitter: http://twitter.com/dickiebush
• Follow Dickie on LinkedIn: https://www.linkedin.com/in/dickiebush/

• Follow Cole on Twitter: https://twitter.com/Nicolascole77
• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole/