What if poetry and hypnosis are the same thing? That's the question that opens this conversation — and the answer from Julie Flanders, award-winning lyricist and co-founder of the internationally acclaimed band October Project, might surprise you. Julie is also a transformational coach, poet, and producer whose work has reached millions worldwide. She's written three Amazon #1 bestselling poetry books, created the October Project International Poetry Contest (now in its 8th year), and built virtual choirs during COVID that drew singers from every continent. And she has a fascinating take on what makes human creativity — especially in the age of AI — so irreplaceable.

0:00 Is poetry the same as hypnosis? A lyricist's answer 1:47 Contemplation, the inner temple — and how language enters trance 3:44 Why algorithms don't write good poetry (yet) 4:44 Julie's influences: T.S. Eliot, Mary Oliver, Rumi — and why accessibility wins 8:32 Writing lyrics vs. writing poems: the surprising difference 10:02 October Project's Book of Rounds: 400 children and a mantra that loops 14:54 The COVID virtual choir: joy, bad singing, and hand-drawn missing faces 20:27 Make Music New York: 1,000 people walking and singing on the solstice 22:44 October Project Poetry Contest: how to enter (first poem is free) 31:21 From psychic to executive recruiter to coach — Julie's real origin story 35:07 Why change has to enter the body — not just the mind 43:48 The mythology of coaching (and music): what nobody tells you before you start Julie Flanders is an award-winning poet, lyricist, and producer, and the co-founder of the internationally acclaimed band October Project and the emergent new project Elle Dit Music. Her work has received Anthem, Telly, and ACDA honors, and reaches millions of listeners worldwide. Her 3 poetry books have been #1 bestsellers on Amazon. She is also the creator of the October Project International Poetry Contest, now in its eighth year, engaging poets from all over the world to celebrate April is Poetry Month by writing and submitting their own work for recognition.

October Project - Return To Me - Worldwide Choir - GOLD TELLY & AMERICAN PRIZE WINNER 2023 https://youtu.be/wv9fbUHq6ks?si=qhTG1ZB4brOs9huI

October Project - Virtual Choir of Joy - ANTHEM AWARD 2022, TELLY AWARD 2021 https://youtu.be/ODFsQ45yVnI?si=0Nhnzfq6WJFRrdoG

October Project - Book of Rounds - Lyric Videos https://www.youtube.com/playlist?list=PLEI3F1h2TKvadz2PVQ8G86PklJ92sqs5I

http://www.octoberprojectmusic.com

http://www.Elleditmusic.com

www.julieflanders.com

-----------------------------------

BECOME AN EXTRAORDINARY COACH!JOIN THE MEMBERSHIP NOW & Get My Six-Week Storytelling Course LIVE. https://www.essentialcoachingskills.com/membership-aug2025 JOIN 3K+ READERS ON THE WEEKLY ESSENTIAL COACHING SKILLS NEWSLETTER: https://www.essentialcoachingskills.com/newsletters/the-essential-coaching-skills-newsletter NEED DOUG AS YOUR COACH? BOOK HERE: https://www.essentialcoachingskills.com/coaching CONNECT ON LINKEDIN: https://www.linkedin.com/in/dougobrien/