“I realized that the adults were never coming to save me. They were really messed up and it was up to me.” This week's guest is Tucker Max. Tucker is the co-founder of Scribe Media, a company that helps you write. publish, and market your book. Tucker puts his skills to work, and flips the tables on Dan to run him through an exercise in fleshing out his own book idea. Tucker has also written four New York Times Best Sellers (three that hit #1), which have sold over 4.5 million copies worldwide.